Library and Information Research (LIR)
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    Editorial

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    A comparative study of marketing management in British and German university libraries (PhD Thesis)

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    Within the last decade, the environment in which university libraries operate has dramatically changed. The rise of Conservative Governments in both Britain and Germany and the resulting shifts in public policy as well as the declining economic situation have led to a drastic decrease in resources. Librarians have had to find ways to cope with fewer funds in an environment which is growing ever more competitive. A useful tool for increasing the effectiveness of a library is marketing management. Marketing management is a means to achieve effective financial management, to use existing resources more efficiently and to create new resources in a customer-centred and market-oriented way

    Editorial

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    Group News, News and Views & Policy Points

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    Dundee College’s Literacy Information Skills Project

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    In 2009, Dundee College libraries had no formal literacy skills program despite having trained library staff with a variety of abilities and backgrounds. At the same time, the curriculum manager for Special Programs was keen to improve the information and digital literacy skills of specific groups within this area, but was unsure where to find support. Through open discussion with the library team, the possibility of using specialist library skills to develop an information literacy program was considered, with the official launch of the Literacy Information Skills project in the same year. The project has been very successful in both discrete areas and across the student population. The development of materials for the course has provided a bank of information literacy materials for the College and led to the development of further sessions on a variety of study and soft skills. Outcomes of the project have included both improved literacy skills and improved confidence and social skills

    Editorial: Information Literacy and Lifelong Learning

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    Older people, information, and social networks in rural Cumbria: doctoral research in progress.

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    Despite there being larger numbers of older people in rural populations in the UK, there has been very little research undertaken with this group. The research uses a social ethnographic approach grounded in information and social network theory. The paper describes the progress so far, places the research within a theoretical context, describes the way stage one fieldwork was undertaken and identifies the themes that emerged to inform stage two design. The second stage fieldwork is described using some of the initial findings from the observation, interview and participant diary data collected. The paper concludes that the research will provide a unique insight into the social networking of information amongst active older people in a very rural community in the rural North Pennines and inform the planning of service provider information provision for this population group

    Book Reviews

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    WALTON, Graham and BOOTH, Andrew (eds.). Exploiting knowledge in health services BR0PHY,Peter (ed.),The New Review of lnformation and Library Research,Volume 9, 2003 BAKER, Dovid. The strategic management of technorogy: a guide for library and information services Booth, Andrew ond BRICE Anne. (eds.) Evidence-based practice for information professionals

    Framing the subject: a subject indexing model for electronic bibliographic databases in the humanities.

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    This article reviews in detail an MA dissertation to assess the scope and value of electronic bibliographic databases in the humanities. A model is developed and demonstrated to determine essential and desirable indexing terms and to highlight some inherent complexities. Features of commercially available databases are assessed against this model. The author concludes with some personal observations on the dissertation experience and on prospects for further research in this area

    Book Reviews

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    Human aspects of library automation Anne Morris and Hilary Dyer Electronic resources: access and issues Mary Beth Feck

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