Space and Culture, India
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The Use of Stable Expressions in Modern Economic Discourse as an Emotional Increase in the Potential Impact on Purchasing Power
Get PDFThis study is an attempt to analyse economic discourse metaphors and stable expressions. Significant attention is paid to metaphor creative potential in the field of terms formation as well as representation of certain aspects of economic reality events. Some rhetoric models are especially studied from the point of view of their rhetoric impact on the potential audience. The market of goods and services began to develop rapidly in the modern consumer society, and as a result, the corpus of language tools began to expand to attract the attention of potential recipients of goods and services. Economics and linguistics are two spheres of science that are united by humans – acting and thinking/ speaking. Modern consumer society requires members of society equipped with economic knowledge that facilitate the process of acquiring something. Today, advertising with economic terminology is becoming more diverse, and it can be targeted at professionals and the broadest segments of the population. Recently, not only linguistic but also paralinguistic levels of advertising discourse realisation have become more and more relevant. The authors consider the phenomenon of linguistic metaphors in economic advertising discourse. The complexity of understanding the material is due to the use of linguistic and cultural stereotypes of the local type. The authors propose to pay attention to the fact of using metaphors of a language culture to attract potential consumers of economic services and create an image of an attractive product of economic discourse in one of the primary mechanisms for managing economic interests in the consumer society. Hence, there is a need to study economic terminology and its functioning in modern economic discourse. This study considers the metaphors of economic discourse as a manifestation of his interdiscursive nature. We analyse the compatibility of economic metaphors with national and cultural symbols and possibilities to influence the audience
Assessment of Development of Yuksom Gram Panchayat Unit in Sikkim using SWOT Model
Get PDFSWOT model is a technique to appraise strategies for rural development. This study aims to apply this model to examine the development of Yuksom Gram Panchayat Unit (GPU) of West district of Sikkim, India. To accomplish this analysis, internal factor evaluation (IFE) matrix and external factor evaluation matrix (EFE) were prepared to identify the critical and less important factors for development. Finally, a framework for strategy has been formulated by linking ‘strength-opportunity’ (SO) and ‘weakness-threat’ (WT) aspects. Results show mountain environment sustainability as the most agreed one (SO) and on the other hand, implementation of ‘land bank scheme’ and microfinance (WT) as the alternate planning strategies for the development of the Yuksom are
The Digitalisation of the Economy and Higher Education
Get PDFThe purpose of this article is to analyse the digital economy in higher educational institutions of the EU, the USA and the Russian Federation. The study examines topical issues and directions of higher education transformation, in the context of creating a digital learning environment. A learning process model is designed for a higher educational institution. The model will help to obtain competencies that meet the requirements of a digital economy. There is a need to adapt the education system to changes in the labour market. The activities of educational institutions and public authorities should be coordinated to prepare the optimal number of specialists that will be in demand. Corporate and university education should be integrated. Higher educational institutions should focus on increasing digital and business literacy in students, continuous digital training and retraining of teachers. The research developments are universal in nature and might be applied both as part of managing IT-learning processes of individual educational institutions and in national (regional) practices
The Uninhibited Evolution of the Human Persona: A Transhumanistic Study of Anil Menon’s The Beast with Nine Billion Feet
Get PDFDebates on intuition about transformed humankind in the future have led to the conception of transhumanism. It is a new philosophical movement to express the ideology that humanism will evolve by employing science and technology. Supporters of transhumanism believe that scientific aid in the evolution of humans will take them beyond the bounds of physical and mental limitations; eventually, it will make them immortals. The influence of transhumanism in literature has given birth to seminal works of art, particularly science fiction. Anil Menon’s The Beast with Nine Billion Feet is one such novel which sprang out the moral issues due to the rapid growth of science and technology affecting social, cultural, and political scenarios in India. The story is about genetic engineering and its impact on the socio-political problems. In addition to unfolding the threats and opportunities of transhumanism, the novel also touches on the issues of young adults like acquiring autonomy and finding their true identity. This study attempts to bring out the trepidation and chaos resultant of the period of transition and the multiple challenges and threats to the human race
