1,720,963 research outputs found
Product and marketing actions in a competitive scenario
Full text linkWe analyze product and marketing actions and their consequences on firm competitive outcomes. These actions are investigates in relative terms compared to a firm’s direct competitors. Our results shed new light on how a firm’s choices regarding product portfolio and marketing postures affect its performance, while accounting for competitive conditions in the external environment. The theory is tested using data from the US apparel industry
Market share and market size dynamics: product and brand strategies in a competitive scenario
Full text linkThis article analyzes the impact of product and brand strategies on firm performance, by separating their effects through the channels of market size vs. market share dynamics. In industries characterized by economies of scope from production, but not from demand, the articles predicts that higher product diversification and lower brand breadth (brand very specific to the product attributes) command higher performance, both in terms of market share and market size dynamics. However, the combination of high product specialization and brand breadth (brand extendable to several products) could generate positive market size effects. The theory is tested using data from the US apparel industry
The role of multinational firms in the evolution of software industry in India, Ireland and Israel
No full textFOREIGN ENTRY AND SURVIVAL IN A KNOWLEDGE-INTENSIVE MARKET: EMERGING ECONOMY COUNTRIES' INTERNATIONAL LINKAGES, TECHNOLOGY COMPETENCES, AND FIRM EXPERIENCE
No full textThis article examines the entry into and survival in the U.S. software market by a sample of firms based in India, Ireland, and Israel, with a focus on the pre-entry technological capabilities, international linkages, and home-based experience of these films as determinants. Using a novel measure of foreign activity, namely, the registration of software trademarks in the United States, this study applies the date of the first trademark application filed with the U. S. Patent and Trademark Office as a proxy for a firm's U.S. entry. Trademark renewals and new trademark applications trace the sample firms' survival. The analysis shows that international linkages have a positive relationship with entry and survival, whereas firm technological capabilities and age are not associated with entry, though technological capabilities affect the likelihood of survival
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Links between multinational firms and domestic firms: A comparison of the software industry in India, Ireland and Israel
Full text linkThis paper aims to analyze the role of multinational corporations (MNCs) in the development of the software industry in these countries. The study is centred on software production and IT-related services - software development, chip design and electronic devices design, computer and Internet services such as web design and maintenance, and call centres. The empirical analysis leads to two final conclusions. First, it shows that the evolution of software activities and the role of MNCs vary considerably across these three countries. The main differences concern the time of entry of MNCs relative to domestic firms and the type of activities conducted by MNCs, which appear to reflect different regional comparative advantages. The second final conclusion is that the overall impact of MNCs on the development of the domestic software industry in the three examples analysed is quite controversial. Ireland is the only case where many MNCs entered before the domestic industry started and contributed on various grounds to its emergence, mainly as customers and sources of competencies. In Israel and India, the positive effects of MNCs on domestic firms, such as reputation, access to capital and managerial capabilities, have become apparent only in recent years. This suggests that analysts of MNCs' linkages and policy makers in emerging regions should devote attention to MNCs' entry timing in new industries
Variations on the Author
Full text link“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Full text linkWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
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