KARYA DOSEN Fakultas Ekonomi UM
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PENGARUH KUALITAS LAYANAN TERHADAP PERILAKU PEMBELIAN MELALUI IMAGE KONSUMEN ( Studi Empiris pada Sanggar Senam SAGGA di Kota Malang)
No full textAt global competition era, every marketer must be has innovations and creativities to interest their segmentation. The innovations and creativities are not only related to some goods and services, but also related with service quality which has given to customers. SAGGA Gymnasium is one of service business that's giving the gymnastic services to comply the customer needs. The primary key to get their success is service quality. The general purpose in this research is to know some factors that impact consumer to choose SAGGA Gymnasium. That's while, the specific purposes in this research are to know: (1) service quality condition (2) customer behavior condition (3) customer image condition and (4) impact of service quality on customer behavior which have mediated by consumer image. The samples in this research are 155 consumers of SAGGA Gymnasium at June up to July 2009. Sampling technique that used in this research is purposive sampling and instrument that used to gather the data is questioner. The results of this research are the service quality in SAGGA Gymnasium is good enough; consumer bought services in SAGGA Gymnasium to comply their needs on health; consumers' image in SAGGA Gymnasium is good enough; and service quality impacted positive and significant on consumers' behavior through consumers' image.Keywords: Service quality, consumers' behavior, consumers' image
ENTREPRENEURSHIP DAN METODE PEMBELAJARANNYA DI SEKOLAH MENENGAH KEJURUAN (SMK)
No full textThe purpose of Vocational Education will increase intelligence, knowledge, personal, moral values, and psychomotor to stand alone and to follow advanced education in accordance with their vocation. There are many vocational high school in East Java, as vocational of technique, economy, animal husbandry, fishery, agriculture, beauty, hotel affairs, tourism, etc. Entrepreneurship is one of lessons in Vocational High School. In accordance with purpose of Entrepreneurship lesson in Vocational High School, it's need authority of cognitive, affective and psychomotor. At competency curriculum, as KTSP required adaptation competency with student characteristic, school and area. Syllabus and RPP status is very important as guidance for teacher in learning process and methods. RPP contents the based competency, indicator, learning purpose, standardize material, learning methods, learning activity, learning source and evaluation. Based on Entrepreneurship material characteristic in Vocational High School, learning methods that relevant in Entrepreneurship learning process is riel context orientation. The popular learning methods in this time is learning contextual, its located students at meaning context and related the students' pre knowledge with material that was learning. Problem based learning, cooperative learning, inquiry based learning, authentic instruction, project based learning, work based learning are the learning methods alternative that can be optioned to Entrepreneurship learning process. They effort to bring the learning material with riel context (authentic) where the school or area located. So the students can know the implementation of theory that learned in school and riel practice. To decide the learning methods of Entrepreneurship that will be used, the teacher can adapt them with material characteristic and time. Keywords:Entrepreneurship lesson characteristic, learning methods
ANALISIS DIMENSI SERVQUAL SEBAGAI PEMBENTUK IMAGE POSITIP WISATAWAN PADA OBYEK WISATA PANTAI DI KABUPATEN MALANG JAWA TIMUR
No full textWith have applied regulation of autonomy, government have the authority of resource and its asset included tourism objects. Result of research of Sudarmiatin (2006) showed that tourism object attributes have positive impact and significant to make tourist image. That why tourist image have positive and significant impact to tourist behavior to visit the tourism object in Malang Raya, East Java. This matter showed that tourist positive image have urgent position in visit decision making process. General purpose of this research to know some factors that impact tourist behavior to visit The Beach object tourism in Malang, East Java. Special purpose are (1) to describe applied of SERVQUAL dimension, (2) to describe tourist image to applying of SERVQUAL dimension, (3) to know SERVQUAL dimension that make tourist positive image, and (4) to know SERVQUAL dimension that dominant impact tourist positive image in Beach object tourism in Malang, East Java.Variable that have seen in this research are applying of SERVQUAL dimension and tourist positive image in The Beach Object Tourism in Malang, East Java. This research would be applied in two years. Population in this research are tourist that visit The Beach Object Tourism in Malang on June and July 2009, that infinite amount. Sample in this research are 150 people. Results of this research are that from five SERVQUAL dimensions (tangibles, reliability, responsiveness, empathy and assurance), each have once factor that have meaning. That factors have positive loading, that mean more and more high factors score then more good. SERVQUAL dimensions that have dominant impact are tangibles and reliability.Keywords : SERVQUAL dimestions, consumer positive imag
