1,651 research outputs found

    The Effect of internal communication on employee engagement in MPT ( Ma Thu Thu Aung, 2020)

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    This paper intends to study the effect of internal communication on employee engagement in MPT. This study is conducted with the objectives of identifying factors of internal communication and analyzing the effect of internal communication on employee engagement within MPT. This study conducts the relationship between communication climate, quality and reliability of information, organizational culture, public relation and leadership communication which are independent variables and employee engagement of vigor, dedication and absorption which is dependent variable. Data collection is done through a survey of 190 respondents who are employees within MPT in Yangon. Data is analyzed with SPSS software and presented by use of means, standard deviation, correlations and regression analysis. The result shows that a supportive communication climate within MPT brings employee engagement. Participative leadership communication brings pleasant relationships between leaders and subordinates with a result of employee engagement. Then, the transparency among organization and individuals within the organization brings engagement of employees. According to the findings of the study, it recommends that organizations need to build affecting factors on employees to make sure employees are engaged upon work and organization

    empirical analysis of Myanmar

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    Thesis(Master) --KDI School:Master of Public Policy,2017Myanmar has suffered continuous long-term trade deficits. However, there have still been no definite conclusions regarding the relationship between trade deficits and economic growth. This paper therefore aims to examine whether trade deficits have a positive or negative effect on Myanmar’s economic growth through an empirical analysis of the years 1989 to 2015. This paper utilizes the Johansen co-integration test and the Vector Error Correction Model to respectively analyze the long-run and short-run relationship between trade deficits and economic growth in the case of Myanmar. The results show that in the long-run, there is a significant negative relationship between trade deficits and economic growth. However, in the short-run, there is an insignificant negative relationship between trade deficits and economic growth.Chapter 1: Introduction Chapter 2: Literature Review Chapter 3: Data Collection and Methodology Chapter 4: Empirical Results Chapter 5: Summary of the Findings, Policy Implications, and ConclusionmasterpublishedWint Thu AUNG

    Factors Influencing Customer Attitude and Behavioural Intentions Towards JJ Express (Aung Thu Swe, 2022)

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    The purpose of this study is to examine factors that influence the customer attitude and behavioural intentions towards JJ Express. The data for this study is collected from 384 respondents by using a structured questionnaire. This research uses descriptive and analytical research methods. Both primary and secondary data are utilized in this research. To collect the primary data, the respondents are chosen by using systematic random sampling method and the first week of January, 2022 is identified as the data collection period. During this week, from morning (8:00 am) to evening (6:00 pm) everyday, the data are collected from passengers of every 5th outgoing JJ Express. The questionnaires are distributed to all passengers on selected JJ Express. Complete responses are obtained from 384 passengers. The findings of the study show that all influencing factors including perceived value, perceived service quality and brand image have positive effect on customer attitude towards JJ Express. Among these factors, perceived service quality is the most influential factor in improving customer attitude. The result also indicates that customer attitude has significant influence on behavioural intentions towards JJ Express. In this study, there are two variables: cognitive attitude and affective attitude are used to measure customer attitude. Out of these two variables, affective attitude is the most influential factor in enhancing favourable behavioural intentions. Therefore, JJ Express should try to continuously improve its service quality in order to form positive emotions that can enhance customer satisfaction and loyalty

    Analysis of Groundnut Sown Acre, Harvested Acre and Production in Myanmar (Thu Zar Aung, 2022)

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    Groundnut is the basic requirement crop in Myanmar. This study concentrates on the estimated trend equations like linear, quadratic, cubic models for groundnut sown acre, harvested acre and production in Myanmar. In this thesis, the sown acre, harvested acre and production of groundnut over the last 30 years (1988-89 to 2017-18) are studied and forecast values for next three years (2018-2019 to 2020- 20201) are made using best fitted cubic model. The required annual time series data are obtained from the Central Statistical Organization (CSO) of Myanmar. This study is intended to be able to choose the best model among models namely Linear, Quadratic, Cubic. The best fitted model for the future projection was chosen based upon the highest coefficient of determination (R2 ), and the values of smallest MSE, RMSE and MAPE by comparing with other models. The cubic model was chosen as the best fitted model for sown acre, harvested acre and production of groundnut data series. Using the cubic model, the values of groundnut production were predicted. It was also found that the assumptions concerned with the production function model are satisfied. In addition, the multiple regression model for groundnut production was also obtained using sown acre, yields per harvested acre and irrigation. The double log multiple linear regression model was chosen for the analysis

    A Study On The Export of Garment Industry In Myanmar (May Thu Aung, 2018)

