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The Forgotten Marxist Theory of Communication & Society
Translated from German to English by Christian Fuchs
Marxist political economy of communication analyses the role of communication in society and capitalism. This paper shows what it means to take a historical and materialist approach for analysing communication and society. In the German-speaking world, Marxist communication research has largely remained a “forgotten theory”.
First, the paper analyses the role of communication in society, which requires thinking of how communication relates to work and production. Second, the paper analyses the emergence of communication in capitalist society. It shows that there is a close interaction of the dominant type of capitalism and the emergence and development of new means of communication. Third, the paper points out five roles of the media in capitalism (the production and sale of media products, advertising and commodity circulation, the legitimation of domination, regeneration and reproduction of labour-power, market for media technologies) and engages with how ideology, social psychology, audiences’ habitus and everyday practices/life interact in the reception of media contents, especially news programmes.
The preface to this article, written by the translator, presents aspects of the works of Horst Holzer. Given his pioneering intellectual role in the development of the critique of the political economy of communication in the German-speaking world, it is not an understatement to say that Horst Holzer is Germany’s Dallas Smythe.
Acknowledgement:
First published in German as book chapter: Holzer, Horst. 1994. Kapitel IV: Eine „vergessene Theorie“ gesellschaftlicher Kommunikation? (Bezugspunkt: Historisch-materialistische Gesellschaftswissenschaft). In Medienkommunkation: Einführung in handlungs- und gesellschaftstheoretische Konzeptionen, 185-221. Opladen: Westdeutscher Verlag. ISBN 978-3-531-22172-4. © Westdeutscher Verlag GmbH, Opladen 1994. Translated and published with permission of Springer Nature.
About the Author:
Horst Holzer (1935-2000) was a German sociologist and communication theorist. He contributed to the formation and development of the critique of the political economy of media and communication in the German-speaking world. Holzer used Marxist theory for the analysis of the relationship between capitalism and communication. Given his pioneering intellectual role in the development of the critique of the political economy of communication in the German-speaking world, it is not an understatement to say that Horst Holzer is Germany’s Dallas Smythe. Holzer lived and worked in Munich and published twenty German books. The focus of Holzer’s writings was in general on communication theory, the sociology of communication, as well as on capitalism and communication. In particular, his books were about the ideology and political economy of magazines, newspapers, radio and television; public sphere theory, sociological theories, children and television, and surveillance
The Forgotten Marxist Theory of Communication & Society
Translated from German to English by Christian FuchsMarxist political economy of communication analyses the role of communication in society and capitalism. This paper shows what it means to take a historical and materialist approach for analysing communication and society. In the German-speaking world, Marxist communication research has largely remained a “forgotten theory”.First, the paper analyses the role of communication in society, which requires thinking of how communication relates to work and production. Second, the paper analyses the emergence of communication in capitalist society. It shows that there is a close interaction of the dominant type of capitalism and the emergence and development of new means of communication. Third, the paper points out five roles of the media in capitalism (the production and sale of media products, advertising and commodity circulation, the legitimation of domination, regeneration and reproduction of labour-power, market for media technologies) and engages with how ideology, social psychology, audiences’ habitus and everyday practices/life interact in the reception of media contents, especially news programmes.The preface to this article, written by the translator, presents aspects of the works of Horst Holzer. Given his pioneering intellectual role in the development of the critique of the political economy of communication in the German-speaking world, it is not an understatement to say that Horst Holzer is Germany’s Dallas Smythe.Acknowledgement: First published in German as book chapter: Holzer, Horst. 1994. Kapitel IV: Eine „vergessene Theorie“ gesellschaftlicher Kommunikation? (Bezugspunkt: Historisch-materialistische Gesellschaftswissenschaft). In Medienkommunkation: Einführung in handlungs- und gesellschaftstheoretische Konzeptionen, 185-221. Opladen: Westdeutscher Verlag. ISBN 978-3-531-22172-4. © Westdeutscher Verlag GmbH, Opladen 1994. Translated and published with permission of Springer Nature.About the Author:Horst Holzer (1935-2000) was a German sociologist and communication theorist. He contributed to the formation and development of the critique of the political economy of media and communication in the German-speaking world. Holzer used Marxist theory for the analysis of the relationship between capitalism and communication. Given his pioneering intellectual role in the development of the critique of the political economy of communication in the German-speaking world, it is not an understatement to say that Horst Holzer is Germany’s Dallas Smythe. Holzer lived and worked in Munich and published twenty German books. The focus of Holzer’s writings was in general on communication theory, the sociology of communication, as well as on capitalism and communication. In particular, his books were about the ideology and political economy of magazines, newspapers, radio and television; public sphere theory, sociological theories, children and television, and surveillance.</jats:p
Going Beyond Counting First Authors in Author Co-citation Analysis
The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
koamabayili/VECTRON-author-checklist: VECTRON author checklist
We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
Author-wise bibliometric analysis based on entropy.
Author-wise bibliometric analysis based on entropy.</p
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