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Entrepreneurial ecosystem and digital entrepreneurship: growth and development of digital startups in Croatia
No full textSažetak diplomskog rada na temu "Poduzetnički ekosustav i digitalno poduzetništvo: rast i razvoj digitalnih startupova u Hrvatskoj" obuhvaća analizu poduzetničkog okruženja u Hrvatskoj s naglaskom na digitalno poduzetništvo i rast digitalnih startupova. Kroz istraživanje se ispituje kako poduzetnički ekosustav utječe na stvaranje i razvoj digitalnih startupova te koje su karakteristike i izazovi takvih poduzeća. Kroz teorijski pregled poduzetničkih ekosustava, digitalnog poduzetništva i relevantnih faktora za rast startupova, rad istražuje specifičnosti hrvatskog konteksta koristeći se znanstvenim metodama poput indukcije i dedukcije i metode deskripcije. Empirijski dio rada temelji se na analizi percepcija poduzetnika kroz istraživački instrument anketiranja. Kroz ovaj rad stječu se uvidi u ključne aspekte podrške digitalnim startupovima u Hrvatskoj, kao i u nedostatke ili prepreke koje treba prevladati radi daljnjeg razvoja digitalnog poduzetništva u zemlji. Na kraju, rad donosi zaključke i preporuke za unaprjeđenje poduzetničkog ekosustava i poticanje rasta digitalnih startupova u Hrvatskoj.The summary of the thesis on "Entrepreneurial ecosystem and digital entrepreneurship: growth and development of digital startups in Croatia" includes an analysis of the entrepreneurial environment in Croatia with an emphasis on digital entrepreneurship and the growth of digital startups. The research examines how the entrepreneurial ecosystem affects the creation and development of digital startups and what are the characteristics and challenges of such companies. Through a theoretical overview of entrepreneurial ecosystems, digital entrepreneurship and relevant factors for the growth of startups, the paper explores the specifics of the Croatian context using scientific methods such as induction and deduction and the method of description. The empirical part of the paper is based on the analysis of the perceptions of entrepreneurs through a survey research instrument. Through this work, insights are gained into the key aspects of supporting digital startups in Croatia, as well as the shortcomings or obstacles that need to be overcome for the further development of digital entrepreneurship in the country. Finally, the paper draws conclusions and recommendations for improving the entrepreneurial ecosystem and encouraging the growth of digital startups in Croatia
Problems and perspectives of preserving fish resources from the aspect of sustainability
No full textRibarstvo se razvilo u jednu od gospodarski najučinkovitijih grana. Zbog velike potrebe i interesa za ribljim resursima posljedično je došlo do velikog problema održivosti koji ugrožava bioraznolikost te paradoksalno u konačnici i funkcioniranje cjelokupnog gospodarstva. Najveći problem predstavljaju prekomjeran izlov, klimatske promjene i metode ulova koji dovode do problema održivosti ribljih resursa. Ovim radom analizirano je trenutno stanje, prikazani su i objašnjeni glavni izazovi te razlozi njihove neodrživosti. Inovativnim načinima, novim metodama i alatima ulova, i EU regulativama nastoji se ostvariti očuvanje ribljih resursa i osigurati dugoročna održivost
Exploring the Role of TikTok Influencers in Consumer's Purchases of Make-up Products
No full textIn this final thesis, the effectiveness of TikTok influencers in the makeup industry was analyzed. The research was based on qualitative data analysis collected through interviews with individuals who purchased make-up products influenced by TikTok influencers. The aim was to examine the impact of TikTok influencers on consumer trust and purchasing decisions, as well as the perception of authenticity and credibility of promotional content. The results indicated that TikTok influencers significantly affect consumer trust and purchasing decisions, with authenticity and content style being key factors. The study provides insights into the dynamics of TikTok influencers' impact on consumer behavior in the context of make-up product promotion
