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Digital Stimuli in Visual Behavioral Research: Effects, Prevalence, and Development of Alternative Methods
Ferrari Versus Red Bull: An Investigation of the Different Marketing Strategies of Two Formula 1 Juggernauts
As media has evolved, many teams across a variety of sports have changed their marketing strategies to remain relevant in popular culture. This study analyzes the marketing strategies of two Formula 1 (F1) teams, Ferrari and Red Bull, to show that, despite not placing first in a championship since 2008, Ferrari still maintains importance and power in the sport. The literature review provides a background on the sport of F1 and sports media, including trends in sponsorship deals and media campaigns. The analysis was conducted in two parts, looking into the social media of each team alongside the marketing used during the races themselves. The social media of both teams were analyzed for how directly they centered the team’s performance in the races and the presence of non-race related media. The case study consisted of three races from the 2023 season and was conducted to showcase the way the teams showcased their sponsors on race day. The conclusion of this analysis was that while Red Bull produces more diverse content on social media, Ferrari still has the largest sponsorship deals in F1. This finding highlights the critical role of pedigree in F1 as Ferrari is not actively advertising their sponsors in media campaigns or winning championships. Future research should conduct more detailed economic analysis into how a team’s racing success affects the sponsorships they are offered and how emerging teams can keep up with established teams in the sport
There’s Something about The Fifth Season: Negotiating Difference, Violence, and Freedom
Through an exploration of N.K. Jemisin’s The Fifth Season, I argue that black women’s speculative fiction is not just a literary genre, but a theoretical-intellectual endeavor. Weaving together Black feminist thought with Black women’s speculative fiction, I show how black women speculative writers, in fact, create and enact theories through their work’s foundation, granting additional insight into black intellectual work and the experiences of black women currently and historically. The Fifth Season is a particularly rich example of a theoretical literary work because it enters into conversation with a range of topics including (but by no means limited to) difference, the ways such logics are weaponized to create systemic violence, and how enslavement and the legacy of colonial wars and projects hinders the ability to maintain a wholistic sense of self and alters an individual’s conceptions of freedom and future. That is to say, it is not that we read the literature through a theoretical lens but that the literature is creating and supporting the intellectual/theoretical fields. In using a black feminist theoretical framework, including both traditionally understood theory and other speculative fiction work – like Nnedi Okorafor’s Binti and Octavia E. Butler’s “Amnesty” – to understand Jemisin’s world, I aim to not only demonstrate its theoretical nature, but also emphasize how operating within genre fiction offers the freedom to explore possible routes to our future and what that may look like
Narrating Pain Beyond the Binary: Exploring Trans-dimensional Approaches to Chronic Pain Management and Treatment
Health inequities in U.S. healthcare disproportionately impact marginalized populations such as queer and TGNC (Transgender and Gender Non-Conforming) individuals. Chronic pain research traditionally focuses on analyzing singular dimensions of pain and illness rather than multidimensional and intersectional analysis. I argue that clinical practitioners and other healthcare providers of chronic illness and chronic pain can learn significantly from their queer and TGNC patients on non-binary perspectives and approaches. I conducted several interviews with patients of chronic pain and chronic illness that also identify as queer and TGNC to hear their personal lived experiences in U.S. healthcare, and what steps need to be taken in their perspective to address health inequities in the queer community. Reviewing the literature, I argue that there are missing discourses in pain research, such as multidimensionality and nonpharmacologic treatments, that deserve illumination and awareness by clinical practitioners. The methodologies I utilize illuminate multiple dimensions of critical feminist disability discourse as well as clinical research in pain medicine; by illustrating the limitations of the Likert pain scale in particular I argue that multidimensional measurements of pain should be included in clinical assessment and treatment. Throughout the interviews, participants reported lived experiences along with their familiarity with coping mechanisms, social supports, accessibility to care, feeling out of place in the hospital as a queer and TGNC individual, and politicization of chronic conditions that involve reproductive organs. I conclude that queer and TGNC patients of chronic illness and chronic pain have immeasurable wisdom in their lived experiences navigating U.S. healthcare and can raise awareness amongst clinicians of systemic health inequities in the measurement and treatment of chronic pain and chronic conditions
Examining VR and AR Exposure Therapy through Comprehensive Analysis and Innovative Solutions
