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Consumer perceptions towards unsolicited advertisements on social media
Get PDFThe practice of unsolicited advertisements on social media has grown prevalent. This data article presents 837 US-based social media users’ consumer perceptions of such advertisements. Understanding how consumers perceive unsolicited advertising is vital to developing effective digital marketing strategies. Data collection was via an online survey adopting multi-measurement items from extant studies for reliability and validity. The data showed high internal consistency with Cronbach’s alpha testing, and confirmatory factor analysis (CFA) found the measurement model valid. Goodness-of-fit indices showed a good fit with the data. Finally, convergent and discriminant validity was confirmed using the composite reliability, average variance extracted (AVE), and correlations among constructs. Further research may utilise the data using inferential analysis techniques to add to our understanding of consumer perceptions of unsolicited advertising on social media
Navigating feedback practices across learning contexts: implications for feedback literacy
Get PDFStudent feedback practices have been primarily discussed within a context of the particular course or unit of study. Little attention has been paid to how students navigate their feedback practices as they progress through different learning contexts and whether they apply known feedback strategies in new settings. To open exploration of this issue, case studies of five participants were studied over different courses – undergraduate, direct-entry access program and postgraduate - in order to identify how learners’ understandings of past and immediate contexts impacted their approaches to feedback. Data were collected through student artefacts which included e-portfolios completed in the direct-entry program and two interviews, approximately one year apart. Thematic analysis of the data indicated influences of learners’ feedback histories on the application of feedback in new contexts. The findings highlight the need to consider students’ past feedback experiences, as well as identify connections between courses, in order to assist students in applying feedback practices across contexts. Further research exploring how micro transitions between courses and students’ lived experiences of interacting with feedback tools and materials influence their feedback literacy is recommended
Narratives in (in)authenticity: the early career academic
No full textThe transition from PhD student to Early Career Academic (ECA) is a difficult one: from student to researcher, learner to teacher. For ECAs, the cultivation of this new identity can be challenging: how do we present ourselves as ‘academics’ and ‘successful’, whilst being authentic? What is ‘authentic’? And what would be more ‘successful’? I explore these concepts through two storytelling methodologies: an autoethnographic account of my experiences transitioning from PhD student to ECA, and the fictional account of Erudite, a newly appointed Professor at the Academy for the Arcane Arts. Stories, both autobiographical and fictional, are imperative in respect of sense-making; they advance personal understanding and critical reflexivity
Love of typography & letterforms & poetry
No full textThis book is inspired by an experiment in hot metal, hand-set type that I did forty-three years ago when I was a student of Anthony Froshaug, at the Central School of Art and Design, London, My typographic experiment became a pamphlet called Love Song Cycle, which consisted of a collection of four poems by the poet, Jessica d’Este. ‘Love’ is also based on four poems by the same poet,. I’ve chosen randomly from her body of work specifically for this follow-on experimental piece decades later. Whilst reading and re-reading these four works, it emerged they all contained the word ‘love’– hence the title of this book.
Each poem has been typeset in three separate locations – the composing rooms of Winterbourne Press, Birmingham, Merrion Press at The Type Archive, London and the remaining two at Stonehouse Fine Press, Gloucestershire.
