1,720,981 research outputs found
Crowdfunding as a Financing Option for Small Contractors
No full textDifficulties in accessing financial support from banks and other financial institutions are the biggest challenge to small and medium enterprises (SMEs) including contractors. This paper aims to examine crowdfunding as a financing option for small contractors. A series of interviews have been carried out with nine participants including six founders and three funders. The results show that bureaucracy is one of the challenges for small contractors to obtain funding from financial institutions. The nature of their business involves various projects at the same time and needs to be completed in a short period. Therefore, faster and easier financial assistance is necessary to ensure the smooth operation of the project through crowdfunding. However, trust is the main component of this method. Funders are more selective and therefore the founders should be able to offer a viable business plan or project that promises a good return. Besides various online crowdfunding platforms available in Malaysia like ECF and P2P, this conventional crowdfunding is still preferred and being practiced among small contractors. The results of this study provide insight to the funders to choose crowdfunding as an investment opportunity and help to improve the economy of the community
Social proof in social media shopping: An experimental design research
No full textThe practices of social proof techniques to attract consumers to shop on social media have proliferated over time and been used extensively. The reviewed literature uncovers that social community recommendation, customers’ ratings and reviews, celebrity’s endorser and numbers of likes, affect consumers’ purchasing decisions. However, the effect of different types of social proof techniques on purchasing intention is unknown. This study empirically compares the effect of number of followers, celebrity endorser and social community recommendation on consumers’ purchasing intention. An experiment has been conducted and the results reveal that the consumers’ purchasing intention differs between groups. Further analysis discovers that the impact on consumers’ purchasing intention is different between high number of followers and low number of followers, and between having social community recommendation and not having social community recommendation. Though, the impact of these two techniques is equal wherein no technique is superior to other. In order to gain purchasing engagement and boost online sales, online businesses on social media are encouraged to use the power of social proof technique, either by increasing the number of followers or providing more social community recommendations
The Role of Media Richness in CSR Web Disclosure: The Impact on Users and Organizational Image.
No full textThe purpose of this research is to determine whether the richness of corporate social responsibility (CSR) presentation on web disclosure has an impact on user trust, attitude and knowledge regarding such disclosure, and to examine the effect of influenced user’s behavior with richness of CSR presentation toward organization image. This study is expected to contribute towards theory and practice. The first implication, this study contributes to the literature using media richness theory as the framework to put the CSR communication in context. Second, communicating the CSR issues to public is critical to organization especially public listed companies (PLCs) not only because it is required by Bursa Malaysia or compliance by law, but also to encourage organization in delivering the information and gain feedback from stakeholders. This action would make PLCs more engaged in being socially responsible as a corporate citizen to the stakeholders. It can be learnt that the regulatory bodies like Bursa Malaysia and organization hold a particular interest in the findings of this study. The findings can be used to develop appropriate communication strategies and determine the right channel in delivering sustainable value to stakeholders
Website presentation for corporate social responsibility: The effect on corporate image
Full text linkCorporate Social Responsibility (CSR) becomes an important tool to create a constructive relationship between companies and consumers. The use of corporate website could build consumer acceptance towards the company.It is suggested for companies to enrich the CSR presentation by using media richness to increase consumers’ ability in analyzing and understanding the intended message. Thereafter, the consumers will have a positive attitude toward the company and at the same time increase the image of the company.This study aims
to examine the role website presentation of CSR disclosure and its relationship with corporate image.This study utilizes laboratory experiment with two hundred forty one respondent that are divided into two different groups of presentation richness.Evidence was found that website presentation becomes one of the indicators in
influencing consumer perception towards corporate image.The findings could be used to assist the companies in communicating CSR actions and portray a good image among the consumers
The Role of Media Richness in CSR Web Disclosure: The Impact on Users and Organizational Image
Full text linkThe purpose of this research is to determine whether the richness of corporate social responsibility (CSR) presentation on web disclosure has an impact on user trust, attitude and knowledge regarding such disclosure, and to examine the effect of influenced user’s behavior with richness of CSR presentation toward organization image. This study is expected to contribute towards theory and practice. The first implication, this study contributes to the literature using media richness theory as the framework to put the CSR communication in context. Second, communicating the CSR issues to public is critical to organization especially public listed companies (PLCs) not only because it is required by Bursa Malaysia or compliance by law, but also to encourage organization in delivering the information and gain feedback from stakeholders. This action would make PLCs more engaged in being socially responsible as a corporate citizen to the stakeholders. It can be learnt that the regulatory bodies like Bursa Malaysia and organization hold a particular interest in the findings of this study. The findings can be used to develop appropriate communication strategies and determine the right channel in delivering sustainable value to stakeholders
