1,721,012 research outputs found

    Pengaruh Perceived Value, Customer Satisfaction dan Trust terhadap Customer Loyalty Restoran XYZ di Tangerang

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    The objectives of this study are to know: 1) Is perceived value has a positive influence towards customer loyalty, 2) Is perceived value has a positive influence towards customer satisfaction, 3) Is customer satisfaction has a positive influence towards customer loyalty, 4) Is customer satisfaction has a positive influence towards trust, and 5) Is trust has a positive influence towards customer loyalty. This study took 100 Management students from ABC university who have ever visited XYZ Restaurant in Tangerang as respondents. This study is using PLS-SEM (Partial Least Square – Structural Equation Modeling) to do data processing. The finding of this study showed that perceived value has a positive influence towards customer satisfaction and customer loyalty. This study also showed that customer satisfaction has a positive influence towards customer loyalty and trust. However, from this study, it was found that trust has no positive influence towards customer loyalty. This study can be used as input for the management of XYZ restaurant to give better service to the customers so that they do not only trust the restaurant but also has loyalty to it.   Keywords: perceived value, customer satisfaction, trust, customer loyalt

    THE INFLUENCE OF WEBSITE DESIGN QUALITY, PERCEIVED VALUE AND E-TRUST ON REPURCHASE INTENTION ON E-COMMERCE BEAUTY HAUL

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    This study aims to analyze the positive influence of website design quality, perceived value, e-trust on repurchase intention in e-commerce Beauty Haul. The sampling technique in this research is convenience sampling. The number of samples collected using a questionnaire instrument in the form of google forms is 191 Beauty Haul consumers who have made transactions on the Beauty Haul website more than 2 (two) times. The data were analyzed using the Partial Least Square-Structural Equation Model (PLS-SEM) approach. The results showed that there was a positive influence between all independent variables, namely website design quality, perceived value, e-trust on the dependent variable of repurchase intention. Keywords: Website design quality, perceived value, e-trust, repurchase intention, e-commerce

    Patient Satisfaction and Intention To Revisit Outpatient Specialist Clinic at XYZ Hospital, Bekasi City

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    This research was done as a response to the discrepancy between the target and the actual revisitations to the specialized outpatient clinic at XYZ Hospital in Bekasi City, then hoping to improve revisit intention at XYZ Hospital in Bekasi City. Several theories suggest that an increase in patient satisfaction leads to an increase in revisit intention. Patient satisfaction itself is related to hospital\u27s physical environment, registration service, waiting time, doctor service, and nurse service. The aim of this study is to find out the positive impact of those variable towards patient satisfaction and then revisit intention. The model used in this study was adapted from previous research that was empirically tested on the population of patients at the specialized outpatient clinic at XYZ Hospital in Bekasi City. This study is a quantitative cross-sectional study. A questionnaire, made from prior interviews, was used to gauge hospital\u27s physical environment, registration service, waiting time, doctor service, and nurse service. Respondent data were collected using purposive sampling with a total of 400 respondents. The data were analyzed using the PLS-SEM method. The results of the study showed that the hospital\u27s physical environment, registration service, waiting time, doctor service, and nurse service have a positive influence on patient satisfaction. In addition, patient satisfaction also has a positive influence on revisit intention. In conclusion, this study proved that hospital’s physical environment, registration service, waiting time, doctor service, and nurse service have a positive impact on patient satisfaction which in turn had a positive impact on patient’s revisit intention. Keywords: doctor service, nurse service, outpatient specialist, patient satisfaction, revisit intentio

    Pengaruh kepuasan kerja, motivasi kerja, dan stres kerja terhadap komitmen organisasi guru

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    Tujuan penelitian adalah untuk menganalisis dan menguji pengaruh positif kepuasan kerja, motivasi kerja dan pengaruh negatif stress terhadap komitmen organisasi guru di sekolah XYZ. Metode survey dilakukan dalam penelitian ini. Metode pengumpulan data dengan menggunakan instrumen kuesioner yang diberikan kepada seluruh guru sekolah XYZ. Jumlah responden sebesar 42 responden. Analisis statistik menggunakan pendekatan partial least square-structural equation model (PLS-SEM). Hasil penelitian mengungkapkan bahwa kepuasan kerja dan motivasi kerja berpengaruh positif terhadap komitmen organisasi. Selanjutnya, stres kerja berpengaruh negatif terhadap komitmen organisasi

