1,720,954 research outputs found

    Contexts of Entrepreneurial Effectiveness of Entrepreneurial Institutions in the Digital Environment -Investigating the Functional Nature of Digital Entrepreneurship in New Media Platforms-

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    Our study aims to examine the structure of entrepreneurial work for entrepreneurial institutions keeping pace with technological changes in an unlimited space characterized by seriousness and competitiveness, supported by digital media based on the marketing industry through discourse, image and audio-visual tool that fall within the fields of new media with all its branches, starting with a discussion of the nature of the connection between the digital environment and entrepreneurial institutions, then examining the effective methods of digital entrepreneurial activity as a basic foundation for these institutions.. The study ultimately concluded by verifying the effectiveness of digital entrepreneurship and monitoring the shortcomings that hinder the possibility of full integration of entrepreneurial institutions in it

    THE EFFECTIVENESS OF RESPONSIBLE COMMUNICATION IN BUILDING ADVERTISING CONTENTS FOR INSTITUTIONS WITH A DIGITAL DIMENSION: A THEORETICAL STUDY WITHIN THE VIRTUAL ENVIRONMENT

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    This study examines the value of responsible communication as an operational basis in the field of institutional communication with a strategic dimension through its entry as an effective variable in building communication contents in the context of messages presented by modern institutions with a digital dimension in their advertising contents with the aim of reaching recipients inside and outside the institution, within the framework of the transformations that occurred as a result of the virtual digital environment by creating a symbolic, moral and digital field for competitiveness within what is called modern marketing environments. The study also attempts to investigate the field of advertising content in the form of promotional and marketing discourse as an economic motive to attract profits on which modern institutions with a digital dimension rely in the context of the new competitive space, considering that the majority of the world today from all categories are in a state of immersion and endless use of social media with all its carriers that facilitate the individual's access to anything and then make a decision on the topics and interests that fall within the circle of his attention, whether they are purely material consumption or have symbolic and moral intellectual dimensions, and this represents a strong motive for the integration of institutions with a digital dimension to follow a modern administrative philosophy within the societal communication responsibility to create more convincing and dazzling advertising contents in relation to the preferences of the receiving audience

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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