19683 research outputs found
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Marketing: An Introduction
No full textMarketing: An Introduction, 9th edition shows students how to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. To help them master this key challenge, the authors present the fundamentals of marketing within an innovative customer-value framework. Students will see how customer value - creating it and capturing it - drives every good marketing strategy.The ninth Australian edition reflects the major global and local trends and shifting forces that have an impact on marketing in this digital age of customer value, engagement and relationships, striking a careful balance between depth of coverage and ease of learning to enhance student understanding. With engaging learning aids and an emphasis on real marketing, learners will see modern marketing brought to life and gain a richer understanding of basic marketing concepts, strategies and practices.https://www.pearson.com/en-nz/subject-catalog/p/marketing-an-introduction/P200000009758/9780655708629?srsltid=AfmBOoojPOUKhMSrktsftTH2J9xAv4C1TI1vw0cMszEw7lgBHUI0Wks-</p
INSIGHT: An Integrated Framework for Safe and Sustainable Chemical and Material Assessment
No full textThe assessment of chemicals and materials has traditionally been fragmented, with health, environmental, social, and economic impacts evaluated independently. This disjointed approach limits the ability to capture trade-offs and synergies necessary for comprehensive decision-making under the Safe and Sustainable by Design (SSbD) framework. The EU INSIGHT project addresses this challenge by developing a novel computational framework for integrated impact assessment, based on the Impact Outcome Pathway (IOP) approach. Extending the Adverse Outcome Pathway (AOP) concept, IOPs establish mechanistic links between chemical and material properties and their environmental, health, and socio-economic consequences. The project integrates multi-source datasets (including omics, life cycle inventories, and exposure models) into a structured knowledge graph (KG), ensuring FAIR (Findable, Accessible, Interoperable, Reusable) data principles are met. INSIGHT is being developed and validated through four case studies targeting per- and polyfluoroalkyl substances (PFAS), graphene oxide (GO), bio-based synthetic amorphous silica (SAS), and antimicrobial coatings. These studies demonstrate how multi-model simulations, decision-support tools, and artificial intelligence-driven knowledge extraction can enhance the predictability and interpretability of chemical and material impacts. Additionally, INSIGHT incorporates interactive, web-based decision maps to provide stakeholders with accessible, regulatory-compliant risk and sustainability assessments. By bridging mechanistic toxicology, exposure modeling, life cycle assessment, and socio-economic analysis, INSIGHT advances a scalable, transparent, and data-driven approach to SSbD. This project aligns with the European Green Deal and global sustainability goals, promoting safer, more sustainable innovation in chemicals and materials through an integrated, mechanistic, and computationally advanced framework.</p
Value-based health care definition and characteristics: an evidence-based approach
No full textNo description supplied</p
What can OER do that AI and traditional textbooks can't?
No full textA session presented by Julian Pakay and Steven Chang at OE Global 2024 Conference in Brisbane.The rise of generative AI has called into question many cornerstones of teaching, including the need for textbooks. Students increasingly use AI tools to efficiently find and collate information in lieu of both traditional and open textbooks. One argument for responding to this has been to embed AI within open educational resources (OER) or train AI using OER (Bozkurt, 2023).Our presentation explains major advantages that OER have over both traditional textbooks and AI-centric retrieval and collation of information. This is based on our experiences of generating Third Spaces (Whitchurch, 2012) to co-create open textbooks through collaborative projects between STEM academics, the La Trobe eBureau (open education program), and more recently students themselves.</p
A Functional Neuroanatomical Investigation of the Biphasic Effects of Serotonin Reuptake Inhibition on Socio-Emotional Behaviour
No full textA thesis submitted in total fulfilment of the requirements for the degree of Doctor of Philosophy to the School of Psychology and Public Health, La Trobe University, Victoria, Australia.</p
To amend, or not to amend? An analysis of the pros and cons of amending Cultural Heritage Management Plans
No full textThis paper was included in the 13th issue of Excavations, Surveys and Heritage Management in Victoria and was presented at the annual Victorian Archaeology Colloquium held at La Trobe University on 2 February 2024.</p
Speculation in Bodily Form: Costuming Relational Storytelling
No full textSubmitted in partial fulfillment of the requirements for the degree of Masters of Visual Arts to the School of Humanities and Social Sciences, La Trobe University, Victoria, Australia.This thesis was a recipient of the Research Masters Award in recognition of the originality and high standard of the research and the impact of the work in the context of the field of research.</p
Dominant Voices and Legitimising Discourses in News Reporting on Private Prisons in Victoria and South Australia, 2010-2019
No full textA thesis submitted in total fulfilment of the requirements for the degree of Master of Arts to the School of Humanities and Social Sciences, La Trobe University, Victoria, Australia.</p
Reclaiming Your Energy: Strategies for Combating Work-Related Fatigue
No full textWork-related fatigue can leave you feeling drained, both physically and emotionally. To help reclaim some of your energy and find better work-life balance, try some of these strategies.</p
An optimized plasmalogen modulating dietary supplement provides greater protection in a male than female mouse model of dilated cardiomyopathy
No full textWe previously reported that plasmalogens, a class of phospholipids, were decreased in a setting of dilated cardiomyopathy (DCM). Plasmalogen levels can be modulated via a dietary supplement called alkylglycerols (AG) which has demonstrated benefits in some disease settings. However, its therapeutic potential in DCM remained unknown. To determine whether an optimized AG supplement could restore plasmalogen levels and attenuate cardiac dysfunction/pathology, we placed a cardiac-specific transgenic DCM mouse model of both sexes on chow +/−1.5 % AG supplementation at ∼10 weeks of age for 16 weeks. Cardiac function was assessed by echocardiography, tissues were collected for histological and molecular analyses including lipidomics and proteomics via liquid chromatography-mass spectrometry. AG supplementation increased total plasmalogens in DCM hearts and attenuated lung congestion of both sexes, but only prevented cardiac dysfunction in males. This was associated with attenuated cardiac and renal enlargement, a more favorable pro-cardiac gene expression profile, and a trend for lower cardiac fibrosis. By lipidomics, specific d18:1 ceramide species associated with cardiac pathology were lower in the DCM hearts from mice on the AG diet, and tetralinoleoyl cardiolipins, a lipid crucial for mitochondrial function was restored with AG supplementation. Proteomic analysis of hearts from male DCM mice receiving AG supplementation revealed enrichment in mitochondrial protein network, as well as upregulation of extracellular matrix binding proteins including agrin, a protein associated with cardiac regeneration. In summary, AG supplementation restored plasmalogens in DCM hearts but showed greater therapeutic potential in males than females.</p