JURNAL EKONOMI AKUNTANSI DAN MANAJEMEN
Not a member yet
177 research outputs found
Sort by
PENGARUH RISIKO PEMBELIAN, HARGA ATAS KUALITAS PRODUK, KONTROL PERILAKU, NORMA SUBJEKTIF, DAN INTEGRITAS TERHADAP SIKAP DAN MINAT PEMBELIAN CD MUSIK BAJAKAN DI KOTA JEMBER
Penelitian ini bertujuan untuk mengetahui, membuktikan dan menganalisis pengaruh (1) Endorser terhadap keputusan pembelian, (2) Endorser terhadap loyalitas merek, (3) isi pesan terhadap keputusan pembelian, (4) isi pesan terhadap loyalitas merek, (5) struktur pesan terhadap keputusan pembelian, (6) struktur pesan terhadap loyalitas merek, (7) format pesan terhadap keputusan pembelian, (8) format pesan terhadap loyalitas merek, (9) sumber pesan terhadap keputusan pembelian, (10) sumber pesan terhadap loyalitas merek, dan (11) keputusan pembelian terhadap loyalitas merek. Teknik analisis menggunakan analisis structural equation modelling (SEM) dengan program AMOS 20. Rancangan penelitian ini adalah explanatory research dan confirmatory research. Teknik pengambilan sampel penelitian menggunakan purposive samplingdengan jumlah responden sebanyak 140 responden. Hasil penelitian menunjukkan bahwa : (1) Endorser berpengaruh signifikan terhadap keputusan pembelian, (2) Endorser berpengaruh signifikan loyalitas merek, (3) isi pesan berpengaruh signifikan terhadap keputusan pembelian, (4) isi pesan berpengaruh signifikan terhadap loyalitas merek, (3) struktur pesan berpengaruh tidak signifikan terhadap keputusan pembelian, (4) struktur pesan berpengaruh signifikan terhadap loyalitas merek, (5) format pesan berpengaruh signifikan terhadap keputusan pembelian, (6) format pesan berpengaruh signifikan terhadap loyalitas merek, (7) sumber pesan berpengaruh signifikan terhadap keputusan pembelian, (8) sumber pesan berpengaruh signifikan terhadap loyalitas merek, dan (9) keputusan pembelian berpengaruh signifikan terhadap loyalitas merek.
Kata Kunci: Endorser,isi pesan, struktur pesan, format pesan, sumber pesan, keputusan pembelian, loyalitas merek
PERBEDAAN KINERJA KEUANGAN PERBANKAN YANG MELAKSANAKAN DAN YANG TIDAK MELAKSANAKAN EMPLOYEE STOCK OWNERSHIP PLANS (ESOPs)
Penelitian ini bertujuan untuk menganalisis perbedaan kinerja perbankan yang melaksanakan dan yang tidak melaksanakan ESOPs. Sampel pada penelitian ini adalah perbankan yang melaksanakan ESOPs dan perbankan yang tidak melaksanakan ESOPs pada kurun waktu 2007 -2010. Metode analisis yang digunakan adalah analisis kinerja keuangan bank dengan menggunakan 4 rasio keuangan untuk membuktikan hipotesis dengan menggunakan uji t beda terhadap rasio-rasio keuangan tersebut. Hasil analisis menunjukkan bahwa dari 4 rasio keuangan yang ada, Capital Adequeacy Ratio (CAR), Non Performing Loans (NPL), biaya operasional/pendapatan operasional (BOPO), dan Loan to Deposito Ratio (LDR), data tersebut berdistribusi normal maka dalam pengujian hipotesis penelitian ini menggunakan alat analisis statistik parametrik yaitu dengan menggunakan alat uji Independent sample T-Test, hal ini dilihat dari nilai signifikansi Kolmogorof-Smirnov (SIG) keempat variabel tersebut yang lebih besar dari 0,05. Kesimpulan yang dapat diambil dari hasil analisis tersebut yaitu berdasarkan rasio CAR dan NPL tidak terdapat perbedaan yang signifikan pada kinerja bank yang melaksanakan dan yang tidak melaksanakan ESOPs, sedangkan berdasarkan rasio BOPO dan LDR terdapat perbedaan yang signifikan pada kinerja bank yang melaksanakan dan yang tidak melaksanakan ESOPs.
Kata Kunci: Kinerja keuangan, Employee Stock Ownership Plans (ESOPs
PENGARUHCORPORATE GOVERNANCE DAN PENGUNGKAPAN SUKARELAPADALIKUIDITAS SAHAM:STUDI EMPIRIS DI BEI
This research aims to get empirical evidences that there is influence of both corporate governance practices and voluntary disclosure on the firms’ stock liquidity. Samples used in this research are nonfinancial companies listed in the Indonesia Stock Exchange (IDX) that participated in the CGPI (corporate governance perception index) surveys in the periods 2003-2008 performed by IICG (the Indonesian Institute for Corporate Governance). The hypotheses are tested by using multiple regression analysis.
