1,580 research outputs found
Lundbecks krisestyring - set i lyset af Timothy W. Coombs
No full textThis project seeks to analyze the crisis management strategy of the medical firm Lundbeck, with Timothy W. Coombs’ crisis management theory. In 2003 Lundbeck was accused of illegal industrial espionage, when they allegedly attained a confidential document belonging to their rival company producing a counterfeit product. Facing the patent expiry on their main source of income and accused with such serious charges as industrial espionage, Lundbeck found them selves in the midst of a crisis that would proof to have extent inpact on their organization. Therefore this project will also analyze if the aspect of whether Lundbeck was guilty or not had an inpact on their approach to the crisis management.This project seeks to analyze the crisis management strategy of the medical firm Lundbeck, with Timothy W. Coombs’ crisis management theory. In 2003 Lundbeck was accused of illegal industrial espionage, when they allegedly attained a confidential document belonging to their rival company producing a counterfeit product. Facing the patent expiry on their main source of income and accused with such serious charges as industrial espionage, Lundbeck found them selves in the midst of a crisis that would proof to have extent inpact on their organization. Therefore this project will also analyze if the aspect of whether Lundbeck was guilty or not had an inpact on their approach to the crisis management
Today’S Public Relations: An Introduction
No full textToday\u27s Public Relations: An Introduction is a comprehensive text that features all aspects of public relations with specific sensitivity to the message strategies that challenge practitioners to be successful, yet ethical. In this book, authors Robert L. Heath and W. Timothy Coombs redefine the teaching of public relations by discussing its connection to mass communication while linking it to its rhetorical heritage. The text features coverage of ethics, research, strategy, planning, evaluation, media selection, promotion and publicity, crisis communication, risk communication, and collaborative decision making as ways to create, maintain, and repair relationships between organizations and the persons who can affect their success
Managing Corporate Social Responsibility
No full textManaging Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR. Chapters are organized around a process model for CSR that outlines steps for researching, developing, implementing, and evaluating CSR initiatives Emphasizes stakeholder engagement as a foundation throughout the CSR Process Model Discusses ways to maximize the use of social media and traditional media throughout the process Offers international examples drawn from a variety of industries including: The Forest Stewardship Council, Starbucks Coffee, and IKEA. Draws upon theories grounded in various disciplines, including public relations, marketing, media, communication, and business. © 2012 W. Timothy Coombs and Sherry J. Holladay
An observation of a transverse to longitudinal emittance exchange at the Fermilab A0 photoinjector:
No full textAn experimental program to perform a proof of principle of transverse to longitudinal emittance exchange has been developed at the Fermilab A0 Photoinjector. A new beamline, including two magnetic dogleg channels and a TM110 deflecting mode radio frequency cavity, were constructed for the emittance exchange experiment.
The first priority was a measurement of the Emittance Exchange beamline transport matrix. The method of difference orbits was used to measure the transport matrix. Through varying individual beam input vector elements, such as input x, x', y, y', z, or momentum and measuring the changes in all of the beam output vector's elements, output x, x', y, y', z, and momentum the full 6X6 transport matrix was measured. The measured emittance exchange transport matrix was in overall good agreement with our calculated transport matrix.
A direct observation of an emittance exchange was performed by measuring the electron beam's characteristics before and after the emittance exchange beamline. Operating with a 14.3 MeV, 250 pC electron bunch, longitudinal input emittance of 21.1+/-1.5 mm.mrad was observed to be exchanged with output horizontal emittance of 20.8+/-2.00 mm.mrad. Diagnostic limitations in the longitudinal output emittance measurement did not account for an energy-time correlation, thus potentially returning values larger than the actual longitudinal emittance. The horizontal input emittance of 4.67+/-0.22 mm.mrad was observed to be exchanged with the longitudinal output emittance of 7.06+/-0.43 mm.mrad. The apparent longitudinal output emittance growth is consistent with calculated values in which the correlation term is neglected.Ph.D.Includes bibliographical references (p. 160-164)by Timothy W. Koet
The Value of Knowledge: The Economics of Enterprise Knowledge and Intelligence Knowledge services/ Timothy Powell.
