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Geography of news in the print media, according to the geographic level!
Get PDFThe purpose of this paper is the observation and analysis of the geography of news in the print media in Albania. Six daily newspapers, which represent four different types of print media, have been studied for 30 days on news geography, based on five geographic levels. First, the continental news (European); second, Balkan news; third, national news; forth, regional news (county), and finally, local news. The analysis has been carried out in several areas simultaneously; first, for each geographic area the Information topics have been monitored based on the common structure of the Albanian print media; political, economic, social, cultural, art, daily news, etc. Secondly, the genre through which the information is conveyed (news, analysis / commentary, reportage (feature), interview) has been highlighted and also it has been studied if the genre is defined depending on the country of the origin of information. Finally, there has been monitored the news authorship for each geographical level, and from where the news is reported. This article ascertains the interrelation of the information, based on the geographical concept, the reasons for reporting, and specifics of this reporting. The methodology used is that of the measurement and analysis of the product / information in the press, of course, based on the theoretical literature. There have been chosen some daily newspapers published in Tirana; daily newspapers that are the official papers of the main political parties, respectively “Zëri i Popullit” and “Rilindja Demokratike”; two self-declared independent media, respectively “55” and “Dita”; a daily newspaper of the centre “Panorama” and a daily newspaper which is an ‘extension’ of some other business activities, “Mapo”. This is a quantitative and qualitative analysis
Small family business – guarantor of economic and social development
Get PDFAbstract The global economic integration, as a process, has an increasing impact on the national development policies, and due to being such, it is extremely difficult to control the application of traditional methods and instruments for economic development. It may be difficult to plan certain economic goals at the state level in advance. All enterprises in the world, big or small, domestic and non-domestic, public or non- public, developed and underdeveloped, are facing a series of questions that have to do with their future and prospects, respectively, their existence in surroundings with unforeseen turbulent situations comes into question? What will the market needs be? What are competition aims? Are the customers’ attitudes shaking towards claims that technological progress? What about the development of new product? Is there a possibility of providing the necessary resources, guides towards globalization of business, which need to be used to achieve the efficiency, effectiveness and innovation, etc…. all these questions were addressed every day by the enterprises – regardless of whether they are family owned or not. What it is that makes family enterprises special and separates them from other companies which are not owned or family-controlled, represents the diversity of family interest and the interest of the company’s unique business family system. Owners of family companies across the world share the same philosophy and values, they think in perspective, their capital is made of patience and diligence, care about the communities where they operate and work, so that the company is left at its best condition for inheritance. The business model of family companies is highly innovative and forward-looking, seeking to a better realization, creates more value, and preserves jobs, despite cyclical downturns and recessions. The development of small and medium-sized family enterprise represents the fastest way and cheaper to develop national economies. SME are the backbone of economic development of countries in
* Lorik Abdullahu, Kandidatë në PhD Universiteti i Prishtinës-Fakulteti Ekonomik
Don-Quixotism of Poetry On the Courage of Writing Poetry at a Time of Rapacity
Get PDFWriting poetry at the time of modernity is intellectual courage. In the 21st century modernity. Writing poetry at this time means defying all modernity. Could it be that poetry and modernity are the extremes of two different cultures? Although this question is extreme, one thing is certain: modernity and poetry are very far apart from each-other. In particular, modernity and poetry in Kosovo are very far apart from each-other, but the same is true elsewhere, because the country is only becoming a wild copy of the elsewhere
The Common Albanophone Media Market, between Reality and Utopia
Get PDFEven though the albanophone media operates in a common space, of a geographic continuity and a population that speaks the same language; this media is divided in three separated markets, within the geographic borders of the Republic of Albania, Republic of Kosovo and the Republic of Macedonia. Practically, there are no political barriers for the distribution of the media products in all these markets. Especially, after the independence of the Republic of Kosovo and the Ohrid Agreement of 2001, that somehow solved the situation of the Albanians in Macedonia, there are no political barriers in the communication process among the Albanians. Even though the conditions created have been favorable, there have been not so many attempts to create common media spaces. After 1999, the TV channels have been the first to start the attempts in creating common albanophone media space. The creation of this joint media space through the visual media has been facilitated also from the satellite transmissions of the most important TV channels in Albania and in Kosova. In this common communicative space, the Albanian TV channels: Top Channel, Klan TV have the biggest audience in Kosova and in Macedonia. The Kosovar Tv channels or the TV channels of Macedonia have a much smaller audience in Albania. On the other hand, only Top Albania Radio and Radio Tirana have an audience in a part of the territories inhabited from Albanians in Kosova, Macedonia and Montenegro. The other radios cannot transmit outside the territories of the Republic of Albania, Republic of Kosovo and the Republic of Macedonia. Only in the cross border areas between Albania, Kosova, Macedonia and Montenegro, some local radios have an audience that goes beyond the local communities within the territories of the country they transmit.