Examining Asymmetrical Relationships of Organizational Learning Antecedents: A Theoretical Model
No full textGlobal era is characterized by highly competitive advantage market demand. Responding to the challenge of rapid environmental changes, organizational learning is becoming a strategic way and solution to empower people themselves within the organization in order to create a novelty as valuable positioning source. For research purposes, determining the influential antecedents that affect organizational learning is vital to understand research-based solutions given for practical implications. Accordingly, identification of variables examined by asymmetrical relationships is critical to establish. Possible antecedent variables come from organizational and personal point of views. It is also possible to include a moderating one. A proposed theoretical model of asymmetrical effects of organizational learning and its antecedents is discussed in this article. Keywords: organizational learning, antecedents, asymmetrical relationships
nalisis Paritas Daya Beli Kurs Rupiah terhadap Dolar Amerika Serikat Periode September 1997-Desember 2007 dengan Menggunakan Metode Error Correction: Model
No full textPurchasing Power Parity themy is the one of exchange rate determination theory that commonly been tested its validity. This theory explains relationship among relative il·!flation rate with international currencv exchange rate. This 1·esearch uses en·or correclion model to test the validity of theory on rupiah exchange rate to American dollm· on the .floming exchange rate system. Data to be analyzed are monthly data from September 1997 to December 2007. Analysis result proves the validity if PPP theory in Indonesia. It is urging to maintain the price stability that re,flects inflation. The difference of price level can exacerbate exchange rate in the short term as well as in the long term. Kevwords: purchasmg power parity, floating exchange rate system, error conection mode
Nilai-Nilai Ekonomi Kerakyatan, Sisi Pembelajaran Ketahanan Ekonomi
No full textThe economic crisis in Indonesia has been due to the ignorance of ideological foundation of state and nation,which should have been the starting point of national economic activities. The economic policy relied too much on neo-classic philosophy which is liberalistic,capitalistic, and imperialistic. This resulted in killing the weak and injustice, and made Indonesia depend on other countries. Indonesia has a populous ideological philosophy which can raise and maintain this nation to be equal economically with other nations, if implemented properly. The main characteristics of this philosophy are cooperation among the government, private companies, and cooperation, and independence which is the basis of Indonesian economy as stated in the Chapter 33 of the 1945 Constitution. Kara kunci: ekonomi kerakyatan, krisis ekonomi di Indonesi
Pengaruh Kepemimpinan Kepala Sekolah terhadap Pembelajaran Organisasional dan Dampaknya pada Perilaku Positif Calon Pendidik Ekonomi
No full textIn a tight competition climate among organizations, it is expected that each institution is able to provide excellent service to its customers. In a context of education institution, educators have important roles in developing students' competencies either academically through delivering teaching learning process or through other non-academic activities. To be able to work effectively, they need to have extra-role behaviors. It means that they have to pay attention to students, colleagues, and school organization. In this research, hypothetically, principal leadership is examined as an antecedent variable to organizational learning and its impact to extra-role behavior. Survey was conducted to economic education students who were taking field internship program at schools. Structural equation modeling was employed to analyze causal relationship among variables investigated. Research findings revealed that principal leadership has direct effect to organizational learning and indirect effect to extra-role behavior. Keywords: principal leadership, organizational learning, extra-role behavior, cause-effect relationship, economic education students
Pembelajaran yang Menumbuhkan Sikap Wirausahawan
