1,720,968 research outputs found

    “Start-up Marketing”, ecosistemi innovativi e “market infrastructure”: una prospettiva practice-based

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    Questo lavoro propone un “situated-sociocultural approach to language, literacy and technology” per indagare l’emergere dello “start-up marketing” e del marketing negli “ecosistemi innovativi”. All’interno della letteratura sulle Market System Dynamics (MSD) e nei Constructivist Market Studies (CMS), l’ipotesi di lavoro è che in contesti “tecnologicamente densi”, le conoscenze di marketing emergano con un ruolo “performativo”, contribuendo cioè ai processi di “creazione/cambiamento” dei mercati considerati “as meaning-based, shaped by big cultural ideas and animated by institutional agents”. Nello studio di caso la raccolta dei dati è di stampo (n)etnografico e il materiale raccolto è analizzato in termini di “mediated discourse analysis”, focalizzando l’indagine: “on the social actions through which social actors produce the histories and habitus of their daily lives”. Le pratiche di “start-up marketing” emergono dalle “pratiche discorsive” che caratterizzano l’approccio delle “new media literacy”: “the ways in which people socioculturally organize themselves to engage in activities”. Il lavoro: (i) suggerisce che le pratiche di “start-up marketing” si sviluppino all’interno di “market infrustructure” considerate come “a materially heterogeneous arrangement that silently supports and structures the consummation of market exchange”; (ii) e propone di indagare il marketing negli “ecosistemi innovativi” in termini di “enactement of market infrastrucuture”

    Product creation and product management policies

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    The concept of product creation and product management in the realm of cultural goods is explored and analysed, exposing its specificities and proposing an analytical framewor

    Environment-Adaptive Gait Planning through Reinforcement Learning for Lower-Limb Exoskeletons

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    Powered lower limb exoskeletons (LLEs) have demonstrated significant potential in augmenting mobility and providing rehabilitative support for individuals with gait impairments. However, most assistive exoskeletons rely on predetermined gait trajectories, limiting their effectiveness in unstructured environments. To address this limitation, Environment Adaptive Gait Planning (EAGP) strategies have emerged, focusing on real-time trajectory adaptation based on environmental perception. This work introduces a novel approach to EAGP using Deep Reinforcement Learning (DRL) for generating adaptive foot trajectories, specifically targeting obstacle avoidance during ground walking. The proposed method optimizes trajectory smoothness, environmental interaction, and compliance with exoskeleton kinematic constraints, as validated by simulations. This study advances the state-of-the-art of adaptive gait planning by leveraging the generalization capabilities of DRL, paving the way for enhanced mobility in real-world applications

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    The mirrors of consumer identity: articulating the meanings of “Terzani international literary prize” culture of consumption (Italy)

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    This article investigates the social process of branding and the collective value creation within a brand community. Brand is “secular ritual” and branding is a sign strategically produced and transmitted. The brand emerges as an interplay of several social forces “engaged in a perpetual game of discovering, creating, translating, transforming, and reconfiguring meaning” (Sherry 2005: 40): institutions (i.e., cultural organizations, policy makers), consumers (audience as individual actors) and collectives of consumers (i.e., opinion leaders, audience of cultural events, “fans”) (O’Guinn, Muñiz 2005). The study proposes an ethnographic analysis of the community and cultural events dedicated to an Italian writer, Tiziano Terzani (TT), and of the role and constituent parts of the subculture expressed by the community of his readers in shaping not only an event (the vicino/lontano Festival) but a real brand in cultural productions (such as a festival and literary prize, books and media productions), and reinforcing the brand with a mirroring effect with respect to the original Terzani’s writings. The analysis proposes a Consumer Culture Theory (CCT) reading of the TT phenomenon as a cultural productions one, articulating it in the constituent parts of what we identify as Tiziano Terzani Brand Community (TTBC)

    TACKLING DISINFORMATION IN THE EU: THE CASE OF “TRUTHSTER”

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    Tackling disinformation is crucial for the development of the Information Society. To do so it is necessary to empower journalists in the production of trustworthy information, and to nurture an economic ecosystem centred on a secure circulation of contents. In this contribution we present an interdisciplinary approach that aims at (1) finding a balance between freedom of expression and other fundamental rights (i.e., privacy and data protection), (2) developing business models driven by the production of genuine content, (3) exploiting the potentials of distributed ledger systems to provide media certification

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods
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