ROAR: Repository for Open Access, Archives, and Research (Univ. of North Alabama)
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Lights and Shadows - Volume 62 - 2023
Art and Literature Magazinehttps://roar.una.edu/lightsandshadows/1003/thumbnail.jp
Game On!: Creating Community and Engagement through Team Trivia at the Library
This article details how Collier Library and Information Services at the University of North Alabama developed an engaging and collaborative team trivia program for their campus community. This program, originally planned as a single event, has grown into an almost monthly series of competitive, hilarious, and raucous student trivia throwdowns. The paper details how each event is structured, including registration, advertising, game design, and assessment. Also addressed is the staffing necessary to make the event work smoothly and how they have included student workers in the process, and how collaboration with campus partners has benefited the program as well
The Survival of Punic Identity in the Imperial Roman Age
After the Roman conquest of Carthage in 146 BC, North Africa began the process of becoming a Roman Province. From the 1st century AD onward, the surviving culture of the Carthaginian and Punic peoples underwent significant changes that better incorporated it into the Roman world. The Punic religion became adopted into the Roman Pantheon and took on Roman attributes while the Punic language survived mostly intact thanks to the written form adopting the Latin alphabet by the 2nd century AD
Alabama\u27s French Connection
During the seventeenth century, a race to expand European empires into the New World was underway. Many explorers landed on shores that were far from where they had intended to arrive. What many perceived as mistakes, others saw as opportunities. Louis XIV was determined to expand his empire and establish a larger French dominance in North America. He and his minister of finance, Jean Baptiste Colbert, recognized that France was in a position to expand New France and the French Empire’s territory by following a previously spoken plan laid out by French explorer, René-Robert Cavelier, Sieur de La Salle in the 1680s. Control of the Mississippi River was crucial for the success of this plan. It meant an increase in trade and travel along the river and the potential of propelling France to the supreme power in North America. They determined that for the success of such a project, a substantial colonial presence near the mouth of le fleuve Colbert and le Golfe du Méxique, inclusive of the area of modern Alabama was necessary. France intended its new colony to connect New France with the Gulf of Mexico and eliminate constant aggravation from foreign vessels and possibly increase trade and commerce along this route. There was also a need to build relationships with the Native groups of the Mississippi River Valley and the interior of the Gulf Coast to keep Britain from advancing her colonial claims westward and dominating the colonial landscape of North America. Brothers Pierre LeMoyne, d’Iberville and Jean-Baptiste Le Moyne, de Bienville set out to establish those settlements that Louis XIV and his court envisioned even as the environment of European politics was in upheaval. European politics and rivalry interacted with the French project on the Gulf Coast and Mississippi Valley during its earliest years
Looking in Jefferson\u27s Mirror: Thomas Jefferson\u27s Evolving Representation in Public History
Thomas Jefferson\u27s legacy entertains a high level of debate and controversy. Though he left a dense record of historical documents, the debate surrounding his words and actions has allowed for differing interpretations and representations over time. This study will focus on Jefferson\u27s representations in public history with specific emphasis on examining the limitations or distortions present in these interpretations. Analysis of the image of Jefferson in public history reveals larger social and cultural influences in American society. This investigation will incorporate the way in which public history interpretations of Jefferson reflect and influence public views on race, class, and gender. Understanding the evolution of Jefferson\u27s legacy is important to grasp the environment in which much of Jefferson\u27s public history was created. Awareness of the selective use of details and the constructed image of Jefferson in both historiography and public history can help the public recognize the gaps still present in our understanding of the past and of American identity
Allocation in Dual-Channel Retailing using Simulation: Fulfillment Cost and Cycle Time Considerations
Omni-channel retailing has grown exponentially since the onset of the COVID-19pandemic and the associated increase in demand for fully online and buy-online-pickup-in-store(BOPIS) shopping options. As part of the evolution of demand fulfillment, retailers mustreassess their fulfillment strategies with a focus on maintaining or improving customer service(in the form of product availability, shortened order fulfillment cycle times, and order accuracy)while maintaining or reducing inventory and order fulfillment costs (which incorporate orderpick, packaging, and delivery costs). Achieving these objectives may include store fulfillmentin addition to direct fulfillment from distribution facilities. The purpose of this research is toevaluate inventory allocation decisions in a retail dual-channel order fulfillment process,incorporating store fulfillment, for the purpose of minimizing order fulfillment costs and orderfulfillment cycle time. A case approach, combined with discrete-event simulation modeling, isused to determine optimal inventory levels at both facilities. Strategic decision points are alsoassessed to maximize customer service within the bounds of cost constraints. Opportunities forfurther order fulfillment improvements are also discussed
The Cultural Function of the IR: How the University of North Alabama’s RoOAR Repository Built a Culture of Trust
Common Error in Brand Perception Survey Research: Cell Assignment Strategies
Today marketing researchers are faced with many challenges in the pursuit of high quality, affordable survey data collection. Frequently researchers would like to measure the perceptions of multiple products or brands and then gather detailed information about each. However, when respondents qualify to answer questions about many of the entities (i.e., brands or products), there may not be enough time to answer questions about all of them. It becomes even more challenging to achieve the necessary sample size per entity when invariably some of the entities are of low incidence. Therefore, the researchers typically assign the respondents to answer questions about a subset of the entities using one of the three most common strategies. Given that incentives are frequently used to address non-response, the assignment strategy is used to minimize the sample size and cost as well as ensure the quality of the data. This paper examines the efficiency and effectiveness of the Random Assignment (randomly assigning respondents to one of the entities for which they qualify), Least-Filled Sampling (assigning respondents to the entity for which they qualify which has the fewest completed responses at the time) and Lowest-Incidence-First Sampling (assigning respondents to the lowest incidence entity for which they qualify) using a study from the Home Improvement Research Institute which evaluated products from fifteen different home improvement projects. The results will be discussed, including an evaluation of bias and error, and two possible solutions to address the error are presented