4473 research outputs found
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Impact of Social Networks on Mainstream Media Business in Tanzania. A Case Study of ITV and TBC 1.
Get PDFThis study assessed the impact of social networks on mainstream media business with reference to Independent Television (ITV) and Tanzania Broadcasting Channel One (TBC1). Data for the study was collected through interviews with the departments of marketing and sales of ITV and TBC 1. The study also had interviews with marketing agency strategists on their client experience and preference between digital and mainstream marketing or as they call it traditional media. Cluster analysis was used as the sample was grouped with their similarities in several things despite having different answers. Findings indicated that mainstream media practitioners were aware of the impacts of social networks to their business; mainstream media outlets have introduced social media accounts; more companies now opted for social media advertising. Further, findings showed that many people were still using mainstream media outlets as their main source of information. The research recommends mainstream media managements to have constant discussions with their marketing and sales departments on how they can improve their business; media companies use their social media accounts to promote their mainstream media content; a fusion between the mainstream media and its social media pages.
Keywords: Mainstream Media Business, Television, Social Networks, Impact Of Social Networks On Business
The Influence of Training and Development on Employees' performance of Local Government Authority in Tanzania - a Case of Mpanda Municipal Council.
Get PDFThe study sought to assess the effect of training and development on the performance of employees in the Tanzanian local government authorities. The study was guided by three specific objectives; to determine the effect of off-job training on the performance of employees of Mpanda Municipal, to determine the effect of on-job training on the performance of employees of Mpanda Municipal and to determine the effect of refresher training on the performance of employees of Mpanda Municipal. A case study design was adopted with a quantitative approach. A total of 188 employees were sampled from the population of 355 Mpanda Municipal Council employees to take part in the study. A structured questionnaire was employed in data collection. The collected data were analyzed through descriptive statistics and multiple regression analysis. According to the findings, Off-Job Training has a positive and significant impact on employee performance. Also, on-the-job training had a positive and significant impact on employee performance. Moreover, findings indicated that Refresher Training has a positive and significant impact on employee performance. The study therefore recommends more training should be conducted to enhance the performance of employees. Therefore, the study concludes that off-job training, on-job training and refresher training all have a positive and significant effect on employee performance.
Key Words: On job Training, Off-Job training, Refresher Training, Employees Performanc
Determinants of Employee Loyalty in Public Sectors with Special Reference to the House of Representative in Zanzibar
Get PDFIn the current globalized and dynamic labor market accompanying with restructuring, company relocation and downsizing employee loyalty is critical than ever. The study assessed the determinants of employee loyalty in public sector organization in Zanzibar. Specifically, the study assessed the effect of career development, managerial support and job satisfaction on employee loyalty. The study adopted descriptive and quantitative research design, while simple random sampling was used to choose respondents of the study among employee of the office of Zanzibar House of Representative. Data were collected through self-administered questionnaire constructed with five points Likert’s scale. Both descriptive and inferential statistics were used in data analysis. The study depicts positive and significant effect of the two-predictor variables (career development and job satisfaction) on employee loyalty. Yet management support has a negative and significant effect of employee loyalty. The study recommends on employee to establish and implement their career plans and at the same time to be inquisitive to learn new and emerging knowledge. Organizational managers should facilitate harmonious relations among workers themselves and workers and supervisors parallel to fair employee promotion commensurate with competence and professionalism.
Keywords: Employee loyalty, career development, managerial support, job satisfaction, expectancy theory, two-factor theor
Factors Affecting the effective use of OPRAS in Tanzania Local Government Authorities
Get PDFThis study was set to assess the factors affecting the effective use of the Open Performance Review and Appraisal System (OPRAS) in Tanzania Local Government Authorities at Kishapu District Council. The study was guided by three specific objectives; to determine the effect of Skills and knowledge of employees on the effective use of OPRAS, to determine the effect of Strictness with the appraisal outcome on the effective use of OPRAS, to determine the effect of Performance targets setting on effective use of OPRAS. The study was quantitative and it adopted a case study research design where simple random sampling was used to collect data from 244 respondents. Data were analyzed using descriptive statistics and a linear regression model. The findings of the study revealed that skill and knowledge, strictness with appraisal outcomes and performance target setting significantly determine the effective use of OPRAS. The study recommended that organizations should provide training regularly to all employees to bring a sense of ownership on the importance of OPRAS, Performance targets should be realistic to yield expected outcomes which are reflected in society and the organization should stick to putting into action OPRAS outcome because it is where employee's obligations, rights and sanctions are preserved and also the emphasis should focus on improving performance to poorer performer.
