Media Riset Bisnis & Manajemen (E-Journal)
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    245 research outputs found

    SOCIAL SUPPORT UNTUK MEMECAHKAN MASALAH TURNOVER INTENTION YANG DIMEDIASI OLEH WORK ENGAGEMENT DI PERUSAHAAN FARMASI

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    Abstrak Tujuan – untuk menganalisis peran work enggament  dalam memediasi pengaruh social support terhadap  turnover intention. Desain  penelitian – Desain penelitian pengujian hipotesis (testing hypotesis) melalui survey terhadap 400 pegawai non manager, di perusahaan farmasi Indonesia secara acak dengan analisi data menggunakan Structural Equoation Model (SEM) covariant. Temuan penelitian - Perubahan pada  turnover intention disebabkan oleh tingginya work engagement. Energi, kekuatan, keuletan, dedikasi serta daya serap pegawai atas pekerjaan yang didorong oleh yang didorong oleh sosial support yang terstruktur membuat para pegawai tetap berada dalam organisasi, tidak berpikir berhenti dan mencari pekerjaan lain . Work engagement memediasi pengaruh social support terhadap turnover intention. Implikasi praktis - Perusahaan menyelenggarakan kegiatan sosial bagi pegawai untuk mendukung para pegawai.Originalitas - menjelaskan fungsi social support dalam kerangka teori Job Demand Resources (JD-R) sebagai predictor turnover intention melalui work engagement

    MODEL RETENSI PADA GENERASI Y : KEEP OR LOOSE THEM?

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    Abstract  PurposeThe purpose of this study is to build a model using the construct of a compensation package, work environment and development opportunities which are assumed to be used to increase retention efforts in Y generation.Design/Metodology/ApproachThis study uses partial least square analysis techniques to test the hypothesis proposed based on a questionnaire that has been filled in by respondents who were selected using purposive sampling method of 100 respondents. Questionnaires are distributed self-administered to workers born in 1980 - 2000 and domiciled in Jakarta, Semarang, Bandung and Surabaya.ResultThis study succeeded in proving that the better the compensation package offered and the more comfortable the work environment is felt, the retention of generation Y will increase.Novelty This study generates a new contradiction that providing opportunities for generation Y workers to develop through training, and opportunities to achieve personal goals are not significant enough to help organizational leaders in increasing retention of generation Y workers. Keywords: Y Generation, Retention, Compensation Package, Working Environmen

    FAKTOR-FAKTOR YANG MEMPENGARUHI HUBUNGAN PENGAWASAN BANK SENTRAL ATAS BANK KOMERSIAL (Studi kasus pada Industri Perbankan Indonesia)

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    Indonesian banking crisis 1997 has affected Indonesian economy until to date. The cost of the crisis has burdened Indonesian economy. The cause of the crisis can be study from many aspects. Using qualitative research, mainly grounded theory method, the paper studies the control system relationship between Indonesia\u27s central bank and commercial banks. Some elements that may affect the control system are discussed as well as the control system itself. The effect of the system may tend toward the Indonesian banking cnsis

    TINJAUAN PERSEPSI MANAJEMEN TERHADAP STRUKTUR MODAL PERUSAHAAN "GO PUBLIC"

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    This survey examines (1) manager perception about capital structure at listed company, (2) correlation between type of industry and the factors that influenced capital structure. This study used question aire and depth interview to 50 CFO listed company in Jakarta stock exchange the result of the study found that the significant factor that influenced capital structure are growth of sales, sales stability, finanaal structure and tax

    THE ROLE OF TRUST AND GENDER ON THE INFLUENCE OF SOCIAL MEDIA AND EWOM ON MILLENIALS\u27 LOYALTY TO ONLINE TRAVEL AGENT: A MODERATED MEDIATION ANALYSIS

