1,720,960 research outputs found

    Tourists\u27 Preferences of Souvenir Design Based on Expressive Attributes: A Cross-Cultural Perspective

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    This study investigates the expressive design attributes of souvenir design preferred by tourists by comparing and contrasting preferences and perceptions of tourists from two different cultural groups. The study used a conjoint design to allow respondents to rank their preferences of sampled souvenirs which represents various expressive design attributes of souvenirs. This study uses conjoint analysis to test the relationship between those expressive attributes and tourists’ perceived value and purchase intention. The results showed that the three expressive attributes, namely Makers’ Mark attribute, Iconofetish attribute, and Relational attribute impact American and Chinese tourists perceived values of souvenirs and purchase intentions. The part-worth utility score indicates that comparatively speaking, American tourists prefer souvenirs with a dominant makers’ mark and those that are connected to the local place or local people. On the other hand, Chinese tourists prefer souvenirs with a domestic iconofetish feature. This study highlights the relationship between the four perceived value--perceived functional value, perceived emotional value, perceived social value, and perceived novelty value--and the purchase intention, using Spearman’s correlation. These results contribute to the literature of souvenir design. The culturally based preferences between the US and Chinese tourists allow designers and retailers to create and design souvenirs based on their preferred expressive attributes

    CUSTOMERS’ RESPONSE TO ROBOTS OF DIFFERENT APPEARANCES: COOL ROBOT VS CUTE ROBOT

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       With robot utilization reaching $300 million in the hospitality industry, this paper aims to examine the difference in customer response between two types of anthropomorphic features (cute vs. cool) of service robots. Four scenario-based experiments (2 [robot appearances: cute vs. cool] x 2 [customer–company relationship norms: communal vs. exchange]) were employed in two different contexts (Study 1: service successful and Study 2: failure). The results showed that cute robots elicit higher customer satisfaction, repatronage intention, and willingness to spread positive word of mouth when customers were in a communal relationship with a company. The difference was significant only in the situation in which the robots’ service failed. This study offers the industry guidelines to decide on robot design according to their relationship with the customer and develops the topic of anthropomorphism in robots in that it looked into the different traits within anthropomorphism rather than human likeness versus nonhuman likeness.</p

    An Investigation of Mature Travelers’ Usage Intention of Intelligent Voice Assistants in Hotels

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    With the development of advanced technology, intelligent voice assistants (IVAs) have emerged as popular service devices. In the hospitality industry, major hotel chains have installed ‘Alexa for Hospitality’, a representative of IVAs, in guestrooms for customer service. Although the voice-based technology obtained huge attention of the public, there is little understanding of the factors that motivate people to use IVAs in hotel rooms. Additionally, mature travelers’ viewpoints towards this technology got less concern in the academic field, though the rapid growth of aging population makes mature adults a big part of guests staying at hotels.Considering the forever evolving technology and the especially affected group – mature travelers, traditional technology acceptance theories may not be sufficient to achieve the goal of this study, an updated model is needed. Therefore, a mixed method approach including a qualitative interview and a quantitative study of an online survey is applied. The first stage is the qualitative interview which aims to improve the proposed conceptual model for a comprehensive understanding of mature travelers. An online survey is utilized to assess the conceptual model and the consequent hypotheses. The final model includes five determinants: performance expectancy, effort expectancy, social influence, self-efficacy and anxiety, as well as the mediator of trust that is discovered from the qualitative interview. The findings of the quantitative study show that mature travelers’ intention to use the IVAs at hotels is motivated by performance expectancy and social influence. Trust and behavioral intention partially mediate the relationship between these two variables. Effort expectancy and anxiety show no significant effect on mature travelers’ behavioral intention.This research contributes to the service technology literature with empirical evidences to delineate the behavioral pattern of this customer group. Managerially, the current research provides practical guidelines to the hospitality practitioner for a better understanding of a particular market segmentation: mature traveler

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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