Melayu Arts and Performance Journal
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A Feminist Semiotic Study on the Symbolic Meaning of Femininity in the Book Cover Design: There’s a She-Wolf Inside Every Woman
Full text linkThis study explores the symbolic meaning of femininity embedded within the visual elements of the book cover "Ada Serigala Betina dalam Diri Setiap Perempuan" (There’s a She-Wolf Inside Every Woman) through a feminist semiotic lens. Utilizing Roland Barthes' theory of semiotics, the research analyzes the cover’s color palette, illustrations, typography, and layout, all of which visually represent the identity, power, and resistance of women from a cultural feminist perspective. The dominant use of pastel purple signifies not just aesthetic softness, but a deeper connection to the Suffragette movement, highlighting resistance and spiritual strength. The illustration of multiple women without facial detail, accompanied by the shadow of a howling she-wolf, reflects the rejection of conventional beauty standards and emphasizes the inner strength and diversity of women’s identities. Bold sans-serif typography reinforces the assertive message of empowerment. The study concludes that the book cover is not merely a promotional medium, but a visual discourse that deconstructs patriarchal norms and amplifies feminist ideology through symbolic and inclusive design. Ultimately, the book cover functions as a communicative artifact that embodies the collective journey and struggle of women within a patriarchal framework
Manatiang Piriang dalam Era Globalisasi: Studi Kasus Minangkabau
Full text linkArtikel ini menganalisis tradisi Manatiang Piriang dalam konteks globalisasi dengan fokus pada tiga aspek utama: penurunan minat terhadap tradisi Manatiang Piriang, keberlanjutan identitas dan budaya Minangkabau, serta perubahan gaya hidup dan nilai-nilai. Seiring berkurangnya generasi muda yang mempertahankan tradisi yang ada, yang kini telah beradaptasi di rumah makan Padang, penelitian ini menggunakan pendekatan kualitatif melalui studi literatur untuk menyajikan analisis dan sintesis terhadap sumber-sumber yang relevan. Temuan memberikan wawasan mendalam tentang evolusi Manatiang Piriang dalam era globalisasi, merespons tantangan masa kini dengan solusi yang tepat dan responsif. Kajian ini juga mengeksplorasi bagaimana tradisi kuliner ini bisa berfungsi sebagai jembatan antara pelestarian budaya dan adaptasi terhadap tren global. Selain itu, penelitian menyoroti pentingnya pendidikan budaya dalam mengintegrasikan nilai-nilai tradisional dengan kehidupan modern. Akhirnya, artikel ini mendiskusikan peran pemuda dalam revitalisasi tradisi yang menghadapi risiko kepunahan, mengusulkan strategi untuk meningkatkan keterlibatan mereka dalam praktik budaya
TRANSFORMASI SOSIAL MELALUI SEKOLAH KELUARGA DI KELURAHAN KUBU GULAI BANCAH KOTA BUKITTINGGI DALAM MENINGKATKAN KUALITAS KELUARGA
No full textKeluarga modern menghadapi berbagai tantangan yang berpotensi melemahkan ketahanan dan kualitas interaksi antaranggota keluarga. Globalisasi dan perkembangan teknologi telah mengubah pola komunikasi dan peran dalam keluarga, sehingga diperlukan strategi adaptasi yang tepat untuk menjaga keseimbangan sosial. Penelitian ini bertujuan untuk menganalisis efektivitas program Sekolah Keluarga di Kelurahan Kubu Gulai Bancah, Kota Bukittinggi, dalam meningkatkan ketahanan keluarga melalui peningkatan keterampilan pengasuhan, komunikasi, serta pemahaman terhadap nilai-nilai budaya dan norma sosial. Permasalahan utama yang dikaji dalam penelitian ini adalah bagaimana transformasi sosial akibat modernisasi mempengaruhi peran keluarga serta sejauh mana program Sekolah Keluarga dapat membantu keluarga dalam menghadapi perubahan tersebut. Pendekatan kualitatif dengan metode fenomenologi digunakan untuk mengeksplorasi pengalaman subjektif keluarga dalam program ini. Teknik purposive sampling diterapkan untuk memilih informan yang relevan, terdiri dari orang tua peserta program, fasilitator, serta tokoh masyarakat. Data dikumpulkan melalui wawancara mendalam, observasi partisipatif, dan analisis dokumen, yang kemudian dianalisis dengan model Miles & Huberman yang mencakup reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa program Sekolah Keluarga memiliki peran signifikan dalam meningkatkan kesadaran orang tua terhadap pentingnya pola asuh yang tepat serta memperkuat komunikasi dalam keluarga. Selain itu, program ini berkontribusi dalam mempertahankan nilai-nilai budaya dan norma sosial di tengah pengaruh globalisasi dan digitalisasi. Namun, efektivitas program masih perlu ditingkatkan melalui evaluasi berkelanjutan agar tetap relevan dengan perubahan sosial yang terjadi
The Form of the Brahim Nalo Song in the Kalinong Musical Tradition in Kampung Baruh, Tabir District, Merangin Regency, Jambi Province