European Industry in the Context of Robotization and Automation of Production
No full textTema ovog diplomskog rada je "Europska industrija u kontekstu robotizacije i automatizacije proizvodnje". Digitalna transformacija globalnog gospodarstva, poznata kao Industrija 4.0, uključuje uvođenje naprednih tehnologija koje značajno mijenjaju industrijske procese i radna okruženja. Industrijska robotika kao dio digitalne transformacije, obuhvaća reprogramabilne, višenamjenske industrijske manipulatore programirane za rad u tri ili više osi. Roboti mogu biti stacionirani ili mobilni te se koriste za automatizaciju raznih industrijskih zadataka. Industrijska robotika se primjenjuje u različitim industrijama kao što je automobilska industrija, elektronička, metalna, kemijska, građevinsku, poljoprivredna, skladišna, logistička i farmaceutska industrija. Primjena automatizacije i robotike povećava produktivnost, smanjuje troškove i poboljšava radne uvjete, ali također zahtijeva visoko kvalificiranu radnu snagu i prilagodbu obrazovnog sustava budućim potrebama tržišta rada. EU je prepoznala važnost ulaganja u istraživanje i razvoj tehnologija automatizacije kroz programe poput Horizon Europe. Instrumenti poticanja robotizacije i automatizacije su važni za održavanje konkurentnosti europske industrije. Budućnost automatizacije i robotizacije obećava daljnji napredak u tehnologijama poput umjetne inteligencije, strojnog učenja i kolaborativnih robota. Očekuje se da će automatizacija smanjiti manuelni rad u opasnim i repetitivnim zadacima, poboljšati sigurnost i radne uvjete te potaknuti inovacije. Međutim, postoje i izazovi u implementaciji ovih tehnologija, uključujući visoke početne troškove, složenost integracije, strah od gubitka posla i potrebu za standardizacijom. Unatoč tim izazovima, robotizacija i automatizacija su neophodne za održavanje konkurentnosti i postizanje održivog ekonomskog razvoja u europskoj industriji
Non-financial reporting and an example of non-financial reporting in Croatia
No full textRad istražuje važnost nefinancijskog izvještavanja u suvremenom poslovanju,
fokusirajući se na ključne komponentne i regulacije. Uz definiciju i evoluciju
nefinancijskog izvještavanja, rad analizira razvojne korake i važnost okolišnog,
društvenog i etičkog aspekta poslovanja. Istražuju se metode mjerenja utjecaja na okoliš,
politike zapošljavanja, upravljanja ljudskim resursima te angažmana zajednice kao
ključne komponente nefinancijskog izvještavanja. Nadalje, rad istražuje relevantne
regulacije i standarde, posebno europske direktive, GRI smjernice te ISO 26000 standard.
Kao zaključak, pruža se primjer nefinancijskog izvještavanja u Republici Hrvatskoj,
konkretno na primj eru Adris grupe d.d. Na primjeru se prikazuje praktična primjena
teorije u stvarnim poslovnim okruženjima. Kroz navedeni primjer, pokušava se pružiti
dublje razumijevanje nefinancijskog izvještavanja kao ključnog instrumenta za
transparentnost i odgovornost u poslovanju
Sustainable development of the blue economy in the European Union
No full textU današnjem modernom industrijaliziranom i globalno povezanom svijetu vidi se sve veće onečišćenje okoliša, posebice mora, stoga je potreba za zaštitom okoliša danas potrebnija nego ikada, a u okviru toga more se ističe kao najbitniji čimbenik zbog njegove važnosti za život na zemlji. No paradoksalno s druge strane vidi se sve veće onečišćenje upravo mora i to posredstvom prijevoza, obalnog turizma i raznih drugih stvari. Kako bi se to spriječilo, Europska unija (dalje: EU) napravila je detaljnu agendu o razvoju plave ekonomije te je samim time odredila šest indikatora plave ekonomije po kojima se može pratiti njezina primjena u svim zemljama članicama EU-a. Na prvi pogled moglo bi se zaključiti da se na takav način pokušava smanjiti industrija pojedinih zemalja tako što im se zabranjuju aktivnosti vezane uz more, no stvarnost je posve suprotna. Naime, cilj ove agende je ekonomski rast i razvoj zemalja koji ga primjenjuju na način da taj rast bude dugoročan i održiv odnosno da ne smeta niti ljudima niti prirodi te da u konačnici od njega svi imaju koristi. U tom smislu EU radi jako dobar posao