IREK – AESM: Institutional Repository of Economic Knowledge
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Analiza cunoștințelor în domeniul IT a studenților anului I în contextul studiior online
Get PDFSAJIN, Vlada. Analysis of the knowledge in the IT field of the first year for the students in the context of online studies = Analiza cunoștințelor în domeniul IT a studenților anului I în contextul studiior online. Coord. șt.: CHICU, Olga. In: Simpozion Ştiinţific Internațional al Tinerilor Cercetători, (8-9 aprilie 2022) [online]: Culegere de lucrări ştiinţifice. Ediţia a 20-a. Chişinău: ASEM, 2022, vol. 2, pp. 239-242. ISBN 978-9975-3590-3-0 (PDF).The COVID–19 pandemic significantly influenced the educational system, which had to adapt urgently to the crisis situation. Therefore, ASEM as many other universities has moved to online education. The survey was developed in order to emphasize the level of internet access and the provision with technical equipment of the first year ASEM students. CZU: 378.012[371.3:004.738.5]; JEL: C83; DOI: https://doi.org/10.53486/9789975359030.4
The role of university image and its impact to competitive advantage
Get PDFJOMIR, Eudochia. The role of university image and its impact to competitive advantage. In: Development Through Research and Innovation - 2022 [online]: The 3nd International Scientific Conference: Online Conference for Researchers, PhD and Post-Doctoral Students, August 26th, 2022, Chişinău. Chişinău, ASEM, 2022, pp. 77-84. ISBN 978-9975-3590-5-4 (PDF).A great competition among universities existing today is to attract and recruit new, the best and brightest students. This reality must be observed and analysed from various points of view to maximize competitive advantage. Universities must be able to face the challenges of globalization and are required to improve facilities and image of the high educational institutions. People are more selective and a good image or reputation will get better results and a better attractiveness of a university. Because of increasing interest for educational marketing field, this study aims to identify the role of university image in the process of choosing the institution by candidate students. CZU: 378.4:[339.138:371.15]; JEL: M31; I23; DOI: https://doi.org/10.53486/dri2022.0
Managementul crizelor în cadrul organizațiilor
Get PDFŢÎMBALIUC, Natalia. Crisis management within organizations = Managementul crizelor în cadrul organizațiilor. În: Strategii şi politici de management în economia contemporană [Resursă electronică]: conf. şt. intern., ediţia a 7-a, 9-10 iunie 2022. Chişinău: ASEM, 2022, pp. 94-99. ISBN 978-9975-147-65-1 (PDF).The problem of crisis management is discussed in various fields. Organizations, as a key component of today's society, are not exempt from this important issue. This study aims to analyze crises and crisis management in organizations. Crises are inevitable, and organizations are not exempt from the need to manage them, no matter how prepared they are. This article aimed to examine the concepts of crisis and crisis management, the types of crises, the patterns and stages through which crises pass in organizations. It is the responsibility of managers to include crisis prevention and management in organizations' strategic plans, with the aim of minimizing the unwanted effects that crises have on the organizations' activity. CZU: 005.334:334.7; JEL: H12, D23
Strategii manageriale inovaționale – un drum sigur în atingerea competitivității
Get PDFCORBU, Viorel, SUSLENCO, Alina. Innovative managerial strategies – a surefire way to achieve competitiveness = Strategii manageriale inovaționale – un drum sigur în atingerea competitivității. In: Economic Security in the Context of Sustainable Development [online]: The collection of the Online International Scientific-Practical Conference, 2nd Edition, December 17, 2021. Chişinău: ASEM, 2022, pp. 157-162. ISBN 978-9975-155-73-1.The paper will perform a theoretical-methodological analysis of successful managerial strategies that can be applied in enterprises. The aim of the research is to identify successful innovative management strategies that can be applied in pandemic enterprises. A special place in the research was given to the identification of the most relevant innovative strategies that can be applied by companies in a pandemic context. Research methodology: analysis, synthesis, induction, deduction, abduction, qualitative research, documentation. In conclusion, we can reiterate that the most relevant strategies that can be applied in the context of the pandemic are the innovative strategies adapted to the difficult economic situation. JEL: L26, M10, M15
Gradul de satisfacție al doctoranzilor privind serviciile Bibliotecii Științifice a ASEM
