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    PERAN MEDIA SOSIAL UNTUK MENINGKATKAN MINAT BELI KONSUMEN HIKMAH PUYUH DI REJOTANGAN TULUNGAGUNG

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    Skripsi dengan judul “Peran Media Sosial Untuk Meningkatkan Minat Beli Konsumen Hikmah Puyuh Di Rejotangan Tulungagung” ini ditulis oleh Tri Awang Saputra, NIM 126405203266. Jurusan Manajemen Bisnis Syariah, Fakultas Ekonomi dan Bisnis Islam. UIN Sayyid Ali Rahmatullah Tulungagung 2024, pembimbing Jusuf Bachtiar, SS., M.Pd. Penelitian ini dilatarbelakangi oleh Peternakan Hikmah Puyuh merupakan peternakan yang saat ini sedang melakukan pengembangan usaha dengan terus meningkatkan jumlah populasi ternak puyuh yang dikelolanya. Mengingat saat ini popularitas sosial media dapat mempermudah produsen untuk mempromosikan produk-produknya. Dengan adanya media sosial diharapkan proses transaksi jual beli online menjadi lebih berwarna Rumusan masalah dalam penelitian ini adalah (1) Bagaimana peran Watsapp, Facebook dan Instagram sebagai alat pemasaran berbasis online untuk meningkatkan minat beli konsumen Hikmah Puyuh Di Rejotangan Tulungagung? (2) Bagaimana kendala dan solusi pemasaran melalui Watsapp, Facebook, dan Instagram Hikmah Puyuh Di Rejotangan Tulungagung Metode yang digunakan dalam penelitian ini adalah kualitatif. Pengumpulan data dalam penelitian ini adalah metode observasi, wawancara, dan dokumentasi. Hasil penelitian ini menunjukan bahwa pemasaran yang dilakukan Hikmah Puyuh dengan cara menggunakan media sosial Watsaap, Facebook dan Instagram memiliki peran yang signifikan. Hal ini mengindikasikan bahwa masyarakat sudah semakin maju dan mengkuti perkembangan zaman. Membuat peternakan Hikmah Puyuh mengalami peningkatan dalam penjualan melalui media sosial. Kata Kunci: Peran, Pemasaran, Media Sosial xii ABSTRACT The thesis with the title "The Role of Social Media in Increasing Consumer Buying Interest Wisdom of Quail in Rejotangan Tulungagung" was written by Tri Awang Saputra, NIM 126405203266. Department of Sharia Business Management, Faculty of Economics and Islamic Business. UIN Sayyid Ali Rahmatullah Tulungagung 2024, advisor Jusuf Bachtiar, SS., M.Pd. This research is motivated by the Wisdom Quail Farm, a farm that is currently developing its business by continuing to increase the number of quail populations it manages. Considering the current popularity of social media, it can make it easier for producers to promote their products. With the existence of social media, it is hoped that the online buying and selling transaction process will become more colorful The formulation of the problem in this research is (1) What is the role of Watsapp, Facebook and Instagram as online-based marketing tools to increase consumer buying interest in Hikmah Puyuh Di Rejotangan Tulungagung? (2) What are the obstacles and solutions for marketing via Watsapp, Facebook and Instagram Wisdom of Quail in Rejotangan Tulungagung The method used in this research is qualitative. Data collection in this research used observation, interview and documentation methods. The results of this research show that the marketing carried out by Hikmah Puyuh using the social media Watsaap, Facebook and Instagram has a significant role. This indicates that society has become more advanced and keeps up with the times. Making the Wisdom Quail farm experience an increase in sales through social media. Keywords: Role, Marketing, Social Medi

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used

    Author Under Sail The Imagination of Jack London, 1893-1902

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    In Author Under Sail, Jay Williams offers the first complete literary biography of Jack London as a professional writer engaged in the labor of writing. It examines the authorial imagination in London's work, the use of imagination in both his fiction and nonfiction, and the ways he defined imagination in the creative process in his business dealings with his publishers, editors, and agents. In this first volume of a two-volume biography, Williams traverses the years 1893 to 1902, from London's "Story of a Typhoon" to The People of the Abyss. The Jack London who emerges in the pages of Author Under Sail is a writer whose partnership with publishers, most notably his productive alliance with George Brett of Macmillan, was one of the most formative in American literary history. London pioneered many author models during the heyday of realism and naturalism, blurring the boundaries of these popular genres by focusing on absorption and theatricality and the representation of the seen and unseen. London created an impassioned, sincere, and extremely personal realism unlike that of other American writers of the time. Author Under Sail is a literary tour de force that reveals the full range of London as writer, creative citizen, and entrepreneur at the same time it sheds light on the maverick side of machine-age literature.Intro -- Title Page -- Copyright Page -- Dedication -- Contents -- Acknowledgments -- Introduction -- 1. Spirit Truth -- 2. From Absorption to Theatricality and Back Again -- 3. "I Will Build a New Present" -- 4. Sons as Authors -- 5. Fathers as Publishers -- 6. The Daughter as Author -- 7. Lovers as Authors -- 8. At Sea with the Family -- 9. Yellow News, Yellow Stories -- 10. The Return Home -- Notes -- Bibliography -- Index -- About Jay WilliamsIn Author Under Sail, Jay Williams offers the first complete literary biography of Jack London as a professional writer engaged in the labor of writing. It examines the authorial imagination in London's work, the use of imagination in both his fiction and nonfiction, and the ways he defined imagination in the creative process in his business dealings with his publishers, editors, and agents. In this first volume of a two-volume biography, Williams traverses the years 1893 to 1902, from London's "Story of a Typhoon" to The People of the Abyss. The Jack London who emerges in the pages of Author Under Sail is a writer whose partnership with publishers, most notably his productive alliance with George Brett of Macmillan, was one of the most formative in American literary history. London pioneered many author models during the heyday of realism and naturalism, blurring the boundaries of these popular genres by focusing on absorption and theatricality and the representation of the seen and unseen. London created an impassioned, sincere, and extremely personal realism unlike that of other American writers of the time. Author Under Sail is a literary tour de force that reveals the full range of London as writer, creative citizen, and entrepreneur at the same time it sheds light on the maverick side of machine-age literature.Description based on publisher supplied metadata and other sources.Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, YYYY. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries
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