Media Riset Bisnis & Manajemen (E-Journal)
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Pelaksanaan Corporate Social Responsibility (CSR) dan Kinerja Perusahaan Manufaktur di Indonesia
Get PDFAbstrak Tujuan – Penelitian ini bertujuan untuk menguji praktek tanggung jawab sosial di Indonesia dan hubungannya dengan kinerja perusahaan. Desain/Metodologi/Pendekatan – Kumpulan data panel dikumpulkan dari Bursa Efek Indonesia selama periode 2010-2014 untuk mengukur GRI sebagai proksi variabel CSR dan kinerja keuangan (ROA, ROE dan EVA). Regresi data panel berganda digunakan untuk menganalisis pengaruh CSR terhadap kinerja perusahaan.Hasil – Penelitian ini menemukan bahwa praktik CSR hanyalah pemenuhan kewajiban dan tidak berpengaruh pada kinerjaKeterbaruan/Nilai - Penelitian ini tidak hanya mengukur kinerja keuangan berdasarkan akuntansi (ROA dan ROE) tetapi juga kinerja berbasis pasar (EVA) Abstract Proposed – This paper aims to examine the corporate social responsibility practices in Indonesia and it’s relation to firm performance Design/Methodology/Approach – A panel data set gathered from Indonesian Stock Exchange during the 2010-2014 period to measured GRI as a proxy of CSR and financial performance variables (ROA, ROE and EVA). Multiple panel data regression was used to analyze the effect off CSR to firm performance.Result – This result found that CSR practice was only an obligation fulfillment and had no effect on performanceNovelty/Value - This study not only measured financial performance by accounting-based (ROA and ROE) but also market-based performance (EVA)
Keterkaitan Perencanaan Rantai Pasokan dan Integrasi Rantai Pasokan Terhadap Kemampuan Kustomisasi Massal Umkm Makanan
Get PDFAbstrakTujuan– Tujuan penelitian ini adalah untuk menganalisis pengaruh perencanaan rantai pasokan dan integrasi rantai pasokan terhadap kemampuan kustomisasi massal. Responden dalam penelitian ini ditentukan dengan menggunakan rumus Slovin dan 120 responden diperoleh dari UKM makanan dengan kategori ukuran kecil di Samarinda.Desain/Metodologi/Pendekatan - Metode yang digunakan adalah Purposive Sampling untuk mengambil sampel. Structural Equation Model (SEM) untuk menganalisis data dan statistik deskriptif menggunakan Factor Loading.Hasil – Dalam penelitian ini ditemukan bahwa perencanaan rantai pasokan berpengaruh terhadap integrasi rantai pasokan, integrasi rantai pasokan berpengaruh terhadap kemampuan kustomisasi massal, dan perencanaan rantai pasokan memiliki pengaruh langsung yang kurang signifikan terhadap kemampuan kustomisasi massa.Dari hasil penelitian ini disarankan agar UKM untuk mencapai tingkat optimal kemampuan kustomisasi massal, mereka harus meningkatkan integrasi rantai pasokan mereka yang mengandung integrasi pemasok, integrasi pelanggan, integrasi fungsional. AbstractPurpose - This research purpose is to analyse the effect of supply chain planning and supply chain integration towards mass customization ability. Respondents in this research determined using Slovin’s formula and 120 respondents obtained from food SMEs with category of small size in Samarinda.Design/Methodology/Approach:The method used is Purposive Sampling for taking the sample. Structural Equation Model (SEM) for analysis the data and statistical descriptive using Factor Loading. Finding - In this research found that supply chain planning have effect toward supply chain integration, supply chain integration have effect toward mass customization ability, and supply chain planning have less significant direct effect toward mass customization ability.From the results of this research suggested so that SMEs for achievethe optimum level of mass customization ability, they should improve their supply chain integration that contain supplier integration, costumer integration, functional integration
Anteseden dari Complain dan Repurchasepada Konsumen Generasi Y
Get PDFAbstrakTujuan – Penelitian ini meneliti pengaruh karakteristik konsumen Generasi Y terhadap Complain dan Repurchasei. Dalam penelitian ini Generasi Y karakteristik konsumen dibagi menjadi lima jenis komponen variabel yaitu Tech Savvy, Heavily Influenced by Peers, Low Trust in Brand, Prolific of Social Media, dan Desire to Engage in Social Networks, sedangkan untuk komponen variabel dependen ada dua yaitu Complain dan Repurchase .Desain/Metodologi/Pendekatan: Sampel yang digunakan adalah individu yang telah berbelanja secara online setidaknya sekali dalam enam bulan terakhir, dan pengumpulan data dilakukan dengan mendistribusikan kuesioner kepada 200 responden. Alat analisis yang digunakan adalah purposive sampling menggunakan alat model persamaan struktural yang dijalankan oleh program AMOS 22.0.Temuan - Hasil penelitian ini menunjukkan bahwa Tech Savvy, Heavily Influenced by Peers, Low Trust in Brand, dan Desire to Engage in Social Network memiliki efek positif pada Complain dan Repurchase. Sedangkan variabel Prolific of Social Media tidak memiliki pengaruh pada Complain tetapi hanya memengaruhi Repurchase.Keterbaruan/Nilai – Penelitian