Get PDFNICUȚĂ, Ina, CHERADI, Natalia. The satisfaction degree of doctoral students with the services provided by the ASEM Scientific Library = Gradul de satisfacție al doctoranzilor privind serviciile Bibliotecii Științifice a ASEM. In: 30 years of economic reforms in the Republic of Moldova: economic progress via innovation and competitiveness [online]: The International Scientific Conference dedicated to the 30th Anniversary of the establishment of the Academy of Economic Studies of Moldova, September 24th-25th, 2021, Chisinau. Chișinău: ASEM, 2022, vol. 2, pp. 399-407. ISBN 978-9975-155-64-9.The article presents the results of the research of the degree of satisfaction of doctoral students regarding the services of the Scientific Library of Academy of Economic Studies of Moldova, the conclusions and recommendations for improving the informational service of doctoral students. DOI: https://doi.org/10.53486/9789975155649.59; CZU: [021.4:378.22]:005.336 + 303.621.35; JEL: I2
Управление корпоративной культурой как компонент маркетинговой стратегии развития предприятия
Get PDFTARANYCH, Andrii, TARANYCH, Oksana. Corporate culture management as a component of marketing strategy of enterprise development = Управление корпоративной культурой как компонент маркетинговой стратегии развития предприятия. În: Strategii şi politici de management în economia contemporană [Resursă electronică]: conf. şt. intern., ediţia a 7-a, 9-10 iunie 2022. Chişinău: ASEM, 2022, pp. 68-77. ISBN 978-9975-147-65-1 (PDF).Corporate culture management determines the increase of efficiency of enterprise development in the market both direct stimulation of work of the personnel, and influence on external environment and consumers. The paper considers corporate culture as a component of marketing strategy of enterprise development. The purpose of the work is to determine the theoretical foundations of corporate culture in the organization, and to identify ways to improve the management of corporate culture as part of the marketing strategy of enterprise development on the example of PJSC «Volynholding». The work is based on the use of general economic provisions of the theory of marketing, branding, brand management and management of strategic development of enterprises, which are related to determining the role of corporate culture in improving the economic efficiency of the enterprise. As an additional methodological basis, the main provisions of economic theory, the theory of labor management, organizational behavior of the enterprise were used. The author proposes a qualitative composition of the management system of the components of corporate culture, which forms the organizational core, the center of influence on the internal environment of the enterprise. Such a system determines both the socio-psychological climate within the enterprise and determines the nature of the interaction of its organizational components (subsidiaries, departments, individual employees) on the external environment, is the starting point for developing a strategy of its corporate social responsibility. As an element of scientific novelty, an approach to the development of a management system that will support management decisions on the management of corporate culture in the enterprise as part of a marketing strategy. It connects the three components of the marketing system that form the company's brand as an employer, the brand of social responsibility and partnerships in the ecosystem «territorial marketing – regional cooperation – cluster», which embodies the socio-ethical component to complement and maintain the company's brands in the market. CZU: 005.73:334.7(477); JEL: B 49, D 21, L 29, M 14, M 31
Состояние развития цифровой экономики в Республике Беларусь
Get PDFPUGACHEVA, Olga. State of development of the digital economy in the Republic of Belarus = Состояние развития цифровой экономики в Республике Беларусь. În: Strategii şi politici de management în economia contemporană [Resursă electronică]: conf. şt. intern., ediţia a 7-a, 9-10 iunie 2022. Chişinău: ASEM, 2022, pp. 218-229. ISBN 978-9975-147-65-1 (PDF).Despite a significant number of works, there is still no clear understanding of what the digital economy is and how to assess the level of its development. Therefore, the aim of the study is to assess the state of the digital economy of the Republic of Belarus on the basis of the modern international system of indicators for the development of the digital economy and the movement towards the information society, which uses official statistics and data from one-time surveys for different levels of society, economic and social activity. To this end, the ecosystem of the digital economy and indicators of its development are considered, the place of the Republic of Belarus in the rankings of the digital economy, the development indicators of the information and communication technologies sector and the impact of digitalization on the activities of organizations of the Republic of Belarus are analyzed. As a result of the study, the state of development of the digital economy in the Republic of Belarus and the prospects for its development are substantiated. CZU: 004.7:338.1(476); JEL: O1, O2, O3, O4, O5