No full textIn English.Knowledge is an economic asset of great importance and value to the modern organization; however, it is too often not managed carefully as such. This book presents practical frameworks and methods for the knowledge professional -- and his/her organization -- to identify, actualize, and maximize the economic value of knowledge.Frontmatter -- Series Editor's Foreword: About Knowledge Services -- Preface -- Contents -- List of Figures -- List of Tables -- 1 Introduction to the Value of Knowledge -- 2 Knowledge as an Enterprise Function -- 3 Knowledge as an Economic Resource -- 4 The Knowledge Value Chain -- 5 Increasing Knowledge ROI -- 6 Knowledge to Value -- 7 Knowledge Strategy -- Appendix -- About the Author -- Other books by Timothy Powell -- Acknowledgments -- Intellectual Property Notices -- Works Cited -- Index1 online resource (xxi, 240 pages
W poszukiwaniu klucza do zrozumienia historii XX stulecia. Teoria historii i metodologia stosowana Timothy Snydera
No full textThe paper considers Timothy Snyder's applied methodology of history. Snyder's original field of interest as a professional historian was historical biography, but it did not take him long to put transnational history at the centre of his attention. The author posits that Snyder's practice in this historiographic paradigm has laid the foundation for his greatest academic achievements, leading to him being recognized as one of the best historians working today
Tackling the Information Overload: Using Automated Content Analysis for Crisis Communication Research
No full textVogler and Meissner provide an overview of the growing amount of research in the field of crisis communication conducted with automated content analysis. They show which particular set of methods is applied, which research interests are pursued, and then structure the existing research according to the four primary areas of crisis communication: organizational crises, public health crises, disasters, and political crises. In addition to the potential benefits of automated content analysis, Vogler and Meissner discuss two major problems of the method: missing analytical depth and insufficient validity. They argue that manual labor is still crucial for validating, analyzing, and making sense of data using computational methods. Vogler and Meissner recommend combining automated approaches with quantitative and qualitative manual content analyses, which seems a promising direction for further research in the field of crisis communication. This chapter works well together with Chapter 1 by van der Meer and Kroon that explores computational methods in crisis communication
Coombs, W. Timothy & Holladay, Sherry J. (2013). It’s not just PR: Public Relation in Society. Chichester: Wiley-Blackwell. (154 páginas).
No full textIt’s not just PR: Public Relations in Society é um livro cujo título começa imediatamente por ilustrar uma certa ‘frustação’ dos autores, Coombs e Holladay, relacionada com alguns equívocos e algumas más perceções que o público em geral (e mesmo outros públicos mais específicos, como os media) tem – e faz – da área das Relações Públicas. Esta segunda edição, sete anos após o lançamento do livro, em 2007, é-nos logo justificada pelos autores pela necessidade de continuar a observar e enquadrar..
„Skrwawione ziemie” Timothy Snydera. Krytyczne uwagi na temat konstrukcji krajobrazu historycznego
Get PDFTimothy Snyder’s "Bloodlands". Critical comments on the construction of historical landscape
Jürgen Zarusky's text is an extensive deconstruction of Timothy Snyder's narration presented in Bloodlands. The narration is based on the assumption, that both regimes – Nazi and Soviet – and their extermination practicies were similar. In Bloodlands Stalin's crimes are presented as a form of ethnic extermination. Thus Snyder suggested ideological kinship between both dictators without analysing specific ideologies. Although the author specifies the differences between these two ideologies he does not ask about their significance to the enemy image and extermination practicies. Snyder's narration concentrates excessively on Poland – as the core of “bloodlands”. In the closing chapter of the book Poles are depicted as the actual martyrs of “bloodlands” in Poland, as well as on the territory of the Soviet Union. Yet up to this day there are ethinc gorups – like Sinti and Romany - who have to fight for the recognition of their tragic experiences as the victims of crimes commited by German authorities. The author also does not mention about the victims of the agressive wars against the Soviet Union. Thus the point of Bloodlands is not to present all the victims of totalitarianism and the war, all the victims from “bloodlands”, but to present only the victims selected by the author.
„Skrwawione ziemie” Timothy Snydera. Krytyczne uwagi na temat konstrukcji krajobrazu historycznego
Tekst Jürgen Zarusky'ego to obszerna dekonstrukcja narracji Timothy Snydera zaprezentowanej w książce Skrwawione ziemie. Zasadza się ona na założeniu, że oba reżimy - niemiecki i radziecki - oraz ich praktyki eksterminacyjne były bardzo do siebie zbliżone. W książce przedstawiono stalinowskie zbrodnie masowe jako formę etnicznej eksterminacji. W ten sposób Snyder zasugerował ideologiczne pokrewieństwo między obu dyktatorami, nie podejmując się analizy konkretnych ideologii. Chociaż wymienia różnice między nimi, jednak nie pyta o ich znaczenie dla obrazu wroga i praktyk eksterminacyjnych. Narracja Snydera nazbyt koncentruje się na Polsce jako jądrze „skrwawionych ziem”. Polaków przedstawia w końcowym rozdziale jako właściwych męczenników „skrwawionej ziemi”, tak w samej Polsce, jak na terenie Związku Radzieckiego. Tymczasem niektóre grupy muszą do dziś walczyć o uznanie swojego tragicznego losu prześladowanych, jak choćby Sinti i Romowie, którzy masowo byli mordowani przez nazistowskie władze. W Skrwawionych ziemiach nie pojawia się słowo na ich temat. W książce nie znajdują także odbicia ofiary wojen zaczepnych, szczególnie skierowanych przeciwko Związkowi Radzieckiemu. W pracy Snydera nie chodzi zatem o wszystkie ofiary totalitaryzmu i wojny, w tym także nie wszystkie z terenów „skrwawionych ziem”, lecz o ich wybór dokonany przez autora
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