Assam as a New Economic Space: Colonial Annexation in the Region and its Implications
Get PDFThe current social and political processes of Assam in terms of demographic aspect and frontier area policies cannot be seen to be a development in isolation from British colonial policies. The entire system is linked to a historical process of ownership and inheritance. The British entry into the North-Eastern region of India, at the end of the Anglo-Burmese war, marked the beginning of colonial penetration with the consequence of unanticipated transformation of socio-economic and demographic profile in the region. The profound commercial significance of Assam explored by British colonialism led to the development of the Brahmaputra valley into a new economic space. Accordingly, the colonialists consolidated political interventions through the construction of frontier policies that created a divide between ‘Hills’ and ‘Plains’. The policies of social and cultural subjugation, followed by the colonialists, brought the neighbouring hill tribes under colonial control, and the entire region was being turned into a politico-economic jurisdiction of colonial subjects. Such policies envisaged by the British with a commercial motive, however, anguished the ethnic strife- the existing social landscape, the economic space and the political set-up of the region. The current problem of foreigners’ issue and the frontier issue is, in fact, the continuation of the colonial traditions. An understanding of the colonial pattern of exploitation of resources through social and political control would provide an apprehension of the past causes and present effect relationship. Hence, this study attempts to understand the implications of the colonial era political developments in Assam considering its economic potentiality that has given a whole new dimension to the entire regional set-up
State Model of Interconfessional Tolerance in Modern Multiethnic Societies
Get PDFThe focal point of the article is to examine a way for peaceful coexistence and meaningful dialogue of various ethnicities in the context of Kazakhstan\u27s multiethnic society. There is much evidence that to achieve the goal; it is necessary to establish and justify the principles based on which it is possible to harmonise interfaith relations in the conditions of Kazakhstan state.
The primary concern of the paper is the study of various models of state-confessional relations, and on this basis to formulate recommendations for improving the state model of interconfessional tolerance in modern, multiethnic societies.
The most significant discovery of the research is the idea that the state model of interconfessional tolerance in modern, multiethnic societies emerges from minimising or neutralising the causes that promote the manifestations of intolerant relations. Another important finding is the assumption that it is critical to acknowledge the need to preserve the national, cultural, ethnic, and religious identity in the process of introducing freedom of conscience and religion. The result of the study indicates that it is necessary to introduce legal norms that affirm the real equality of the rights of different faiths in order to overcome the distortions in the assessments of certain faiths and to stimulate the dialogue between the conflicting parties in the religious sphere. No less important is the increased responsibility for the selection of materials regarding the religious sphere in media, as well as, the development of objective assessments of interfaith tolerance.
 
Historical Geography of Forestry and Forest Culture in Sub-Himalayan West Bengal, 1757-2015
Get PDFRe-examining a range of archival data and information regarding colonial forestry in the state of West Bengal, India, it has been found that the colonial period was the clear-cut turning point of the forest landscape in terms of environmental changes of the state. In West Bengal, the British colonial rulers were in a highly dominating position; and they had implemented one single model of forest management throughout the Indian subcontinent including the Bengal Presidency. The primary objective of the present study is to understand the changing nature of colonial forest landscape through plantation (Sal, Tea, and Cinchona) activities and the establishment of forest villages through Taungya process in the sub-Himalayan West Bengal from 1757 to 1947. In particular, this study aims to examine as to how the colonial plantation activities changed the forest landscape of this particular region. It also examines civil society movement based on forest resource rights and problems in the implementation of the Forest Right Act (2006) in the sub-Himalayan West Bengal till 2015, since independence. The colonial forest management authority was more interested in the plantation and cultivation of trees with high timber values compared to the natural forest. For this purpose, the saplings of Teak, Mahogany, Sisso were supplied to different parts of Bengal province to increase the timber productions. In 1886, for the first time in the Indian forest history, an area of about 15,5,399.29 sq.km was demarcated as Reserved Forest which included the whole western Dooars region