The results indicate that corporate governance and voluntary disclosure have positive effects on stock liquidity. It means the better the corporate governance and voluntary disclosure practices, the higher the stock liquidity is. This matter generates conclusion that investors notice corporate governance and voluntary disclosure practices conducted by companies.
Keywords: corporate governance, voluntary disclosure, stock liquidit
PENGARUH KOMUNIKASI, MOTIVASI DAN ETOS KERJA TERHADAP KINERJA PEGAWAI KOORDINATOR UNIT PELAKSANA TEKNIS DINAS PENDAPATAN PROVINSI JAWA TIMUR DI PROBOLINGGO
This study was built with the aim to determine the relationship between communication patterns, with a work ethic as an intervening variable, communication on performance. Similarly, the relationship between the motivation to employee performance, motivation towards work ethic adan performance to performance. The study was conducted at the office of the Technical Unit Coordinator Department of Revenue in Probolinggo, East Java Province. As the sample is all employees in the institution totaling 150 respondents. The model used is a Structural Equation Model.
Results of the study concluded that: (1) Communication Skills significant effect on work ethic. (2) Motivation employee owned significant effect on work ethic. (3) Work ethic significant effect on employee performance. (4) Communication significant effect on performance, and (5) Motivation significant effect on performance.
Keywords : Communication, Motivation, Work ethic and employee performanc
ANALISIS PENGARUH CUSTOMER RETENTION PROGRAM (CRP) TERHADAP LOYALITAS MELALUI KEPUASAN NASABAH TABUNGAN PT. BNI 46, TBK CABANG JEMBER
This study aims to analize the effect of Customer Retention Effect Analysis Program (CRP) on Loyalty Through Customer Satisfaction in the Saving Customer atBNI 46 Jember. The purpose of this study is to determine and analyze 1); Customer Relationship Marketing influence on customewr satisfaction, 2); Influence After Sales Marketing Customer satisfaction; 3) Influence of Implicit Guarantee of customer satisfaction; 4) The influence of Unconditional Guarantee of customer satisfaction; 5) The influence of customer satisfaction Defection Management; 6) Zero Defects influence model of customer satisfaction; 7) Effect of Customer Relationship Marketing Customer Loyalty; 8) Influence of After Sales Marketing 9) Influence of Implicit Guarantee Customer Loyalty; 10) The influence of Unconditional Guarantee on Customer Loyalty; 11) Influence of Management Defection of Customer Loyalty; 12) Zero Defects influence Model of Customer Loyalty; 13) The influence of satisfaction on customer loyalty. The population is all of our PT. BNI 46 Tbk., Jember Branch throughout the region, which at the end of December 2012 has been recorded about 71.942 customers. Intake of the total sample using the method of sampling nonprobability (proportional stratefied sampling). The design of this study are included in the explanatory research and methods of analysis used is structural equation methods.Analysis result indicate that Customer Relationship Marketing and Unconditional Guarantee model is a program that has significant and positive relationship of loyalty in an effort to defend its customers, further After Sales Marketing, Implicit Guarantee, Defection Management and the worst compared to the six CRP program is Zero Defect Mode
PENGARUH PENGGUNAAN IKLAN ENDORSER PRODUK SABUN LUXMEDIATELEVISI TERHADAP KEPUTUSAN PEMBELIAN DAN LOYALITAS MEREK PADA KONSUMEN PRODUK SABUN LUX DI KABUPATENJEMBER
Penelitian ini bertujuan untuk mengetahui, membuktikan dan menganalisis pengaruh (1) Endorser terhadap keputusan pembelian, (2) Endorser terhadap loyalitas merek, (3) isi pesan terhadap keputusan pembelian, (4) isi pesan terhadap loyalitas merek, (5) struktur pesan terhadap keputusan pembelian, (6) struktur pesan terhadap loyalitas merek, (7) format pesan terhadap keputusan pembelian, (8) format pesan terhadap loyalitas merek, (9) sumber pesan terhadap keputusan pembelian, (10) sumber pesan terhadap loyalitas merek, dan (11) keputusan pembelian terhadap loyalitas merek. Teknik analisis menggunakan analisis structural equation modelling (SEM) dengan program AMOS 20. Rancangan penelitian ini adalah explanatory research dan confirmatory research. Teknik pengambilan sampel penelitian menggunakan purposive samplingdengan jumlah responden sebanyak 140 responden. Hasil penelitian menunjukkan bahwa : (1) Endorser berpengaruh signifikan terhadap keputusan pembelian, (2) Endorser berpengaruh signifikan loyalitas merek, (3) isi pesan berpengaruh signifikan terhadap keputusan pembelian, (4) isi pesan berpengaruh signifikan terhadap loyalitas merek, (3) struktur pesan berpengaruh tidak signifikan terhadap keputusan pembelian, (4) struktur pesan berpengaruh signifikan terhadap loyalitas merek, (5) format pesan berpengaruh signifikan terhadap keputusan pembelian, (6) format pesan berpengaruh signifikan terhadap loyalitas merek, (7) sumber pesan berpengaruh signifikan terhadap keputusan pembelian, (8) sumber pesan berpengaruh signifikan terhadap loyalitas merek, dan (9) keputusan pembelian berpengaruh signifikan terhadap loyalitas merek.