Impozitele și taxele - rolul acestora în dezvoltarea economică a Republicii Moldova
Get PDFSTURZA, Ion. Taxes, their role in the economic development of the Republic of Moldova = Impozitele și taxele - rolul acestora în dezvoltarea economică a Republicii Moldova. Coord. șt.: BERGHE, Nadejda. In: Simpozion Ştiinţific Internațional al Tinerilor Cercetători, (8-9 aprilie 2022) [online]: Culegere de lucrări ştiinţifice. Ediţia a 20-a. Chişinău: ASEM, 2022, vol. 2, pp. 105-109. ISBN 978-9975-3590-3-0 (PDF).The role of taxes and duties in the development of the Republic of Moldova results from the fact that they are the main sources of financing of the objectives set by the state. Being an important link in the economy, they can easily influence the decisions at national level, for this reason they must be studied in as much detail as possible. CZU: 336.22:338.1(478); JEL: G18, G28, G38, G53; DOI: https://doi.org/10.53486/9789975359030.2
Strategies for Improving the Tax Environment through Institutional Modernization
Get PDFŢURCANU, Igor. Strategii de îmbunătățire a mediului fiscal prin modernizare instituțională = Strategies for Improving the Tax Environment through Institutional Modernization. In: Economica. 2022, nr. 2(120), pp. 85-100. ISSN 1810-9136.Sarcina de bază a unei instituții fiscale moderne constă în dezvoltarea relațiilor cu mediul de afaceri prin îmbunătățirea mediului fiscal. Tratamentul echidistant, echitabil și corect va contribui la sporirea încrederii contribuabililor față de această instituție. Pentru a realiza această sarcină, administrația fiscală de stat trebuie să fie într-un proces permanent de modernizare și schimbare instituțională, implementând strategii la nivel de programe de dezvoltare, conformare voluntară, prevenirea și combaterea evaziunii fiscale, adoptare de soluții digitale. Studiul realizat de autor și-a trasat ca sarcină să abordeze problematica modernizării instituționale prin îmbunătățirea mediului fiscal, contribuind prin aceasta la sporirea încrederii mediului de afaceri față de această instituție. Demersul științific a pornit de la ideea, de a reconcilia interesele Serviciului Fiscal de Stat cu cele ale mediului de afaceri, pentru a menține un dialog constructiv și reciproc avantajos în materie de administrare fiscală. CZU: 336.225.2(478); JEL: H21, H22, H26. DOI: https://doi.org/10.53486/econ.2022.120.085
************************************************************************************************************************************* The basic task of a modern tax institution is to develop relationships with the business environment by improving the tax environment. Equidistant, fair and equitable treatment will help increase taxpayers’ confidence in this institution. In order to accomplish this task, the state tax administration body must be in a permanent process of modernization and institutional change, implementing strategies at the level of development programs, voluntary compliance, prevention and combating tax evasion, adoption of digital solutions. The study carried out by the author has set out as a task to address the issue of institutional modernization by improving the fiscal environment, thereby contributing to increasing the confidence of the business environment towards this institution. The scientific approach started from the idea of reconciling the interests of the State Tax Service with those of the business environment, in order to maintain a constructive and mutually beneficial dialogue on tax administration. CZU: 336.225.2(478); JEL: H21, H22, H26. DOI: https://doi.org/10.53486/econ.2022.120.08
Rolul administratorului insolvabilității în procesul de insolvabilitate a întreprinderilor
Get PDFBOLDURESCU, Mihaela. The role of the insolvency administrator in the porcess of insolvency = Rolul administratorului insolvabilității în procesul de insolvabilitate a întreprinderilor. Coord. șt.: TIGHINEANU, Alexandra. In: Simpozion Ştiinţific Internațional al Tinerilor Cercetători, (8-9 aprilie 2022) [online]: Culegere de lucrări ştiinţifice. Ediţia a 20-a. Chişinău: ASEM, 2022, vol. 2, pp. 25-28. ISBN 978-9975-3590-3-0 (PDF).The administrator plays an important role in the process of insolvency. This research is focused on the main responsibilities of the administrator in the process of insolvency, the principles that guide the administrator in their activity and how important is the part they have in this process. It also touches on the notion of insolvency and the legal regulation of the process in national legislation, as well as the requirements to become an insolvency administrator in the Republic of Moldova. CZU: 347.736:334.72; JEL: K2, K00. DOI: https://doi.org/10.53486/9789975359030.0