    Analisis Faktor Kepuasan Mahasiswa S1 UPH

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    This research discusses the six factors that influences student’s satisfaction in UPH The six factors used in this study are the campus, administration, teacher, information, the SLIM system, and facility. The research data was obtained by distributing questionnaires to 300 students from batch 2008 and 2009. Purposive sampling technique was used. The analysis method was exploratory factor analysis using SPSS software version 15.0. The  results of hypothesis testing in this study found out that administrative factor, lecturer factor, the factor of information, SLIM system factor and facility factor affecting students satisfaction in a particular class of batch 2008 and 2009 and that indicators in it should be noticed in providing service to students. Further research is expected to examine the students with different batches or S2 students so the result will be more general. &nbsp

    FAKTOR-FAKTOR YANG BERPENGARUH TERHADAP REPURCHASE INTENTION

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    Peningkatan tren mengkonsumsi makanan ringan menjadi fenomena menarik bagi para pelaku usaha makanan ringan. Namun meskipun demikian, tren tersebut tidak berpengaruh secara signifikan pada pencapaian target penjualan dari PT. Chicago Popcorn, terutama pada saat perusahaan dilanda pandemi. Maka penelitian ini dilakukan untuk mengetahui pengaruh dari kualitas produk, keterjangkauan harga, dan promosi terhadap minat pembelian ulang. Penelitian ini menargetkan populasi yaitu masyarakat Indonesia yang pernah mengkonsumsi produk dari Chicago Popcorn. Penelitian ini berhasil mendapatkan 202 responden yang pernah berbelanja di Chicago Popcorn. Dan dianalisis menggunakan pendekatan partial least square-structural equation modeling di SmartPLS. Hasil yang didapatkan menunjukan bahwa kualitas produk, keterjangkauan harga, dan promosi berpengaruh positif terhadap minat pembelian ulang. Serta variabel promosi memiliki pengaruh tertinggi terhadap minat pembelian ulang

    FACTORS AFFECTING BRAND LOYALTY IN THE INDONESIAN COFFEE SHOP INDUSTRY (A CASE OF MAXX COFFEE)

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    The purpose of this study is to examine the positive effect of experiential marketing on brand image, as well as to examine the positive effect of experiential marketing, and brand image on brand loyalty amongst Maxx Coffee consumers in Jakarta-Bogor-Depok-Tangerang-Bekasi or JABODETAEK area in Indonesia. The data was obtained through the distribution of questionnaire through Google forms. The number of samples collected was 210 respondents. Purposive sampling was applied to obtain the sample. Data analysis method by implementing the partial least square- structural equation modelling (PLS-SEM) approach. The results revealed that experiential marketing, and brand image have a positive effect on brand loyalty. Likewise, experiential marketing has a positive effect on brand image

    Pengaruh Perceived Value, Customer Satisfaction dan Trust Terhadap Customer Loyalty Restoran XYZ di Tangerang

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    The objectives of this study are to know: 1) Is perceived value has a positive influence towards customer loyalty, 2) Is perceived value has a positive influence towards customer satisfaction, 3) Is customer satisfaction has a positive influence towards customer loyalty, 4) Is customer satisfaction has a positive influence towards trust, and 5) Is trust has a positive influence towards customer loyalty. This study took 100 Management students from ABC university who have ever visited XYZ Restaurant in Tangerang as respondents. This study is using PLS-SEM (Partial Least Square – Structural Equation Modeling) to do data processing. The finding of this study showed that perceived value has a positive influence towards customer satisfaction and customer loyalty. This study also showed that customer satisfaction has a positive influence towards customer loyalty and trust. However, from this study, it was found that trust has no positive influence towards customer loyalty. This study can be used as input for the management of XYZ restaurant to give better service to the customers so that they do not only trust the restaurant but also has loyalty to it. Tujuan dilakukannya penelitian ini adalah untuk mengetahui: 1) apakah perceived value berpengaruh positif terhadap customer loyalty, 2) apakah perceived value berpengaruh positif terhadap customer satisfaction, 3) apakah customer satisfaction berpengaruh positif terhadap customer loyalty, 4) apakah customer satisfaction berpengaruh positif terhadap trust, dan 5) apakah trust berpengaruh positif terhadap customer loyalty. Penelitian ini dilakukan terhadap 100 mahasiswa Manajemen Universitas ABC yang pernah berkunjung ke restoran XYZ Tangerang. Data akan diolah dengan menggunakan alat statistik PLS-SEM (Partial Least Square – Structural Equation Modeling). Hasil penelitian menunjukkan bahwa perceived value berpengaruh positif terhadap customer loyalty dan customer satisfaction. Hasil penelitian ini juga menunjukkan bahwa customer satisfaction berpengaruh positif terhadap customer loyalty dan trust. Meski demikian, dari hasil penelitian ini didapatkan hasil bahwa trust tidak berpengaruh positif terhadap customer loyalty. Penelitian ini dapat digunakan sebagai masukan bagi pengelola restoran XYZ untuk memberikan pelayanan yang lebih baik kepada konsumen sehingga konsumen bukan hanya memiliki trust tetapi juga loyalty terhadap restoran XYZ

