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ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KONSUMEN DALAM KEPUTUSAN PEMBELIAN HANDPHONE SAMSUNG DI SAMARINDA SEBERANG
Get PDFThe objectives of this research are: 1). To find out and analyze the influence of cultural factors on consumer decisions in purchasing mobile phones Samsung2). To find out and analyze the influence of social factors on consumer decisions in purchasing mobile phones in Samarinda Seberang. 3). To find out and analyze the influence of social factors on consumer decisions in purchasing mobile phones in Samarinda Seberang. 4). To find out and analyze the influence of psychological factors on consumer decisions in purchasing mobile phones Samsung5). To find out and analyze the influence of cultural, social, personal and psychological factors together on consumer decisions in purchasing mobile phones in Samarinda Seberang.This research was conducted in Samarinda Seberang. Samples were taken as many as 96 respondents with the Non Probability Sampling with purposive sampling technique. Collecting data by distributing questionnaires with a Likert scale to measure each indicator. The analysis tool in this study used multiple linear regression analysis using SPSS v23 program tools.The results showed that 1). The cultural factor variable has a significant effect on purchasing decisions. 2). Social factor variables have no significant effect on purchasing decisions. 3). Personal Factor Variables no significant effect on purchasing decisions. 4). Psychological variables have a significant significant effect on purchasing decisions. 5). The variables of cultural factors, social factors, personal factors and psychological factors together have a significant effect on purchasing decision
ANALISIS PROFITABILITAS PT RIDHO INDONESIA LOGISTIK SELAMA PANDEMI COVID-19
Get PDFThe purpose of this study are: 1). To find out and analyze the profitability ratios of PT. Ridho Indonesia Logistik in terms of theratio Return On Assets during the COVID-19 pandemic in 2020 when compared to the same ratio before the pandemic in 2019. 2). To find out and analyze the profitability ratios of PT. Ridho Indonesia Logistics in terms of theratio Return On Equity during the COVID-19 pandemic in 2020 when compared to the same ratio before the pandemic in 2019. 3). To find out and analyze the profitability ratios of PT. Ridho Indonesia Logistik in terms of theratio Net Profit Margin during the COVID-19 pandemic in 2020 when compared to the same ratio before the pandemic in 2019. Researchers conducted a profitability analysis at PT. Ridho Indonesia Logistik using analytical techniques, namely by comparing the profitability ratios before the Covid 19 pandemic with the profitability ratios during the Covid 19 pandemic using the variables Return On Assets, Return On Equity, and Net Profit Margin. The results showed that : 1). Judging from the profitability ratio in thevariable, it Return On Asset did not increase during the Covid 19 pandemic. 2). Judging from the profitability ratio in thevariable, it Return On Equity did not increase during the Covid 19 pandemic. 3). Judging from the profitability ratio on thevariable, it Net Profit Margin shows the company has increased during the Covid 19 pandemic.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pasien Pada Puskesmas Temindung Samarinda
Get PDFThe purpose of this study is: 1.) To find out the reliability affecting patient satisfaction at the Temindung Samarinda Health Center. 2.) To find out the responsiveness affects patient satisfaction at the Temindung Samarinda Health Center. 3.) To find out the guarantee affects patient satisfaction at the Temindung Samarinda Health Center. 4.) To find out empathy affects patient satisfaction at puskesmas Temindung Samarinda. 5.) To find out the physical evidence affecting patient satisfaction at the Temindung Samarinda Health Center. 6.) To find out the reliability, responsiveness, assurance, empathy, and physical evidence affecting together on patient satisfaction at the Temindung Samarinda Health Center.This research was conducted at Temindung Samarinda Health Center. The sample was as many as 100 respondents with non probability sampling method with the retrieval technique using Simple Random Sampling. Data collection by distributing questionnaires using likert scales to measure each indicator. The analysis tool in the study uses multiple linear regression analysisThe results showed that: 1.) The reliability variable provided by the Temindung Samarinda Health Center had a significant effect on patient satisfaction. 2.) The responsiveness variable provided by the Temindung Samarinda Health Center has no significant effect on patient satisfaction. 3.) Variable guarantees provided by the Puskesmas Temindung Samarinda have a significant effect on patient satisfaction. 4.) Empathy variables provided by the Puskesmas Temindung Samarinda have a significant effect on patient satisfaction. 5.) Variable physical evidence provided by the Puskesmas Temindung Samarinda has a significant effect on patient satisfaction. 6.) Variables of reliability, responsiveness, assurance, empathy and physical evidence provided by the Temindung Samarinda Health Center together have a significant effect on patient satisfactio
PENGENDALIAN PERSEDIAAN BAHAN BAKU TEPUNG TAPIOKA PADA UD. TAUFIK JAYA MAKMUR DI SAMARINDA
Get PDFIn a production activity several factors of production are needed to produce goods and services. These production factors may consist of raw materials, labor, capital and technology. Planning for raw material requirements needs to be managed in such a way that the costs incurred in order to meet these raw material requirements can be minimized.In order to meet these raw material requirements, a production management is required.The purpose of this study was to determine the optimal supply of tapioca starch at UD. Taufik Jaya Makmur in Samarinda using production data for 2018.The theoretical basis used is Operational Management, production operations theory as well as function and inventory theory.
