Rajamangala University of Technology Phra Nakhon

Intellectual Repository at Rajamangala University of Technology Phra Nakhon
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    ปัจจัยที่มีผลต่อหนี้ที่ไม่ก่อให้เกิดรายได้ (NPLs) ในอุตสาหกรรมธนาคารพาณิชย์ของประเทศไทยระหว่างปี พ.ศ.2548-2557

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    วิทยานิพนธ์ -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2559The objective of this research was to analyze determinants of nonperforming loans (NPLs) in commercial banking industry of Thailand during 2005 and 2014. This study used quarterly secondary data, from the 1st quarter 2005 to the 4th quarter 2014, totaling 40 quarters. Descriptive statistics for testing data and econometric method for analyzing equation, and multiple regression analysis for testing the hypothesis were used. The results of this research showed that the nonperforming loans (NPLs) in commercial banking industry of Thailand was positively related to the size of commercial bank with a confidence level of 95%,but negatively related to consumer price index and prime rate with a confidence level of 95%. Loan-to-deposit ratio, gross domestic product, and loan volume were not related to NPLs.Rajamangala University of Technology Phra Nakho

    อิทธิพลของความรับผิดชอบต่อสังคมที่มีต่อภาพลักษณ์องค์กร และความจงรักภักดีต่อตราสินค้าของอุตสาหกรรมรังนก

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    วิทยานิพนธ์ -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2559The purposes of this research are to study the causal relationship model about the influence of social responsibility on corporate image and brand loyalty of bird’s nest industry, and to verify the consistency of the model with empirical data. 352 samples are the consumers of bird’s nest product who live or work in Bangkok. The research tools include questionnaire, Statistical Package for the Social Science for Windows Program for statistical analysis and Linear Structural Relationship Model for analyzing causal relationship model. The result shows that the model of the influence of social responsibility on corporate image and brand loyalty of bird’s nest industry is consistent with empirical data considered by the chi-square statistics = 18.86, df = 11, p–value = 0.06, GFI = 0.99, AGFI = 0.95, SRMR = 0.021, RMSEA = 0.045. All variables in the model indicate that the variance of the brand loyalty of bird’s nest industry is at 77%. The social responsibility has a positive direct influence on the brand loyalty and indirect influence on the corporate image. Moreover, the corporate image directly influences the brand loyalty. The result indicates that positive social responsibility makes good corporate image, and it resulted in brand loyalty.Rajamangala University of Technology Phra Nakho

    ปัจจัยที่มีผลต่ออัตราผลตอบแทนของ Gold futures ในตลาดสัญญาซื้อขายล่วงหน้าประเทศไทย

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    วิทยานิพนธ์ -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2559This research aimed to study the factors affecting return of gold futures in Thailand futures exchange. The study used the daily historical data of five years from January 1, 2011 - December 31, 2015. There were five factors to be used in the study. They were Interbank Rate, Set Index, Exchange, World Crude Oil Price, and Gold Price, and Used the Descriptive statistics to test the basic data and the Multiple Regression Analysis to test the hypothesis. The study found that the Interbank Rate, Set Index, Exchange Rate, World Crude Oil Price, and Gold Price were able to forecast the Coefficient of Determination (R2) approximately at 0.617. It showed that the independent variables in the model could explain the change of dependent variable at 61.70% and found that the most affecting factors on return of gold futures were Gold Price and Interbank rate by having the same directional relationship with the return of the Gold Futures in the Thailand Futures Exchange.Rajamangala University of Technology Phra Nakho

    ปัจจัยที่มีอิทธิพลต่อความได้เปรียบเชิงแข่งขัน : กรณีศึกษากลุ่มอุตสาหกรรมโรงแรมและรีสอร์ท ระดับ 3-5 ดาว ในจังหวัดภูเก็ต