No full textThis study aims to analyze the form and function of the song Brahim Nalo in the Kalinong musical tradition in Kampung Baruh, Tabir District, Merangin Regency, Jambi Province. The research employed a qualitative method with a descriptive-analytical approach through literature review, observation, interviews, and documentation. The findings reveal that Brahim Nalo has a simple compositional structure with short verses, a repeated answer melody performed twice, and no division between sections. Its musical form consists of a single complete melodic cycle with an interrogative phrase as the opening and a responsive phrase as the closing. Repetition functions as both a transition and reinforcement of the song’s message. In terms of function, Brahim Nalo serves as a medium of communication, emotional expression, entertainment, and aesthetic satisfaction, while also strengthening cultural identity, ensuring continuity of tradition, and fostering social cohesion among the people of Kampung Baruh. This study concludes that Brahim Nalo is not only of musical value but also plays a vital socio-cultural role, making it an integral part of community life and contributing to the preservation and enrichment of Indonesian traditional music
PERANCANGAN MEDIA PROMOSI KOMUNITAS SENI KUFLET PADANG PANJANG
Full text linkThe Kuflet Art Community is an art community focused onliterature and theater, offering a platform for artists toexpress their creativity as part of a group with sharedinterests. An effective promotional media concept isnecessary to address the challenges in reaching a wideraudience and strengthening the community's image, which ishighly dedicated to literacy. The target audience for thisdesign includes artists, art practitioners, and anyoneinvolved in the arts in Padang Panjang City. The methodsused in designing the promotional media include data collection through observation, interviews, andquestionnaires to understand the needs and characteristicsof the community. The design process is carried out byapplying design and animation principles relevant to theidentity of the Kuflet Art Community. The promotionalmedia is designed to provide information about thecommunity's programs, achievements, and relationships in an engaging and communicative manner. The design resultsinclude promotional media capable of convincing andinviting the target audience to join the Kuflet Art Communityand increasing public awareness of the community'sexistence. The media mix produced includes videos, posters, flyers, brochures, x-banners, stamps, business cards, lanyards, and various merchandise. This design is expectedto be the first step in a broader sustainable promotionalstrategy
The Creative Efforts of the Arra’Sye Pelayangan Community in Promoting and Developing the Arab-Malay Zapin Dance in Jambi City
Full text linkThis study examines the creativity of the Arra’sye Pelayangan community in developing the Arab-Malay Zapin dance in Jambi City. The Arab-Malay Zapin is a performing art resulting from the cultural interaction between Arab and Malay traditions, carrying strong historical, aesthetic, and religious values within the Pelayangan community. The aim of this research is to analyze the creative strategies employed by the community to preserve and further develop the dance so that it remains relevant within contemporary cultural contexts. This study utilizes a qualitative approach with data collected through interviews, observation, and documentation. The analysis is based on theories of creativity and dance form. The findings show that the Arra’sye Pelayangan community has introduced innovations in movement structure, floor patterns, musical accompaniment, costumes, and performance presentation while maintaining the authenticity of traditional values. The community also ensures regeneration through regular training and by involving local youth in various performances. Additionally, contemporary adaptations in aesthetics and staging are implemented to enhance the appeal of the dance to younger audiences. These creative efforts demonstrate that traditional performing arts can continue to grow through a balanced approach that integrates cultural preservation with contemporary artistic needs
The Role And Function Of Mantau Arts In The Community Of Merangin District, Jambi Province