Kata Kunci: Endorser,isi pesan, struktur pesan, format pesan, sumber pesan, keputusan pembelian, loyalitas merek
Pemetaan Kualitas Laporan Keuangan Pemerintah Daerah di Kawasan Timur Jawa Timur Berbasis Sistem Informasi Geografi
Local government financial reports (LGFR) is an information which contains data about the wealth of economic activity results from a government within a single budget period. Results from the recording of those statements is a description of achievements in the framework of public finance management. This study aimed to identify areas of financial management performance based on the identification of opinions, findings, and recommendations given by the BPK RI on examination of the financial statements of local districts and cities in “East area†in East Java Province from 2006 until the 2008 budget yearusing GIS. The results showed a fluctuating performance towards achievement of the opinions, findings, and recommendations of the examination results of local government financial reports on each district and town in “East area†in East Java. This is demonstrated by comparing the achievement opinions, findings, and recommendations among the counties and cities during the three-year budget.
Keywords: LKPD, Opinion, Findings
ANALISIS BALANCED SCORECARD KINERJA PEMASARAN DEALER HONDA GARUDA JAYA MOTOR CABANG GENTENG BANYUWANGI
Penelitian ini bertujuan untuk mengetahui kinerja pemasaran Dealer Honda Garuda Jaya Motor Cabang Genteng Banyuwangi dengan pendekatan Balanced Scorecard dalam empat perspektif yaitu keuangan, pelanggan, proses bisnis internal, serta perspektif pembelajaran dan pertumbuhan.
Penelitian ini merupakan penelitian deskriptif analitik. Populasi penelitian adalah seluruh pembeli sepeda motor pada Dealer Honda Garuda Jaya Motor Cabang Genteng Banyuwangi. Sampel penelitian terdiri dari sampel eksternal perusahaan yaitu pembeli sepeda motor Honda yang membeli atau mengunjungi dealer pada waktu penelitian dilaksanakan dan sampel internal perusahaan yaitu seluruh karyawan Dealer Honda Garuda Jaya Motor Cabang Genteng Banyuwangi. Tekhnik pengambilan sampel menggunakan purposive sampling untuk konsumen dengan jumlah 100 responden dan metode sensus untuk karyawan dengan jumlah 19 responden. Data yang dianalisis adalah data primer dan data sekunder. Model analisis data menggunakan Balanced Scorecard.
Hasil analisis data menunjukkan bahwa kinerja pemasaran Dealer Honda Garuda Jaya Motor Cabang Genteng Banyuwangi dikategorikan sebagai dealer yang memiliki kategori baik. Kinerja dalam perspektif keuangan dalam keadaan baik. Perspektif pelanggan menggambarkan kepuasan konsumen yang baik. Perspektif proses bisnis internal menggambarkan keadaan yang cukup baik. Perspektif pembelajaran dan pertumbuhan masuk dalam kategori baik.
Kata Kunci: Balanced Scorecard, Kinerja Pemasara
FAKTOR-FAKTOR YANG MEMPENGARUHI TINGKAT PENGUNGKAPAN TANGGUNG JAWAB LINGKUNGAN DALAM LAPORAN TAHUNAN (Studi Empiris pada Perusahaan yang Terdaftar di PROPER dan BEI Periode 2008-2010)
This research was aimed to obtain empirical evidence about factors influencing environmental responsibility disclosure in the company`s annual report. The factors used in this research were profitability, company size, government regulation, corporate status, and industry sector. The measurement of the level environmental liability disclosure was based on the GRI (2006). The type of this research was quantitative and used secondary data based on companies` annual reports of the listed companies in PROPER and Indonesia Stock Exchange during period 2008 - 2010. The results of this research indicated that the company size variable was statistically significant and positively influential on the rate of environmental responsibility disclosure, while corporate status of non PMA (BUMN and PMDN) and industry sector which had the highest environmental compliance according to PROPER were statistically significant on the rate of environmental responsibility disclosure. However, profitability and government regulation did not affect significantly to the rate of environmental responsibility disclosure.
Keywords: GRI, environmental responsibility disclosure, profitability, company size, government regulation, corporate status, and industry secto
ANALISIS TINGKAT HUNIAN DAN PENDAPATAN HOTEL DI KABUPATEN JEMBER SELAMA BULAN BERKUNJUNG KE JEMBER (BBJ)
Visits to Jember Month (BBJ) is an annual event held by the Government of Jember, creating a form of tourism in the form of entertainment activities such as sports, arts, culture, and science. This study aims to analyze the occupancy rate and the number of traveller spositive effect on hotel revenues during a visit to Jember (BBJ) in Jember. The sample in this study is that there are hotels in Jember City District as much as 31 hotels. Based on calculations SPSS version 16.0 for windows found results positive effect on the occupancy rate of income in Jember. While the number of tourists no significant effect on hotel revenues. Keywords: occupancy rate, tourist, revenu