Keywords: Performance Appraisal, OPRAS, Performance targets, Performance Managemen
Assessment on Promotion of Electronic Information Resources and Services Delivery: A Case Study of Selected Academic Libraries in Tanzania.
Get PDFThe main aim of this study was to assess the promotion of electronic information resources and service delivery. The specific objectives include; finding out the kinds of electronic information resources and services available in the selected libraries and how the libraries acquire them, finding out the promotional strategies employed by the libraries to improve usage of electronic information resources and services delivery, and identifying the challenges associated with promoting electronic information resources and services delivery in selected academic libraries. The study was carried out in four selected academic libraries in Tanzania. These include; The Open University of Tanzania Library, The University of Dar es Salaam Library, Tumaini University Dar es Salaam College library, and Mzumbe University Library - Dar es Salaam Campus College. Data were collected using a questionnaire and interview methods where questionnaires were distributed to sixty-two library staff and interviews were conducted with four (4) library directors. The study revealed the following electronic information resources were available in the selected libraries; e-journals, e-books, reference books, dictionaries, databases, e-magazines, e-thesis as well and dissertations. Also, the study results revealed that the available electronic information services are; online Internet service, Online Public Access Catalogue, and electronic document delivery. The study revealed that subscriptions, purchases, open internet sources, and consortia as ways used by libraries to acquire information electronic resources, and services. Furthermore, the findings showed that promotional strategies employed by the libraries to improve awareness and increase the usage of electronic information resources and services delivery were the university website, internet, posters, and fliers as well as instructional sessions. In addition, the study found that inadequate budget, limited ICT infrastructure, and inadequate knowledge of promoting library services are among the challenges associated with promoting electronic information resources and service delivery. For a better promotion of electronic information resources and service delivery, the study recommends the following; provision of adequate budget and ICT facilities, and provision of sufficient skills on marketing and promotion to the librarians
Analysis of the challenges of combined Mediation-Arbitration in Labour disputes resolution Mechanisms in Tanzania Mainland.
Get PDFThis study analyses the challenges facing the combined mediation-arbitration as the mechanism for Labour disputes resolution in Tanzania Mainland. The study uses Tanzania Mainland as the case study. The study is guided by the questions as to whether there are clear and certain Labour laws governing the proceedings of combined mediation and arbitration in Tanzania Mainland, Are the legal implementations on combined mediation and arbitration adequate and sufficient enough to govern such proceedings? And what are the appropriate legal frame works on combined mediation-arbitration, that can be sufficiently adopted to resolve Labour disputes in Tanzania Mainland? This study employed doctrinal legal research methodology which focuses on review of legal contents using both primary and secondary data. This study finally observed that there are unclear, uncertain and inadequate guidelines and laws governing the performance of combined mediation-arbitration proceedings in Tanzania Mainland. The law on combined process is contradicted and conflicted to the extent of contravening the principles of impartiality and confidentiality in its performance, it also lacks realistic nature of the combined process, hence occasioning the miscarriage of justice to the parties. Therefore, this dissertation recommends for the adoption of clear and sufficient laws regulating the performance of combined mediation –arbitration proceedings by amending section19(7) of LIA, Rule 18 of LIMAR and Rule 4 of LIMAG. It further recommends for the two separate phases of mediation and arbitration in combined process be carried over by two distinct parties and the adoption of combined arbitration-mediation (Arb-Med) instead of combined mediation –arbitration (Med-Arb) in order to avoid the contravention of the principles of impartiality and confidentiality during such proceedings
Legal and Institutional Framework for the Protection of Human Rights in Tanzania.
Get PDFThis dissertation aims to critically assess the legal and institutional framework for the protection of human rights issues in Tanzania. The study investigates the effectiveness of existing laws, policies, and institutions in safeguarding and promoting human rights within the country. The research findings reveal several strengths and weaknesses in the legal and institutional framework for human rights protection in Tanzania. The analysis of the legal framework indicates that Tanzania has ratified international human rights conventions and has domesticated them through legislation, such as the Constitution of the United Republic of Tanzania and the Bill of Rights. However, implementation gaps and inconsistencies in the enforcement of these laws present significant challenges. The study identifies institutional mechanisms responsible for the protection and promotion of human rights. While these institutions play a crucial role, their effectiveness is hindered by limited resources, insufficient capacity, and a lack of coordination and collaboration among them. The research highlights specific human rights issues prevalent in Tanzania, such as freedom of expression, access to justice, women's rights, and the rights of marginalized groups. It explores the extent to which the legal and institutional framework addresses these issues and provides recommendations for strengthening human rights protections. The findings of this study contribute to the existing body of knowledge on human rights in Tanzania and provide insights for policymakers, governmental bodies, civil society organizations, and other stakeholders involved in human rights advocacy. The recommendations derived from this research aim to improve the protection of human rights in Tanzania.
