1,721,253 research outputs found
The place is the promotion. The emerging role of selling places and spaces
No full textThe analysis of three case studies shows a gradual shift in consumer goods industries from traditional marketing communication to in-store marketing, including digital stores. The success of the companies that have experienced the integrated communication and distribution strategy seems to rely on leveraging on distribution channels as means of communication and not only of selling. The analysed companies have developed strong brand value and a proactive approach to innovation, changing traditional market rules and applying an innovative integration between communication and distribution. They have been able to create a new distribution and communication model based on the intersection between the following three marketing drivers: ambient (store), people and the web
Psychopathy and Interpersonal Harm
No full textPsychopathy represents a personality disorder that is characterized by a pattern of attributes including affectiveand interpersonal features, and impulsive and antisocial behaviors. Although the rates of psychopathic individuals are particularly elevated in correctional settings, psychopathy can be observed also in clinical and community settings. This chapter provides a review of psychopathy models and major personality dimensions involved in its presentation. It specifically provides a detailed guide to using the ICD-11 dimensional model of personality disorders to capture essential features of psychopathy in clinical populations. Finally, a case vignette is provided to help the reader to translate theoretical descriptions of psychopathy-related dimensions and their ICD-11 counterparts into clinical observation of their manifestations
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
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