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BRAND AWARENESS LEVEL OF PAWON JENONK AS ONE OF THE MICRO-SCALE FOOD INDUSTRIES IN BANDUNG, INDONESIA
Brand awareness is one of the brand equity components that holds a significant role in brand popularity and brand profitability. However, Pawon Jenonk has been encountering popularity and profitability issues for 3 years. Therefore, this study is executed to measure consumers\u27 brand awareness of Pawon Jenonk and its ability to indicate the brand’s popularity and profitability or the contrary. In this study, the level of brand awareness is measured from both its depth and breadth. This study used a quantitative research design using a survey method to collect the data. The population is 160 consumers who purchased its product between December 2020 – January 2021 and simple random sampling was used to choose 150 consumers of the population. In analyzing the collected data, descriptive statistic analysis was used by categorizing the respondents’ total rating score towards the brand awareness instruments. The result shows that 59,33% of the respondents have a high level of brand awareness, 36,00% of the respondents have a moderate level of brand awareness, and 4,67% of the respondents have a low level of brand awareness. From that result, it can be stated that Pawon Jenonk has been quite successful in establishing its consumers\u27 ability to recognize and recall the brand but not so much in establishing the consumers’ consideration to purchase and consume its products. It can be stated that this study indicates a linkage between brand awareness with the brand’s popularity and profitability. The result also proved that Pawon Jenonk’s issues are related to its brand awareness. Therefore, it can be concluded that the level of brand awareness can indicate brand popularity and profitability condition or the contrary
Growth and Results of Three Varieties Celery (Apium graveolens L) With Addition of Alternative Nutrition in the Hydroponic Floating System
The objectives of the research were to determine the best varieties of celery and nutrient concentration with the addition of azolla extract for growth and yield of celery, and obtaining the best combination of varieties and nutrient concentrations for growth and yield of celery in the hydroponic floating system. The research was conducted at Screen house number A. 24 and the Laboratory of Agronomy and Horticulture, Faculty of Agriculture, Jenderal Soedirman University and was conducted from January 2020 to April 2020. The research was arranged in a two-factorial randomized block design. The first factors were varieties treatment (V): V1 (Summer variety), V2 (Amigo variety), V3 (Tall Utah variety). The second factors were treatment of nutrient concentration (K): K1 (AB mix solution 900 ppm + azolla extract 60 ml / l), K2 (AB mix solution 1100 ppm + azolla extract 60 ml / l), K3 (AB mix solution 1300 ppm + azolla extract 60 ml / l), K4 (AB mix solution 1500 ppm without azolla extract). The research variables observed were plant height, number of leaves, amount of chlorophyll, fresh root weight, dry root weight, fresh shoot weight, dry shoot weight, root length and number of stalks. The results showed that the Tall Utah variety and the nutrient concentration of 1300 ppm + 60 ml / l azolla extract was the best treatment for growth and yield of celery. The interaction between the two treatments of Tall Utah varieties and nutrient concentrations of 1300 ppm + azolla extract 60ml / l showed the best treatment on the variable number of leaves 39.16, total chlorophyll 49.91, fresh root weight 7.57 g, dry root weight 0, 73 g, dry shoot weight 2.11 g, root length 9.11 cm, and the number of petioles 8.94 pieces
PARTICIPATORY LAND USE CONFLICT RESOLUTION: EFFORTS TOWARDS COMMUNITY COLLABORATIVE MANAGEMENT
This research aims to determine the causes of land-use conflicts and formulate a participatory conflict resolution model of the Forest Management Unit (KPH) of Kulawi. Through interviews with respondents using the purposive sampling method. The study included the community around the forest area, local government, KPH, Department of Agriculture, BPDAS-HL, and local government. Data analysis was stakeholder\u27s and land use conflict by using problem trees analysis. The study results show that the battle occurred not only because of the community\u27s factor of accessing the area illegally but also because the KPH has not performed its function correctly. Some factors cause enforcement\u27s failure, such as lack of understanding of the area and community empowerment. Some alternative solutions desired by the community: (1) The government through related agencies should supervise forest areas, (2) Clear boundaries between community-owned land, villages, and forest areas, (3) Community empowerment by utilizing potential forest product resources and (4) Granting management rights to community\u27s forest claimed by the community. There are two models of conflict resolution to be offered. First, the KPH needs the collaboration of parties to resolve land-use conflicts. Second, community involvement as the main subject is significant in every stage of conflict resolution. The KPH supports improving community capacity related to competence in conflict resolution is indispensable
