Journal of Business and Management
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Job Analysis With Comparation Table Methode of Questionaire, Interview and Observation
Get PDFAbstract- The main theme of this study is the Human Resource Management and focus on doing the job analysis. The sub - focus of this study is in the job description of an employee in order to achieve the goals and vision of the company. The purpose of this study is to create jobs? according to the distribution of positions within the company and the vision of the PT. ECU. The author uses three approaches to obtain data needed like: using questionnaires, interviews, and observations. The data from job analysis then the author elaborate to create a job description and job specification. Implementation of this research will help employees to work more efficiently and assist in the recruitment of new employees in accordance with company requirements. Keyword: Human Resource Management, Job Analysis, Job Description, Job Specificatio
Service Quality of Consulting Business-To-Business From Engineers of Oil and Gas Company in: A Case Study of PT. LAPI ITB
Get PDFAbstract . The development of globalization has induced the need for universities that capable to develop independent and democratic society to compete internationally. Through the Government Regulation Nr. 155/ 2000, ITB was legalized to be State Owned Legal Entity (BHMN). Being so, ITB has greater autonomy to regulate itself complemented with greater responsibility to improve its competitiveness in the global world with commercial business unit, which is PT. LAPI ITB. PT. LAPI ITB engaged in consultancy and training. This research explores about concept of service quality in B2B context. The calculation based on dimensions used in this research has been adjusted from B2C to B2B, which are Responsiveness, Credibility, Consultative Selling, Reliability, Competence and Price as the dimension (Westbrook and Peterson, 1998). This new form of SERVQUAL in B2B context expected to be able to reflect customer gap score of expected and real performance of PT. LAPI ITB. Which with the 110 of correspondents based on 10% of finished projects in term of 2014, resulted that the gap of performance service and expected service is negative, which means that PT. LAPI ITB did not perform their service especially in Responsiveness, Credibility, Consultative Selling, Reliability, Competence and Price. Analyzing this dimension of SERVQUAL in PT. LAPI ITB has resulting that an improvement of service is quite necessary for their company. However, based on the result of customer’s expectation in consulting (B2B context) fairly high enough. This might happen because customer fully entrust the job to PT. LAPI ITB, and the result of projects and assignments is important for their company’s work process. So its normal for the company to expect the highest possibility of performance.Keywords: Marketing Research; Service Quality; Business-to-Business Context
Material Requirement Planning Analysis in Micro, Small, and Medium Enterprise. Case Study: Grooveline - An Apparel Outsourcing Company
Get PDFAbstract- Micro, Small, and Medium Enterprise (MSME) is the largest business executor to the Indonesia’s national Product Domestic Bruto (PDB). It contribute 59.8% to the total of PDB, according to the government data related to MSME period 2011-2012. Due to the size of the company, it is inevitable that MSME required to have an efficient workflow and material purchasing in order to minimize the costs and create a better margin in profit. MSME in fashion industry is one of the most promising business ventures, an apparel outsourcing called Grooveline is one of those. Grooveline is a company which offer the service of T-shirt manufacturing that can be ordered according to customer’s wishes in term of design, color, image to be printed, fabrics, and size. Based on the interview with the company’s owner and manager, it was obtained that it is important for Grooveline apparel outsourcing company to be able to fulfil their customer’s demand. These objective, however, inhibited by the problem of the company’s inability to determine what materials should be purchased and how much the need is, and the problem of the company’s inability to make a production planning in order to fulfill the customer demand in the right amount and on the right time.Thus, a calculation of Material Requirement Planning (MRP) of each product produced is crucial to the business in order to design an effective purchasing order. The implementation of the aforementioned plan shall prevent the company from wasting materials and to conduct a more effective production and lead a more profitable business. The requirement that need to be met in order to make a calculation of MRP, are the availability of product structure, Master Production Schedule, Bills of Material, purchasing and production lead time, a time phased structure, Gross Material Requirement, a lot sizing and net material requirement. The final calculation of MRP requirement are being totaled and being compared to the actual purchasing data that the company has performed to satisfy the previous demand. This action is conducted in order to show how much efficiency the company can create when performing MRP from the beginning of period. Result of the total calculation has shown that if company has implemented MRP from the beginning, company can save the amount of Rp 4,459,500,- in price and make saving of 11%.  Keywords: Cost Efficiency, Apparel Outsourcing, Material Requirement Planning, Micro, Small and Medium Enterprises (MSME
Roemah Entrepreneur is Kind of Social Entrepreneurship
