39 research outputs found
Determinants of customer satisfaction in e-commerce: a case study in higher learning institutions in Johor / Abd Halim Mohamad and Sabrinah Adam
No full textCustomer satisfaction is an essential experience in e-commerce. The objective of this study was to identify determinants of customer satisfaction in e-commerce. This case study adopted its theoretical framework from the Theory of Reasoned Action (TRA). It also applied a quantitative research methodology by using self-administered questionnaires as a measurement tool in gathering sample data. The sample were student’s students from various course backgrounds in higher learning institutions in Johor. A total of 224 students answered the questionnaires. IBM SPSS version 26 was used to analyse the sample data. A test of reliability was carried out using the Cronbach’s alpha method. Later, using Pearson correlation and multiple regression analysis to assess the interrelationship between the independent and dependent variables, predictors and criteria values were identified. The findings revealed that user interface quality, product information quality, security perception, and privacy perception had a positive relationship with customer satisfaction. However, e-service quality had a negative relationship and had no significant impact on customer satisfaction. This study provides insight into the influencing aspects and their functions. This would allow e-commerce firms to improve their websites based on the findings
The mediating role of knowledge management in e-business in Malaysia / Sabrinah Adam, Batiah Mahadi and Siti Aisyah Panatik@Abdul Rahman
No full textThis paper aims to investigate the mediating role of knowledge management (KM) in the relationship between entrepreneurial orientation (EO) and organizational performance of e-businesses in Malaysia. Althoughknowledge management (KM), entrepreneurial orientation (EO) and organizational performance are primarily studied in business organizations, these issues are still important for e-business. However, few attemptshave been made to investigate the relationship between KM and EO, particularly in the context of Malaysian e-businesses. The present study fills this research gap by examining the effects of KM towards EO and organizational performance of owner/founder e-businesses. A quantitative approach via a self-administered questionnaire was used. Structural equation modelling using partial least squares (PLS-SEM) was performed to test the hypotheses. The findings indicate that EO has a positive effect on KM and KM has a positive effect on organizational performance. An analysis of the indirect effects suggests that KM mediates the relationship between EO and organizational performance. The current findings strongly indicate that KM leads to more effective decision making in order to achieve better performance. The findings have implications for academics and practitioners
Entrepreneurial strategy-making mode and organisational performance of internet business in Malaysia
No full textThe aim of this research is to elucidate the impact of entrepreneurial strategy-making mode
(ESM) on the organisational performance of Internet business in Malaysia. Internet business
today is facing major transformations mainly due to increased competition, changes in
consumer behaviour, and technological advancements. Poor strategy development of Internet
entrepreneurs has been linked to the failure of Internet business. Organisational and
environmental factors are among the factors that have an impact on strategy-making mode
and organisational performance of Internet business, which needs to be clarified as some
Internet businesses fail and others are successful. As Internet business is an important growth
engine in Malaysia nowadays, a potentially good ESM can be discovered to develop
Malaysian Internet business. As such, this article includes a discussion of the background and
the uniqueness of Internet business, as well as highlights the factors that will affect the ESM
on the organisational performance of Internet business. The paper discuss that the
implementation of effective strategy making could deliver a number of potential benefits to
Internet entrepreneurs. The key contribution of this study is the empirical evidence on the
importance of being entrepreneurial among Internet business in Malaysia
The effect of entrepreneurial orientation towards organizational performance of e-business in Malaysia
No full textThis paper aims to investigate the effect of entrepreneurial orientation and
organizational performance of e-business in Malaysia. Although entrepreneurial orientation
and organizational performance are primarily studied in business organizations, these issues
are still important for e-business. However, few attempts have been made to investigate the
relationship between entrepreneurial orientation and organizational performance, particularly
in the context of Malaysian e-business. The present study fills the research gap by examining
the effects of entrepreneurial orientation towards organizational performance of
owner/founder in Malaysian e-business. A quantitative approach via self-administered
questionnaire was adopted. In all, 400 copies of the questionnaire were distributed to
owner/founder of e-business in Malaysia, and 381 usable copies were subsequently collected,
suggesting that non-response bias was not a major issue. Structural equation modelling using
partial least squares (PLS-SEM) was performed to test the hypotheses. The findings indicated
that entrepreneurial orientation has positively affect organizational performance. The current
findings prove that a better decision making, method, and practices able to achieve better
performance. Therefore, the organizations are advised to make sure to implement a good
entrepreneurial orientation in order to benefit the customers and the organization. The findings
of this paper have implication for academics and practitioner
The Antecedents and Driving Factors of Social Entrepreneurial Behavior in Saudi Arabia. A Systematic Literature Review from the Last Decade