Analisis Pengukuran Kinerja Dengan Balanced Scorecard Pada CV Tabalong Sakti
Get PDFThis study aims to assess the company's performance from the perspective of finance, customers, internal business and learning on CV Tabalong Karya Sakti in Samarinda city. The analysis used in this study is qualitative and quantitative research with ROA analysis tools, Customer Satisfaction Level, NGR, Employee Productivity and Percentage of skilled employees. The method used in this research is library research and field research which is used to obtain respondent data on the level of customer satisfaction. The results of the study show that there is an improvement from the perspective of finance, customers, internal business and learning in CV Tabalong Karya Sakti from 2018 to 201
ANALISIS KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN HOTEL ZOOM KOTA SAMARINDA SELAMA PANDEMIC COVID – 19
Get PDFThis study aims to determine and analyze service quality consisting of physical evidence, reliability, responsiveness, assurance and empathy for customer satisfaction at Zoom Hotel Samarinda during the Covid-19 Pandemic. The grand theory used is marketing management consisting of services, consumer behavior, service quality (physical evidence, reliability, responsiveness, assurance and empathy) and customer satisfaction. The data collection used is distributing online questionnaires to respondents at the Zoom Hotel Samarinda. The population in the study is unknown with the number of samples obtained by 108 samples, the sampling method in this study is non-probability sampling with an purposive sampling technique or determinate characteristics of respondents. The analytical tool used in this research is multiple linear regression (t, f test, coefficient of determination R2 and correlation R). The results of the research on the t-test state that partially physical evidence, reliability and empathy have a significant effect on customer satisfaction at Zoom Hotel Samarinda during the covid -19 pandemic, while responsiveness and assurance have no significant effect on customer satisfaction. Furthermore, the f test states that simultaneously (simultaneously) all independent variables of physical evidence, reliability, responsiveness, assurance and empathy have a significant effect on customer satisfaction at Zoom Hotel Samarinda during the covid -19 pandemi
Pengaruh Rasio Keuangan Terhadap Pertumbuhan Laba Pada Perusahaan Sub Sektor Otomotif Yang Terdaftar Di Bursa Efek Indonesia (BEI) Tahun 2015 – 2020
Get PDFThe purpose of this study was to determine and analyze the effect of Working Capital to Total Assets (WCTA), Debt Equity Ratio (DER), Total Asset Turnover (TAT) and Net Profit Margin (NPM) on profit growth in automotive sub-sector companies in 2015-2020. The theoretical basis used in this research is financial management, financial ratios (liquidity, solvency, activity and profitability) and profit growth. The data collection technique was carried out using secondary data taken from the Indonesia Stock Exchange (IDX), the population in this study were automotive companies and the sample obtained was 10 companies with purposive sampling method. The analytical tool used in this research is multiple linear regression analysis. The results of theregression analysis results showed that the variable Working Capital to Total Asset (WCTA) had no effect on profit growth while Debt Equity Ratio (DER), Total Asset Turnover (TAT) and Net Profit Margin (NPM) negatively affected profit growth in automotive sector companies in 2015-2020. Furthermore, simultaneously (simultaneous) Working Capital to Total Assets (WCTA), Debt Equity Ratio (DER), Total Asset Turnover (TAT) and Net Profit Margin (NPM) have a significant effect on profit growth in automotive sector companies in 2015-2020.
