Academic Journal of Digital Economics and Stability
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Scientific and Theoretical Approaches Dedicated to Agriculture Support on the Basis of the Principles of Innovation Management
Get PDFThis article examines the current state of scientific and theoretical views on supporting the agricultural sector based on the principles of innovation management, and also analyzes the experience of some countries. Based on the results of the analysis, conclusions were developed based on some scientific and theoretical views
The Role of Indigenous Medical Devices and Equipment Development in Medicine
Get PDFThe market of modern medical hardware-software complexes and other innovative devices remains a promising sector of the contemporary economy, despite the spread of the coronavirus infection in 2020. The most significant feature of this market is driven by the advancement of digital medicine and prospective solutions for human health maintenance.
In the modern state, the healthcare industry as a whole, and specifically, the medical technology sector, stands as a priority direction for development.
The relevance of this article is tied to the new qualities of the medical equipment market amidst the development of economic globalization processes, digitalization, and factors of scientific and technical progress, as well as the state’s policies to support competition, competitiveness, and innovative industrial growth within the medical equipment field. Trends and prospects in the development of the global medical equipment market serve as a guideline for countries undergoing active market reforms, including the Republic of Uzbekistan. Therefore, studying international experience will aid in identifying and formulating recommendations for enhancing the functioning of the considered sector, thereby fostering the development of domestic competitive industries, which underscores the practical significance of this work
Personal Selling and Marketing Communication Analysis through Consumer Purchase Decisions on the Marketing Effectiveness of Manado Grill House Restaurant during the Covid-19 Pandemic
Get PDFanalyze purchasing decisions that affect the effectiveness of Grill House marketing during the covid 19 pandemic. The results show that Personal Selling (X1) has a significant effect on purchasing decisions (Y1) with a significance value of 0.000 < 0.05 and a t value of 4,598 > 1,984. So Personal Selling has a significant effect on Purchase Decisions. The results showed that Personal Selling (X1) had a significant effect on Purchase Decisions (Y1) with a significance value of 0.000 < 0.05 and a t value of 4.598 > 1.984. So Personal Selling has a significant effect on Purchase Decisions. 05 and the t value is 4,598 > 1,984. So Personal Selling has a significant effect on Purchase Decisions. The results showed that Personal Selling (X1) had a significant effect on Purchase Decisions (Y1) with a significance value of 0.000 < 0.05 and a t value of 4.598 > 1.984. So Personal Selling has a significant effect on Purchase Decisions. 05 and the t value is 4,598 > 1,984. So Personal Selling has a significant effect on Purchase Decisions. The results showed that Personal Selling (X1) had a significant effect on Purchase Decisions (Y1) with a significance value of 0.000 < 0.05 and a t value of 4.598 > 1.984. So Personal Selling has a significant effect on Purchase Decisions.Personal Selling (X1), Marketing Communication (X2) on the Purchase Decision variable (Y1) has a strong correlation effect on the number 0.684.The results showed that Personal Selling (X1) had a significant effect on Marketing Effectiveness (Y2) with a significance value of 0.238 > 0.05 and a t value of 2.787 > 1.984. Marketing Communication (X2) has a significant effect on Marketing Effectiveness (Y2) with a significance value of 0.412 > 0.05 and a t value of 5.326 > 1.984. personal selling, marketing communication and purchasing decisions on the effectiveness of marketing is .0.816
Analisis Strategi Pemasaran Produk 3I Networks Pada PT. Asuransi Jiwa Central Asia Raya Cabang Manado
Get PDFThis research is qualitative research that aims to analyze the marketing strategy of 3i Networks products at PT. Central Asia Raya Life Insurance. 3i Networks is a life insurance product that combines the concepts of Insurance, Investment, and Income. The company's growth nationally in terms of income through insurance premium payments has been very significant since the birth of the product. However, in Manado City, the development of 3i Networks didn't grow rapidly. Therefore, this study analyzes factors both internally and externally through the SWOT scheme; strengths, opportunities, weaknesses, and threats. This study uses a descriptive qualitative method by taking 15 people informants from company managers to leaders and customers of 3i Networks in Manado. Collecting data using interview and observation techniques using unstructured interview guidelines. The results showed that based on the weight and rating diagram of each element of the SWOT matrix, it can be seen that PT. Central Asia Raya Life Insurance Manado Branch is currently in quadrant I, namely the marketing strategy used is an Aggressive Strategy. This can be seen from the company PT. AJ Central Asia Raya Manado Branch has the Coordinates of Internal Factor Analysis Summary (IFAS) = 2.53 and Coordinates of External Factor Analysis Summary (EFAS) = 3.16 so the coordinates are located at 2.58; 3.1
The Most Important Aspects of Studying the Living Standards of the Population
Get PDFThis article discusses issues related to the study of social protection, living standards and well-being, as well as the standard of living of the population
Moral Issues in the Minds of East Thinkers and Their Analysis
Get PDFThis article provides a scientific approach to the moral views of Eastern thinkers. He has created works of art and journalism, as well as the works of foreign and local scholars
Improving the Economic Impact of Increasing Foreign Investment in Uzbekistan in the Digital Economic Environment
Get PDFIn this article, we will focus on improving the economic aspects of increasing foreign investment in Uzbekistan in digital economic conditions, the economic essence of foreign investment and the necessity of attracting it to the economy; investment policy of the Republic of Uzbekistan; forms of attracting foreign investment to the national economy and its world experience of regulation; main directions of attraction of investments to the Republic of Uzbekistan; investment program of the Republic of Uzbekistan; the opinion is expressed that Uzbekistan has a number of advantages for attracting foreign investment, in all conditions for entering the group of countries where huge foreign investments are being directed
Improving Competences in Musical Rhythmical Gymnastics in Future Teachers of Physical Education and Physical Culture
Get PDFIt is important to implement a system of training specialists in the field of physical culture and sports on the basis of perfect sequence and continuity. This article discusses the specifics of improving the professional competence of future physical education teachers
The Role and Importance of Monetary Policy in the Country’s Economy
Get PDFThis article focuses on the monetary policy pursued by the Central Bank of the country to ensure the stability and efficiency of the money supply and credit sector, the ongoing reforms to improve the monetary system and measures to improve them. dedicated to. This article discusses the main directions of monetary policy, the analysis of existing problems and shortcomings, as well as a number of proposals and recommendations to address the problems and shortcomings in this area and to further improve the system
The Role of Education in the Development of Human Capital in Uzbekistan
Get PDFThe article considers the leading role of education in the formation of human capital. The article is devoted to the features of the process of formation of human capital, which, according to the author, is one of the key factors in the development of education. The article defines the concept of human capital, reveals its features, identifies the reasons for the emergence of interest in it in the field of economics and education. The ongoing work on the development of the education system of the Republic of Uzbekistan is analyzed