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    วิทยานิพนธ์ -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2559The objectives of the research were; 1) to Study the level of competitive advantage and 2) the factors that its influences through the competitive advantage. The population and sample group used in this research were an executive director, owner, manager, general manager, and the chief accountant and finance of 3-5 star hotels and resorts in Phuket by using questionnaire (IOC tested) the construct validity and reliability for 89 complete questionnaire, that it was responded rate 23.18. The results of this investigation were as follows: 1) An efficiency of using asset to make a profit; Impact of competitive environment was found that the negative result in significant level at (α˂0.10). 2) Customer loyalty for products and services was found that the positive influencing factors such as good corporate governance at (α˂0.01); strategic management efficiency at (α˂0.01); and Internal controls effective following COSO at (α˂0.10) respectively. 3) Reputation of the business was found that the Positive influencing factors such as Internal controls effective following COSO (α ˂ 0.01); Good corporate governance and Strategic management efficiency at (α ˂ 0.05). and 4) Value of assets that value added to business was found that the positive influencing factors as well as Strategic management efficiency; Internal controls effective following COSO respectively in statistically significant level at (α ˂ 0.01). While the technology and innovation (α˂0.05) and good corporate governance positive that made the influences beyond the positive regression in statistically significant level at (α ˂ 0.10) respectively. Keywords : Competitive Advantage; Internal Controls Effective following COSO; Strategic Management Efficiency; Impacet of Competitive Environment; Good Corporate Governance; and Technology and InnovationRajamangala University of Technology Phra Nakho

    การพัฒนารูปแบบการเรียนการสอนกระบวนการกลุ่มภาษาไทยเพื่อการนำเสนอ ของนักศึกษามหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร

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    รายงานวิจัย -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2561The purposes of this research were 1) to develop the model of group process Learning. 2) to compare the learning achievement between before and after learning from the group process Learning 3) to study the satisfaction of students of group process Learning in Thai for Presentation Course of the Students at Rajamangala University of Technology Pha Nakhon. This is an experimental research. The sample is 30 students in 1st year undergraduate in tourism major by purposive sampling, who studied Thai for Presentation Course in the first semester (2019) at faculty of Liberal Arts, Rajamangala University of Technology Pha Nakhon. The research instruments used in the experiment were 4 sets of group process learning management plan, 1 set of achievement test used before and after learning and 1 set of student satisfaction questionnaire for group process Learning. The results were as follows : 1. The development of The group process learning using 4 sets which included small group process learning, brainstorming group process learning, discussion group process learning and the presenting group process learning was developed and applied in teaching and learning Thai for presentation course, After the application, the program was evaluated and it was found that the Index of Item Objective Congruence (IOC) of the evaluation of the quality of the group process management learning reached at 0.67. The Index of Item Objective Congruence (IOC) of achievement test reached at 1.00. And the Index of Item Objective Congruence (IOC) of the satisfaction reached at 1.00.Rajamangala University of Technology Phra Nakho

    การพัฒนาสื่อมัลติมีเดีย เรื่องการเย็บตะเข็บผ้าพื้นฐานวิชาการงานอาชีพ สำหรับนักเรียนชั้นมัธยมศึกษาปีที่ 1 โรงเรียนสาธิตมหาวิทยาลัยศรีนครินทรวิโรฒ ประสานมิตร (ฝ่ายมัธยม)

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    วิทยานิพนธ์ (คศ.ม.) -- มหาวิทยาลัยเทคโนโลยีสารสนเทศ, 2562The purpose of this research was to: 1) use Multimedia Development to instruct Secondary 1 students learning Basic Sewing in Home Economics subject, 2) compare academic achievement of students taught with the multimedia instruction and students taught with the conventional method, and 3) study student satisfaction of the Multimedia Development technique Basic Sewing in Home Economics subject. A sample of 60 secondary 1 students attending Sinakharinwirot University Prasanmit Demonstration School was chosen using Cluster Random Sampling and were classified into 2 groups of 30 students; the first being the experimental group instructed with the Multimedia Development technique and the second being the control group instructed with conventional methods. The instruments of this research include lesson plans, multimedia, an evaluation form to track the multimedia efficiency, a practice evaluation form, and a questionnaire surveying student satisfaction. The statistics used for the data analysis were percentages, mean, standard deviation, and a t-test. The results were as follows: 1) using Multimedia Development to instruct Secondary 1 students learning Basic Sewing in Home Economics subject achieved the efficiency of 82.14/80.06, 2) the students taught with the multimedia technique have greater after learning achievement than those taught with the conventional method; statistical significance was at the .05 level, and 3) the student satisfaction of the Multimedia Development technique Basic Sewing in Home Economics subject in high level is, (x̅ = 4.42,S.D. = 0.54)Rajamangala University of Technology Phra Nakho

