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Possibilities of finding new sources of financing for sports associations on the example of the Sport Challenge association
No full textDiplomski rad istražuje mogućnosti pronalaženja novih izvora financiranja sportskih udruga na primjeru udruge Sport Challenge. U teorijskome dijelu rada definirani su pojmovi udruge i sportske udruge, opisani su zakonodavni okvir i specifičnosti osnivanja udruga te su istaknute uloga i važnost udruga kao neprofitnih organizacija. Također, obrađena je tema marketinga i brendiranja sportskih udruga te analizirani javni i privatni izvori financiranja sportskih udruga, istaknuta njihova važnost za razvoj udruga te navedene zapreke u pronalaženju tih izvora. U empirijskom istraživanju provedenom u anketiranju sportskih udruga, prikazani su njihovi trenutačni izvori financiranja, a posebno je pozornost posvećena primjerima dobre prakse. Na primjeru udruge Sport Challenge analiziran je trenutačni način financiranja i razmotrene su mogućnosti budućih izvora financiranja. Rezultati istraživanja donose konkretne prijedloge i smjernice za bolje pronalaženje izvora financiranja sportskih udruga. Rad također pruža preporuke za provedbu rješenja u praksi te upućuje na daljnja istraživanja. Zaključno, istraživanje upućuje na važnost pronalaženja novih izvora financiranja sportskih udruga kako bi se osigurao njihov održivi razvoj i poboljšala kvaliteta sportskih aktivnosti koje nude. Posebna pozornost treba biti posvećena istraživanju mogućnosti privatnog financiranja i alternativama javnom financiranju. Također, primjena različitih marketinških strategija i pristupa može znatno pridonijeti prepoznatljivosti i vrijednosti sportskih udruga.The thesis explores the possibilities of finding new sources of funding for sports associations, using the example of the Sport Challenge Association. The paper identifies the research problem as the lack of financial resources for sports associations and describes the basic characteristics of associations and sports associations. The theoretical part of the thesis defines the concepts of associations and sports associations, examines the legislative framework and specifics of establishing associations, the role and significance of associations as non-profit organizations, as well as marketing and branding of sports associations. The public and private sources of funding for sports associations are analyzed, their importance for the development of associations, and the obstacles in finding these sources. The empirical research includes surveying sports associations about their sources of funding and presents examples of best practices. Using the example of the Sport Challenge Association, the current method of financing is analyzed, and possible future sources of funding are considered. The research results provide concrete proposals and guidelines for better finding sources of funding for sports associations. The paper provides recommendations for implementing solutions in practice and suggests further research. In conclusion, the research emphasizes the importance of finding new sources of funding for sports associations to ensure their sustainable development and improve the quality of sports activities they offer. It is important to consider private funding opportunities, as well as alternatives to public funding, and apply different marketing strategies and approaches to increase the visibility and value of sports associations
The quality of wine selection as a catalyst for the development of wine tourism on the example of Istria County
No full textTurizam je u Istri jedna od najrazvijenijih gospodarskih grana. Uz turizam sunca i mora, u županiji se sve više razvija i vinski turizam. Vino je važan dio turističke ponude te se sve više vidi potencijal u ulaganju i daljnjem razvoju enološkog turizma. Uz postojeće resurse za ovaj oblik selektivnog turizma, vinari sve više ulažu vlastite proizvode te kušaonice kako bi na najbolji način prezentirali ono što nude. Sukladno sa sve većim razvojem vinskog turizma, vinari ulažu u kvalitetu vinske ponude i na taj način Istra postaje jedna od vodećih vinskih destinacija u Hrvatskoj. Tema ovog rada je kvaliteta vinske ponude kao katalizator razvoja vinskog turizma te se radom želi istražiti u kojoj mjeri povećanje kvalitete, distribucija i prepoznatljivost istarskih vina utječu na razvoj vinskog turizma na području Istarske županije. Za potrebe rada provedeni su dubinski intervjui s direktorima odabranih turističkih zajednica i vinarima koji se nalaze na području koje pokrivaju odabrane turističke zajednice. Istraživanje je pokazalo da kvaliteta vinske ponude, distribucija vina u sve hrvatske županije i izvan granica države, te održavanje vinskih manifestacija uvelike utječu na sve veći razvoj vinskog turizma u Istri.Tourism is one of