4,421 research outputs found

    2013 National Student Advertising Competition: "Glidden Gets You Going"

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    Blue, Inc. is composed of the following students: Alex Noonan, Anna Spencer, Megan Stein, Dominic Johnson, Nehwoen Luogon, Shauna Spenser, Hanna Bartholic, Molly Critchon, Carter Oswood, Sanela Mrvoljak, Elyssa Yesnes, Sarah Laughllin, Jessica Leoh, Derek Nipper, Emma Roller, Jackie Ignmand, Mike Frahm, Ying Ying Lee, Darcy Dodge, Emily Gadient, Caitlin Angel, Laura Engel, Morgan Werch, Halli Kubes, Paige Freidhof ; Faculty advisors: Sandy Henry and Dorothy Pisarski.This Journalism and Mass Communication's class shows the presentation from Drake University competing in the National Student Advertising Competition. Students from college and university A.A.F. chapters competed in creating an advertising and marketing campaign for the contest sponsor, Glidden. The students were challenged to create an integrated marketing campaign emphasizing a unique product.Jasper Winery, Des Moines Buccaneers, Drake Diner, Jethro's BBQ, Blank IMAX Dome Theater, Campus Cleaners, Allspice, Des Moines Playhouse, Blank Park Zoo, Holiday Inn Express, Starbucks Coffee Company, HAIKU, Vitae Design Collective, Van Ginkel Athletic Co., Climb Iowa, Drake Garage, Sodexo, P.F. Chang's, The Funny Bone, Fashions by Hall Tree, Iowa Cubs, Drake University Book Store, RCC-part of the Boot Barn Family, Fit to Be Tied, Des Moines Metro Opera, Isabel Bloom

    The Influence of District Support During Implementation of High School Standards Based Grading Practices

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    288 leavesThe important components of district support to facilitate a fundamental change in teacher grading practices are not known. This mixed methods case study explored a school district’s organizational development as standards-based grading (SBG) practices were partially mandated in high schools. The overarching goal of this study was to understand the influence of support on teachers’ ability to implement reform and how institutional reforms impact the relationship between grading practices and external measures of student learning. Twelve implementing teachers with various levels of support were interviewed and surveyed. Focus groups of leaders and PD materials provided additional insights. Comparisons of assigned grades before and after the initiative’s partial implementation were made and correlations between assigned grades and state assessment scores were analyzed. There were three types of support that were most influential to teachers feeling supported during implementation: having a collaborative team of teachers implementing SBG together, attending district-led SBG PD, and being provided an SBG-configured grade book. Helpful characteristics of SBG PD were purposeful grouping strategies, content matched to readiness for change, and discourse-centric delivery. Adopting SBG practices led to moderated grades— generally increased course GPAs for core subjects, decreased for non-core subjects. In Algebra I and English I, grades were better aligned with state test scores after implementation, but the reform did not improve overall student achievement. Supports necessary to implement effective organizational reform in schools, specifically those that require change to deeply embedded teacher practices such as grading, include a clear vision for change, trusting relationships between and among actors and agents that are developed over time and through collaborative discussions that recognize the emotional journey teachers must go through to change. The working environment of teachers must also support the change