    ปัจจัยที่ส่งผลต่อประสิทธิภาพการปฏิบัติงานบัญชี ของสำนักงานบัญชีคุณภาพ

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    การค้นคว้าอิสระ (บธ.ม.) -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2562The purpose of this study is to study the factors that affect the accounting performance of the quality accounting office. The population group is the accountants operating in the 160 quality accounting firms. 115 sample are collected and the sample size is calculated using Taro formula. The data is analyzed using descriptive statistics including frequency, percentage, mean and standard deviation and inferential statistics including Independent sample T-test, One Way ANOVA, Pearson's Correlation Coefficient and Multiple Regression Analysis. The study results showed that, of the overall and individual motivation factors, Motivation factors and Supporting factors affected the accounting performance of the quality accounting offices at the highest level while the sample group had accounting skills in general in the highest level. The hypothesis testing found that 1) age, education level and the different incomes affected the efficiency of accounting operations of different quality accounting firms, 2) Motivation and Supportive factors had no influence on the efficiency of accounting performance of quality accounting firms, and 3) professional knowledge, professional skills and professional attitude had a positive influence on the efficiency of accounting operations of the quality accounting offices.Rajamangala University of Technology Phra Nakho

    การพัฒนานวัตกรรมรูปแบบกระเป๋าสุภาพบุรุษ จากผ้าทอกะเหรี่ยง จังหวัดลำพูน

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    รายงานวิจัย -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2562The purposes of this research were: 1) to developed innovative style Gentleman Bag from Karen Cloth, Lamphun, and 2) to transfer the technology from innovative style of Gentleman Bag from Karen Cloth to develop the community product standards. A sample was selected from tourists in Lamphun drawn from Purposive sampling including 100 people, and 20 Karen weavers from Phrabat Huai Tom Community, Na Sai Subdistrict, Lamphun Province. The instruments used in this study were satisfaction questionnaires of Gentleman Bag from Karen Cloth, Lamphun and 5 styles of products from Gentleman Bag from Karen Cloth, Lamphun. The statistics used in data analysis were percentage, mean and standard deviation. The results of this research showed that most of the tourists are male, aged between 36 - 45 years, civil servant, and state enterprise employee. The satisfaction with the Gentleman Bag from Karen Cloth was in the highest level, the highest average was the exquisiteness of the product, followed by the durability of the product, the size of the product is suitable for use, decorative materials, and product performance. The transfer of technology from the innovation of the gentleman bag from Karen Cloth, Lamphun province was to develop the standard of community products, found that weavers in Phrabat Huai Tom Community Group, Na Sai Subdistrict, Li District, Lamphun Province have knowledge and understanding of prototype of gentleman's bag products from all 5 styles of Karen weaving. So, the pattern can be cut and sewed correctly according to the prototype. And has guidelines to set standards for products for use as a basis for certification and quality assurance for consumers.Rajamangala University of Technology Phra Nakho

