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    Business Model Changed Study for Taiwan Mobile Music Industry

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    由於數位科技、網路科技、傳輸技術不斷地開發與提升,音樂產業自1999 年起開始逐漸由實體通路轉向數位通路,而近年來數位音樂產業的急速成長,似乎正式昭告音樂產業另一個世代的來臨。在全球市場的行動音樂產值不斷成長情況中,台灣的行動音樂服務產業之相關業者也全力提升服務品質與營收,希望以最佳之營運模式在這波潮流下獲取最大商機。在強大競爭壓力下,台灣原始的行動音樂內容整合商,生命周期由盛而衰也才不過是五年、六年的光景,除非能重組企業活動體系,找出利基市場,創新商業模式,吸引新的消費族群或提供新產品功能或服務,否則難擺脫衰退或被淘汰的命運。 本研究從行動音樂服務產業的過去發展與現況,針對整個產業為個案主題,研究其營運模式的變遷對整個產業競爭及產業發展的影響,透過五力分析、價值鏈分析、資源理論、動態競爭等理論的文獻探討與架構,以個案研究法分析推論出行動音樂服務產業的影響各階段之營運模式變遷的重要因素與策略價值,並對其未來發展提出三點結論與未來研究方向建議。 整合是競爭優勢與持久的推力,研究結果顯示,電信業者向上整合唱片業以與原有能力互補成第六力,進而以行動音樂服務當做利基市場,運用核心優勢與資源重塑價值鏈,並以大量的行銷與通路資源,統整價值鏈上的衝突,藉以增加其電信加值營收。相對站在兩大巨人電信業與唱片業中間的行動音樂內容整合商,因科技創新速度的加快,讓產品生命週期與設計週期都縮短了,而產業動態競爭之激烈促成競爭生態的改變。卻因本身無持久之競爭優勢與核心能力來抵擋此競爭生態變遷,而面臨策略創新或多角化挑戰,希望能找到利基市場或創新模式重新定位市場。 行動音樂服務產業的變遷案例,也可讓後續研究者可收集更多案例探討說明科技機會對改變一個產業或公司營運模式之影響。Transmission technology continues to develop and upgrade due to the digital technology, internet technology invention. And music industry gradually switch from retailer channel to digital channel since 1999. It seems announce that music industry is facing another age coming because of the fast growing of digital music these years. Mobile music market value also keep fast growing in the global market, so Taiwan mobile music industry keen to upgrade service quality and revenue to catch the best benefit and most profit with the best business and operation model. Taiwan originally mobile music service provider or content aggregator business life cycle just only for 5 to 6 years under the fiercely competition. Unless these service providers or content providers can re-organize enterprise business activity to find out the niche market or find out new business model and provide new product service to attract new customers. Otherwise, they will be eliminated through competition. This thesis investigates the business and operation model change from the beginning development of mobile music to current market status through the frame work of porter five force, valued chain, resource base model and dynamic competition etc. Base on the case study of the industry to inference what is the important impact and strategic value of business and operation model change in each stage, the three conclusions are made by the case study industry. Integration is the thrust of competitive advantage, thesis result show that telecom operators integrate music record company to complementary its own capability as the sixth force. Targeting mobile music service as niche market and make use of core competence and resource to re-build valued chain to grow value add service revenue through the resource of marketing and channel. In regard with mobile music content aggregators who stand between mobile operators and music record company, they are lack of sustainable competitive advantage to resist the environment change because of the speed of technology innovative to make shorter of product and design lifecycle. So mobile music content aggregators are facing challenge and need to re-position to find out new niche market. The case study of business and operation model change of mobile music industry also let the later researcher can collect more case study to investigate that a technology opportunity how to impact the industry or business model

    A study on the Implement Efficiency of M.O.E.-sponsored Overseas Education

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    我國爲建構國家高等人力資源、提昇國際競爭力及永保國家競爭發展,教育部長期執行公費留學之政策。公費留學政策之演變包括:留學生數量層次的擴充、留學類別、學門以及研究領域實質內容的變革。本研究主要在探討公費留學政策之執行,是否符合政策之預期目標。研究透過回應性政策評估的途徑,採取深度訪談的方法,蒐集相關政策利害關係人的看法與意見,瞭解不同研究領域、背景變項的公費返國留學生對現行我國公費留學政策執行評估及影響等看法。研究結果發現:(1)公費生的錄取數量,應該再增加。(2)公費留學選考多為冷門領域為主,這部分是有達成政策當初預期的目標。(3)公費生回國後的就職是否與出國留學所學相關,這部分因教育部沒有後續追蹤,影響政策目標的達成。(4)政策設計的妥善性同樣影響政策目標的達成。(5)政策執行人力、執行經費普遍不足。(6)教育部公費留學政策的行銷、宣傳,亦不夠充足。(7)大多數的受訪公費生,對於國家公費留學政策培育人才抱持肯定及正面的態度,而且對於帶給自己人生的影響也是積極正向的,惟對於政策目標的達成與政策執行力仍有加強改進空間。This study reviews the effectiveness of policy implementation of sending students to study abroad by the government. The findings include: (1) the program should be enlarged to cover more diversified fields;(2) most specialties for overseas studies were neglected fields in Taiwan and should be encouraged through public overseas scholarship;(3)there is no follow-up research by the Ministry of Education on the consistency of post-study employment and fields of study of the sponsored students;(4) adequacy of the policy design is critical to the policy goal achieved;(5)manpower and budget for the policy implementation is inadequate;(6) the marketing for the overseas study policy is inadequate and (7) most of the interviewed overseas students are satisfied with the policy implementation.口試委員會審定書.....................................Ⅰ謝.................................................Ⅱ文摘要.............................................Ⅲ文摘要.............................................Ⅳ一章 緒論..........................................1一節 研究動機與問題 ................................1二節 研究目的與範圍.................................8三節 研究途徑與架構................................10四節 研究方法與限制................................18 二章 文獻回顧與理論探討............................23一節 文獻回顧......................................23二節 人才培育之意涵、理論模式......................33三節 公費留學教育理論..............................40三章 我國公費留學政策之內容分析...................53一節 我國留學教育發展沿革..........................53二節 我國公費留學政策之變遷........................63三節 我國現行公費留學政策之實施....................77四章 他國留學政策之發展趨..........................85一節 新加坡之留學政策..............................85二節 中國大陸之留學政策............................92三節 我國與新加坡、中國大陸留學政策之比較.........103五章 我國公費留學政策評估結果分析................113一節 深度訪談方法.................................113二節 訪談結果與分析...............................119三節 綜合討論.....................................149六章 結論與建議..................................151一節 研究結論.....................................151二節 政策建議.....................................157考書目............................................165錄一:訪談綱要....................................177錄二:訪談紀錄....................................18

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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