This study investigates the integration of Virtual Reality (VR) with exposure therapy for treating acrophobia, utilizing Unity to create immersive simulations that replicate high environments for therapeutic use. It assesses VR’s effectiveness and user interaction in delivering graduated virtual height exposures. The research emphasizes VR design principles for therapy, including user comfort and presence, and compares Unity with Unreal Engine for developing therapeutic VR applications. Through both quantitative and qualitative analysis, including feedback and usability tests, the study highlights VR’s potential in enhancing phobia treatment strategies, particularly for fear of heights. The findings indicate that VR exposure therapy, powered by game engines like Unity, offers promising advancements in phobia treatment, suggesting a more accessible and engaging therapy approach. This contributes to the understanding of VR in mental health, proposing a blend of technology and traditional therapy
« Je cheminerai avec toi » : Le rôle des communautés engagés dans le travail de Service Jésuites aux Refugies
This study seeks to understand the correlations between external influences and the work of Jesuit Refugee Service. To best understand if and how external factors influence, JRS USA and JRS France are both studied within the framework of each country\u27s unique historical context of refugee resettlement, current legal procedures, and public opinion. This thesis opens by providing an in-depth overview of Jesuit Refugee Service as an organization, important terminology and classifications, and differentiation in the meaning of the word “refugee” according to the United Nations, the United States of America, and France before analyzing each country more intensely
An Analysis of Stratigraphic, Paleoecologic, and Geochemical Variability in the Squaw Bay Formation, Michigan Basin
The “Squaw Bay Formation,” a middle Devonian mixed carbonate-clastic unit located in the Michigan Basin, was named almost 100 years ago by Warthin and Cooper (1935) for a single, poorly exposed outcrop of condensed strata. Since then, the stratigraphic term has been used inconsistently in the subsurface where the unit is stratigraphically expanded, but should also be revised because it is a derogatory term for Native American women. The goal of this study is to aid in the renaming process for this formation by determining its variability and defining boundaries. To accomplish this, the current research combines lithostratigraphy, paleoecology, and geochemical analyses of the Krocker 1-17, State Chester Welch 18, and Paxton Quarry cores to provide background information needed to revise the formation.
The “Squaw Bay Formation” in core is composed of dominantly argillaceous limestone and calcareous shale and is characterized by a crinoid and brachiopod fauna. Further lithologic analysis was helpful in locating the contact, which is primarily a pyritized hardground, between the “Squaw Bay” and the underlying Traverse Group. Lithologic analysis could not, however, indicate a definitive location for the overlying transitional contact with the Norwood Member. Lithostratigraphic data and pXRF analysis both indicated a potential subdivision of the “Squaw Bay Formation” into two units while magnetic susceptibility analysis suggests a three-member subdivision. Future research on this formation, especially in geochemical fields, would likely be beneficial in determining the upper contact and decisively subdividing the formation
Gridiron Gladiators: Death and Violence in Early Years of College Football 1860s-1920s
My Independent Study looks back into the beginnings of American football and its development during the early years. The savage violence that led to many deaths, yet the sport continued to grow. Awfully close in many ways to being banned in states and the federal government but America’s game persevered. The connections between the media and the escape to violence will lead to the unification of men regardless of their socio-economic level. A perfect pairing with young college males looking for an escape this game blossoms on college campuses across the country. Using journals from the early heroes of football and media coverage during this period to understand how Americans reacted to this sport and its development from a savage game to a more sophisticated sport. Why is this violent sport so loved and why do people continue to play and support it knowing the danger? This project will find a deeper connection to how violence and the development of football coincide in American men at the turn of the 20th century in a college setting
Looking for Barriers for Asian College Students in Seeking Help from Psychological Counseling
This paper investigates the mental health disparities in service utilization among Asian international students and Asian Americans within the higher education context. Despite the increasing prevalence of mental health disorders and an expansion of services, Asian and Asian American populations continue to engage in these resources at significantly lower rates compared to their white and domestic counterparts. Utilizing quantitative analyses, this study examines the influence of cultural stigma, mental health literacy, and concerns of \u27losing face\u27 on help-seeking behaviors among Asian students, aged 18-25, in comparison to other demographic groups. The results reveal that while stigma and negative attitudes towards seeking professional help did not significantly differ between Asian and Caucasian students, a substantial gap in mental health literacy was evident. Additionally, the concern about \u27losing face\u27 was mildly present across all demographics, suggesting cultural shifts in perceptions of mental health. The study addresses the pressing need for culturally tailored mental health interventions and the enhancement of mental health literacy to bridge the utilization gap and advocates for a broader inclusion of cultural competence in mental health services provision. The conclusions drawn have implications for developing supportive frameworks within educational institutions and point to future research directions that include longitudinal and qualitative studies to further understand the dynamics of mental health service utilization among Asian students