1,721,828 research outputs found

    Perancangan Media Promosi Cafe Masno

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    Jumlah kedai kopi di Indonesia terus meningkat seiring berjalannya waktu, bahkan sekarang usaha kedai kopi sudah menjadi emerging business, hal ini terlihat karena menjamurnya kedai kopi dan pertumbuhannya yang sangat pesat dalam 3 tahun terakhir. Penyebaran kedai kopi di Tangerang khusunya sudah sangan meningkat seperti café Masno, café Masno merupakan kedai kopi yang terletak di kota Tangerang, kedai kopi ini didirikan oleh Seno Azhar yang telah berdiri sejak tahun 2019, kedai kopi ini memiliki konsep unik yakni kombinasi dari industrial dan urban culture. Pada beberapa bulan ke belakang café Masno mengalami penurunan konsumen yang mengakibatkan kurangnya pengunjung, maka penulis melakukan beberapa riset dan mendapati penggunaan media promosi yang dilakukan oleh café Masno masih terbilang tidak konsisten. Oleh karena itu penulis melakukan sebuah perancangan media promosi untuk café Masno berupa digital dan konvensional. Penelitian ini menggunakan metode kualitatif berupa observasi dan wawancara, serta metode kuantitatif melalui penyebaran kuesioner untuk mengumpulkan data yang bisa menjadi acuan bagi perancangan yang sedang penulis kerjakan. Proses perancangan media promosi dilakukan menggunakan model AISAS dari bukunya Sugiyama dan Andree sebagai acuan untuk menjangkau audiens secara efektif serta metode Landa dari bukunya yang berjudul Advertising by Design agar desainnya terstruktur. Hasilnya, merupakan media sosial Instagram dengan media pendukung lainnya

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    MASNO-KISELINSKI SASTAV LIVANJSKOG SIRA

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    Tokom svoje 132-godišnje proizvodnje, karakteristike Livanjskogsira su se mijenjale, najprije zbog prelaska sa ovčijeg na kravlje mlijeko, odnosnonjihovu mješavinu. Livanjski sir svoju specifičnost može zahvaliti, prije svega,prisustvu specifičnog biljnog pokrivača planinskog područja, klimatskim uvjetima imlijeku autohtone ovce pramenke. Cilj ovoga rada je odrediti masno-kiselinski sastavLivanjskog sira, sa posebnim osvrtom na sadržaj bioaktivnih komponenti koje imajupozitivan efekat po zdravlje ljudi, kao i na praćenje eventualnih promjena u njihovomsadržaju u ovisnosti o periodu uzorkovanja, odnosno hranidbe. Za proizvodnjuLivanjskog sira, koji je uzorkovan nakon 90 dana zrenja u ambijentalnim uslovima,korišteno je zbirno mlijeko ovaca, uz napomenu da je ovčijem mlijeku dodavanokravlje, u odnosu (80:20) koji se uobičajeno koristi u tradicionalnoj proizvodnjiovog sira. Uzorci su analizirani gasnim hromatografom u laboratoriji „As Vitas“Oslo Innovation Centre, prema proceduri opisanoj u radu Luna i saradnici (2005).Ukupno su određene 24 masne kiseline, kroz tri vremenska perioda uzorkovanja(juli, august i septembar). U uzorcima sira, sadržaj zasićenih masnih kiselina (SFA)bio je veći u odnosu na mononezasićene (MUFA) i polinezasićene (PUFA). Sastavmasnih kiselina ispitivanih uzoraka sira je specifičan, jer sadrži masne kiseline zakoje je dokazano da imaju izuzetno povoljan efekat po ljudsko zdravlje

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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