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Entrepreneurship for all.
Entrepreneurship and Innovation As an upcoming artist – what does the animation business look like? What are the challenges for the people and for companies? These are more than just questions; they're the starting point for a crucial conversation about the future of animation in Europe. Despite a wealth of talent and original ideas, Europe’s audiovisual sector still struggles to compete globally. A lack of collaboration, slower adoption of new technologies, and limited support for innovation and entrepreneurship continue to hold us back. So, what will it take to build a stronger, more dynamic animation and games industry in Europe? Are our creative and cultural values at odds with a more market-driven mindset? And who will step up to lead the change? To kick things off, researcher Silke Hassreiter will share insights from a year-long research project on entrepreneurship and innovation in the creative industries highlighting current barriers and pointing to strategies for growth. Following this, we invite an open discussion with students, educators, industry voices, and emerging professionals: What needs to change and how can we, as the next generation of creators, help drive that change? All VAF Sessions are in English and are geared towards talents and students of film, gaming and animation
Het applaus voorbij: Een nieuwe manier voor theaters om de impact van een bezoek aan podiumkunsten te meten (full report)
Guiding the flow: dispersing tourists through smarter communication : lessons from Amsterdam & Copenhagen.
Data-driven LinkedIn behavior for B2B IT companies addressing the European market.
Insights from successful B2B software companies to boost brand awareness and revenue on the European market
Whose stories do we tell? Exploring narrative constructions of Bridgetown and its Garrison, Barbados’ UNESCO World Heritage Site
Stories play an important role in how World Heritage Sites are experienced and valued by local communities, visitors, and tourists. This paper explores the diverse narratives associated with Bridgetown and its Garrison in Barbados, designated as a World Heritage site in 2011. Through qualitative research involving a four-day participatory workshop and follow-up interviews with local stakeholders, the study examines dominant narratives and lesser-known stories connected to this heritage site, as well as the meanings constructed from these stories and the sentiments they evoke. The findings reveal a richness of stories, ranging from the official UNESCO narrative about colonial tangible heritage to lived experiences and intangible heritage. This narrative diversity suggests that incorporating multiple storytelling perspectives into destination storytelling practices could better reflect Barbadian identity and enhance visitor experiences at the World Heritage Site. Based on these findings, the study demonstrates the potential synergy between tangible and intangible heritage, with storytelling acting as a bridge between these domains. While recognizing the importance of a coherent storyworld, this paper advocates for a model of narrative plurality in destination storytelling.</p