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    AbstractPurpose - study aims to analyze the role of trust and gender on the indirect effect of social media and EWOM on millennials\u27 loyalty to OTA.Design/Methodology/Approach - The research method used was a survey with the google form as its research instrument - a total sample of 465 millennials selected through the purposive sampling technique. The collected data were then analyzed using the macro process for SPSS model 14.Findings-results show a direct effect of social media, EWOM, and trust on millennials\u27 loyalty to OTA. Likewise, there is a direct influence of social media and EWOM on trust. Furthermore, the indirect effect of social media and EWOM on millennials\u27 loyalty to OTA was mediated by trust. Finally, gender didn\u27t moderate the indirect influence of social media and EWOM on millennials\u27 loyalty to OTA through trust.Novelty/Value-Previous studies have analyzed the effect of indirect social media and EWOM on customer loyalty and purchase-decision involvement through trust. The current research seeks to deepen the analysis of these studies by including gender as a moderator of the indirect effect of social media and EWOM on customer loyalty through trust, so this research tries to integrate moderation analysis and mediation analysis into one research model.  AbstractTujuan - penelitian bertujuan untuk menganalisis peran kepercayaan dan gender pada pengaruh tidak langsung media sosial dan EWOM terhadap loyalitas milenial terhadap OTA.Desain/Metodologi/Pendekatan - penelitian yang digunakan adalah survei dengan instrumen penelitian google form - total sampel 465 milenial yang dipilih melalui teknik purposive sampling. Data yang terkumpul kemudian dianalisis menggunakan proses makro untuk SPSS model 14.Hasil temuan - menunjukkan pengaruh langsung media sosial, EWOM, dan kepercayaan terhadap loyalitas milenial terhadap OTA. Demikian juga, ada pengaruh langsung media sosial dan EWOM terhadap kepercayaan. Selanjutnya, pengaruh tidak langsung media sosial dan EWOM terhadap loyalitas milenial terhadap OTA dimediasi oleh kepercayaan. Terakhir, gender tidak memoderasi pengaruh tidak langsung media sosial dan EWOM terhadap loyalitas milenial terhadap OTA melalui kepercayaan.Novelty/Value - Penelitian-penelitian terdahulu telah menganalisis pengaruh tidak langsung social media dan EWOM terhadap customer loyalty dan purchase-decision involvement melalui trust. Penelitian saat ini berusaha memperdalam analisis penelitian-penelitian tersebut dengan memasukan variabel gender sebagai moderator pada pengaruh tidak langsung penggunaan social media dan EWOM terhadap customer loyalty melalui trust, sehingga penelitian ini mencoba untuk mengintegrasikan analisis moderasi dan analisis mediasi ke dalam satu model penelitian

    DAMPAK DISAIN MANAJEMEN DAN PROSES MANAJEMEN TERHADAP KUALITAS PADA PERUSAHAAN MANUFAKTUR DI JAKARTA

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    Design management and process management are two important elements of total quality management (TQM) implementation. They are drastically different in their targets of improve-ment, visibility, and techniques. The goal of the research to establish a framework identifying the synergistic linkages of design and process management to operational quality outcomes during the manufactunng process (internal quality) and upon the field usage of the products (external quality). Through a study of quality practices in manufacturing plants firm multiple industhes, empirically demonstrate that both design and process management effort have an equal positive impact on internal quality outcomes such as scrap, rework, defect, perfor-mance, and external quality outcomes such as complaints, warranty, litigation, market share. Finally, the results also suggest that organizational learning enables mature TQM firms to implement both design and process efforts more rigorously and their synergy helps these firms to attain better quality outcomes

    RELASI PERUBAHAN NILAI TUKAR RUPIAH DENGAN DOLAR AMERIKA TERHADAP KINERJA KEUANGAN PERUSAHAAN PERHOTELAN DAN BIRO PERJALANAN YANG GO PUBLIC DI BEJ JAKARTA

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    The revenue for hotel and travel services industries, mainly, are generated from room sale that generally price are quoted in dollar American. Since mid 1997, Indonesian\u27s economic face a crisis that was stimulated by depreciation of rupiah against foreign currency, foremost with US dollar. It was an advantage for hotel industries, as the amount in rupiah received increasingly, and tourist more interest with local product.The influence of exchange rate to financials performance of hotel industries need a deeply research to find (1) relation between exchange rate with financials performance of hotel industries, (2) which financial ratios are significantly related with exchange rate.Objects of this research are hotel and travel services industries those have been listed in Jakarta Stock Exchange since 1997 until 2000. Out of eleven listed companies, were taken 7 companies as sample. By utilizing Pearson correlation method, to find out the coefficient of correlation, direction and level of significant.Research was conducted individually in each companies and industrial average. The re-search indicated both individually and industrial average, exchange rate was significantly related with capital structure\u27s ratios and profitability ratios. Capital structure which consist of American\u27s dollar, due to appreciation of American dollar against rupiah, interest cost was increase more than revenue increase, therefore its reducing net income