the most developed economic branches in Istria. Along with sun and sea tourism, wine tourism has been increasingly developing in the county. Wine is an important part of the tourist offer, and the potential in investment and further development of enotourism has become more prominent. In addition to the existing resources for this form of selective tourism, winemakers are increasingly investing in their own products and tasting rooms in order to present what they offer in the best possible way. In accordance with the increasing development of wine tourism, winemakers are investing in the quality of wine offer, and in this way Istria is becoming one of the leading wine destinations in Croatia. The topic of this thesis is the quality of wine selection as a catalyst for the development of wine tourism, and the thesis aims to investigate the extent to which the increase in the quality, distribution and recognition of Istrian wines impacts the development of wine tourism in Istria County. For the purpose of this thesis, in-depth interviews were conducted with the directors of selected tourist boards and winemakers located in the area covered by the selected tourist boards. The research showed that the quality of wine selection, the distribution of wine in all Croatian counties and beyond the country's borders, as well as wine events remarkably influence the growing development of wine tourism in Istria
Analysis of trends in the development of boutique hotels in Croatia
No full textTema ovog rada je analiza trendova u razvoju boutique hotela u Hrvatskoj. Boutique hoteli su mali, intimni i stilski uređeni hoteli koji obično imaju između 10 i 100 soba. Istraživanje o boutique hotelima je važno iz nekoliko razloga. Istraživanje može pomoći vlasnicima unaprijediti poslovanje te pronaći točno ono što turisti traže. Važan segment je promocija i marketing. Istraživanje može pomoći i stanovništvu, odnosno turistima, ali i vlasnicima takvih objekata da nastave unaprjeđivati prednosti i smanjivati nedostatke. U ovome radu definiran je pojam boutique hotela, navedene su njegove osnovne karakteristike te je opisana povijest i razvoj boutique hotela. Također, kroz rad su opisani boutique hoteli u Hrvatskoj, trendovi u njihovom razvoju i konkurencija te izazovi u poslovanju ovakvih objekata. U istraživanju su doneseni stavovi ispitanika o poznavanju boutique hotela, kao i najvažnijim prednostima i nedostatcima. Ova istraživanja pružaju uvid u rastuću popularnost boutique hotela u Hrvatskoj i naglašavaju važnost prilagođavanja potrebama suvremenih gostiju. Daljnji razvoj boutique hotela u Hrvatskoj trebao bi se temeljiti na razumijevanju preferencija gostiju i njihovih očekivanja te na kontinuiranom ulaganju u kvalitetu usluge i inovacije.The topic of this final paper is the analysis of trends in the development of boutique hotels in Croatia. Research on how much people know about boutique hotels has several important reasons. It can help both the population and tourists, as well as the owners of such facilities, to continue improving the advantages and reducing the disadvantages. In this final paper, the term “boutique hotel” is defined, its basic characteristics are listed, and the history and development of boutique hotels are described. The paper also discusses boutique hotels in Croatia, trends in their development and competition, as well as challenges in the business of such facilities. The research determines the views of the respondents on their knowledge of boutique hotels, as well as the most important advantages and disadvantages. These studies provide insight into the growing popularity of boutique hotels in Croatia and emphasize the importance of adapting to the needs of modern guests. Further development of boutique hotels in Croatia should be based on understanding guest preferences and expectations, as well as continuous investment in service quality and innovation
Primjena digitalnog marketinga na primjeru poduzeća Svijet Grijanja BiH
No full textPrije svega želim zahvaliti svome mentoru, profesoru Deanu Nižetiću, čiji su mi
savjeti i ideje neizmjerno pomogli pri pisanju ovog završnog rada te na nesebičnom
dijeljenju znanja i profesionalnosti tijekom moga studija i boravka na Sveučilištu.
Predmet ovog rada jest implementacija digitalnog marketinga u obiteljskom poduzeću
Svijet Grijanja BiH. Svrha je ovog rada pokazati koliko je digitalni marketing moćan i
kako je zapravo digitalni marketing najvažniji element poslovanja svakog poduzeća u
21. stoljeću. Stoga će ovaj rad pokazati kako trgovina grijaćim uređajima i dodacima
u jednoj nerazvijenoj zemlji poput Bosne i Hercegovine u potpunosti može
profitabilno poslovati putem online kanala, što je u velikoj suprotnosti uzevši u obzir
konkurentan način poslovanja te navike i svijest ciljane skupine kupaca (ljudi između
30 i 60 godina života).