AGROFORESTRY PATTERNS OF THE COMMUNITY IN BAKUBAKULU VILLAGE, PALOLO DISTRICT, SIGI REGENCY
The community in Bakubakulu Village, Palolo District, Sigi Regency, is one of the communities developing an agroforestry system. This study aims to determine the pattern of agroforestry used on community land in Bakubakulu Village. The study was carried out for three months, from October to December 2019. Respondents in this study used the purposive sampling technique intentionally (not randomly) according to the criteria. Data were analyzed using the descriptive method. The study results indicated that the agroforestry pattern applied by the respondents according to the time dimension is intermittent on sloping land and coincident on flat land. According to the spatial aspect, the pattern used by the respondents is regular temporarily on flat land and permanently random on sloping land. The plants planted mainly by the community are candlenut, sugar palm, cocoa, cloves, and coconut. Regular temporal pattern is the pattern most applied by respondents
ORGANIC FERTILIZERS ARE EFFECTIVE IN INCREASING GROWTH AND PRODUCTIVITY OF SHALLOT LEMBAH PALU VARIETIES
Shallot \u27lembah palu\u27 variety is the main raw material for fried onion industry in Central Sulawesi. This study aims to examine the LEISA technology package through the use of liquid and solid organic fertilizers from agricultural waste in order to obtain the quality of shallot bulbs that are good as raw material for fried onions. Research using Randomized Complete Block Design (RCBD) was repeated 4 (four) times. Treatment consists of: (A)= without organic fertilizer; (B)= liquid organic fertilizer (Biourin 40 mL/L of water); (C)= solid organic fertilizer (bokashi goat manure 20 ton/ha); (D)= solid organic fertilizer (bokashi goat manure 10 ton/ha) + liquid organic fertilizer (Biourin 20 mL/L of water); (E) = solid organic fertilizer (bokashi goat manure 20 ton/ha) + liquid organic fertilizer (Biourin 40 mL/L of water); (F)= solid organic fertilizer (20 ton/ha bokashi mixture of goat manure and shallot residues); (G)= solid organic fertilizer 20 ton/ha bokashi mixture of goat manure and shallot residues)+liquid organic fertilizer (Biourin 30 mL/L of water); (H)= solid organic 10 ton/ha bokashi mixture of goat manure and shallot residues)+liquid organic fertilizer (Biourin 60 mL/L of water; and (I)= solid organic fertilizer 30 ton/ha bokashi mixture of goat manure and shallot residues)+ liquid organic fertilizer (Biourin 60 mL/L of water). The results of the study were (i) the combination of types and doses of organic fertilizer in general resulted in higher growth and yield of shallots compared to without organic fertilizers, and (ii) a combination of solid organic fertilizer (mixture 20 ton/ha bokashi goat manure and shallot residue), produce number of leaves, leaf dry weight, fresh weight per tuber, and fresh weight of tuber per hectare higher than without organic fertilizer
GENETIC DIVERSITY, HERITABILITY AND CORRELATION BETWEEN LOCAL CULTIVARS OF UPLAND RICE
Paddy is one of the important cereal crops as food a main food for a third of the world\u27s population, including Asia. Production of paddy rice plants can be improved through plant genetic improvement. The ebjective of this study was examine the genetic diversity, heritability, and correlation between the characteristics of several local upland rice cultivars. This study was carried out in Tamarenja Village, Sindue District, Donggala Regency, Central Sulawesi Province. It was began in May to October 2018. A Randomized Block Design with eight cultivars as a genotypic treatment and reapeted three times was used in this study. There were 24 trial plots in total. Variables observed included plant height, number of leaves, length of leaves, number of tillers, number of productive tillers, age of panicle exit, panicle length, harvest age, number of seeds per panicle, seed length, seed diameter, weight of 100 seeds, and total yield. The results showed that the genetic influences were more dominant than the environment on all observed variables except the weight of 100 seeds and seed diameter. The number of seeds per panicle, the number of tillers and the number of productive tillers were traits that have a high value on heritability and genetic progress. Panicle length, seed diameter and weight of 100 seeds were characteristics that have a high genetic correlation coefficient on upland rice yields. The weight of 100 seeds has a direct influence and high genetic correlation to the results so that it can be used as a direct selection criterion to increase upland rice yields