located on the right bank of the river Teesta in the northern part of West Bengal. It was the starting point of \u27scientific\u27 forest management in the then Bengal Presidency or present West Bengal. The Taungya system of scientific forest management was first initiated in the Bengal Presidency in colonial India after colonial Burma (Myanmar). The system has changed the traditional cultivation practice within the forest land. Due to the Taungya system, 168 forest villages were established in the Himalayan foothills of Bengal. And since India’s independence in 1947, West Bengal has witnessed a number of civil society movements linked to the welfare of poor forest villagers demanding the forest resources rights, for example, the Jangal Mahal movement. The Forest Right Act (2007) has also created conflicts in different parts of the study area. In a nutshell, rapid exploitation of forest resources along with trading monopoly of forest management by the state Forest Department has done historical injustice to the people of sub-Himalayan West Bengal
Searching and Researching for Located Narratives as Data of the ‘Other’
Get PDFIn social science research, methodology plays a significant role in constructing and shaping knowledge; the domain of methodology is equally contested and politicised. Therefore, studying gender and disability has been challenging, as it carries a Western, masculine and objective context. The paper tries to argue that the notions of gender and disability demand a more contextualised and embedded methodologies, which can highlight the possibility of multiple truths and situated knowledge of the marginalised. It also voices a need for a more indigenous methodology to address the questions on gender and disability in India; however, it does neither reject the western canons of work nor the non-indigenous researchers but opens up a more embedded way of thinking.
 
Providing Innovative Processes in the Economic Development of the Russian Regions
Get PDFOne of the most important demonstrations of the modern economy is the growing importance of innovation. The innovative process, or the process of technological change is a complex concept encompassing the improvement of products, production processes, raw materials as well as management methods. Therefore, the central aim of the research is to analyse the innovative processes that contribute to the development of the state economy. To accomplish the objectives, we carried out the calculations to examine the relations between the cost indicators, modelling, correlation and regression analyses. The particularities of business processes in innovative activities of organisations leads to uneven distribution, specific cost structure in the crisis and the traditional situation of an insignificant share of innovation in the financing process. The study presents mathematic model of innovation activities of an enterprise, based on economic indicators of current operations. The object of the research are industrial enterprises. Since an important segment of business processes in innovation is small innovative companies, our task is to develop a methodology for forecasting the number that would be suitable for them. From the findings of our research, we concluded that the models that had been previously developed were more effective at the micro level. Based on the analysis of the distribution of costs between technological, marketing, organisational innovations by types of innovation and economic activities by building an adequate set of statistical models, we have identified the following particularities: the basic internal (directly dependent) and external (indirectly affecting) factors that affect the selected performance characteristics
Cross-Cultural Competence of Communicators as a Way to Create a Positive Eco-Informational Environment
Get PDFThis research is dedicated to the study of the essence of the phenomenon of cross-cultural competence, the acquisition of cross-cultural competence, which seems necessary in the context of globalisation. The aim of the article is a clarification of the definition of cross-cultural competence and description of its structure, types of knowledge (subject and procedural) in it, methods and strategies for its assimilation. A number of research methods were deployed to accomplish the objectives of the research – observation, survey, cognitive analysis, modelling, text information analysis method, linguo-ecological analysis, interview and sociolinguistic survey method. The research obtained the following scientific results: the definition of cross-cultural competence is given, its signs are revealed, types of knowledge are indicated in it, methods and strategies for mastering it as well as its frame model are presented. The novelty of the work lies in the development of the theoretical foundations of cross-cultural competence and studying the strategies and tactics for mastering it. The article deals with the problems of a new branch of knowledge ‒ ecolinguistics, one of the areas of which is translation and focus of attention on the negative aspects of intercultural communication. Theoretical significance to practical value is the main provisions and conclusions of the article can be used in the development of the theory of cross-cultural communication applied in the practice of cross-cultural teaching