No full textAbstract.Entrepreneurship is key driver of economic condition of a country. One important role that entrepreneurs play is creating job opportunities. The increased employment level will mitigate or reduce poverty levels and economic disparities and increase the per capita income all of which are indicators of economic development. This final project is to analysis is about social entrepreneurship (a case studty of roemah entrepreneur). The model used assess participation, observation, and interview. This models explain about impact to the member of Roemah Entrepreneur, impact to the surrounding  community, corporate social responsibility, community development, community empowerment, and social entrepreneurship. To find the data researcher abreasting activity of Roemah Entrepreneur in Kiaracondong, Bandung and interview with staff and member from Roemah Entrepreneur.Keyword : Corporate Social Respontability, Community Development, Social Entrepreneurshi
The Use 360 Degree Feedback Method in Evaluate and Improving the GAPS of Competencies: Case Study at PT EIGERINDO MPI
Get PDFAbstract- The background of this research is due to the doubts of the company director in evaluating competency of his employees. Based on that, the purpose of this research is to find out competency requirements from HR, develop competency evaluation method and identify competency gaps out of the evaluation, and then to provide suggestion and recommendation for PT Eigerindo Multi Produk Industri. PT Eigerindo Multi Produk Industri is the producer and distributor of outdoor gear most known as Eiger. The name Eiger is inspired from a gallant mount of the Alps of Bernese, Switzerland, mount Eiger. Established on 17 of August 1989 and has 125 stores all over Indonesia until now.The methodology used in this research is 360 degree feedback evaluation method. The feedback is done with competency identification. The definitions of competency are mostly taken from Spencer’s competency dictionary, and chosen based on HR section chief interviewed. The data analysis starts from create job key performance indicator, identify requirements of competencies, and determine the expected and current levels of competency. Then followed by calculate the competency gaps using simple substraction of expected level to current level, and find out the gaps which have urgency to be improved, and give recommendation of improvement for PT Eigerindo Multi Produk Industri.From this research, there will be a conclusion and some recommendations. The result shown there are four employee job positions that can be evaluated. Furthermore, there are several significant gaps occur in each of job position while averaging the competency gaps for sales and retail division, which is lead to some incompatibility between existing employees competence with their job requirements. At the end of this research, there will be several recommendations for company and further researcher. The recommendations for the company are to educate and train the evaluated employees and use the calculation of 360 degree evaluation on this study as a reference. Furthermore, another recommendation is addressed for further researcher to create recommendation of improvement by also find out about the closeness of evaluators with the ones evaluated.Keywords: competency, key performance indicator, 360 feedback evaluation, competency gapsÂ
Customers Perception Effect on Purchase Decision on Soccer Jersey (Case: ADIDAS Jersey)
No full textAbstract.Soccer jersey development throughout past two decades is influenced by technology and sport fashion design. Soccer jersey business becomes a multi-million dollars business which circulates all over the world because themain market for soccer jersey is the soccer fans itself. For soccer jersey business, Indonesia is one of the its biggest market, especially in the Asia Pacific Region, Indonesia reached this status because of Indonesians craziness for soccer as proven by the enthusiasm to international soccer matches. Soccer jersey for international teams like Manchester United, Chelsea, Real Madrid, etc. is easily found but questions arise when it comes to the reasons behind why people in Indonesia is willing to spend their money on soccer jerseys and how Indonesians perceive this soccer jersey business. This research’s purpose is to find if there are any influences on customer perception to purchase intention for soccer jersey products.230 people are taken as random samples to see their opinion about the brand, physical factor, image perception, and past experience influence people if they want to buy a soccer jersey. Interestingly, the result is there are no significance influence from those 4 factors to customers’ purchase intention for soccer jersey but the influence comes from the customers’ favorite soccer team.Keywords: Jersey, Purchase Intention, Customer Perceptio
Customer Acceptance in Online Marketing Using Technology Acceptance Model. Study case: PT Rajawali Medika Mandiri