Svi podaci i analize predstavljeni u ovom završnom radu izvedeni su s web-stranica,
društvenih mreža i analitičkih programa koje koristi tvrtka.First, I would like to thank my mentor, Professor Dean Nižetić, whose advice and
ideas helped me immeasurably in writing this undergraduate paper and for the
selfless sharing of knowledge and expertise during my studies and stay at the
University.
The subject of this paper is the implementation of digital marketing in the family
business Svijet Grijanja BiH. The purpose of this paper is to show how powerful
digital marketing is and how digital marketing is the most important element of every
company's business in the 21st century. Therefore, this paper will show how the
trade in heating devices and accessories in an underdeveloped country like Bosnia
and Herzegovina can fully operate profitably through online channels, which is in
great contrast, considering the competitive way of doing business and the habits and
awareness of the target group of customers (people between 30 and 60 years of
age).
All data and analysis presented in this thesis derive from websites, social networks
and analytical programs used by the company
Leadership styles in the organization Rimac Technology d.o.o.
No full textTema je ovoga diplomskog rada vodstvo u teoriji i praksi prikazano na primjeru
organizacije Rimac Technology d. o. o. Kao vrlo mlada organizacija koja još uvijek
brzo raste, Rimac Technology d. o. o. u 10ak godina postojanja sa svega nekoliko
zaposlenika 2011. godine, porastao je na tvrtku s ukupno 2000 zaposlenika sredinom
2023. godine. Analizom rukovođenja čelne osobe organizacije Rimac Technology
d. o. o. prikazuju se percepcija čelne osobe o njegovom stilu rukovođenja, njegov
utjecaj na pojedince, odnosno podređene i na njihove stilove vođenja. Metodom
anketnog upitnika ispitani su stilovi vođenja i daju se uvid i odgovori na opća pitanja i
percepcije rukovoditeljskog osoblja tvrtke Rimac Technology d. o. o. . Anketnim
ispitivanjem obuhvaćeno je 100 rukovoditelja tvrtke Rimac Technology d. o. o. koji su
ispitani o stavovima, mišljenju i percepciji o vlastitoj razvijenosti rukovodećih vještina
kao i preferiranim stilovima vođenja. Iz dobivenih rezultata vidljivo je da je većina
rukovodećeg osoblja tvrtke Rimac Technology d. o. o. sklona demokratskom i stilu
vođenja laissez-faire, odnosno skloniji su uključivanju zaposlenika u odlučivanje,
prepuštanje određivanja prioriteta zaposlenicima i slobodnijem načinu komuniciranja
s kolegama s jednakim odgovornostima ali i s podređenima. Takva vrsta komunikacije
naznačuje opušteniju kulturu i radno okruženje, ali i usredotočenost na cilj i njegovo
zajedničko postizanje, što daje naslutiti kako je preferirani stil vođenja većine u skladu
s proklamiranim vrijednostima tvrtke i preferiranim stilom vođenja osnivača i aktualnog
voditelja tvrtke.The topic of this thesis is leadership in theory and practice, as demonstrated by the
organization Rimac Technology d.o.o. . Rimac Technology d. o. o., a young
organisation that is still rapidly expanding, has grown from a few employees in 2011
to a company with 2,000 employees during mid-2023 in its tenish years of existence.
