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1712 research outputs found
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Faire l'expérience de la musique : du gilet vibrant à l’inclusion des personnes sourdes ou malentendantes dans la culture
No full textJournée d'étude: Recherche-action autour des médiations sensorielles dans le domaine culturel, organisée par 50° nord - 3° est / pôle arts visuels Hauts-de-France & territoires transfrontaliers, Fresnoy, Lille
Lean 4.0 Deployment Case Studies in UK Industrial Companies: Lessons Learned
No full textInternational audienceThe current paper aims to fill this gap through case-based research, understanding from empirical data the application of Lean 4.0 in four UK companies. The findings showed that Lean 4.0 represents an excellent strategy to improve the manufacturing systems’ performance, mainly productivity, flexibility, real-time data accessibility, and quality control. Also, it was possible to confirm that financial resources, adversity to change, and process complexity are the main barriers to Lean 4.0
Accès aux soins, organisation et continuité des parcours de soins des enfants : une recherche action en réponse aux défis des CMPP de Haute Marne, menée de septembre 2022 à septembre 2025
No full textInternational audienc
Introductory Keynote : Art as conversations on other possible worlds ?
No full textInternational audienc
L'art de l'éco-blanchiment: Les couleurs verte et bleue dans le langage visuel des banques
No full texthttps://www.dysfunction-journal.net/post/720933882478870528/dysfunction-8-
Technostress and creativity. Exploring the role of IT Mindfulness and Psychological wellbeing
No full textInternational audienc
The impact of war for innovation processes and sustainable development of Ukraine’s agriculture sector
No full textInternational audienc
Alexa is the New Influencer: An Empirical Studybased on a Relational View
No full textInternational audienceThis paper explores the potential of voice assistants (VAs) as influencers and their ability to replace or complement human influencers. VAs are increasingly popular tools for marketing and advertising, providing access to a wide range of information services. VA recommendations have been found to be more effective than consumer reviews in changing consumer behavior when perceived as credible and useful. Nevertheless, existing research has not explored the full potential of VAs in influencing consumer behavior beyond these factors. This paper identifies relevant behavioral factors that affect consumers' decisions to follow VA recommendations. An empirical study of 510 participants revealed that parasocial relationships, peer influence, self-image congruence, and interpersonal attraction positively affect consumers' decisions to follow product purchase recommendations by VAs. The findings extend our understanding of consumers' behavior towards VAs and provide theoretical and practical implications for marketing and information systems research
A performance index for traditional retailers incorporating digital marketplace: benchmarking through data envelopment analysis (DEA)
No full textInternational audienceIn competitive markets, such as electronic commerce, evaluations of base-level performance and benchmarking are fundamental for retailers focusing efforts. Hence, we propose a new and practical approach to measuring retailers’ relative performance and benchmarking through a unique index that integrates digital, physical, and financial factors. We investigated 13 traditional retailers controlling 36 marketplaces (i.e., online platforms) in Brazil in 2020. The traffic to the marketplace, the companies’ inventory, capital intensity (physical infrastructure), and gross margin were used in the slacks-based measure and data envelopment analysis (DEA) model, followed by a slacks-based measure super-efficiency model for the sensitivity analysis. Companies’ relative performance is then determined, as well as thei customized targets for achieving efficiency. Three types of marketplaces are explored: pure (direct sales from suppliers to consumers for a fee), reselling (products purchased from suppliers and resold), and hybrid (both options direct and resale, depending on the product). Although data envelopment analysis has already been applied to examine retailers’ performance, there are few extant applications to e-commerce. Our findings show that retailers who operate through specialized (normally reselling) marketplaces tend to be inefficient, and retailers prefer to manage one non-specialized (normally hybrid) marketplace and focus efforts on achieving efficiency instead of managing many marketplaces inefficiently