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    The garment industry forms a significant manufacturing base of many developing countries. The garrnent industry provides input to the clothing (or apparel) industry, providing strong vertical linkages. The garment industry is labour-intensive and it provides employment to those with simple skills, including women. The mass production segment focus on low-cost, standard products and at the lower-end it may also outsource to household production. Myanmar is low wage economy, with comparative advantage in labor intensive industries, Ivlyanmar already has significant achievements in the textile and garrnent which remarkable benefits from export. Myanmar has potentials for being more competitive by production CMP garment" The study found that Myanmar garment industry is increase labor-intensive, export to other countries, the garment industry is more labor turnover orientated than other firrns because it cannot survive in the competitive global market without good and strong force. If Myanmar export garment industry has technology advance, more export to international market development. In the study Myanmar Export Garment Industry will become more competitive and develop in neighboring countries

    ANALYSIS OF THE WORLD BANK LOAN ON AGRICULTURE SUPPORT PROJECT IN MYANMAR(Ye Thu Aung, 2019)

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    Agriculture sector plays a critical role for country economic growth. The World Bank suggests that growth in the agriculture sector is two to four times more effective in raising incomes among the low-income countries compared to other sectors. Hence, the World Bank sees agricultural development is one of the most powerful tools to achieve its twin goals (eliminating extreme poverty and sharing boost prosperity). The World Bank supports assistance in financing and knowledge sharing for agricultural development. This paper discusses on the World Bank’s loan for agricultural sector, taking the Agricultural Development Support Project, Myanmar (2015 – 2022) as a case study. Secondary data was used to find out the research purpose. According to the literature review on the importance of agricultural productivity and the role of official development assistance (particularly on the concessional loan from the World Bank as a Multilateral Development Bank - MDB), the paper contends that the World Bank’s loan practice is in line with the academic literature, prioritizing the country strategy, strengthening the country system and its capacity. The World Bank’s loan term is financially highly concessional as well

    Financial behavior and financial satisfaction of master students at Yangon University of Econmomics (Ye Aung Thu, 2024)

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    The objectives of this study are to identify the factors influencing financial behavior and to examine the effect of financial behavior on financial satisfaction among master’s students at Yangon University of Economics. To achieve these objectives, descriptive and quantitative research methods were employed, utilizing both primary and secondary data. Data were collected from 180 students enrolled in master programmes offered by the Department of Commerce, selected through proportional random sampling. Regression analysis was used as the primary data analysis technique. The results revealed that financial literacy, financial attitude, and self-control positively and significantly influence financial behavior, while lifestyle did not have a significant influence. Among these factors, financial literacy exerted the highest influence on the financial behavior of master students, whereas self-control had the lowest influence. Furthermore, the study found that financial behavior significantly affects financial satisfaction. This study recommends that the government, financial institutions, universities, and other stakeholders develop and enhance financial literacy programmes and initiatives to improve financial behavior and satisfaction among master students

    The Effect of Marketing Mix on Customer Perceived Value and Repurchase Intention of Brand'S In Yangon (Win Thu Aung, 2022)

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    The aims of this study are to examine the influence of marketing mix activities on customer perceived value and to investigate the effect of customer perceived value on repurchase intention and to analyze the mediating effect of customer satisfaction on the relationship between customer perceived value and repurchase intention towards BRAND’S® in Yangon. Descriptive statistics and multiple linear regression analysis are used to analyze the collected data. Systematic sampling method is used to select 319 respondents to achieve study objectives. The survey results indicate that among the marketing mix activities of 4Ps, product, price, and place have the positive effect on its customer perceived value of BRAND’S®. One of the marketing mix activities of product is the most affecting factor on customer perceived value and promotion does not effect on customer perceived value of BRAND’S®. Moreover, the study found that customer perceived value of BRAND’S® has a positive effect on repurchase intention. The study also reveals that there is partial mediation effect of customer satisfaction on the relationship between customer perceived value and repurchase intention. This study suggests that BRAND’S® marketers should focus on creating innovative marketing mix strategy to increase customer perceived value and repurchase intentio

    The Effect of Organizational Learning and Organizational Innovation on Organization Performance of Byblos Pub & Grill (Htet Nay Thu Aung, 2024)

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    The objectives of the study are to analyze the effect of organizational learning on organizational performance and to analyze the indirect effect of organizational learning on organizational performance through organizational innovation in Byblos Pub & Grill. The study was used both primary and secondary data. In this study, 52 employees were selected as respondents using a census sampling method. The primary data were collected by using a structured questionnaire with five-point Likert scale. Secondary data are gathered from academic journals, academic websites, and research papers. Both descriptive statistics and linear regression analysis are used to analyze the primary data. According to the results of multiple regression, the study found that organizational learning has a positive and significant effect on organizational performance in Byblos Pub & Grill. Moreover, the study found that organizational innovation acts as a mediator in the relationship between organizational learning and organization performance. These results underscore the importance of fostering both organizational learning and innovation to enhance overall performance. Byblos Pub & Grill should encourage to prioritize continuous learning initiatives and innovative practices as essential strategies for maintaining competitiveness and achieving long-term success in Yangon’s food and beverage sector
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