    2012 National Student Advertising Competition: "Driven Together"

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    Blue, Inc. is composed of the following students: Bianca Carbonara, Megan Yulga, Erin Schroeder, Elizabeth Wood, Mike Santee, Amy Harren, Ryan Swanson, Katie Vecitis, Tom Kostek, Harrison Shamberg, Stella Yi, Nicole Sternhagen, Kelsie Sherman, Abby Silverman, Ryan Weeks, Lauren Knutson, Jeff Kwiatek, Lauren Smith, Tucker Vasey, Amy Garver, Arianna Nagaro, Mara Davidson, Laura Dixon, Kat Moore, Jessica Thing, Tyler Larson, Maria Bachiller, Hilary Henak, Paige Menze, Andrea Nisler. Faculty advisors: Sandy Henry and Dorothy Pisarski.This Journalism and Mass Communication's class shows the presentation from Drake University competing in the National Student Advertising Competition. Students from college and university A.A.F. chapters competed in creating an advertising and marketing campaign for the contest sponsor, Nissan. The students were challenged to create an integrated marketing campaign emphasizing a unique product.Altoona Smiles, Americana Restaurant, Animal Health Center, Inc., Arnis Vecitiis, Aspen Fitness, Aveda, Campus Cleaners, Chicken Coop, Colorfx, Court Avenue Restaurant & Brewing Company, Des Moines Menace, Drake Diner, Drake Garage, Earl May, EVP Law Firm, Garland and Associates, Gino's, Gold's Gym, Haiku, Jasper Winery, Joe Schomberg, Kyle Muckler, Letter Perfect, Madhatter Dance Hall, Manhattan Deli, Mary Schroeder, Merit Resources, Norman Publishers, Paul Revere's, PF Chang's, Sodexo, Stagewest Theatre Co., Steve and Deb Yulga, The Atherton House, The Dublin Pub, The Preserve on Rathbun Lake, Village Bean Coffee House, Windsor Clock and Watch, WW Norton Publishing, Zimm'

    2014 Advertising Senior Capstone: WOW factor

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    Professors, Dorothy Pisarski and Sandy Henry, advisors.This Journalism and Mass Communication's class prepared plans books and presentations for a segment of the ACH Foods business, specifically, Tone's Spices. Students were divided into four ad agencies to plan and execute an advertising and marketing campaign for the sponsor, Tone's. The students were challenged to create an integrated campaign including social media. The plans book for the student agency, WOW factor, is presented here

    A Conversation with Jessica B. Harris

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    A conversation with culinary historian and award-winning author Jessica B. Harris, moderated by Gabrielle Fulton Ponder

    Jessica Stremer: Cook Prize 2024, Silver Medal Acceptance Speech

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    Author Jessica Stremer gives an acceptance speech for Great Carrier Reef (Holiday House)https://educate.bankstreet.edu/cook/1013/thumbnail.jp

    Jessica Pierce: The Last Walk: Caring for Our Animal Companions

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    Bioethicist and author Jessica Pierce will discuss end-of-life care, dying, and euthanasia in the lives of our companion animals.https://thekeep.eiu.edu/humanitiescenter_authenticity1314/1003/thumbnail.jp

    Providence College Faculty Author Series 2014-2015: Dr. Jessica Mulligan

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    In this installment of the Faculty Authors Series, Dr. Jessica Mulligan of the Health Policy & Management department discusses her book Unmanageable Care: An Ethnography of Health Care Privatization in Puerto Rico - elucidating the history and contemporary state of the Puerto Rican healthcare system

    Providence College Faculty Author Series 2014-2015: Dr. Jessica Mulligan

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    In this installment of the Faculty Authors Series, Dr. Jessica Mulligan of the Health Policy & Management department discusses her book Unmanageable Care: An Ethnography of Health Care Privatization in Puerto Rico - elucidating the history and contemporary state of the Puerto Rican healthcare system

    Jessica Hagedorn, 19th Annual ODU Literary Festival

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    Jessica Hagedorn Born and raised in the Philippines, Jessica Hagedorn is well-known as a performance artist, poet, and playwright. She is the author of the novel Dogeaters (Penguin), which was nominated for the National Book Award. Hagedorn wrote the screenplay for Fresh Kill, an independent first feature film directed and produced by Shu Lea Cheang and has collaborated on film projects, Color Schemes and Those Fluttering Objects of Desire. Her multimedia theater pieces include Teenytown, The Art of War: Nine situations, and Holy Food. Hagedorn is the recipient of a 1994 Lila Wallace Reader’s Digest Writers Award, and a 1995 NEA Creative Writing Fellowship. Her new novel, The Gangster of Love has been recently released by Houghton Mifflin
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