    เรื่องการศึกษาความต้องการการฝึกอบรมระยะสั้น

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    รายงานวิจัย -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2562The objective of this research were to Study the training needs of the general public and entrepreneur groups. Professional service groups in Bangkok and suburbs Include Nonthaburi Province Samutprakarn province and Pathumthani province that operates in the workplace the study method used data collection by questionnaire construction and collecting information for meetings on various occasions the population and sample used in this study are General public and entrepreneurs In the BMA The sample consisted of 400 people selected by random sampling. The tools used for data collection were questionnaires for short training courses. This questionnaire consists of 5 parts. Part 1 was general information for respondents. Part 2 was information that needs short training for the general public. Part 3 was a topic of other interest. Part 4 was information about obstacles and problems that were not. Receive short training Part 5 was suggestions analyzed data basic statistics for analysis are percentage, mean (x̄ ), standard deviation (S.D). The results of the study appear as follows 1. Most of the respondents were female, aged over 50 years old, education level wad undergrad degree most general staff positions at least 5 years of work experience. Most professionals (such as restaurant owners, businessmen, etc.) had the most. 2. Respondents to the short-term training requirements of Rajamangala University of Technology Phranakhon from the questions on the training curriculum requirements, a total of 24 issues with a rating of 5 levels which are the most: 5 points, a lot of 4, a moderate level of 3 points, a minimum of 2 points and a minimum of 1 point. The study indicated that most respondents responded that there was a level of need for short-term training at the highest level. There was 1 points, which are item 3 .4 : Research and innovation community (x̄ ) = 4.7649. The results of the study revealed that most respondents responded that there was 21 levels of interest in short-term training courses, namely 1.6 points, 44.6% were interested in training topics in the new social science research method. Training topics 34 .1 % of the potential for international chef development, item 3 . 3 , are interested in training topics 31.4%, knowledge management courses, community 3.5, are interested Tip interdisciplinary curriculum development community. The results of the study revealed the most respondents responded that there was 1 level of interest in the short-term training courses at moderate level, namely 2.5 points, 21.1% were interested in the ASEAN language for communication course. From the analysis of readiness of the Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhon can arrange training on various topics. To develop guidelines for academic services for society to be efficient by having the location, personnel, experts, learning resources, cooperation and creating a short course training network. Keywords: training needs, short courseRajamangala University of Technology Phra Nakho

    การพัฒนาผลิตภัณฑ์ซุปครีมผักชายาสำเร็จรูปแช่แข็ง

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    วิทยานิพนธ์ (คศ.ม.) -- มหาวิทยาลัยเทคโนโลยีสารสนเทศ, 2562The objective of this research was to study formulas basic, production process and nutrition value and consumer test of frozen Chaya vegetable cream soup. The results indicated that color, aroma, taste, consistency and overall formulas 2 had scored higher than formulas 1 and formulas 3 (p≤0.05). Then, formulas 2 was selected for the next step study. Comparison of old frozen Chaya vegetable cream soup formulas 2 and adjusted formulas 2 which according to expert advice by blending from 2 minutes to 4 minutes, add unsalted butter, add cooking cream and reduced pepper from 5 grams to 3 grams in terms of color, aroma, taste and overall liking are not different except the texture of the soup. Frozen Chaya vegetable cream soup has moisture 87.60%, fat 1.45%, crude fiber 1.84%, ash 1.07%, protein 1.11 %, calcium 85.37 mg/kg, iron 0.44 mg/kg, potassium 128.34 mg/kg, and total fiber 1.19 mg/kg. Frozen Chaya vegetable cream soup has light green color and cyanide substance still was 0.1 mg/kg, which is safe for the consumer. Comparison of preference score between Frozen Chaya vegetable cream soup and non-frozen found that was no difference (p ≤ 0.05). The consumer test of them are female between 25-35 year old, graduated bachelor degree, a company employee and income 20,001-25,000 THB per month consumer from this group are satisfied with high scores for cream soup. The consumer is interested in frozen Chaya vegetable cream soup because this is a new product and price 45 THB is valuable. The consumer would like to have a frozen Chaya vegetable cream soup sole at the supermarket. The cost for the product per 1 cup is 19.07 THB and the sale price is 45 THB.Rajamangala University of Technology Phra Nakho

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