63 research outputs found

    sj-docx-1-jvm-10.1177_13567667231219024 - Supplemental material for Does it matter to have rapport and social interaction on a group tour?

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    Supplemental material, sj-docx-1-jvm-10.1177_13567667231219024 for Does it matter to have rapport and social interaction on a group tour? by Johra Kayeser Fatima in Journal of Vacation Marketing</p

    Preface

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    World Around Wildlife Tourism

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    Wildlife tourism research deals with a variety of issues including attitude measurement of local community, visitor support system and management, government policies, economic and ethical perspectives, and so forth. However, researchers on this tourism stream need to re-conceptualize the current understanding and scope of wildlife tourism by configuring its greater impact on environment, economy, society, and sustainability. Considering this overwhelming impact of wildlife tourism, more consolidated research from multiple disciplines with multi-country efforts are highly encouraged

    Wilderness of Wildlife Tourism

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    Wildlife tourism is a growing multi million-dollar industry within the hospitality and tourism industry. Wildlife tourism, in its simplest sense, is the creation of tour packages for watching wild animals in their natural habitats, and is particularly important in African and South American countries, Australia, India, Canada, Indonesia, Bangladesh, Malaysia, Sri Lanka, and Maldives, among others. This new book brings together the best voices in the field of wildlife tourism and provides a key understanding of wildlife tourism. It explores many important aspects of wildlife to date with related implications for various sectors, such as technology, education, corporations, and policy makin

    Corporate sustainability reporting of major commercial banks in line with GRI : Bangladesh evidence

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    Purpose – This paper aims to examine the tendencies of sustainability reporting by major commercial banks in Bangladesh in comparison with global sustainability reporting indicators outlined in the GRI framework together with banks' predilection toward reporting 16 GRI financial service sector (FSS) specific performance indicators.\ud \ud Design/methodology/approach – Based on the GRI G3 guidelines, the paper investigated banks' reporting in five broad areas of sustainability, such as environment, labour practices and decent works, product responsibility, human rights and society. The 2008/2009 annual reports of 12 major commercial banks listed on Dhaka stock exchange were analysed and coded using a content-based technique.\ud \ud Findings – The results show that information on society is addressed most extensively with regard to extent of reporting. This is followed by the disclosures prepared on decent works and labour practices and environmental issues. Furthermore, the disclosures of product responsibility information and the information for human rights are rather scarce in banks' reporting; on the subject of FSS-specific disclosures, only seven items out of 16 are disclosed by all sample banks.\ud \ud Research limitations/implications – The findings of the study indicate that Bangladeshi commercial banks' social disclosures could develop in this style to become more holistic and over time (in association with the country's central bank involvement) to resemble a type of structured reporting to the point where they are properly labelled per se.\ud \ud Originality/value – The study contributes to the social disclosure literature, in particular in a developing countries banking sector context, seeing as it disseminates evidence of the standing on social disclosures practices at the level of GRI with developing countries' banks data.\u

    Influence of perceived value on omnichannel usage:Mediating and moderating roles of the omnichannel shopping habit

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    Today, most retail profits are driven by customers' habitual buying behaviour. However, there is a lack of comprehensive theoretical understanding regarding how omnichannel habit affects customers’ perceived value and usage. This study uses customer value theory to investigate the various roles of shopping habit (as antecedent, mediator and moderator) in omnichannel retail. To achieve this goal, survey data from 512 omnichannel shoppers in Australia was analysed using the partial least squares method with SmartPLS software version 3. The findings confirm that omnichannel shopping habit plays significant roles as antecedent, mediator, and moderator in the relationship between perceived value and usage. Additionally, the study reveals the positive impact of factors such as security and privacy, seamless experience, personalisation, and social communications. This research expands upon customer value theory by examining the complex relationships between various aspects of omnichannel shopping habit, perceived value and omnichannel usage. For marketers looking to strengthen habitual buying, the study suggests prioritising security and privacy, promoting social communications, and offering personalised services. Recognising the integral influence of habitual buying on value perception and usage, marketers should adopt a cohesive strategy for communicating their value propositions to target customers across multiple channels. This approach can ultimately boost omnichannel usage

