1,720,961 research outputs found
Social robots as a tool to involve student in museum edutainment programs.
No full textWith a focus on the service potential of social robots for the cultural and tourism industry, the purpose of this document is to study how social robots are used as a new tool to involve students in the design of new edutainment applications in museums. We conducted an empirical analysis on multiple case studies. The results confirm that the use of the social robot in museum edutainment programs concern in the involvement of the young public and in the experimentation of new forms of entertainment. Moreover, concrete details are offered complementing the results already proposed by other scholars [18]. From a practical perspective, manager should encourage the implementation of social robot in edutainment museum programs to achieve higher efficiency and better results in terming of involving new age groups
How AI affects the motivations of tourists photographs.
No full textService literature suggests that identifying the motivations of tourists is fundamental (e.g., Woosnam et al., 2016; Pomfret & Bramwell, 2016) to be able to adapt marketing strategies according to the different users’ needs. However, today digital technologies and more generally service innovations have profoundly changed the decision-making of the tourists photographers. Some contributions (Lo et al., 2011; Ozansoy Çardici et al., 2019) agree that the motivation that drives users to take photos is no longer linked just to memory but to the communication of personal identity, especially for the new generations. These changes depend on the use of digital tools such as the introduction of mobile with camera, social networks, and AI. Indeed, Huyn et al (2009) conceptualized the tourism in the mobile context, recognizing the use of mobile to search travel information through photo of other visitors; then, Prideaux & Coghlan (2010) investigated the photographic habits, using mobile phones or cameras as a tool of memory.
Several recent contributions (Munar & Jacobsen, 2014; Kozinets, 2017; Trinanda & Sari, 2019) focus on the evolution of tourist’s motivation photo due to the development of social networks. Indeed, Munar & Jacobsen (2014) examined the reasons that drive tourists to share their photos on social networks, showing that the findings provide insights into motivational factors such as personal and community-related benefits, as well as social capital that influences the sharing of user-generated content. Besides, according to Kozinets (2017) the visitor became part of art domain with the selfie, not only for narcissistic reasons, as exposed by Fox and Rooney (2015), Sorokowski et al. (2015), and Lee and Sung (2016), but to express aspects of themselves through the art. Findings show that AI is actually a tool able to influence and add new motivations for tourist photographer: in particular, AI improve the game and curiosity motivations, with the consequent rise of a different and new interaction with art. Future research could use a customer survey (Hulland et al., 2018) to better understand which features of AI are the most appreciated by tourist photographers
Museums and communication channels: insights from social media choices
No full textPurpose of the paper: The purpose of the work is to analyze the role of social media choices in communication channels of the cultural museums district. The paper focuses on how use their social and analytics’ tools in order to meet the needs of different targets before Covid-19. Methodology: We used a qualitative methodology, and we conducted an empirical investigation of multiple case studies (Yin, 1992): in particular, we chose evidence from the museum district of via Duomo in Naples, analyzing the eight cultural sites that compose it. Main Findings: Main findings show that the museums analyzed did not have a planned communication strategy (e.g. uniform content on all social platforms; publication of posts at wrong times, etc.) showing the lack of a common strategy of the district. Furthermore, the potential of foreign tourists is still little exploited and their presence on these pages is too marginal.
Practical implications: Each cultural institution should use an integrated and planned strategy of digital communication. In particular, they should diversify their posts tailored to the main type of audience used by the single social media.
Originality/value: This work offers a better understanding of the impact that digitalization and social media tools may have on cultural institutions
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Full text link“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Full text linkWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Understanding robot acceptance/rejection: The SAR model
No full textBy shifting the focus from the future and robots' potentiality to real opportunities, this paper investigates key factors of acceptance/rejection of robots' service provision. A qualitative method was adopted due to the novelty of the topic, with several steps of investigation, to deal with the socially constructed meanings related to the agents' acceptance and use of robots. By building on the service robot acceptance model, the paper addresses the role of value-in-context and context congruence to explain the contribution of conversational agents and service robots to value creation. An extended model - the SARM - is presented and highlights the crucial role of value-in-context, representing a novel element to be added to social-emotional, functional, and relational elements. The SARM offers a more complete understanding of users' perception regarding robots by including context-specific reasons serving as important linkages between functional, emotional, and relational features regarding robot acceptance or rejection
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