terdahulu lebih banyak menfokuskan pada kepercayaan pada level merek. Penelitian ini memberikan pemahaman lebih mendalam mengenai kepercayaan konsumen terutama konsumen Gen Y.AbstractPurpose - his study examines the influence of Generation Y consumer characteristics on Complain and Repurchase. In this study Generation Y consumer characteristics are divided into five types of variable components namely Tech Savvy, Heavily Influenced by Peers, Low Trust in Brand, Prolific of Social Media, and Desire to Engage in Social Networks, while for dependent variable components there are two namely Complain and Repurchase. The samples used were individuals who had been shopping at least once in the last six months online, and the data collection was done by distributing questionnaires to 200 respondents.Design/Methodology/Approach:The method used is purposive sampling using a structural equation model tool run by the AMOS 6.0 program.Finding - The results of this study indicate that Tech Savvy, Heavily Influenced by Peers, Low Trust in Brand, and Desire to Engage in Social Network have a positive effect on Complain and Repurchase. Whereas the Prolific of Social Media variable has no influence on Complain but only affects the Repurchase
POSITIONING PELUM AS MESRAN BERDASARKAN PERSEPSI KONSUMEN
No full textPerception has an important role in determining consumer decision making. What consumers want to buy is often infucenced by the perception that he or she has about a particular product brand. So does in the lubricant industries, especially four-engine motorcycle lubricant. In this industry, where the competition is very high, each company must use their strategy effectively. One of those strategies is positioning- the act designing of the company offering and image to occupy a distinctive place in the mind of the target market (Kotler, 2000). The main purpose of this study is to identify the positioning of Mesran among its five competitors (Top One, Castrol, Shell, Pennzoil, and Agip) based on consumer perception, specifically a student of University of Indonesia. There are also three major purposes of this study: First, to identify the behavior of four-engine motorcycle lubricant consumers. Second, to identify the crucial attribute of four-engine motorcycle lubricant. Third, to identify the positioning of Mesran based on consumer perception. The tools of the analysis of this study are the Attribute Rating (AR) Perceptual Map that can give us a picture of consumer perception about product attributes. These studies also use analysis tools such as Factor analysis and analysis of mean scor
PENGARUH ORGANIZATIONAL CITIZENSHIP BEHAVIOR TERHADAP KINERJA PERSONIL POLTABEL YOGYAKARTA
No full textThis research aims to know influence of Organizational Citizenship Behavior of compliance, participation and loyalty by simultant and parsial to personnel of Poltabes Yogyakarta is performance. The analyzed used in this research is multiple regression analysis. Responder in this research amount to 70 personnel. Pursuant to the result of research indicates that the variable of Organizational Citizenship Behavior have influence to performance of Poltabes Yogyakarta personnel. Level of change of Yogyakarta personnel performance explained by compliance, participation and loyalty variables equal to 47% while other variables which explain variation of change of performance level of Poltabes Yogyakarta personnel is equal to 53%. The most dominant factor that affects ont the Poltabes Yogyakarta personnel performance is participation
Determinants of Stock Return: A Comparison of Financial Distress and Non Financial Distress Firms in Manufacturing Company Listed of Indonesia Stock Exchange
Get PDFAbstractPurpose –The purpose of this study is to examine the difference of stock return between financial distress and non-financial distress firms and to examine the influence of financial health, financial leverage, liquidity, profitability, book to market equity and size to stock return on the manufacturing firms listed at Indonesia Stock Exchange in the period 2012-2016.Design/Methodology/Approach- The dependent variable in this study is the stock return (SR), while the independent variable are financial health, financial leverage, liquidity and profitability while the variable control are book to market equity and size. The method used is a non-parametric difference test using mann-whitney U and multi-regression panel data with dummy variable using fixed effect model.Findings - The findings obtained this study indicate that there is difference of stock return between financial distress and non-financial distress company, financial distress and financial leverage has a negative influence to stock return and there is positive influence profitability and size to stock return, while liquidity and book to market equity has no impact on stock return. The firms need to increase the level of financial health and increase corporate profits by reduce the level of corporate debt so it will increase the stock return.