    Role of Life-satisfaction on Purchase-happiness and Purchase-satisfaction with Moderation Impact of Self-control

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    Considering bright or dark side of unexpected connections between general of life satisfaction to specific marketplace outcomes, aim of the study is to explore the influence of consumers’ life satisfaction on frontline rapport, purchase-satisfaction and purchase-happiness with moderation impact of consumers’ self-control. Partial Least Square based structural equation modelling was used to analyse the survey data on 252 Australian service consumers considering that services demand more consumer-employee rapport than product purchase. While the level of consumers’ life satisfaction does not influence rapport with frontline employees and their purchase satisfaction, it significantly impacts on consumers’ purchase-happiness. Also, intensity of consumers’ self-control moderates the relationship between consumers’ perceived rapport level and its impact on their purchase happiness. Practitioners can use these findings to design future promotions focusing on service consumers’ purchase-happiness and rapport building strategies can customized to high self-control consumers to maximize their purchase-happiness

    Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market

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    The study attempts to configure the moderated role of innovativeness and self-efficacy of tourism students on attitude and intention relationship to use mobile-based education. It also intends to examine how age and gender further moderate the moderation effects of innovativeness and self-efficacy (moderated moderation effect

    Does it matter to have rapport and social interaction on a group tour?

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    With rapport building growing in significance, this investigation of its role in attitude and behavioural intention in the group tour context used a multi-methods approach (a video experiment, a photo experiment and a survey). Group attentiveness was also examined as a moderator in the attitude–behavioural intention relationship. Three studies were conducted on the Australian tourism industry in which group tours are common. The first study (a video experiment) and the second study (a photo experiment) were conducted with participants living in Canberra, Australia, while the third survey-based study was conducted on domestic tourists visiting anywhere in Australia on a group tour for the purpose of generalisation. Results from the partial least squares method confirmed the crucial role of rapport in developing a positive attitude and behavioural intention, with the combined effect of rapport and social interaction higher than their individual impacts. Group attentiveness was also found to be a significant moderator.</p

    Investigating the antecedents of rapport for developing customer satisfaction in the banking services of Bangladesh

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    In exploring the set of antecedents of rapport, this research study proposed a holistic, comprehensive model and tested it by probing into trust, commitment, service quality and customer involvement along with their underlying sub-dimensions. Despite the importance of rapport, relationship literature is astonishingly limited in identifying the key antecedents of this construct, which is largely responsible for assuring long term overall customer satisfaction. Since virtually nothing is known about the antecedent role of these constructs for rapport in the chosen research context, the conceptual model developed in the study required validation. This was done by testing four existing models (identified as sub-models 1 – 4 in the text) involving these constructs and their interrelations, all of which were found to be valid in the Bangladesh context endorsing their inclusion in the proposed model. Data was collected using a ‘Mall intercept’ type survey involving 212 bank customers who reported their rapport building behavior with frontline employees as well as their level of satisfaction with the bank in a questionnaire. Structural Equation Modeling (SEM) using AMOS (version 17.0) was employed to analyse the research data. Each of the four antecedents (commitment, customer involvement, service quality and trust) along with most of their sub-categories i.e. dimensions (excepting tangible service quality and contractual trust), were found to be significant in developing rapport in the research context. In terms of breadth, focus, scope and originality, this research represents a pioneering effort in the context of developing nations that would enrich the relationship literature. Despite its limitations, findings of this research have important implications for academics/researchers as well bank managers. While they would provide academics and future researchers involved in rapport research with useful insight about rapport and its antecedents; they would also help bank management formulate appropriate strategies to develop and foster rapport between their frontline employees and customers
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