    PERAN ELEMEN SOCIAL MEDIA MARKETING, CONSUMER BRAND ENGAGEMENT SEBAGAI STIMULUS TERHADAP BRAND LOYALTY

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    AbstrakTujuan - Penelitian ini bertujuan untuk menguji dan menganalisis pengaruh variabel-variabel Social Media Marketing yang terdiri dari Entertainment, Customization, Interaction, E-WOM, Trendiness, terhadap Consumer Brand Engagement, Brand Awareness, Brand Image, dan Brand Loyalty. Dedsain/Metodologi/Pendekatan - Penyebaran kuesioner dilakukan dengan penyebaran kuesioner secara online. Purposive Sampling Technique digunakan untuk memperoleh 180 responden. Pengujian data dilakukan dengan menggunakan SEM dengan software AMOS.Hasil Penelitian - Temuan dari penelitian ini adalah: Entertaiment berpengaruh positif signifikan terhadap Consumer Brand Engagement, Customization tidak berpengaruh positif signifikan terhadap Consumer Brand Engagement, Interaction berpengaruh positif signifikan terhadap Consumer Brand Engagement, E-WOM tidak berpengaruh positif signifikan terhadap Consumer Brand Engagement, Trendiness berpengaruh positif signifikan terhadap Consumer Brand Engagement. Selanjutnya Consumer Brand Engagement berpengaruh positif signifikan terhadap Brand Awareness, juga berpengaruh positif signifikan terhadap Brand Image. Consumer Brand Engagement berpengaruh positif signifikan   terhadap Brand Loyalty, baik melalui Brand Awareness maupun melalui Brand Image.Keterbaruan/Nilai – Penelitian ini mengkombinasikan lima penelitian terdahulu dengan kajian senada & judul-judul penelitian dan peneliti-peneliti berbeda; pengaruh Social Media Marketing terhadap Consumer Brand Engagement, Pengaruh Consumer Brand Engagement terhadap Brand Awareness & Brand Image, Pengaruh Social Media Marketing terhadap Brand Awareness dan Brand Image, Pengaruh brand Awareness dan Brand Image terhadap brand loyalty, Pengaruh Consumer Brand Engagement ke Brand Loyalty dimediasi oleh Brand Awareness dan Brand Image.  AbstractPurpose - This research aims is to analyse the impacts of Social Media marketing  (Entertainment, Customization, Interaction, E-WOM, Trendiness), toward Consumer Brand Engagement, and brand Loyalty which are mediated by Brand Awareness, Brand ImageDesign/Methodology/Approach – Online questionnaires are distributed and 180 respondents are collected by using purposive sampling technique. Structural Equation Model (SEM) with AMOS Software is used for hypothesis testing.Finding - The findings are Entertainment, Customization, Interaction, E-WOM, Trendiness,  has positive effect positive  significant each on Consumer Brand Engagement. Consumer Brand Engagement has positive effect on Brand Awareness, also on Brand Image. Consumer Brand Engagement also has positive effect on Brand Loyalty, mediated by Brand Awareness and brand ImageNovelty/Value – combining and collaborating from five research topics & results about the impacts of Entertainment, Customization, Interaction, E-WOM, Trendiness,  has positive effect positive  significant each on Consumer Brand Engagement. Consumer Brand Engagement has positive effect on Brand Awareness, also on Brand Image. Consumer Brand Engagement also has positive effect on Brand Loyalty, mediated by Brand Awareness and brand Image