No full textThis study examines the factors and motivations behind social entrepreneurial behavior in Saudi Arabia, specifically highlighting the main findings. The research employs the Web of Science and Scopus databases to conduct a literature review following the PRISMA statement guidelines. Using the VOS viewer software, the analysis and identification of key terms result in three primary classifications. (1) The study of social entrepreneurial behavior and its consequences. (2) The examination of organizational dynamics and the creation of social value, including social innovation and corporate social responsibility. (3) The exploration of the relationship between the entrepreneurial ecosystem and planned behavioral constructs. The study explores Saudi Arabia’s efforts to promote entrepreneurial development and tackle ongoing challenges like high unemployment rates. The research highlights the potential of social entrepreneurship to create positive societal change. The text emphasizes the importance of improving the entrepreneurial ecosystem by focusing on cultural factors, social networks, institutional frameworks, investment capital, and economic policies. The findings enhance our comprehension of planned behavior outcomes in the context of social entrepreneurial behavior in Saudi Arabia
Implicating digital entrepreneurship to augment micro, small and medium enterprises performance
No full textThe goal of this research is to delineate and comprehend how digital entrepreneurship would assist micro, small, and medium enterprises (MSMEs) in Malaysia to improve their performance. This study examines digital entrepreneurship and its relevant components, such as entrepreneur characteristics, digital ecosystems, and digital entrepreneurial ecosystems, as the determinants of MSMEs' performance. This research will use the IBM Statistical Package for Social Sciences (SPSS) software tool and adopt a quantitative approach to validate and analyse research outcomes. MSMEs that are engaging in digital transformation programmes and existing young digital entrepreneurs will constitute the study sample. The proposed conceptual framework model is being used to construct research hypotheses. The outcomes of this study are expected to be beneficial to digital entrepreneur start-ups and existing digital entrepreneur enthusiasts in augmenting MSMEs' business performance and operational viability in the digital economy age industry that aligns with government economic strategies
Adopting e-commerce into S2b company to improve sales opportunities in lumber industry
No full textThe purpose of this action research is to identify the workability of adopting e-commerce into S2B Company in the lumber industry to improve sales opportunities. The objective of this research is to increase sales opportunities through Alibaba e-commerce platform. The methodology adopted in this study is a combination of mixed-method by using qualitative and quantitative method. The population of this study consist of employee of S2B Company, customers and the sampling technique is a subjective sampling of 33 participants. Due to the small population, qualitative method will involve only three participants. The expected result will be an in sales opportunities. Hence laying the foundation for further improvement and a guideline for other small business in the same industr
The implementation of decision making on Ye Xiao Canteen Second Enterprise at Cheras, Kuala Lumpur
No full textThis study is to examine the rate of revisit intention of the restaurant, determine the factors of customers willing to revisit the restaurant and implement the decision to sustain the competitive advantage in food and beverage industry. The study also identified the real root cause of decreasing of sales. Therefore, the research is focused on the factors of food quality, service quality, food price that effect customer satisfaction and impact customer revisit intention. The action research was conducted in mixed method where qualitative and quantitative data were collected. The finding for this study is the variables that proposed as hypothesis has significant impact to the customer revisit intention. As the result, the problem of the restaurant will be resolved
A review of purchase intention on instagram among Universiti Teknologi Malaysia local undergraduates’ students
No full textThe aim of this study to identify the conceptual framework of purchase intention on Instagram among local undergraduates’ students of Universiti Teknologi Malaysia (UTM). The variables consist of Perceived Usefulness (PU), Perceived Ease of Use (PEOU), and Web content as the independent variable, and purchase intention is the dependent variable. This study adopted a quantitative approach using IBM SPSS version 26. The survey was conducted on local undergraduates’ students at Universiti Teknologi Malaysia. The conceptual framework has been developed in this study. The expected findings show there is a positive relationship between Perceived Usefulness (PU), Perceived Ease of Use (PEOU), Web content, and purchase intention
To improve the efficiency of inspection activities in railway industry
No full textThe purposed of this research is to proposed the standard operating procedure (SOP) on the inspection activities performed in railway industry. Action research was applied in this study and proposed SOP was tabled to improve the inspection activities. Qualitative and quantitative data were used to gather data for this research. The qualitative data was collected during the interview with 3 employees of the railway company. In addition, the quantitative data consist of survey was have been collected for research purposes with the 12 participants. The theory of goal setting performance management system will be used to further analyse the information collected (Locke, 2006). The effectiveness of the intervention will be evaluated once the proposed intervention has been implemented. The expected outcome is an increase in the number of inspections and the effectiveness of inspection activities to enhance railway asset performance. Hence, the same SOP can be adopted by other railway company in improving the services
