1,720,953 research outputs found

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Green branding: ruta eco-amigable para el sector hotelero en la construcción de una marca verde

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    La concientización por el cuidado del medio ambiente ha incrementado en las últimas décadas y cada vez toma mayor fuerza en el marco legal y cultural. Por lo tanto, se han creado nuevas estrategias para impulsar el consumo siguiendo esta tendencia y de esto nace el green branding o marca verde, que se usa para posicionar una marca con este sentir de modo que pueda llamar la atención de su público objetivo con un factor diferenciado de posicionamiento consiente. La industria que se ha unido a esta tendencia es la hotelera ya que consumen una gran cantidad de bienes diariamente y si no se controla de una forma adecuada puede causar impactos muy negativos en su entorno. En primer lugar, el estudio hace una exposición acerca del trasfondo teórico, el cual se centra en alrededor de 30 artículos que enfatizan en el constructo de esta ideología ecológica enfocada en la importancia de la preservación y cuidado al máximo del entorno y recursos utilizados en la fabricación de productos y utilización de servicios. Destacando a partir de ellos el contexto actual de la industria hotelera en el Valle del Cauca y la importancia de la experiencia ecológica como proceso estratégico para crear valor para el cliente, logrando un alto nivel de diferenciación y óptima construcción de marcas. En segundo lugar, este ofrece un estudio de tipo mixto, tanto cualitativo como cuantitativo enfocado en el análisis de las estrategias ambientales por medio de una encuesta a una muestra de 224 personas la población vallecaucana y entrevistas a los administradores de instituciones hoteleras reconocidas en el mismo departamento, con el fin de identificar los criterios relevantes en la decisión de elección de un hotel y como estas podrían abordarse desde una estrategia más amigable con el medio ambiente y en los que se pudo evidenciar también tipos de comportamientos basados en preferencias y la jerarquización de atributos por parte de los consumidores.The awareness for the environment has increased in recent decades and is becoming stronger in the legal and cultural framework. Therefore, new strategies have been created to boost consumption following this trend and from this, green branding or green brand is born, which is used to position a brand with this feeling so that it can draw the attention of its target audience with a differentiated factor of conscious positioning. The industry that has joined this trend is the hotel industry, since they consume a large amount of goods daily and if not controlled properly, it can cause terribly negative impacts on their environment. In the first place, the study makes an exposition about the theoretical background, which focuses on around 30 articles that emphasize the construction of this ecological ideology focused on the importance of the preservation and maximum care of the environment and resources used in the manufacture of products and use of services. Highlighting from them the current context of the hotel industry in Valle del Cauca and the importance of the ecological experience as a strategic process to create value for the client, achieving a prominent level of differentiation and optimal brand building. Secondly, a mixed-type study is offered, both qualitative and quantitative, focused on the analysis of environmental strategies through a survey of a sample of 224 people from the Valle del Cauca population and interviews with managers of hotel institutions recognized in the same department in order to identify the relevant criteria in the decision to choose a hotel and how these could be approached from a friendlier strategy with the environment and in which it was also possible to evidence types of behaviors based on preferences and the hierarchy of attributes by consumers.Proyecto de grado (Profesional en Mercadeo y Negocios Internacionales)-- Universidad Autónoma de Occidente, 2022PregradoProfesional en Mercadeo y Negocios Internacionale

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used

    Author Under Sail The Imagination of Jack London, 1893-1902

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    In Author Under Sail, Jay Williams offers the first complete literary biography of Jack London as a professional writer engaged in the labor of writing. It examines the authorial imagination in London's work, the use of imagination in both his fiction and nonfiction, and the ways he defined imagination in the creative process in his business dealings with his publishers, editors, and agents. In this first volume of a two-volume biography, Williams traverses the years 1893 to 1902, from London's "Story of a Typhoon" to The People of the Abyss. The Jack London who emerges in the pages of Author Under Sail is a writer whose partnership with publishers, most notably his productive alliance with George Brett of Macmillan, was one of the most formative in American literary history. London pioneered many author models during the heyday of realism and naturalism, blurring the boundaries of these popular genres by focusing on absorption and theatricality and the representation of the seen and unseen. London created an impassioned, sincere, and extremely personal realism unlike that of other American writers of the time. Author Under Sail is a literary tour de force that reveals the full range of London as writer, creative citizen, and entrepreneur at the same time it sheds light on the maverick side of machine-age literature.Intro -- Title Page -- Copyright Page -- Dedication -- Contents -- Acknowledgments -- Introduction -- 1. Spirit Truth -- 2. From Absorption to Theatricality and Back Again -- 3. "I Will Build a New Present" -- 4. Sons as Authors -- 5. Fathers as Publishers -- 6. The Daughter as Author -- 7. Lovers as Authors -- 8. At Sea with the Family -- 9. Yellow News, Yellow Stories -- 10. The Return Home -- Notes -- Bibliography -- Index -- About Jay WilliamsIn Author Under Sail, Jay Williams offers the first complete literary biography of Jack London as a professional writer engaged in the labor of writing. It examines the authorial imagination in London's work, the use of imagination in both his fiction and nonfiction, and the ways he defined imagination in the creative process in his business dealings with his publishers, editors, and agents. In this first volume of a two-volume biography, Williams traverses the years 1893 to 1902, from London's "Story of a Typhoon" to The People of the Abyss. The Jack London who emerges in the pages of Author Under Sail is a writer whose partnership with publishers, most notably his productive alliance with George Brett of Macmillan, was one of the most formative in American literary history. London pioneered many author models during the heyday of realism and naturalism, blurring the boundaries of these popular genres by focusing on absorption and theatricality and the representation of the seen and unseen. London created an impassioned, sincere, and extremely personal realism unlike that of other American writers of the time. Author Under Sail is a literary tour de force that reveals the full range of London as writer, creative citizen, and entrepreneur at the same time it sheds light on the maverick side of machine-age literature.Description based on publisher supplied metadata and other sources.Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, YYYY. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries
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