3 research outputs found

    Ruzi’s Food Enterprise / Syukrina Che Mat

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    Regarding to fulfil Fundamental of Entrepreneurship (ENT300) course requirement, I need to carry out a case study. I am required to write a report based on my study which is a company or business that I have chosen. During a case study, I need to collect the information about the owner of the company and details about the company in order to complete for the case study report. The purpose of this case study is to provide a better understanding for me to access my chosen business plan. This is done to analyse in detail about a business in order to manage the business effectively and efficiently in the future. So, I decided to do some research on a business in food services industry. The business that I had chosen is Ruzi’s Food Enterprise. By searching the details in the internet and also the interview through phone, I managed to get some details especially on their background of the business, type of business model, products and services marketing

    Business Opportunity : Ruzi’s Food / Syukrina Che Mat

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    Regarding to fulfil Fundamental of Entrepreneurship (ENT300) course requirement, I need to carry out a business opportunity. I am required to write a report based on my case study before which is a company that I have chosen. The overview of this business opportunity is that I am able to see the real life situation where I can see the existence problem that needs to be solved. The company that I have chosen before is Ruzi’s Food. Ruzi’s Food is an original company carrying on small medium industry located in Kelantan. It is a company that generally known as a company for supplying food which concern more to frozen food based on their flour and other necessary ingredients. Ruzi’s Food is a form of business based on sole proprietorship. The owner of the business used her own capital in order to open the business. The business capital is amounted to RM50, 000 where the contribution came from her late husband. The company provides varieties of frozen food that she creates by her own idea. It offers the best-frozen products from standard grades and all of the ingredients that produced are the highest quality. Ruzi’s Food is located at Lot 1893, Panchor, Pengkalan Chepa, 16100, Kota Bharu, Kelantan. Ruzi’s Food is a company which focuses on production of frozen food in Kelantan. This company provided frozen food which is wanted by the customer nowadays as it is easy for people who didn’t have time to make a breakfast. They just need to fry this frozen food within a few minutes. I have done some research that Malaysia is one developed country which consist of the people with varieties of diseases. Thus, I recommended this frozen food can be as a healthy breakfast for everyone who eat it. To make it more attractive, I decided to make some innovation by implying my creativity and great element in this frozen food. So, the customers will bring good memory after purchasing the products

    Case Study : Ruzi’s Food Enterprise / Syukrina Che Mat

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    Regarding to fulfil Fundamental of Entrepreneurship (ENT300) course requirement, I need to carry out a case study. I am required to write a report based on my study which is a company or business that I have chosen. During a case study, I need to collect the information about the owner of the company and details about the company in order to complete for the case study report. The purpose of this case study is to provide a better understanding for me to access my chosen business plan. This is done to analyse in detail about a business in order to manage the business effectively and efficiently in the future. So, I decided to do some research on a business in food services industry. The business that I had chosen is Ruzi’s Food Enterprise. By searching the details in the internet and also the interview through phone, I managed to get some details especially on their background of the business, type of business model, products and services marketing
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