što se tiče održivog razvoja plave ekonomije te će se njezini pozitivni utjecaji vidjeti u dogledno vrijeme.In today's modern industrialized and globally connected world, noticable is increasing in pollution, especially of the sea, therefore environmental protection is more necessary today than ever before, and within this the sea stands out as the most important factor due to its importance for the life on Earth. But paradoixically, on the other hand noticable is increasing in pollution of the sea through transport, coastal tourism and various other things. In order to prevent this, the European Union (further: EU) created a detailed agenda about development of the blue economy and there are six indicators of the blue economy by which the development of blue economy can be tracked in all countries that are members of EU. At first glance it can be concluded that in such a way the industry of countries is trying to slow down by banning them from activities related to the sea, but the reality is quite opposite. Primarly goal of this agenda about blue economy is the economic growth and development of the countries that apply it in such a way that is long termed and sustainable which means that it does not harm either people or nature, and in the end everyone gets benefits from it. In this case EU is doing a very good job in terms of the sustainable development of blue economy, and its positive effects will be seen in the foreseeable future
The Effect of Leadership Styles on Employee Motivation and Organizational Performance in Public Sector Organizations
No full textThe present study explores the impact of different leadership styles on the effective motivation of employees and hence on increasing organizational performance. Starting from the premise that a leadership style can play a crucial role in determining the level of employee motivation engagement and satisfaction, this research focuses on identifying the link between leadership style and employees work outcomes. In the specialized literature, leadership styles are frequently discussed in the context of employee motivation. By applying a mixed methodology, which combines quantitative analysis of survey data with qualitative case studies, the research aims to provide an in-depth understanding of how these leadership styles directly influence employee motivation and, indirectly, their performance. The results are expected to show a significant correlation between employee-oriented leadership styles and high levels of motivation, suggesting that leaders who adopt a more involved and supportive approach can significantly improve organizational performance. This research contributes to the existing literature by providing empirical evidence that underscores the importance of adopting appropriate leadership styles to maximize employee potential and optimize organizational outcomes. The findings provide valuable insights for organizational leaders and HR practitioners in developing effective leadership strategies to promote a motivating and high-performing work environment
The connection of studies and practice according to the student's assessment
No full textDigitalno doba promijenilo je iz temelja više aspekata ljudskog života, a njegovom sve većom transformacijom, čovjekovo trenutno znanje nije dovoljno već zahtijeva konstantno usvajanje novih tehnoloških, društvenih i humanističkih znanja koja će omogućili lakši pristup raznim digitalnim oblicima.
Inovativnost donosi veću zastupljenost različitih mogućnosti, a ovaj rad će nastojati istražiti kako tome doprinosi obrazovni sustav, pogotovo kakva je povezanost studija, Ekonomskog fakulteta u Rijeci, te prakse. Sastavni dio rada jest anketa kojom studenti samoprocjenjuju stvarnu primjenu stečenih informacijsko-komunikacijskih tehnologija (IKT) i digitalnih znanja i vještina u poslovnom svijetu, što dakako daje objektivni uvid korelacije.
Teorijski dio rada obuhvaća relevantne čimbenike digitalnog područja te analizira tijek događanja, udjela zastupljenosti i općenito stanja u drugim članicama Europske unije koja doprinose stjecanju stvarnog uvida u pozicioniranje Republike Hrvatske među istim parametrima.
