323,770 research outputs found
City branding : exploring city brand of Kuala Lumpur / Vaani Manickam
Full text linkThe classical definition for branding is all about differentiating the product from its competitors for identification purposes. However, in recent years, brand being a sophisticated tool for countries, cities and destination. They are encouraged to think themselves as a brand. The competition between cities becomes aggressive in establishing its own image in order to attract stakeholders such as tourists, investors, business, student and skilled people. Kuala Lumpur, the capital city of Malaysia which is yet to mesh up the attributes and elements into a single brand. This research elicits information on attributes and elements to build a strong city brand through qualitative research strategy. The city‟s unique characteristics are identified through six objectives and its effectiveness is measured based on Anholt‟s (2006a) city branding model. 32 respondents from various groups of stakeholders who are believed to be the appropriate group of people who are involved in creation of the city‟s image have been interviewed for the purpose of this study. The collected data were content analyzed by using NVIVO software. The result shows that Kuala Lumpur has been perceived and branded as a modern and fast pace city which diversify in terms of cultural, food, art and lifestyle. The Petronas Twin Tower (KLCC) stands out firmly as the main icon of Kuala Lumpur together with other places of interest and shopping has been identified as main attraction for the city. The research further presents the implication of the study for place marketer and authority. Based on the element, attributes and the favorable image of the city identified in this study, the authorities will be able to better understand the orientation of Kuala Lumpur branding. Besides, they also can use identified attributes to promote the city as some characteristics can be used as selling point of the city
‐Arylsulfonylimidazole as Novel Scaffold for Anticancer Agents
No full textTo explore the possibility of isosteric replacement of imidazolidinone moiety of (S)-1-(1-(4-aminobenzoyl) indolin-5-ylsulfonyl)-4-phenylimidazolidin-2-one (1) for the anticancer activity, novel 1-(1-acyl substituted indolin-5-sulfonyl)-4-phenyl-1H-imidazoles 2 were prepared with varying the N-acyl group on the indoline ring and evaluated for their in vitro anticancer activity against six human cancer cell lines (renal ACHN, colon HCT-15, breast MDA-MB-231, lung NCI-H23, stomach NUGC-3, and prostrate PC-3). Among the analogs prepared, imidazoles with hydrophobic acyl substituents on indoline like cyclohexanecarbonyl (2e, mean 50% growth inhibition [GI50] = 2.29 μM) or benzoyl with electrondonating groups like 4-methoxybenzoyl (2g, mean GI50 = 4.11 μM) and 4-aminobenzoyl (2a, mean GI50 = 4.45 μM) exhibited relatively good cytotoxicity. Although imidazole moiety of arylsulfonylphenylimidazole 2 contains only hydrogen bonding acceptor property without a stereogenic center unlike imidazolidinone analogs, the high level of the activity of 2 proved that the imidazole motif is obviously good isostere of imidazolidinone moiety of arylsulfonylphenylimidazolidinone 1 for the anticancer activity.open
Diffusive author(s), cohesive author: Analysis of S/N (1994)
No full textThis study indicates the ways in which various aspects of the author(s) are brought forth in Dumb type’s performance art, the S/N production. Previous research has suggested a non-hierarchical organization of Dumb type and the absence of a “privileged author” in Dumb type’s collaborative work, S/N. However, the results that I have investigated from member’s interviews on the creative process of S/N along with my analysis of the recorded images of S/N, indicate a different aspect of the author(s). First, S/N was created through, so to speak, the collective ideas of the members of Dumb type. Further, S/N has at least nine quotations from previous performances, installations, and printed writings, besides the work-in-progress technique. Explicating one of the “author functions” as given by Michel Foucault, each text has plural subjects of the author. However, it has been revealed from members’ interviews that Teiji Furuhashi had a decision-making role in selecting the members’ ideas within the performance. Since then, S/N has had plural subjects of creation; however, Furuhashi is one of the subjects of creation along with the “privileged author.” S/N has plural authors (diffusive authors) yet at the same time, it has a “privileged author,” Teiji Furuhashi (cohesive author)
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
POSS–Tetraalkylammonium Salts: A New Class of Ionic Liquids
No full textA series of new polyhedral oligomeric silsesquioxane ionic
liquids (POSS-ILs) based on the trimethylpropylammonium dielectric constants, which, conversely, display slight differences
originating from the nature of the anions. The long
alkyl-chain substituents on the POSS core infer on this series
of ILs an overall hydrophobic character and solution properties
comparable to those of classic cationic surfactants, resulting
in an effective extractant capability of polyanions
from aqueous solutions. Their solution diffusion properties,
as investigated by room-temperature dynamic light scattering,
solution conductivity, density, and osmometric measurements,
do not provide evidence for the occurrence of any
hepta(isooctyl)octasilsesquioxane cation and a variety of
anions have been synthesized and characterized. Their thermal
behavior has been ascertained by thermogravimetric
and differential thermal analyses and differential scanning
calorimetry; room temperature conductivity, dielectric constants,
and dynamic contact angles have been investigated
as well. The obtained data show that the presence of the
POSS moiety is responsible not only for their thermal properties,
but also for their low room-temperature conductivity and significant self-assembling processes
- …