Randomness is the underlining theme of this book, by design as well as by default and circumstance. Each composing room contains particular typefaces, in different point sizes and varying amounts of each font. What is available is completely random, yet specific toeach composing room. This places a constraint on what can be achieved in each location because you must work with what is available in that place, and that is an unknown until you begin typesetting
Becoming a learning magician: an alternative to head-to-head online teaching
No full textA teacher adapts classroom session materials for a first-time online Zoom training session. The introduction and background give insights into traditional BBC education methods and producer experience. The transcripts of the session are analyzed for discrete themes which contain solutions to the teacher's problems. These include the physical setup: placing a 'teacher's desk' in front of the computer screen at an angle of 45 degrees. The themes are highlighted with extracts from the dialogue and additional notes. Together they capture the process of how a teacher can make their own creative classroom ideas work online. The original Zoom videos are available to the reader and show the process in real time. The author suggests that it is time to take the long view; online teachers are reported to find remote teaching does need a different approach. The approach was discovered by BBC Education producers of analogue radio broadcasts in the 1970s and refined over the next 20 years
Ritual, magic, and politics: the haunting of Farid Fairuz
No full textShrouded in mystery and controversy, Farid Fairuz’s emergence on the Bucharest scene, publicly self-revealed during the procession of Farewell (2009/2010), took everyone by surprise. This was the first “coming out” of a haunting spirit – many would soon follow – an event whose magnitude cannot be overstated. If Niels Bohr proved that our common understanding of observation-independent physical reality is fundamentally wrong, and that apparatuses for measurement and observation are part of any description of “reality,” Fairuz has given us a new understanding of the phrase “ghost in the machine”: in other words, that observation technology, including our own bodies, is itself visited, haunted and inhabited, and that a haunting is a condition for the possibility of understanding reality. It should be said, however, that Farid did not emerge out of thin air, and he certainly did not disintegrate into nothingness. His work was developed on ground fertilized by Romania’s unique articulation of its geo-political and geo-spiritual contexts, a significant body of esoteric literature, as well the media’s role in popularizing the occult at the turn of the 21st century. This text represents a modest contribution to a contextual understanding of Fairuz’s existence and its global significance; through a hauntological analysis of his work, and especially Farewell, this text will argue that Fairuz opens a new era of profound transformations, which urges humanity to examine and discover itself anew through kindness, compassion, self-forgiveness, and love
Healthcare professionals’ involvement in breaking bad news to newly diagnosed patients with motor neurodegenerative conditions: a qualitative study
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Research on breaking bad news (BBN) in healthcare has mostly focused on the doctor-patient interaction during a single consultation. However, it has been increasingly recognised that BBN is a wider process that also involves other healthcare professionals. This qualitative study explored non-medical1 healthcare professionals’ involvement in BBN to newly diagnosed patients with motor neurodegenerative conditions in the UK.
Materials and methods
19 healthcare professionals working with people with motor neurone disease, multiple sclerosis, Parkinson’s disease or Huntington’s disease took part in individual, semi-structured interviews which were analysed using thematic analysis.
Results
Four themes were constructed: dealing with the diagnostic aftermath, unpacking the diagnosis, breaking bad news as a balancing act and empowering patients to regain control over their health and lives. Participants reported being broadly involved in BBN by supporting patients with negative diagnostic experiences, re-iterating diagnostic information and helping patients understand the impact of their condition. The challenges of effectively breaking bad news and how these difficult conversations could help empower patients were also emphasised.
Conclusions
BBN was a critical and challenging aspect of healthcare professionals’ clinical work with newly diagnosed patients with motor neurodegenerative conditions. Besides providing information, BBN was perceived as a way to educate patients, encourage them to make decisions and prepare for the future
Trusting in higher education: an anthropological perspective
No full textThis chapter explores concepts familiar to the field of anthropology which may contribute some ideas to this exploration of trust: its contradictions, discontinuities, use and abuse and the obstacles to having a dialogue with it, including the obstacles of institutionalised authorities and vested commercial interests. It starts with the notion of a cultural ecology and moves on to the human relationship with objects and how objects have grown beyond the extrinsic teleos we have been able to impose on them, beyond the functions of the emic-etic and beyond the endogamous and exogamous principles in keeping the cultural ecology sustainable. This chapter considers how such conceptualisations can guide research into such objects and the values, such as trust, which have become enmeshed and misused in the imperative to control them through forms of reductionism and functionalis
Review of The Corn is Green (National Theatre)
No full textReview of The Corn is Green by Emlyn Williams at the National Theatre
A critical analysis of the use of visual communication in existential practice
No full textThis dissertation presents an Applied Thematic Analysis of seven interviews comprising qualified counselling psychologists and psychotherapists who consider themselves to be working within the existential-phenomenological ethos. This research presents the findings of this small-scale qualitative study. Consonant with the priorities, objectives, and spirit of qualitative methodology, this study examines the personal experiences of these research participants. This is set against my experience of encountering the phenomenon of visual communication in my clinical practice. For expedience, I termed the artifacts of visual communication, visual art. This includes but is not limited to graphic representation and pictorial expression. To realise the research question, the participants were invited to share their accounts of their engagement with this phenomenon in their existential practice with adults. The function of visual communication was illuminated, as they expressed its facilitative power in the drawing out of, existential themes. The research exposed biases which provide plausible reasons for the lack of engagement with this expressive mode by the British Existential School. This research indicates that existential schools are optimally positioned to own and embrace the phenomenon as a congruent tool and method of communication in the service of their clients. It also demonstrates the absence of guidelines within the literature to assist existential practitioners when presented with visual products of expression by their clients whether client initiated, or therapist suggested. I have generated a schematic representation to provide a novel conceptualisation for existential practitioners as a theoretical and practical guide when engaging with visual communication via the conduit of the aforementioned