1,720,967 research outputs found

    Comparative Analysis of Event Performance in a Tourist Destination

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    Događaji u turizmu nezaostavni su dio svake turističke ponude u cilju zadovoljenja osobnih želja turista i pozitivnog poslovnog rezultata. Svaka turistička destinacija izravno je povezana s događajima i učincima koji događaji ostvaruju unutar destinacije. Svrha rada je istražiti koje metode praćenja događaja menadžeri koriste te procjeniti važnost praćenja pojedinih učinaka događaja na području destinacije Primorsko-goranska županija. Kako bi se ostvarila svrha diplomskog rada, provedeno je empirijsko istraživanje na uzorku od 20 menadžera turističkih zajednica Primorsko-goranske županije putem anketnog upitnika preuzetog i prilagođenog prema provedenom istraživanju. Metodom benchmarkinga, rezultati su uspoređeni s već postojećim razultatima koji se odnose na Istarsku županiju. Provedeno istraživanje prezentirano u ovom diplomskom radu predstavlja doprinos u teorijskom i aplikativnom smislu. U teorijskom smislu pridonosi spoznajama o učincima događaja na turističku destinaciju, dok u aplikativnom smislu naglašava važnost praćenja određenih učinakadogađaja te daje smjernice menadžmentu

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    ZNAČAJ MENADŽMENTA ODNOSA S JAVNOŠĆU U MALIM HOTELIMA

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    This work explores co-dependency of Public Relations and competitive advantage based on numerous interviews with 60 managers of small hotels in Croatia. Aim of this research is to state different ways and possibilities of public relations implementation as one of the modern, efficient leading functions which gives the opportunity of adapting to changes and needs of modern market. In its first part the research covers the qualitative grading of public relations’ implementation within the limits of communication strategy in small hotels business in Croatia. Second part refers to determining the place and role of competitive advantages in small hotels’ business within the context of measuring the public relations’ influence on the increase of small hotels’ competitive advantages increase in Croatia. The research has shown that the management of small hotels rarely applies public relations as a form of a continuous action with the aim of promoting vacation, without understanding that it is the way to improve its own type of business. The reasons for this could be found in the lack of possibility of each individual hotel's positioning as a result of insufficient funds, general and specific knowledge, as well as other possibilities. Using simple and multivariate regression analysis, the thesis of strong influence of competitive advantages on the increase of competitive advantages in small hotels in Croatia has been proven and the facts and propositions of implementation of public relations in small hotels’ business with the aim of competitive advantages increase have been stated. The research has shown that the management of public relations adds to the mastering of processes of creating specific strategies and shaping business politics to improve the competitive advantages in business objects in the market conditions.U ovom se radu istražuje međuzavisnost odnosa s javnošću i konkurentskih prednosti na temelju opsežnih intervjua s 60 menadžera malih hotela u Hrvatskoj. Cilj je ovog istraživanja utvrditi načine i mogućnosti implmentacije odnosa s javnošću kao jedne od funkcije upravljanja koja pruža mogućnost prilagodbe mijenama i potrebama suvremenog tržišta. U svom prvom dijelu istraživanje je obuhvatilo kvalitativnu ocjenu implementacije odnosa s javnošću u okvirima strategije komunikacije u poslovanju malih hotela u Hrvatskoj. Drugi dio istraživanja odnosi se na određenje mjesta i uloge konkurentskih prednosti u poslovanju malih hotela u kontekstu mjerenja utjecaja odnosa s javnošću na povećanje konkurentskih prednosti malih hotela u Hrvatskoj. Istraživanje je pokazalo da menadžment malih hotela vrlo rijetko koristi odnose s javnošću kao oblik kontinuiranog djelovanja s ciljem promoviranja odmora, ne shvaćajući da je to način kojim se može bolje i uspješnije obavljati vlastita djelatnost. Kao razloge zatečenom stanju moguće je istaknuti i nemogućnost pojedinačnog pozicioniranja malih hotela kao rezultat nedostatka financijskih sredstava, općih i specijalističkih znanja, kao i drugih mogućnosti. Korištenjem jednostavne i multiple regresijske analize dokazuje se teza o jakom utjecaju odnosa s javnošću na povećanje konkurentskih prednosti malih hotela u Hrvatskoj, te se iznose činjenice i prijedlozi mjera implementacije odnosa s javnošću u poslovanju malih hotela u sa svrhom povećanja konkurentskih prednosti. Istraživanje je pokazalo kako menadžment odnosa s javnošću doprinosi ovladavanju procesima donošenja određenih strategija i oblikovanja poslovnih politika za poboljšanje konkurentskih prednosti u poslovnim objektima koji djeluju u tržišnim uvjetima

    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used

    COMMUNICATION MANAGEMENT: EVIDENCE FROM THE CROATIAN SMALL HOTELS

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    U radu se istražuje implementacija menadžerskih strategija s aspekta komunikacijskog menadžmenta na modelu malih hotela u Hrvatskoj. U svom prvom dijelu istraživanje je obuhvatilo definiranje uzorka istraživanja i korištenje znanstvene metodologije. Drugi dio istraživanja detaljnije analizira korištenje 'Strategije prodaje' u poslovanju malih hotela u Hrvatskoj i usporedbu s prisutnim trendovima u okvirima Europske Unije, kao i određenje mjesta i uloge komunikacije u poslovanju malih hotela u kontekstu implementacije 'Strategije komunikacije' s posebnim naglaskom na korištenje odnosa s javnošću u malim hotelima i utjecaja na povećanje konkurentskih prednosti malih hotela u Hrvatskoj. Istraživanje je pokazalo da menadžment malih hotela kao najčešći oblik poslovnoga komuniciranja koristi komunikaciju usmenim putem koja se najčešće odvija kao direktni kontakt s gostom. Odnosi s javnošću nisu prepoznati kao kontinuirani oblik poslovnoga komuniciranja u malim hotelima. Na kraju se iznose činjenice i prijedlozi mjera implementacije strategije poslovne komunikacije kao i očekivani trendovi u poslovanju malih hotela sa svrhom povećanja konkurentskih prednosti.This paper examines the implementation of management strategies in terms of communication management on the model of small hotels in Croatia. In its first part, the research included defining of the research sample and scientific methodology. The second part of the research includes analysis of using ‘Sale Strategy' in the business of small hotels in Croatia and a comparison with the present trends with the framework of the European Union and refers to the determination of the place and role of communication in the business of small hotels in the context of the implementation of 'Communications Strategy ' with special emphasis on the use of public relations in small hotels and the impact on increasing the competitive advantages of small hotels in Croatia. Research has shown that management of small hotels uses oral communication, through which direct contact with guests most often occurs, as the most common form of business communication. Public relations are not recognized as a continuous form of business communication in small hotels. At the end, with the purpose of increasing competitive advantages, facts and proposals of implementation strategies' measures for business communication in the business of small hotels are presented
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