PENGARUH FAKTOR FUNDAMENTAL TERHADAP HARGA SAHAM (STUDI PADA PERUSAHAAN SUB SEKTOR PROPERTY DAN REAL ESTATE YANG TERDAFTAR DI BEI)
Get PDFThis study aims to determine and analyze Return On Equity (ROE), Debt To Equity (DER), Price Erning Ratio (PER), Exchange Rate against stock prices in the Property and Real Estate sub-sector in 2017-2019.The basic thery of this research is that the influence of fundamental factors is very important for investors to know before investing in the company so that they can find out a good company to invest in by looking at the fundamental factors that exist in the company. Fundamental factors are divided into two, namely micro variables are variables from within the company such as company performance while macro variables are variables from outside the company such as social conditions, politics, interest rates, and exchange rates.The analytical tool used in this study is Multiple Linear Regression. The data used is the financial report data of Property and Real Estate companies in 2017-2019 which are listed on the Indonesia Stock Exchange.The results of data analysis using a partial test (t test), the Return On Equity (ROE) variable has a significant and positive effect on stock prices as indicated by the t count of 4.707 with a significant value of 0.000 (less than 0.05) so that the first hypothesis is accepted. To Equity (DER) has no significant and negative effect on stock prices as indicated by t count -0.548 and a significant value of 0.585 (greater than 0.05) so that the second hypothesis is rejected. Price Erning Ratio (PER) variable has a significant and positive effect on stock prices. indicated by a t count of 3.414 and a significant value of 0.001 (smaller than 0.05) so that the third hypothesis is accepted. The exchange rate variable has no significant and negative effect on stock prices which is indicated by a t count of 0.153 and a significant value of 0.879 (greater than 0.05) so that the fourth hypothesis is rejected. From the results of the R2 square research, the value of 36.8% of stock price variations can be explained by the four variables, namely Return On Equity (ROE), Debt To Equity (DER), Price Erning Ratio (PER), Exchange Rate, while 63.2% is explained by other variables
EFEKTIVITAS DAMPAK PERUBAHAN PENGHASILAN TIDAK KENA PAJAK (PTKP) TERHADAP PENERIMAAN PAJAK PENGHASILAN ORANG PRIBADI TAHUN 2015-2019 PADA KPP PRATAMA SAMARINDA DI SAMARINDA
Get PDFThe purpose of this study is to analyze the impact of the effectiveness of PTKP changes in increasing the number of individual taxpayers for 2015-2019 at the Samarinda Pratama Tax Service Office in Samarinda, and to analyze the effect of the effectiveness of PTKP changes on increasing tax revenue for 2015-2019 at the Samarinda Pratama Tax Service Office in Samarinda, and to find out about changes in PTKP. Can increase the number of individual taxpayers and tax receipts for 2015-2019 at the Samarinda Pratama Tax Office in Samarinda. This research uses a qualitative method by calculating the effectiveness using descriptive/comparison techniques which then in setting the effectiveness value, in more detail the criteria for assessment guidelines and financial performance are used. The results of the analysis of this study show that changes in PTKP in increasing the number of individual taxpayers are said to be less effective, while changes in PTKP are effective in increasing the realization of personal income tax revenue at KPP Pratama Samarinda
PENGARUH GAYA KEPEMIMPINAN TRANSFORMASIONAL DAN MOTIVASI TERHADAP KINERJA KARYAWAN PT. SURYA HUTANI JAYA
Get PDFResult of analysis indicate that style leadership of transformasional have an effect on to employees performance of PT. Surya Hutani Jaya of Kutai Kartanegara. This Matter because of there are positive influence among both variable. This matter indicate that there are relation or influence positively and signifikan among leadership variable to performance variable. Result of analysis indicate that motivation variable have an effect on to employees performance of PT. Surya Hutani Jaya of Kutai Kartanegara. This Matter because of there are positive influence and signifikan among both variable. This matter indicate that there are relation or influence positively and signifikan among motivation variable work to performance variable. That by simultan Style Leadership variable and Motivation have influence of signifikan to Performance. Is thereby known hence its proven raised hypothesis because of by simultan or at a time independent variables have influence of signifikan to variable of dependen