1,720,969 research outputs found
Foreshadowing consumer resilience: the mainstreaming of consumer prepping
Get PDFThis commentary extends the concept of consumer resilience by exploring the everyday prepping practices of mothers from the United Kingdom who accumulate and manage consumer goods to buffer against future crises. Unlike masculinist portrayals of prepping, these practices reflect a maternal ethic of care and pragmatism. Drawing on sociological theories of risk and agency, this commentary demonstrates how consumers engage in temporally embedded actions to restore ontological security amid conditions of ‘permacrisis’. A critique of neoliberal discourses that responsibilise individuals while obscuring structural inequalities that limit access to resilience-building is also offered. Finally, calls for marketing scholars to examine the normalisation and unintended consequences of prepping, and to explore more relational and community-oriented forms of consumer resilience in the face of systemic risk, are made
Going Beyond Counting First Authors in Author Co-citation Analysis
Get PDFThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Get PDF“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Get PDFWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Why Don’t Parents Walk Their Talk? Exploring Parental Deviant Food Socialization Behaviors Within the Family
Get PDFThis study, drawing on neutralization theory, explores how parents neutralize their feelings of guilt when performing deviant food socialization practices (e.g. offering unhealthy food to their children). The findings highlight how neutralization techniques help lessen parents’ self-blame through performing negative displays of parenthood
When the past comes back to haunt you: Exploring reverse consumer socialization processes through the life course perspective
No full textUsing a life course perspective, we explore how primary consumer socialization experiences inform reverse consumer socialization processes. We identify four types of reverse socialization behaviours (relinquishers, persistent proactives, autocratic dictators, and self-interested instructors) which played out as adult children taught their parents consumer skills, informed by relationship quality/who initiated learning
Dispelling the Myths Behind First-author Citation Counts
Get PDFWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
Exploring the role grandfathers play in the consumer socialization of children
Get PDFPurpose:
This paper aims to examine the under-researched role grandfathers play in consumer socialization, shifting research attention from the usual focus on parent/child transfers to better reflect contemporary changes in child socialization processes.
Design/methodology/approach:
This qualitative, interpretive study uses interview data from 22 UK-based grandfathers, using a life course perspective.
Findings:
The authors reveal how fatherhood experiences inform grandfather roles, showing transitions in socialization styles. They also outline several forms of grandfather work which shape (grand)children’s socialization. While grandfathers play a prominent role in their grandchildren’s consumer socialization, they typically (re)turned to traditional masculine values to perform grandfatherhood, which often disrupted parent/child consumer socialization.
Research limitations/implications:
The authors draw on a sample of middle-class, white, Western grandfathers. This research highlights disruption to consumer socialization processes, which warrants further investigation.
Practical implications:
Grandfathers play a key role in transmitting brand heritage and equity across generations and as such they remain an important segment for marketers to communicate effectively to. The authors highlight a need for nuanced marketing communications to portray more inclusive forms of masculinity across the life course.
Originality/value:
Due to dual-income families and rising childcare costs, grandfathers play an increasing role in childcare, yet their role in consumer socialization remains under-researched. To the best of the authors’ knowledge, this is the first study to explore the role grandfathers play in the consumer socialization of children. The authors reveal behaviours which disrupt parental consumer socialization efforts, problematizing neat models of parent-to-child consumer learning
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