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    LKP : Perancangan Brand Identity Produk Sarung Tangan Golf PT. Sinar Abadi Guna

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    PT. Sinar Abadi Guna perusahaan yang bergerak di bidang produksi sarung tangan golf. Sarung tangan yang di produksi diekspor ke beberapa negara seperti Jepang, Korea, Amerika, dan Belgia. PT. Sinar Abadi Guna ini belum dikenali di Indonesia. Maka dalam proses pengembangan citra perusahaan harus dilakukan perancangan Brand Identity agar masyarakat mengerti tentang perusahaan tersebut. Karena ketika sebuah brand sudah memiliki brand identity yang kuat pasti akan mudah dikenali oleh banyak orang. Bahkan, masyarakat bisa menjadi sangat loyal karena telah memiliki persepsi yang baik terhadap brand tersebut. Sehingga nantinya PT. Sinar Abadi Guna, juga dapat menjadi salah satu perusahaan yang memiliki customer loyalty. Dengan kualitas sarung tangan yang sangat mendukung para konsumen pemain golf. PT. Sinar Abadi Guna dapat menyaingi para pesaingnya. Perancangan untuk membranding PT. Sinar Abadi Guna adalah membuat logo dan stationary kit berupa map, kop surat, amplop, kartu nama, dan seragam dan merancang logo baru. Perusahaan ini telah memiliki logo, namun logo lama masih belum dikenal oleh masyarakat luas. Sehingga logo lama harus di re-desain dan perusahaan ini tidak memiliki corporate identity yang berupa stationary kit. Dalam pembuatan logo dan stationary kit ini membutuhkan tahapan mulai dari mencari informasi tentang perusahaan, referensi, pembuatan sketch, dan digital. Pembuatan logo dan stationary kit mewakili sebuah identitas dari perusahaan, agar dikenal masyarakat luas. Bahwa merancang logo brand sport untuk kalangan menengah keatas sebaiknya menggunakan warna merah yang melambangkan energi, dengan warna biru tua yang melambangkan kekuatan dan keseriusan dalam sport tersebut. Font type sans serif yang memiliki arti tegas. Dan dalam proses pembuatan logo harus dilakukan riset terlebih dahulu dengan tahadapan membuat brief, pencarian konsep, referensi, dan matrix, sehingga tercipta sebuah logo yang dapat mewakili perusahaan. Dengan mengaplikasikan berbagai element visual untuk logo dan stationary kit yang telah dibuat untuk menjadikan simbol perusahaan. Dengan adanya brand awarness konsumen dapat mengenali sebuah produk dari perusahaan

    TA : Perancangan Buku Ilustrasi tentang Ilmuwan Muslim untuk Usia 13 - 15 Tahun di MTS Negeri Sidoarjo

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    Ilmuwan Muslim merupakan tokoh-tokoh terkemuka yang penemuannya sangat berpengaruh dalam perkembangan ilmu pengetahuan dan teknologi yang telah memberikan kontribusi signifikan di berbagai bidang, seperti matematika, kedokteran, kimia, fisika, astronomi, dan filsafat. Namun, masih sedikit yang menjelaskan tentang informasi tentang ilmuwan Muslim, sehingga membuat anak usia 13-15 tahun yang ingin mengenal lebih dalam penemuan-penemuan tokoh ilmuwan Muslim harus mencari informasi tambahan baik di buku maupun internet. Penelitian ini bertujuan untuk mengenalkan tokoh ilmuwan Muslim pada Masa Dinasti Abbasiyah melalui buku ilustrasi. Penelitian kualitatif digunakan dalam metode penelitian ini. Berdasarkan hasil analisis memperoleh kata kunci “pengetahuan” yang menjelaskan terkait biografi, penemuan, dan perjalanan hidup tokoh ilmuwan Muslim. Penelitian ini menghasilkan media utama berupa buku ilustrasi dengan gaya sketsa realisme yang dapat memudahkan anak dalam mengenal tokoh ilmuwan Muslim secara jelas dan media pendukungnya yaitu gantungan kunci, poster, pembatas buku dan stiker

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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