Empirijski dio prati znanstvenu metodu anketiranja te se istraživanje fokusira samo na studente koji su u radnom odnosu ili na stručnoj praksi, jer će takvi ispitanici najbolje dati konkretan uvid kao i smjernice za uspostavljanje daljnjeg plana i programa nastavnog plana kolegija iz digitalnog područja.The digital age has fundamentally changed many aspects of human life, and with its ongoing transformation, current human knowledge is insufficient. It requires the constant acquisition of new technological, social, and humanistic knowledge to facilitate easier access to various digital forms.
Innovation brings a greater representation of diverse possibilities, and this paper aims to explore how the education system contributes to this, particularly examining the connection between the studies at the Faculty of Economics in Rijeka and practice. An integral part of the work is a survey in which students self-assess the actual application of the acquired digital knowledge and knowledge and skills of information and communication technologies (ICT) in the business world, which of course gives an objective insight into the correlation.
The theoretical part will cover the relevant factors of the digital area and analyze the events' course, the representation shares and the general situation in other European Union members in order to get a real insight into Croatian positioning within the same parameters.
The empirical part follows the scientific survey method and focuses only on students who enrolled the part-time online study program and who are already employed. Such respondents will best provide the concrete insights and guidelines for establishing a further plans and programs for the curriculum of courses in the digital field
The performance of Croatian hotel companies – DEA window and Malmquist productivity index approach
No full textThe hospitality industry operates in a dynamic and competitive environment where efficiency and productivity are crucial for sustainable success. The main goal of this paper is to assess the dynamic changes in the efficiency and productivity of large and very large Croatian hotel companies and to investigate whether their location influences these factors. It also aims to determine how resilient the companies are to macroeconomic shocks and to identify the causes of inefficiency and productivity changes separately for each location. The analysis is conducted for 70 large and very large hotel companies in total and separately for those in coastal and the continental Croatia from 2017 to 2022 using the Window Data Envelopment Analysis and the Malmquist Productivity Index. The results show a slight decrease in relative efficiency in 2020 due to the impact of the COVID-19 pandemic. The main cause of inefficiency for coastal hotel companies throughout the period is management performance and other exogenous factors. Conversely, the main cause of inefficiency for continental hotel companies shifted from non-optimal production size to management and other exogenous factors after 2020. Productivity declined between 2019 and 2020 due to the decline in technological change for companies in both locations. Prior to 2020, coastal and continental hotel companies followed a similar trend. While coastal hotels recovered faster in 2021, continental hotels recovered more steadily and achieved higher productivity in 2022. This research provides valuable insights for hotel managers and academics seeking to navigate the ever-changing field of hotel management
Innovative approach to electronic business in small and medium-sized enterprises
No full textOvaj rad započet je kratkim uvodom o elektroničkom poslovanju kao pojmu, izložene su prednosti i nedostaci, te izazovi s kojima se suočavaju menadžeri malih i srednjih poduzeća, kojima je cilj unaprijediti kvalitetu poslovanja, racionalizirati upotrebu vremena i u konačnici ostvariti što veću dobit.
Rad je podijeljen na nekoliko etapa, te su uz teoretsko znanje, koncipirano na izvorima iz knjiga, implementirana i iskustva zaposlenika koji e-poslovanje koriste u svakodnevnom radu. U radu je nastojano na konkretnim primjerima objasniti kako oni primjenjuju elektroničko poslovanje, koji su bili počeci, rezultati i spoznaje do kojih su došli implementacijom, te njihovi daljnji planovi za budućnost.This paper begins with a brief introduction about electronic business as a concept, the advantages and disadvantages are presented, as well as the challenges faced by managers of small and medium-sized enterprises, whose goal is to improve the quality of business, rationalize the use of time and ultimately achieve the greatest possible profit. The work is divided into several stages, and in addition to theoretical knowledge, based on sources from books, the experiences of employees who use e-business in their daily work have also been implemented. The paper tried to explain with concrete examples how they apply electronic business, what were the beginnings, the results and knowledge they came to through implementation, and their further plans for the future