1,720,998 research outputs found
PENGARUH CITRA MEREK, DESAIN KEMASAN, DAN HARGA TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA PRODUK MINUMAN BERSODA SPRITE (Studi Pada Konsumen di Kota Surabaya)
No full textFIKIA SITI MEISAROH, 18042010077, Pengaruh Citra Merek, Desain Kemasan, dan Harga Terhadap Loyalitas Pelanggan Melalui Kepuasan Pelanggan Sebagai Variabel Intervening Pada Produk Minuman Bersoda Sprite (Studi Pada Konsumen di Kota Surabaya)
penelitian ini bertujuan untuk menguji serta menganalisis pengaruh citra merek, desain kemasan, dan harga terhadap loyalitas pelangga melalui kepuasan pelanggan sebagai variabel intervening pada produk minuman bersoda sprite. populasi dalam penelitian ini adalah masyarakat kota surabaya yang pernah membeli dan meminum produk sprite di kota surabaya. jumlah sampela yang digunakan dalam penelitian ini adlaah 100 responden. teknik penarikan sampel yang digunakan adalah teknik non probability sampling. jenis penelitian ini menggunakan deskriptif kuantitatif. Hasil penelitian ini menunjukkan bahwa citra merek berpengaruh signifikan terhadap kepuasan pelanggan. Desain kemasan berpengaruh sigifikan terhadap kepuasan pelanggan. harga berpengaruh signifikan terhadap kepuasan pelanggan. citra merek berpengaruh signifikan terhadap loyalitas pelanggan. Desain kemasan berpengaruh sigifikan terhadap loyalitas pelanggan. harga berpengaruh signifikan terhadap loyalitas pelanggan. kepuasan pelanggan berpengaruh signifikan terhadap loyalitas pelanggan. citra merek berpengaruh tidak signifikan terhadap loyalitas pelanggan melalui kepuasan pelanggan. desain kemasan berpengaruh tidak signifikan terhadap loyalitas pelanggan melalui kepuasan pelanggan. harga berpengaruh signifikan terhadap loyalotas pelanggan melalui kepuasan pelanggan.
kata kunci : Citra Merek, Desain Kemasan, Harga, Loyalitas Pelanggan, Kepuasan Pelangga
Going Beyond Counting First Authors in Author Co-citation Analysis
Get PDFThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Get PDF“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
PENGEMBANGAN MEDIA PEMBELAJARAN MATEMATIKA BERBASIS VIDEO ANIMASI PADA MATERI GARIS DAN SUDUT
No full textMeisaroh Ainur Rohmah. Pengembangan Media Pembelajaran Matematika Berbasis Video Animasi pada Materi Garis dan Sudut. Thesis. Departement of Mathematics education Muhammadiyah University of Ponorogo. Advisor 1: Uki Suhendar, S.Pd., M.Pd. Advisor 2: Wahyudi, S.Si., M.Pd.
This research aims to: (1) describe the procedure of developing animated video-based learning media on the topic of lines and angles, and (2) determine the feasibility of the product developed from the animated video-based learning media based on aspects of validity, practicality, and effectiveness.
This research uses the Research and Development (R&D) method with the ADDIE development model. The research subjects were sevent-grade students at MTs Darul Fikri. Data collection techniques included observation, interviews, and questionnaires. The instrumens used consistend of material validation sheets, media validation sheets, teacher and student response questionnaires, and stundent interest questionnaires. The data were analyzed using percentage techniques and affectiveness tests based on the Guttaman scale.
The development procedures were carried out in five stages: (1) Analyze, conducted through observation and interviews to identify learning problems and needs; (2) Design, preparing the framework and animated video design as research instruments; (3) Development, creating animated video-based learning media using the Canva application; (4) Implementation, testing the media on Class VII students at MTs Darul Fikri; and (5) Evaluation, including assessments of validity, practicality, and media effectiveness. The results showed that the media was very valid (93% by material experts and 94% by media experts), very practical (92% by student responses and 89% by teacher responses), and based on the effectiveness test using the Guttman scale (reproducibility coefficient 0.91 and scalability coefficient 0.61). Thus, animated video-based mathematics learning media on the topic of lines and angles is appropriate to be used in the mathematics learning process
Appropriate Similarity Measures for Author Cocitation Analysis
Get PDFWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
Get PDFWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
koamabayili/VECTRON-author-checklist: VECTRON author checklist
No full textWe have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
Author-wise bibliometric analysis based on entropy.
No full textAuthor-wise bibliometric analysis based on entropy.</p
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