    The Influence of People, Physical Evidence and Process on Outpatient Satisfaction at Siti Fatimah Hospital, South Sumatra Province in 2023

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    Medical services provided to patients are inseparable from their satisfaction with the medical services they receive. This study aims to examine and analyze the influence of the three elements of service, in the context of health services on patient satisfaction (Patient Satisfaction). The research method used is a quantitative research method with a survey where the data is obtained by cross sectional (Cross Sectional). The results model or empirical model from the PLS-SEM analysis shows that this research model has moderate predictive accuracy for the patient satisfaction variable. Patient satisfaction dependent variable can be explained by 60% by the three independent variables. From the new Cross Validated Predictive Ability Test (CVPAT) method, it is confirmed that this research model can be said to have predictive abilities. The findings of this study indicate that the three service element variables, namely People, Process and Physical Evidence, have strong evidence to say they can positively influence patient satisfaction in government-owned hospitals. The results of the IPMA statistical analysis show that the managerial implications that can be given are in the form of suggestions for the management of Siti Fatimah Hospital in South Sumatra Province to better manage services at the outpatient polyclinic. This can have an impact on service performance, because doctors are forced to examine patients quickly and often have to be in a hurry due to long queues of patients

    THE INFLUENCE OF CUSTOMER EXPERIENCE, UTILITARIAN BENEFITS, AND HEDONIC BENEFITS ON INTENTION TO RECOMMENDED (CASE STUDY ON KOPI JANJI JIWA BELITUNG)

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    This study aims to examine the effect of customer experience on customer satisfaction, the effect of utilitarian benefits on customer satisfaction, the effect of hedonic benefits on customer satisfaction, the effect of customer experience on intention to recommend, the effect of utilitarian benefits on intention to recommend, the effect of hedonic benefits on intention to recommend, the effect of customer satisfaction on intention to recommend. This research was conducted using the incidental sampling method, from consumers of Kopi Janji Jiwa Belitung, Indonesia. This research was conducted using Partial Least Square-Structural Equation Modeling (PLS-SEM) method with the help of the Smart PLS program in testing the validity and reliability, as well as testing the hypothesis from the questionnaire used that has been distributed to 400 respondents. The results of this study indicate that customer experience, utilitarian benefits, and hedonic benefits affect customer satisfaction, then utilitarian benefits and customer satisfaction affect intention to recommend, but customer experience and hedonic benefits have no effect on intention to recommend.BAHASA INDONESIA ABSTRACTPenelitian ini bertujuan untuk menguji pengaruh customer experience terhadap customer satisfaction, pengaruh utilitarian benefit terhadap customer satisfaction, pengaruh hedonic benefit terhadap customer satisfaction, pengaruh customer experience terhadap intention to recommend, pengaruh utilitarian benefit terhadap intention to recommend, pengaruh hedonic benefit terhadap intention to recommend, pengaruh customer satisfaction terhadap intention to recommend. Penelitian ini dilakukan dengan metode penarikan sampel incidental sampling, dari konsumen Kopi Janji Jiwa Belitung, Indonesia. Penelitian ini dilakukan dengan menggunakan metode Partial Least Square-Structural Equation Modeling (PLS-SEM) dengan bantuan program Smart PLS dalam pengujian validitas dan reliabilitas, serta menguji hipotesis dari kuesioner yang telah disebarkan kepada 400 responden. Hasil penelitian ini menunjukkan bahwa customer experience, utilitarian benefit, dan hedonic benefit berpengaruh terhadap customer satisfaction, lalu utilitarian benefit dan customer satisfaction berpengaruh terhadap intention to recommend, akan tetapi customer experience dan hedonic benefit tidak berpengaruh terhadap intention to recommend
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