    PENGARUH STRATEGI RETAIL-MIX TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN GRAMEDIA BOTANI SQUARE

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    Abstrak Tujuan-Penelitian ini bertujuan untuk menganalisis pelaksanaan retail-mix Gramedia Botani Square serta pengaruh dari retail-mix yang dilakukan Gramedia Botani Square terhadap keputusan pembelian konsumennya. Desain/Metodologi/Pendekatan-Data berasal dari penyebaran kuesioner kepada 116 responden. Dalam menentukan sampel, teknik yang digunakan yaitu purposive sampling yang masuk kedalam kategori nonprobability sampling. Metode penelitiannya yaitu kuantitatif dengan objek penelitiannya adalah retail-mix sebagai variabel independen dan keputusan pembelian sebagai variabel dependen. Metode analisis yang digunakan pada penelitian ini adalah analisis regresi linier berganda.Hasil Penelitian- Hasil yang didapat pada penelitian ini yaitu secara simultan Retail-Mix memiliki pengaruh terhadap Keputusan Pembelian. Namun, hasil pengujian statistik secara parsial Lokasi, Manajemen Barang Dagang, Pelayanan Konsumen dan Tampilan & Desain Toko berpengaruh terhadap Keputusan Pembelian; Penetapan Harga dan Bauran Komunikasi tidak berpengaruh secara terhadap Keputusan Pembelian. AbstractPurpose-This study aims to analyze the implementation of the retail mix Gramedia Botani Square and the influence of the retail mix conducted by Gramedia Botani Square on consumer purchasing decisions.Design/Methodology/Approach-Data comes from distributing questionnaires to 116 respondents. In determining the sample, the technique used is purposive sampling which falls into the category of nonprobability sampling. The research method is quantitative with the research object is retail-mix as the independent variable and purchasing decisions as the dependent variable. The analytical method used in this study is multiple linear regression analysis.Findings-The results obtained in this study are simultaneous Retail-Mix have a influence on purchasing decisions. However, the results of partial statistical testing of Location, Merchandise Management, Customer Service and Store Design & Display have a effect on Purchasing Decisions; Pricing and Communication Mix didn’t have a effect on Purchasing Decisions

    MEMBANGUN DESTINATION IMAGE MENUJU DAYA SAING DESTINASI PADA OBYEK WISATA DI KOTA SEMARANG

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    AbstrakTujuan - Tujuan penelitian ini memberikan kontribusi guna menghasilkan konsep membangun daya saing destinasi pada obyek wisata di kota Semarang, agar masyarakat lebih banyak berkunjung ke obyek wisata di kota Semarang, sehingga kesejahteraan masyarakat meningkat, lapangan pekerjaan semakin banyak dan pendapatan daerah meningkat. Desain/Metodologi/Pendekatan - Variabel yang diuji untuk membangun daya saing destinasi pada obyek wisata di kota Semarang adalah distinctive capabilities, kualitas informasi kepariwisataan, electric word of mouth, dan destination image diduga sebagai mediasi dalam membangun daya saing destinasi. Populasi adalah semua pengunjung obyek wisata di kota Semarang, sedangkan sampel ditentukan sebesar 150, responden ditentukan dengan menggunakan teknik Cluster Sampling. Alat analisis yang dipergunakan adalah Structural Equation Medelling (SEM) dengan aplikasi program Partial Least Square (PLS) yaitu smartPLS.3.0 Hasil Penelitian - Hasil pengujian hipotesis menunjukkan bahwa semua Hipotesis didukung. Distinctive Capabilities, Kualitas Informasi Kepariwisataan,  Electric Word of Mouth positif signifikan berpengaruh pada Destination Image obyek wisata di kota Semarang. Destination Image terbukti berperan sebagai intervening dalam membangun Daya saing Destinasi obyek wisata di kota Semarang.Keterbaruan/Nilai -   AbstractPurpose - The purpose of this research is to contribute in order to produce the concept of building the competitiveness of destinations in tourist objects in the city of Semarang, so that more people visit tourist objects in the city of Semarang, so that people\u27s welfare increases, employment opportunities and regional income increases. Design/Methodology/Approach The variables tested to build destination competitiveness in tourism objects in the city of Semarang are Distinctive Capabilities, Quality of Tourism Information, Electric Word of Mouth, and Destination Image which are thought to be mediating in building Destination Competitiveness. The population is all visitors to tourist objects in the city of Semarang, while the sample is determined at 150, the respondents are determined using the Cluster Sampling technique. The analytical tool used is Structural Equation Medelling (SEM) with the application program Partial Least Square (PLS), namely smartPLS. Finding - The results of hypothesis testing show that all Hypotheses are supported. Distinctive Capabilities, Quality of Tourism Information, Electric Word of Mouth have a significant positive effect on the Destination Image of tourism objects in the city of Semarang. Destination Image has been proven to play an intervening role in building the competitiveness of tourist destinations in the city of Semarang.Organization/nilai

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