Kontribusi Cultural Intelligence Terhadap Job Performance yang Dimediasi Job Satisfaction Pada Karyawan Ekspatriat
Get PDFAbstrakTujuan – Penelitian ini bertujuan untuk menguji dan menganalisis pengaruh yang dirasakan cultural intellegence terhadap job performance dimediasi job satisfaction karyawan.Desain/Metodologi/Pendekatan: Data diperoleh dari hasil kuesioner yang dibagikan kepada 21 karyawan ekspatriat dari Target Sourcing Services. Metode yang digunakan adalah sensus dimana semua populasi sebanyak 21 karyawan. Alat analisis yang digunakan untuk menguji hipotesis adalah regresi bergandaHasil - Hasil penelitian ini menunjukkan bahwa ada pengaruh cultural intellegence terhadap job satisfaction. Tidak ada pengaruh job satisfaction terhadap job performance. Tidak ada pengaruh dalam cultural intellegence terhadap job performace yang dimediasi oleh job satisfaction. AbstractPurpose –This study aims to examine and analyze the influence of cultural intellegence practices to job performance mediated by job satisfaction.Design/Methodology/Approach: Data obtained from the results of questionnaires distributed to 21 expatriate employee of Target Sourcing Services. The method used is census where all the population as many as 21 employee. The analytical tool used to test the hypothesis is multiple regression.Finding -:The results of this study show that. There is influence of cultural intelligence to job satisfaction. there is not influence of job satisfaction to job performance. There is not influence in cultural intelligence to job performance mediated by job satisfactio
PENGARUH SUKU BUNGA DEPOSITO, PDB DAN VOLUME PERDAGANGAN SAHAM TERHADAP IHSG DI INDONESIA ( Pengguna Model ARCH-GARCH, Kointegrasi dan ECM )
No full textThe Study purpose is to choose the best model to predict changes in Indek Harga Saham Gabungan at Indonesia capital market. The resarch use IHSG, Stock Trading Volume, Interest Rate and GDP data from 1992: 01-2005: 12. The study find that Arch-Garch is the best model to predict changes in IHSG rather than ECM because this model fit to data which contains heterochasticity where prior error volatility occurred. The results are, interest rate have negative effect to IHSG while Stock Trading Volume and GDP have a positive effect with R2 around 87.27%
FAKTOR-FAKTOR YANG MEMPENGARUHI KUALITAS PRODUK BARU
No full textTo be successful in the market, a company should continuously performs product development. However, quality of a new product has been known to have a very big impact on the success of that new product in the market and profitability of a new product. The quality of a new product is affected by contextual influences. The objectiveof this research is to find out the affecting contextual factors on quality of a new product. Data were gathered from 30 employess and 30 consumers in Jakarta by using a simple regression method. The results showed that.(1) quality of a new product is positively affected by customer’ influence and quality orientation,(2) quality of a new product has no effect by its innovation from the company point of view, (3) time pressure has no effect at all on quality of a new product
Pengaruh Pengetahuan Pelanggan Terhadap Kualitas Pelayanan Melalui Manajemen Hubungan Pelanggan
Get PDFAbstrakTujuan –Penelitian ini bertujuan untuk menganalisis pengaruh pengetahuan pelanggan terhadapkualitas pelayanan melalui manajemen hubungan pelanggan.Desain / Metodologi / Pendekatan:Sampel yang digunakan dalam penelitian ini berjumlah 155 responden dengan menggunakan metode penarikan sampel purposive sampling. Penelitian ini dilakukan dengan menyebar kuisoner pada nasabah Bank OCBC NISP Jakarta. Pengujian hipotesis penelitian dilakukan dengan metode Structural Equation Model (SEM)dengan softwareyang digunakan yaitu AMOS.Temuan:Hasil penelitian ini menyatakan: (1) Terdapat pengaruh positif pengetahuan pelanggan terhadap manajemen hubungan pelanggan, (2) Terdapat pengaruh positif manajemen hubungan pelanggan terhadap kualitas pelayanan, (3) Terdapat pengaruh positif pengetahuan pelanggan terhadap kualitas pelayanan, dan (4) Terdapat pengaruh positif pengetahuan pelanggan terhadap kualitas pelayanan melalui manajemen hubungan pelanggan. Berdasarkan dari keempat hasil pengujian yang memiliki pengaruh yang paling dominan yaitu hasil pengujian yang ketiga yaitu pengaruh positif antara pengetahuan pelanggan terhadap kualitas pelayanan Abstract Purpose - The objective of this study is to examine and analyze the influence of customer knowledge toward service quality mediated by customer relationship management.Design/Methodology/Approach:The samples being used in this study is 155 respondents. Data collection method that used in this study is purposive sampling.This research was conducted by distributing questionnaires to customers of Bank OCBC NISP Jakarta. Hypothetical testing is conducted using Structuctural Equation Model (SEM)method with the software used is AMOS.Findings:The findings of this study are: (1) Customer knowledge has positive effect on Customer relationship management, (2) Customer relationship management has positive effect on servie quality, (3) Customer knowledge has positive effect on Service quality, and (4) Customer knowledge has positive effect on service quality through customer relationship management. Based on the four test results that have the most dominant influence, the third test result is dominant influence and have a positive impact between customer knowledge on service qualit