1,720,956 research outputs found
Argumentative essay: Appearance discrimination in politics
No full textThe purpose of the research paper is to inform the reader of the impact a political candidate’s appearance has on his or her electoral success. The author cites sources that confirm role-independent traits (appearance, personality, other non-political traits) play a more crucial role in people’s voting decisions compared to the role-relevant traits (experience, political record, proposed plans) of politicians. The research paper cites evidence that proves role-independent traits are more important to voters by referencing research that explains how quickly individuals subconsciously identify the winner of an election after watching 10-second silent clips by observing candidate body language. The race and gender of politicians also influences the perceptions of voters, as voters have been proven to identify and relate different characteristics to different races and genders while other factors are held constant. Research also proves that certain appearance features like babyface and posture can either benefit or harm certain candidates depending on the circumstances. Finally, various media outlets like Facebook and YouTube influence people’s perceptions about political candidates in different ways. In conclusion, appearance discrimination in politics is a very complex topic, and it takes place in several different ways. Not much research has been done on why this takes place, but there is enough evidence in previous research that allows the author of this paper to conclude that people do vote for political candidates based their respective appearances. (Author abstract)Bodi, E. (2014). Appearance discrimination in politics. Retrieved from http://academicarchive.snhu.ed
Subway and its powerful presence in social media
No full text“Analyzing Subway’s Successful Social Media Efforts” is a required project for the social media and marketing communications course. This project, which began during the fall semester of 2014, involves identifying Subway’s varying advertisement campaigns, the main target market these ads are intended for, the main media vehicles used to deliver these ads, and how effective these ads are in expanding Subway’s global footprint. More specifically, the research paper uncovers Subway’s varying advertisement campaign themes, multiple execution styles, and how Subway successfully applies the dual adaptation strategy in global markets through the use of social media formats Facebook and Twitter. The research also highlights the company’s history, main competitor, product lines and assortment, and its recent financial success. The paper concludes that Doctor’s Association’s Subway brand is highly successful in marketing its products due to its ability to relate the themes of health and fitness with its submarine sandwiches in ads that vary in both execution style and in media format based on the respective audience the company is trying to target. (Author abstract)Bodi, E. (2015). Analyzing Subway’s successful social media efforts. Retrieved from http://academicarchive.snhu.ed
Going Beyond Counting First Authors in Author Co-citation Analysis
Get PDFThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Get PDF“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Get PDFWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
Get PDFWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
koamabayili/VECTRON-author-checklist: VECTRON author checklist
No full textWe have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
Author-wise bibliometric analysis based on entropy.
No full textAuthor-wise bibliometric analysis based on entropy.</p
- …