The leadership study of the Rimac Technology d.o.o. organization's CEO
demonstrates the CEO's perspective of his leadership style, his perspective on
the influence he has on others, i.e. his employees and their leadership styles. The
leadership styles were examined using the survey questionnaire method, which
offered insight and answers to general questions and perceptions of the Rimac
company's management personnel. The survey questionnaire included 100 managers
of Rimac Technology d.o.o. who were questioned about their attitudes, opinions, and
perceptions about the development of their leadership skills and preferred leadership
styles. According to the obtained results, the majority of Rimac Technology's
management staff prefer a democratic and laissez-faire leadership style, which means
they are more likely to include employees in decision-making, leave the determination
of priorities to employees, and have a freer way of communicating with colleagues with
equal responsibilities as well as with subordinates. This form of communication
indicates a more relaxed culture and work environment, but also a focus on the goal
and its joint achievement, which indicates the preferred leadership style of the majority
is consistent with the company's proclaimed values and the preferred leadership style
of the founder and current leading person
Analysis of the human potential management function in the selected company
No full textU ovom radu opisuje se menadžment kao proces rada s ljudima da bi se ostvarili organizacijski ciljevi. Ključnim aspektima procesa menadžmenta smatraju se rad s i pomoću drugih u promjenjivoj okolini, ostvarivanje ciljeva, efektivnost i efikasnost i ograničenost resursa. Opisuje se pet vrsta funkcija menadžmenta: planiranje, organiziranje, kadroviranje, vođenje i kontrola. Upravljanje ljudskim potencijalima ili kadroviranje je proces u kojem se odvija zapošljavanje, usavršavanje, procjenjivanje i nagrađivanje zaposlenika. Također vodi se briga o zaposlenicima, njihovom zdravlju i sigurnosti. U radu su navedeni čimbenici upravljanja ljudskim potencijalima koji se dijele na unutarnje i vanjske. Također su objašnjeni i ciljevi kadroviranja: poslovni, ekonomski, socijalni, ciljevi vezani uz fleksibilnost i promjene. Poslovni i ekonomski ciljevi odnose se na dovoljan broj zaposlenika i smanjenje troškova, dok se socijalni odnose na zadovoljstvo i bolje socioekonomske uvjete. Ciljevi vezani uz fleksibilnost i promjene odnose se na osjetljivost na promjene i fleksibilnost. Prikazani su i zadaci upravljanja ljudskim potencijalima, a to su: privlačenje, razvijanje i održavanje efektivnih kadrova. Svaki od njih sastoji se od određenih aktivnosti kao što su: planiranje, regrutiranje i selekcija, pa obuka i razvoj te kompenzacije i radni odnosi. U radu je napravljena analiza upravljanja ljudskim potencijalima u odabranom poduzeću. Opisana je povijest poduzeća, misija, vizija i ciljevi poduzeća. Također, prikazana je i organizacijska struktura te rad odjela ljudskih potencijala poduzeća; kako i na koji način vode brigu o svojim zaposlenicima, koliko zaposlenika imaju, koje programe provode i koje certifikate posjeduju. Ujedno, prikazani su rezultati provedenog dubinskog intervjua s voditeljicom odjela ljudskih potencijala u promatranom poduzeću.This paper describes management as the process of working with people to achieve organizational goals. Aided by others and working with them, achieving goals, effectiveness and efficiency, and limited resources are considered key aspects of the management process. The five types of management functions are described as planning, organizing, staffing, leading and controlling. Human resources management or staffing is the process of hiring, training, evaluating, and rewarding employees. Employees, their health, and safety are also part of the human resources. The paper lists the factors of human resources management, divided into internal and external factors. Staffing goals are also interpreted as business, economic, social, goals related to flexibility and changes. Business and economic goals relate to a sufficient number of employees and cost reductions, while social goals relate to satisfaction and better socioeconomic conditions. Goals related to flexibility and change refer to sensitivity to change and flexibility. Human resources management tasks are also defined, that is, attracting, developing and maintaining effective personnel. Each of them consists of certain activities such as planning, recruitment, and selection, followed by training and development, and compensation and labor relations. The paper analyses the management of human resources in the selected company. The company's history, mission, vision, and goals are described. Also, the organizational structure and the work of the company's human resources department are presented, including how and in what way they take care of their employees, the number of employees, the programs implemented and acquired certificates. At the same time, the results of an in-depth interview with the head of the human resources department in the observed company are also presented
Opportunities and Challenges of Employing Foreign Workers in Small and Medium-Sized Enterprises in Croatia