The press is a medium with the most limited communication in the albanophone area. Practically, the Albanian print media that is
* Prof. Asoc. Dr. Mark Marku, Department of Journalism and Communication
Albanian TV programming on the eve of the switch over to digital terrestrial broadcasting
Get PDFThe paper addresses the television programs’ production and analyzes this content for national coverage television stations in Albania. Television programming in Albania has moved quickly toward quantitative and qualitative growth over a period of 10 years, but is still dominated by top-down perspective look at the audience, which remains mostly a passive one. Television stations, mostly imitate each other in their program structures and strategies. The paper gives statistical data of 2013 for three national coverage television stations of the different TV genres. The paper sets the focus on the development of Albanian TV market at the point of transition to digital terrestrial television broadcasting, as the deadline is set for mid June 2015. Television management, as a specific form of business management, presents some of its characteristics through program percentage occupied by each of the television genres in the structure of TV programming. The “economy of television”, figures and numbers of advertisement revenues and audience seems to take priority over television programming, and this is also present in Albania nowadays on the verge of a digital terrestrial TV broadcasting. The Sustainable Development Index for the media industry and also the effect of business management factor in Albania are presented in the paper
The right to free expression in Kosovo rate
Get PDFThe paper work focuses to analyze the regulated rate of media during the media transition period, into a specified context of public relations, as well as ethical and professional impact of this norm that has to do with the freedom to speak, to distribute and get information. The approach will focus on public media report, the audience, ethical obligation and legal rights in the society of Kosovo after 1999. The regulatory rate is being analyzed divided into two periods: the first, period after the war, from 1999 to 2006, when the Kosovo society was administered by UNMIK (the Constitutional Framework, media regulations and administrative decisions) and the second period before and after the recognition of the state of Kosovo by the international community, from 2006 to 2014, when the rate is approved by the legislature of the Republic of Kosovo
The impact of Public Relations in media during election campaigns
Get PDFThe increase and strengthening of the public relations (PR) industry has directly impacted media content. Nowadays, in Albanian media it is almost impossible to find TV programs – talk shows, news, newspapers, magazines and the like – in which public relations are not present. The main reason is that media and public relations are considerably correlated. It should be noticed that the presence of public relations in media is higher during the election campaigns because political parties and politicians try all they can to influence the editorial line of the newscasts in order to meet their political goals. This article aims to show how public relations impact media content, especially during election campaigns. The research questions that this study poses are: how public relations impact quality of information communicated to the media? What is the role of public relations in the so-called “agenda-setting” theory of media? Does the media financial crisis affect journalism- public relations relationships and, if that is the case, in what way? In conducting this research, we have relied on empirical data, which include interviews conducted with stakeholders in the media industry, such as journalists, editors, as well as previous research in this field
The phenomenology of sub local reporting on the web
Get PDFGenerally, in theory, it is known that digital audience should be particularly closely interested in information of mass communication. Online News becomes interesting when affects a space as close as possible to individuals who receive it. This does not exclude at all the interest of recipients in the message on international news, but always provided this happens only if it remains closely connected with issues of space closer to a community of people, or target audience.
The arrival of mass media on the Internet, together with the development of social media is associated with the idea that now is the turn of sub local or hyper local news, therefore of information covering areas very close toindividuals that make audiences. It is precisely this aspect that we are interested in this treatise. What namely does it mean that the content of news or information dealing with priority issues or topics within a geographical, social, territorial area around individuals that make audiences? So what is the digital news covering the near periphery of the individual or what it is in other word proximity, the micro social news and sub local space when we are talking in the context of mass communication in Internet?
We emphasize this because in the contemporary Western literature we are still in a phase of debates regardingthe above, there are interesting concepts, but which seem to have not yet been developed properly, and therefore leave room for comments and other assumptions. Also, because in the mass media in Albania, and Albanian ones, as a rule, often wehave a mechanical displacement of the contents of information from one platform to another
Aspects of the multimediality developed in Albanian online journalism
Get PDFA large number of scholars consider multimediality as one of the essential features of online media. Distinguishing between “multi- media” and “multiple media”, most researchers define the multimediality used in online media as the integration of two or more mediums or media formats in the process of reporting for online journalism. Based on the theoretical literature, the proposed paper is intended to shed light on the specifications and features of multimediality developed into major news websites localized in Albania. The research on multimediality of the news websites is focused in two plans: At first are studied separately multimedia elements that are used in online news reporting. Thus, making a kind of deconstruction of the concept of multi-media, this paper studies the use and specifics of photos, info- graphics, animations, videos and audios, analysing them as separate multimedia elements used in online news reporting. Later, in another plan, these multimedia elements are studied as part of “multimedia storytelling” package. Multimedia storytelling applied through the integrated multimedia package, represents actually the highest level of multimediality of a news website and reflects the maximum use of the web capacity in this regard. The work undertaken in this paper aims to highlight the experience and the problems of the multimediality applied in major news websites in Albania, in comparison with models, achievements and best global practices in this field. Under this optics it is hoped that this trial be a useful study for media agencies operating in the field of new media and online journalism. Analysis and conclusions of this study are supported by an extensive empirical research conducted over a period of several years by the author of this research. The study also offers relevant and useful recommendations for online media activity in the future
Mistakes that students of English Language make in using adverbial clauses of time
Get PDFTo know a language does not only mean to know its vocabulary, but how to link the words, the word order in a clause as well as the order of clauses in a sentence, their role and their relations to each other. The relationship of the clauses in a sentence is especially important concerning complex sentences, in which the clauses are not of the same level but show a dependency. So, precisely the adverbial clauses of time are the ones that are highly complicated and create confusion. For this reason, most of the people try to avoid them, and use simple clauses instead, nevertheless, this somehow loses the meaning and originality of the idea. This means that although complex, adverbial clauses of time are crucial in explaining our ideas and thoughts. Based on the great number of the adverbial clauses of time, on the meanings that they convey as well as on the manner how the meaning is expressed, this paper will concentrate on mistakes that students of English Language make when using adverbial clauses of time. It will focus on the structure of the adverbial clauses of time, as well as their use