Keywords: Legal and Institutional, Framework, Human Rights, Tanzani
The Contribution ofGovernment Empowerment Loans to Women Livelihoods in Tanzania: A Case Study of Rungwe District Council.
Get PDFThe study aimed to assess the contribution of government empowerment loansto women livelihoods in Tanzania, specifically in Rungwe district.The researcher adopted survey research design and sampled 120women who were benefited from empowerment loans and 10government officers who were responsible for providing and processing the empowerment loans were interviewed by the researcher. Findings revealed that government empowerment loans in Rungwe District Council, Tanzania, have the potential to significantly improve women's livelihoods, particularly among women's groups engaged in entrepreneurship, income diversification, and empowerment activities. However, there is a need for more effective awareness campaigns, as some of respondents were unaware of the program. Challenges such as complex application procedures and limited education among beneficiaries hinder access. In conclusion, streamlining loan processes, enhancing communication strategies, and providing financial education are recommended to maximize the program's impact. Further research is encouraged to refine strategies and promote more equitable and sustainable socio-economic development in the district
Factors Influencing Total Quality Management Performance in the Construction Industry: A Case Study of Tanzania National Roads Agency, Dar es Salaam.
Get PDFThe study examined the factors influencing TQM performance in the construction industry in Dar es Salaam. Specifically, the study examined the organisational factors for TQM performance, identified the supplier-related factors for TQM performance; and examined the employee training factors for TQM performance at TANROADS, Dar es Salaam. Descriptive research design with mixed approaches was used with a sample size of 74 respondents. Data were collected through structured questionnaires and interview. Quantitative data were descriptively analysed along with regression analysis. Qualitative data were analysed using content analysis. The findings revealed that various organisational factors such as customer focus, innovational performance, integration process, quality of participation, management assurance and involvement and employees management influenced TQM performance at TANROADS Dar es Salaam where quality services were managed for public use. Likewise, supplier-related factors for TQM performance included delays of works, cost overruns, re-works, variations and claims and dispute resolutions. These had immense impacts that led to 10% of project cost that rose during the projects' life span. Moreover, employee training factors that influenced TQM performance in the study area were employees’ empowerment and enrichment prioritized quality, flexibility and service provision towards profitability. It is recommended that training and management of employees are relevant to enable employees to capture new ideas, knowledge and technology relevant for use in their day-to-day operations.
Key words: Total Quality Management Performance; Construction Industry,Tanzania National Roads Agency
The Influence of The Market of Solar Dried Vegetables on Improving Livelihoods of Smallholder Farmers in Arumeru District, Tanzania.
Get PDFThis study examined influence of the market of solar dried vegetables on improving smallholder farmers’ livelihood status in Arumeru District, Arusha Region. Specifically, the study sought to: examine the contribution of the solar dried vegetables market towards smallholder farmers' incomes; find out the contribution of the solar dried vegetables market towards food security among smallholder farmers; and; identify the contribution of the solar dried vegetable market toward smallholder farmers' well-being. Cross-sectional research design was adopted based on a mixed research approach incorporating qualitative and quantitative research approaches. Simple random sampling and purposive sampling techniques were used to select 73 respondents and 10 key informants respectively. Primary data were collected using interviews and questionnaires while secondary data were collected using a documentary review. Quantitative data were analyzed using SPSS version 25 to compute descriptive statistics such as percentages and frequencies while the qualitative data were analyzed using content analysis method. Findings showed that improvement of income among smallholder farmers, capital formulation for establishing other income generating activities, food availability, accessibility, and nourishment among smallholder farmers, and improvement of education and health services among small household farmers were associated with the presence of a market for solar dried vegetables. The study concludes that, promoting the consumption of vegetables is important to address malnutrition and presence of solar dried vegetables has contributed to the improvement of income among smallholder farmers; solar-dried vegetables have great contribution to food availability, food accessibility, and nourishment among smallholder farmers; and well-being of smallholder farmers has been also influenced by the presence of markets for solar dried vegetables. The study recommends that there should be strong support between processors, distributors, and regulatory agencies, provision of awareness education on the importance of solar dried vegetables, training to local carpenters on how to construct solar dryers using local materials, and increasing value chain for solar dried vegetables