Full text linkMantau is a traditional music from Bangko District, Merangin Regency, Jambi Province. Mantau historically comes from a rhyme song carried by the Anman tribe who arrives at the port of Central Sumatra Island. The performance of mantau is sung by one person and the poems are arranged spontaneously into a rhyme form. Mantau underwent several changes on it’s performance, such as the formation of players, and the addition of musical instruments. In the past, mantau was only sung by one person, both male and female, but now mantau can be sung by two or more peoples, both male and female, from children, teenagers, to adults. The musical instruments are also varied. Nowaday mantau uses other musical instruments such as violin, drum, gong, and wooden kelintang for the vocal accompaniment which previously did not exist in mantau. Uniquely mantau music still survives and popular for it's community. This study seeks to see how mantau can survive and analyzed it through the musical aspect as well as the social aspect. The theory used to answer the problem proposed in this study is the "use" and "function" theory which is formulated by Alan. P. Merriam. The research method that used in this research is the ethnographic method. This study found that in its musical aspect, mantau has its own characteristics that make it different from other music in the archipelago, especially Jambi Province. The uniqueness lies in "sentak" which exist in the melody of the Mantau song. Meanwhile, in the social aspect, mantau is used by its supporting community as a medium for expression both for the older generation and young generatio
Tuju: Arketipe’s impression of Pakasiah In Music Composition “Jerat”
Full text linkPakasiah is one of the mystical phenomena found in the Koto Nan Gadang area, Payakumbuh City. Pakasiah is performed to subdue or conquer a spouse, done by a wife towards her husband. The event of Pakasiah is portrayed in a music composition titled 'Jerat' which is developed using a Psychoanalytic approach, where aspects found in the perpetrators involved in the Pakasiah event are concluded, namely the desire and purpose behind performing Pakasiah. This desire is rooted in the human subconscious, like fears, desires, and so on that are embedded within oneself, referred to as shadow’s archetypes. These aspects are then analogized to musical elements that have relevance to works with extra-musical ideas. This music composition is developed through stages including exploration, material identification, and application with an Impressionist musical style approach. Overall, the work Jerat has the structure with the name Tuju, which embodies the archetypal aspect of the performer Pakasiah then developed into a musical composition in ensemble format
Representasi Identitas Budaya dalam Cerita Rakyat Nusantara: Kajian Strukturalisme Levi-Strauss
Full text linkFolktales, as part of the rich oral literary tradition of the Indonesian archipelago, play a significant role in shaping and representing the cultural identity of a society. This study aims to examine the narrative structures within Indonesian folktales using Claude Lévi-Strauss’s structuralist approach, which focuses on binary oppositions and the logical relationships between story elements. The method employed is qualitative-descriptive, utilizing narrative text analysis on five folktales from various regions in Indonesia, such as Malin Kundang (West Sumatra), Timun Mas (Java), The Legend of Lake Toba (North Sumatra), The Crying Stone (Kalimantan), and Sangkuriang (West Java). The findings reveal that beneath the variety of stories and geographical settings, there are recurring structural patterns, such as conflicts between child and parent, human and nature, or good and evil. These patterns reflect cultural values deeply held by the storytelling communities, such as respect for parents, moral consequences, and a spiritual relationship with nature. By mapping the structures within these folktales, the study finds that Indonesian folktales do not merely deliver entertainment or moral lessons, but also serve as symbolic representations of collective cultural identity. This study is expected to enrich the understanding of Indonesia’s oral cultural heritage and open pathways for cross-cultural interpretation through a structuralist lens
Electronic Dance Music as a Creative Economy Product in Indonesia: A Social and Economic Analysis
Full text linkThis research examines the development of Electronic Dance Music (EDM) as a commodity in Indonesia and analyzes its accompanying challenges and moral considerations. EDM has rapidly evolved into a high-value commodity within Indonesia's entertainment and creative industries. Through literature study, this research identifies several key challenges in the development of EDM as a commodity, including illegal music distribution, copyright issues, the balance between commercial value and artistic integrity, and the potential for over-commercialization. The findings indicate that optimizing EDM as a commodity requires a balanced approach between commercial interests and cultural preservation. Government support, collaboration between artists, strengthening of music infrastructure, and increased awareness and music education are necessary to ensure sustainable development of the EDM industry while maintaining Indonesia's cultural heritage. This research contributes to understanding the dynamics of the EDM industry in Indonesia and provides recommendations for its sustainable development.