CHEMICAL PROPERTIES, MICROBIOLOGY AND ANTIOXIDANT ACTIVITYOF ABON BEEF IN THE CITY OF PALU
One of the most popular food products in Central Sulawesi is shredded beef, and sometimes aspects of food quality and safety were not given attention by producers or consumers. The objective of the study is to identify the chemical, microbiological and antioxidant properties of shredded beef produced and circulated in Palu City. This study uses a complete randomized design with 8 samples and each sample were repeated three times so that 24 samples were obtained with observed parameters including moisture content, ash content, protein content, fat content, total microbial count and antioxidant activity.The results showed that water content (5,04 -9,35%), ash content (3,59 - 5,74%), protein content (25,60-38,97%), fat content (19,20- 39,37%) and total microbial count (1,27-8,48 log cfu / g) and antioxidant activity as indicated by Inhibition Concentration / IC50 (3234,31 - 6740,5 ppm) and percentage of inhibition (35,63 - 80.27%). The results of this study indicate that shredded beef from various SMEs in the city of Palu is still partially met the quality standards based on SNI, so MSME guidance is needed periodically and continuously
AGRONOMIC PERFORMANCE OF SWEET CORN (Zea mays saccharata, Sturt) IN RUMBAIDISTRICT PEKANBARU
The objective of the research was to get the varieties that give the best production in RumbaiPekanbaru. The treatment design was three varieties of sweet corn, namely Sweet Bor, Sweet Lady, and Bonanza varieties. The environmental design used was a complete randomized design withsix replications. The observation parameters were cob with bractea, cob without bractea, length of cob with bractea, unsweetened length of cob, diameter of cob, and sugar content. The results obtained that Sweet Lady varieties was the best varieties
In Vitro Multiplication of Jabon (Anthocephalus Cadamba (Roxb)) on Various Concentration of BAP and IAA
One of problems in the Jabon propagation is the availability of seeds both quality and quantity. Tissue culture technology is one of the alternatives that can be used for the supply of Jabonseeds to produce organs of plants (buds, leaves, roots). The success of plant tissue culture techniques is determined by the condition of explants, a supportive environment and the addition of growth regulators are expected to provide a response to the cultured explants. This study aimed to know the effect of Benzyl Amino Purine (BAP) and Indole Acetic Acid (IAA) to in vitro multiplication of Jabon. This research conducted at the Laboratory of Forestry Sciences, Faculty of Forestry, University of Tadulako from March to May 2015. Using a completely randomized design with treatments: 0.1 mg / l IAA + 1 mg / l BAP (JB1), 0.1 mg / l IAA + 1.5 mg / l BAP (JB2), 0.1 mg / l IAA + 2 mg / l BAP ( JB3) and 0.1 mg / l IAA + 2.5 mg / l BAP (JB4). Each treatment was repeated three times to obtain 12 experimental units. The results showed that the difference in response Jabon of treatment tested was the highest number of buds and leaves were in the media added 0.1 mg / l IAA + 1.5 mg / l BAP. Furthermore, the formation of callus obtained in media which added 0.1 mg / l IAA + 1 mg / l BAP
ACUTE TOXICITY OF MERCURY CHLORIDE TO TRICHOPTERA LARVAE
Mercury waste from gold mining activities that contaminate the environment is very harmful to the living organisms including aquatic insects. This study aims to analyze the acute toxicity of mercury on Trichoptera larvae that commonly used as a bioindicator of water quality.The study was arranged in a completely randomized design with six-levels of mercury chloride (HgCl2) concentrations, namely: 0.00; 0.001; 0.005; 0.1; 0.2; and 0.3 mg / l HgCl2. A total of 20 insects larvae were used for each concentration and the insect mortality was observed in four times (30, 60, 90, and 120 minutes). The results showed that the mortality of Trichoptera larvae had occurred at 30 minutes after observation. The LC-50 value of mercury chloride against Trichoptera was 0.048 ppm. Larval mortality increased with the increase of the mercury concentration and the exposure time. These results indicate the acute toxicity of mercury chloride to Trichoptera larvae. The effect of mercury on morphological changes of the Trichoptera larvae is also observed and discussed.