No full textRazvoj poslovanja na globalnom tržištu utjecao je i na migraciju radnika. Kako i u ostalim zemljama, tako i u Republici Hrvatskoj javlja se potražnja za stranim radnicima uslijed migracije hrvatskog stanovništva u inozemstvo te nedostatka stručne radne snage na teritoriju Republike Hrvatske. Da bi se mogli zaposliti strani radnici na području Republike Hrvatske, potrebno je ispunjavati stroge uvjete koji se odnose na ulazak, izlazak, boravak te zapošljavanje, što predstavlja problem vlasnicima malih i srednjih poduzeća. Teorijski okvir ovog diplomskog rada temeljio se na istraživanju dostupnih informacija iz znanstvene i stručne literature te internetskih izvora kako bi se sekundarnim i primarnim istraživanjem na području Republike Hrvatske pritužbe poduzetnika glede zapošljavanja stranih radnika potvrdile i/ili demantirale. Empirijsko istraživanje odnosilo se na jednu agenciju za zapošljavanje stranih radnika te uzorak od 10 malih i srednjih poduzeća iz proizvodnog, građevinskog i ugostiteljskog sektora s područja kontinentalne Hrvatske. Intervjuiran je predsjednik agencije te ispitano 10 vlasnika poduzeća i njihovih 102 zaposlenika. Rezultati intervjua i ankete pokazali su da veliki problem predstavlja zakonska regulativa i količina dokumentacije koju je potrebno prikupiti zbog čega poslodavci često odustaju od zapošljavanja stranog radnika. Ističe se da strani radnici nisu lojalni pa poslodavci preuzimaju rizik uloženog vremena i dodatnog troška kako bi zadovoljili sve zakonske uvjete za zaposlenje stranog radnika, a oni nerijetko vrlo brzo daju otkaz. Strani radnici imaju dovoljno znanja engleskog jezika za sporazumijevanje, ali domaćim zaposlenicima treba puno više vremena za pojašnjavanje. Stoga se poslodavcima preporučuje da prilikom zapošljavanja stranog radnika najprije dobro prouče zakonsku regulativu, da u proces zapošljavanja krenu na vrijeme, te da pripreme dosadašnje domaće zaposlenike na dolazak stranog radnika.The development of business on the global market also affected the migration of workers. As in other countries, in the Republic of Croatia there is a demand for foreign workers due to the migration of the Croatian population abroad and the lack of skilled labor in the territory of the Republic of Croatia. In order to be able to employ foreign workers in the territory of the Republic of Croatia, it is necessary to meet strict conditions related to entry, exit, residence and employment, which is a problem for owners of small and medium-sized enterprises. The theoretical framework of this thesis was based on the research of available information from scientific and professional literature and Internet sources in order to confirm and/or deny these complaints of entrepreneurs through secondary and primary research in the territory of the Republic of Croatia. The empirical research related to one agency for the employment of foreign workers and a sample of 10 small and medium-sized enterprises from the production, construction and hospitality sectors from the area of continental Croatia. The president of the agency, 10 business owners and their 102 employees were interviewed. The results of the interview and survey showed that the legal regulations and the amount of documentation that needs to be collected present a significant issue, which is why employers often give up on hiring a foreign worker. It is emphasized that foreign workers are not loyal, so employers assume the risk of invested time and additional costs in order to meet all the legal requirements for the employment of a foreign worker, and they often give up on the idea very quickly. Foreign workers have enough knowledge of the English language to communicate, but domestic employees need much more time to explain the logistics to them. Therefore, employers are recommended to carefully study the legal regulations when hiring a foreign worker, to start the hiring process on time and to prepare the current domestic employees for the arrival of the foreign worker
Comparison of the experience of happiness and the perception of determinants of happiness between Croatians and Koreans in a small sample
No full textDoživljaj sreće i ono što utječe na sreću tema je mnogih radova i istraživanja. S obzirom na to
da je sreća prilično složen pojam i da na nju utječe više faktora, među kojima je i razvijenost i
ekonomski prosperitet društva, u ovome radu provedena je usporedba doživljaja sreće te
percepcija odrednica sreće između dviju različitih kultura, tj. između Hrvata i Korejaca. U
prvom dijelu rada dana je definicija sreće te je stavljena u odnos s ekonomskom aktivnošću i
razvijenošću društva. Također su opisane temeljne odrednice indeksa ljudskog razvoja i sreće
te utjecaj karantene tijekom pandemije COVID-19 na razne aspekte života ljudi. Nadalje, u
radu je istražena i provedena usporedba sličnosti i razlika u subjektivnom doživljaju sreće i
odrednicama sreće između stanovnika Hrvatske i Južne Koreje. Na malom uzorku od deset
ispitanika (pet iz svake zemlje) proveden je intervju čijom je daljnjom analizom utvrđeno kako
ne postoje značajne razlike u doživljaju sreće. Ali su vidljive razlike u odrednicama sreće.