Get PDFAbstract.Selling medical equipment is difficult because its use is specific and thus customer needs to be well informed about this product. This make the market of this product is small. To face the problem, nowadays every Distributor Company needs to spend much money on sales department to selling the product. This also happens in PT Rajawali Medika Mandiri. PT Rajawali Medika Mandiri needs to make efficiency in the time in the convince doctors and purchasing staff to inform the specification of medical equipment and the advantages if they choose PT Rajawali Medika Mandiri’s products. Online website is one of alternative that will help PT Rajawali Medika Mandiri because internet users in Indonesia will growth and it will help provide information for both doctors and purchasing staff. However that will be some factors that can affect the usage of internet. For some people, internet is a new technology. So, PT Rajawali Medika Mandiri needs to know whether customers will use this technology before PT Rajawali Medika Mandiri develops the website. The purpose of this research is to explore whether online marketing can be used as part of sales efforts to inform potential customers about medical equipment. To be able to explore it, TAM is used to identify customers’ perception about online website and how it influence customers’ intention to use it. In using TAM, PT Rajawali Medika Mandiri use eCatalogue website from LKPP as the prototype. The respond of correspondent are good enough to use this as prototype to build PT Rajawali Medika Mandiri’s own website. But, they need to improve more to make the customer more comfort in using the website. Keywords: Marketing, Technology, Online Marketing, Technology Acceptance Model
Financial Performance Assessment of PT Bukit Uluwatu Villa Tbk in Comparison with other Hosptality Companies in Indonesia
Get PDFAbstarct. One of Indonesia’s hospitality companies is PT Bukit Uluwatu Villa Tbk. This study will assess the financial performance of PT Bukit Uluwatu Villa Tbk as a company mainly operated in the island of Bali and carry the concept of green resort. The assessment will be done with Financial Ratio Analysis, Compound Annual Growth Rate (CAGR) analysis, and DuPont System of Analysis. PT Bukit Uluwatu Villa Tbk will be compared to 4 other listed hospitality company in Indonesia which are PT Grahamas Citrawisata Tbk, PT Hotel Mandarine Regency Tbk, PT Pembangunan Graha Lestari Indah Tbk, dan PT Sahid Jaya International. The result of the analysis shows that PT Bukit Uluwatu Villa Tbk has some generally good condition with several weak points. One of them is average payment period. Some recommendation that can be given is to increase the price of the room or to increase the number of room to boost their assets.Keywords:Financial Ratio, Compound Annual Growth Rate, DuPont System of Analysis, Financial Performanc
The Fundamental Analysis of Indonesian Stock Return (Case Study: Listed Public Companies in Sub-Sector Food and Beverage for the Period 2003-2012)
Get PDFAbstract. Indonesia stock market which reflected by IHSG grows extraordinary and stable for the last decade with average growth 28.67 % per year. Despite of stable growth of Indonesia economy, not all companies’ performance have similar good condition. Investigation of company’s performance especially fundamental analysis is needed to make sure that the investment is promising and can run for long term. In this investigation, Current Ratio, Book to Market, and Total Asset Turnover are used as fundamental factor affecting stock return. Using multiple regression method, these ratios are analyzed to determine which financial factors affect stock return. The result shows that Current Ratio, Book to Market, and Total Asset Turnover give significant effects to stock return. The relationship of these independent variables with stock return are negative for current ratio but positive for both Book to Market and Total Asset Turnover. This result explains that financial ratio especially Book to Market and Total Asset Turnover are indeed useful in making decision on investment and have same level of interest with other ratios. This research also exposes the possibility of other factors besides company’s financial performance affect the movement of firm’s stock price which lead to stock return. Therefore, the author suggest to conduct further research uses other macro level variables which can influence stock return such as money supply, economic growth (GDP), and inflation. Keywords: Fundamental Analysis, Stock Return, Financial Ratios, Multiple RegressionCategory: Financ
Brand knowledge of Lexus According to the Younger Segment Group
Get PDFAbstract - Lexus is the luxury vehicle brand, owned by Toyota Motor Corporation, which values the products and experiences that offer luxury, comfort, and innovation. Lexus was introduced in Indonesia 2007, and now they plan to expand their market segment by launching their new product for younger age, soon. Since they are considered as a new brand on the luxury car market, it has to compete with those well-known European luxury brands. It is a tight competition, because the competitors have already had strong brand image that had been built years before. So this research was aimed to find out younger generation’s perception towards Lexus, through the brand awareness and brand image. Those findings are collected by a qualitative research through the free association method and picture response technique, which are conducted by the younger generation as the respondents. This research revealed that the brand image of Lexus is well captured by younger generation, because most of respondents have positive images toward Lexus, and already have some knowledge about Lexus. Younger age tends to be lifestyle oriented and aspired to high-end people, and Lexus is considered to be a tool to gain prestige and social recognition. But the awareness of Lexus is still attached with Toyota, which leads to negative association towards the brand itself. Moreover, younger age perceives the luxurious only on the product’s image, whereas Lexus also offers the luxury value through the experiences. By the result of this research, Lexus is suggested to conduct a marketing strategy to loosen the attachment between Toyota and Lexus. Lexus also needs to make an effort in certain direction to strengthen its value, which is the luxury experience, to the younger age. So, the opportunity to approach this new-targeted sub-segment will be more widely open.Keywords: Brand, Brand Image, Brand Awareness, Brand Knowledge, Lexus, Younger Generation, Younger Age