No full textPendidikan bisnis tidak dapat melepaskan diri dari proses pendidikan wirausaha, oleh karenanya model dan sistem pendidikan bisnis harus menunjang pendidikan kewirausahaan. Proses pembelajaran dalam pendidikan bisnis harus diarahkan kepada pemanfaatan pengetahuan dan kemampuan untuk bekal hidup sasaran didik di tengah-tengah kehidupan bermasyarakat dan bernegara, sehingga belajar sambil bekerja menjadi sangat penting. Untuk itu proses pembelajaran harus memperhatikan keseimbangan faktor bawaan (minat, motivasi, bakat) dan faktor lingkungan (masyarakat dan pendidikan). Keselarasan antara potensi bawaan dan lingkungan akan dapat membawa pencapaian tujuan pembelajaran seperti yang diharapkan oleh siswa sendiri. Karena guru memegang peran sebagai fasilitator, innovator, motivator bagi belajar siswa, maka proses belajar individual menjadi sangat penting dengan memilih metode pembelajaran yang mengarah pada penemuan kemampuan dan keterampilan sesuai dengan keinginan, minat, motivasi, dan bakat siswa. Sebaiknya proses pembelajaran tidak lagi berorientasi kepada selera sekolah atau guru. Penekanan evaluasi pada sikap dan keterampilan intelektual siswa, serta tidak lagi kepada pengetahuan teoritis. Pengumpulan pengetahuan teoritis yang berlebih tanpa ada maknanya bagi hidup, merupakan pekerjaan yang sia-sia. Disarankan perlu adanya perubahan yang mendasar dari visi dan misi pendidikan kejuruan dan profesi mengubah model dan sistem pembelajaran, dengan tidak beroerientasi kepada pembentukan tukang, tetapi harus lebih dari itu, yakni menumbuhkan wirausahawan yang tangguh.Kata kunci: Wirausaha, Sikap, Pendidikan Bisnis, Pembelajaran
Pengaruh Faktor-faktor Keorganisasian terhadap Perilaku Positif Guru-guru Ekonomi SMA di Kota Surabaya, Malang, dan Jember
No full textWithin organizational context, positive behavior is essential for organization citizens to perform. It is not only for supporting job effectiveness accomplished by each individual, but also for achieving organization function effectiveness. This research was aimed at exploring effects of organizational factors on positive behavior mediated by job satisfaction and organizational commitment. Survey was employed as research design, and questionnaires were administered to gather data. Subjects of research were economic teachers from public and accredited private high schools at Surabaya, Malang, and Jember. Population involved 316 individuals, and sample was 128 respondents drawn by using simple random sampling. Analyzed by structural equation model (SEM), research findings revealed that indirectly antecedent variables (organizational culture and organizational justice) affect consequence variable (positive behavior) mediated by intervening variables (job satisfaction and organizational commitment). Composite reliability coefficient of empirical model was consistently proven at 0,96. Based on findings, it is recommended that positive behavior can be improved through creating and maintaining egalitarian organizational culture that treats citizens equally and democratically. Finally, school institutions need to involve stakeholders in formal procedures in process of taking policies based on scope of duties and responsibilities. Keywords: organizational culture, organizational justice, job satisfaction, organizational commitment, positive behavior, secondary school economic teachers, structural equation mode
Pemetaan dan Perencanaan Penyusunan Skripsi lima Tahunan Program Studi S-1 Manajemen Jurusan Manajemen FE UM
No full textDengan pendekatan kualitatif, rancangan deskriptif dan pengembangan, penelitian ini bertujuan untuk mendapatkan deskripsi berupa pemetaan, pengklasifikasian dan gambaran kerangka program skripsi yang dilakukan oleh mahasiswa Program studi S-l Manajemen FE UM. Fokus kajian terbatas pada hasil-hasil penelitian (skripsi) mahasiswa manajemen dengan konsentrasi pemasaran, keuangan, dan sumber daya. Hasil penelitian menunjukkan, tema skripsi dalam bidang Manajemen Pemasaran sudah memiliki variasi yang cukup, meski masih dominannya tema yang berkaitan dengan kualitas layanan/jasa. Pada bidang Manajemen Keuangan tema rasio keuangan/ likuiditas finansial, inflasi, tingkat bunga dan nilai tukar masih mendominasi. Dalam bidang MSDM, dominasi pada tema-tema perihal produktivitas tenaga kerja, disiplin kerja dan kepemimpinan. Pada sisi pendekatan analisis yang dilakukan, belum menunjukkan variasi yang lebih karena sebagian besar masih menggunakan pendekatan kuantitatif (deduktif analisis). Teknik analisis data regresi berganda juga masih sangat dominan digunakan oleh mahasiswa. Dalam hal sumber ide untuk memperoleh tema penelitian, sebagian besar mahasiswa merujuk pada kepustakaan yang ada di perpustakaan. Namun, kesulitan yang paling banyak dialami oleh mahasiswa dalam menyusun skripsi adalah keterbatasan referensi yang ada, khususnya di perpustakaan, karena pustaka yang ada banyak yang sudah tidak up to date.Kata Kunci: Pemetaan, Skrips