Hrvati prednost daju prijateljima i obitelji, dok ispitanici iz Južne Koreje ističu kako poslovni
uspjeh ima prednost. Međutim, kako je istraživanje provedeno na malom uzorku, za konkretnije
rezultate i usporedbe potrebno je provesti istraživanja na većem uzorku što bi doprinijelo
boljem razumijevanju doživljaja i percepcije odrednica sreće između Hrvata i Korejaca.The experience of happiness and what influences happiness is the subject of many papers and
research. Given that happiness is a rather complex concept and that it is influenced by several
factors, among which is the development and economic prosperity of society, this paper
compares the experience of happiness and the perception of the determinants of happiness
between two different cultures, i.e.. between Croatians and Koreans. In the first part of the paper,
the definition of happiness is given and it is related to economic activity and the development
of society. The fundamental determinants of the human development and happiness index and
the impact of quarantine during the COVID-19 pandemic on various aspects of people's lives
are also described. Furthermore, the paper investigated and compared the similarities and
differences in the subjective experience of happiness and the determinants of happiness between
the inhabitants of Croatia and South Korea. An interview was conducted on a small sample of
10 respondents (5 from each country), and further analysis revealed that there are no significant
differences in the experience of happiness. But there are visible differences in the determinants
of happiness. Croatians give priority to friends and family, while respondents from South Korea
point out that business success takes priority. However, since the research was conducted on a
small sample, for more specific results and comparisons it is necessary to conduct research on
a larger sample, which would contribute to a better understanding of the experience and
perception of the determinants of happiness between Croatians and Koreans
Impact of COVID-19 Pandemic on Higher Education Institutions and International Mobility Programmes
No full textThe coronavirus pandemic (COVID-19) has led to changes in all segments of human life and work, and thus in the field of education. On the one hand, the health sector is trying to reduce the consequences of the COVID-19 pandemic to save lives, while policymakers and the general public are concentrating on preserving economic, cultural, social, and educational life. Participants who take part in exchange programmes at Higher Education Institutions (HEI) have been particularly affected by the COVID-19 pandemic as their experiences during the exchange period in new surroundings is limited. The student population participating in exchange programs is most affected by the COVID-19 pandemic. Exchange participants are given formal and non-formal education classroom and online opportunities, however their access to public spaces where they can socialize, learn, and have fun is limited. In this regard, the aim of this paper is to find out what challenges participants in exchange programmes at HEI face during the COVID-19 pandemic
Šoljan's Literary and Film Mediterranean
No full textAntun Šoljan (1932-1993), Croatian poet, prose writer, playwright, columnist, and translator, left a significant literary work that not only permanently marked Croatian literature but also indelibly and timelessly enrolled in Croatian and European cultural space. This paper examines Šoljan’s identity code, based on the novels A Brief Excursion (1965) and Luka (1974), an identity code closely related to the Mediterranean, and travel as an essential part of this code is marked as a process without an optimistic end. Traveling through the Mediterranean is a search for meaning and encountering nonsense, a search for oneself and others in which one gives up on others and does not necessarily find oneself. Cultural, social, philosophical, existentialist, identity patterns, group and individual identities, consent and disapproval, betrayals, spiritual and social castrations, departures and returns, wanderings, doom, and loneliness are being questioned, because “there is never anything in the end”. The Mediterranean is offered here as a framework in which the identity of man and time is shaped in social, artistic, political, and worldview contexts, and the callous beauty and power of the sea, the permanence of the Mediterranean flora, the inexorability of stone, the lies of politics, political instability, are intertwined in Šoljan’s novels in a forever contemporary way. Considering the fact that these novels were a creative stimulus for generationally and worldwide distinct film directors to direct two films that are stylistically and conceptually very different – Luka (1992), director Tomislav Radić, and A Brief Excursion (2017), director Igor Bezinović. This paper also examines how these two Croatian directors approach Šoljan’s literary templates and creatively transpose Šoljan’s atmosphere and dramaturgical motives into audio-visual works. We also examine the way in which Šoljan’s vision of the Mediterranean as an identifier of Croatian social, cultural, and political relations presented and authorially shaped in another medium