The role of media richness on CSR web disclosure in Fast-Food Restaurants
Full text linkPurpose-To investigate the different of media elements of web communication in disclosing CSR activities that can affect the attitude of the fast-food customers.Design/methodology/approach-The paper begins with a short review of the CSR and the methods of disclosing CSR information.Then, it is followed by a literature review of CSR in food industry and a brief outline of fast food restaurants, issues and implication towards customers.This study will used laboratory experiment where dummy website of fast-food restaurant is created based on corporate websites of KFC and McDonald, which based in Malaysia.These two companies are the top fast food franchise restaurants in Malaysia.The CSR themes that covered in this study are food safety, food quality, food nutrition and halal issue (that is sensitive to Muslim people).Originality/value-CSR communications is an emerging field, with research focusing on corporate social disclosure mainly through corporate reports. However, little is known regarding CSR web disclosure particularly in fast-food restaurants.This paper provides insight on this issue.Introduction Fast-food restaurants become upward trends in developing countries like Malaysia, where Kentucky Fried Chicken (KFC) and McDonalds are the leading fast-food brands that represent 46 and 30 percent of market shares in 2009 (Ling, Mun & Ling, 2011).However, the growing awareness and health consciousness among authority and customers become a threat of these restaurants.Aware of health issues, Malaysian government takes an action through prohibited fast-food brands in sponsoring television shows for the kids to avoid them from influenced in taking fast-food regularly.On the other hand, non-government organization (NGO) has promoting healthy lifestyle by advising the customers on healthy diet and the risk of eating fast-food. Because of these actions, communicating business ethics become a challenge to fast-food restaurants. They need to engage with customers in showing their food is quality, contains healthy and balance diet as part of their social responsibility.But the problem is, in what way the fast food restaurants could ensure their message will be accepted by the customers.In situation where engagement between company and customer is important, most companies are using corporate social responsibility (CSR) to highlight their ethical busines
The Influence of System Quality and Information Quality on Accounting Information System (AIS) Effectiveness in Nigerian Banks
No full textDue to advancement in technology and the globalization of large scale organizations, banks are being faced with the issues of how well to design, coordinate and manage their Accounting Information System (AIS) to ensure effective planning and decision making. Banks in Nigeria are plagued with reported cases of persistent systems failures, system error, and inaccuracy of output, which is indeed as a result of the ineffectiveness of the system. However, limited attention has been given to the issues. This paper therefore conceptualizes the influence of system quality and information quality on AIS effectiveness. It is an attempt to develop a conceptual framework for determining AIS effectiveness in Nigerian banking sector. The aim is to provide adequate information to managers within the banks on how to reap the expected benefits of AIS as well as to facilitate prompt decision making
Accounting information system security: A survey of e-commerce companies in Malaysia / Raja Haslinda Raja Mohd Ali and Rafeah Mat Saat
Full text linkThe reliance on information and rapidly changing technology in Malaysia has forced organizations especially in e-commerce industry to implement comprehensive information security programs and procedures to protect their information assets. Failure to secure information or to make it available when required to those who need it can, and does, lead to financial loss. Professionals and managements should realize the importance of having secured system. In recent years, the cases of computer fraud, hackers and computer crime is unavoidable unless stringent protections being implemented. Tremendous increase in computer related fraud in Malaysia business organizations would reduce the confidence of the shareholders towards companies. This paper intends to identify the significant security breaches that actually faced by the computerized accounting systems in ecommerce
industry. It also investigates the controls to prevent and detect security breaches that have been implemented in this industry
A Study on Gender Perception of Emoticon in Computer Mediated Communication (CMC)
Full text linkThe purpose of this study was to examine the gender perception of emoticon in computer mediated-communication (CMC) in the Southern American College classroom. Participants were 74 undergraduate students enrolled in a variety of courses at University of Alabama at Birmingham, Alabama, who are familiar with using emoticons in web based context. Results indicate that (a) there were no significant difference perception between male and female using positive emoticon in social context, (b) there were no significant difference between male and female using positive emoticon in positive message and (c) there are no significant difference between male and female especially in happy, humor and attitude towards the positive message with positive emoticon. Future research should continue to extend these efforts by examining the ways emoticon used in real situation as in web messenger, virtual forum or community portal, to better understand the spontaneous interactions between recipient and sender. (US version)
Technology enhances the way people communicate in the modern world. Communicating through the new channel of communication is becoming a trend in today’s environment. There are many issues pertaining on this medium whereby gender bias has contributed to the sustainability of it. The usage of emoticon has tremendously well accepted by the user when the message can be understood clearly without face-to-face interaction. When we use it as if, the face of the sender is in front of the computer screen when receiver receives the message. However, the amount and consistency of emoticon used in daily communication is debatable. Thus, this study tried to investigate is there any significant difference between male and female recipient when they receive the messag
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