Rumah Jurnal Institut Pesantren KH. Abdul Chalim
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Eksploitasi Gender Dalam Industri Hiburan: Analisis Sosiologi Narasi Media Digital
Get PDFEksploitasi perempuan dalam industri hiburan merupakan isu kompleks yang sering tersembunyi di balik narasi populer. sementara konteks sirkus, khususnya di Indonesia, masih minim perhatian akademik. Penelitian ini bertujuan memahami bagaimana podcast membingkai narasi mengenai kekerasan dan ketimpangan gender dalam kerja hiburan. Pendekatan kualitatif dan analisis isi tematik, unit analisis mencakup episode podcast Deddy Corbuzier di YouTube yang membahas pengalaman perempuan di industri sirkus. Data primer berupa transkrip podcast, sedangkan data sekunder berasal dari literatur terkait eksploitasi gender di sektor hiburan. Mengacu pada teori George Simmel tentang struktur sosial, hasil penelitian menunjukkan bahwa eksploitasi bersifat sistemik, mencakup aspek fisik dan psikologis, serta dilegitimasi relasi kuasa yang timpang. Podcast memberi ruang alternatif bagi korban, meski respon publik yang patriarkal membatasi transformasi sosial. Studi ini menekankan pentingnya sinergi media, hukum, dan masyarakat dalam memperkuat perlindungan perempuan
Integration of Risk Strategy of PT Bukit Asam, Tbk Subsidiaries
Get PDFRisk management in State-owned enterprise (SOEs) in Indonesia presents difficulties from operational risks to regulatory complexity. SOEs that have subsidiaries, such as PT Bukit Asam Tbk (PTBA) struggle with the effective implementation of structured and comprehensive risk management frameworks. This research aims to identify and propose a precise method for developing a risk strategy (Risk Capacity, Risk Appetite, Risk Tolerance, and Risk Limit) that can be integrated from the SOE holding company to its subsidiaries, and to strengthen the risk management framework's resilience for reliable and efficient implementation. The methodology employing quantitative followed by qualitative approach and stick to Indonesian Ministry of SOEs guidelines (PERMEN BUMN PER-2/MBU/03/2023 and SK-6/DKU.MBU/10/2023). Independent variables influencing the framework include financial metrics (NWC, Retained Earnings, NOPAT), regulatory requirements, and best-practice allocation models (equity-based, profit-based, asset-based). The dependent variable is the successfully integrated and defined risk strategy for the holding and its subsidiaries. Data includes financial reports of subsidiaries of a major Indonesian SOE for the 2019-2023 period, alongside qualitative data from Focus Group Discussions (FGDs) and questionnaires. Results for a representative subsidiary indicate a NOPAT-based Risk Capacity of 102.000 million rupiah, a Risk Appetite of 17% of Risk Capacity, and Risk Tolerance of 18.7%. The equity-based Risk Limit distribution method yielded 2.838 million rupiah, differing from SK-6/DKU.MBU/10/2023 calculations with comparisons with Altman Z-Score
The Impact of Silicon Valley Bank Bankruptcy on Startup Funding
Get PDFThis research explores how the collapse of Silicon Valley Bank (SVB) influenced startup funding trends in the United States. Using panel data comprising 23,061 startup funding rounds sourced from S&P Capital IQ, the study evaluates shifts in investment behavior before and after the collapse through Ordinary Least Squares (OLS), Difference-in-Differences (DiD), and subsample regression methods. The results show varied impacts depending on the funding stage. Early-stage startups saw a notable 9% rise in funding after the SVB incident, whereas later-stage startups experienced an equivalent 9% decline. Syndicated investments were linked to higher funding amounts at all stages, with more pronounced effects in early-stage rounds. In addition, established tech companies secured significantly less funding compared to non-tech firms in the post-collapse period, highlighting a broader reassessment of valuations within the tech industry. Overall, the findings indicate that the SVB failure led to a reallocation of capital rather than a universal funding downturn, with investors shifting toward more cautious, targeted investments particularly favoring smaller, early-stage ventures amid heightened systemic uncertainty
The Influence of Product Quality, Brand Image, and Content Marketing on Consumer Satisfaction (Study on Roti Mox in Surabaya)
Get PDFThis study aims to determine the significant effect of Product Quality, Brand Image, and Content Marketing both simultaneously and partially on Consumer Satisfaction on Roti Mox products in Surabaya. This type of research is associative research with a quantitative approach. Variable measurement uses a Likert scale with criteria ranging from strongly disagree to strongly agree. This sampling technique uses a non-probability sampling method by applying a purposive sampling approach. The population used in this study were active followers of Instagram @rotimox in Surabaya City with a sample size of 100 respondents. The data collection method used a questionnaire distributed to respondents who met the criteria. The data analysis technique used the SPSS version 30 program. This study states that the variables Product Quality, Brand Image, and Content Marketing simultaneously have a significant effect on Consumer Satisfaction of Roti Mox products in Surabaya. The results of the study also showed that there was a positive and significant effect of Product Quality, Brand Image, and Content Marketing partially on Consumer Satisfaction of Roti Mox products in Surabaya
The Effect of Non-Physical Work Environment and Organizational Commitment on Turnover Intention Among Employees of PT. X in Surabaya
Get PDFThe purpose of this study is to examine how the non-physical work environment and organizational commitment affect employee turnover at PT. X in Surabaya. In this study, a 1-5 Likert scale was used to measure the opinions, attitudes, and perceptions of individuals or groups regarding certain social phenomena. Responses to this scale could be positive or negative statements regarding an individual's attitude. The following study involved all 67 salesmen of PT. X in Surabaya. A saturated sample method was used to collect samples. SmartPLS 3 software was used to analyze the data after the questionnaire was distributed. The advantage of this software is that it requires a relatively small sample size compared to its competitors, and the bootstrapping method allows data to be distributed in a non-normal manner. The results of the study show that a good non-physical work environment and organizational commitment reduce employees' desire to leave PT. X in Surabaya. The following conclusion shows that a good non-physical work environment and high organizational commitment have a negative and significant effect on employees' desire to leave the company
Stunting Budget Management Analysis in South Halmahera Regency
Get PDFThis study aims to evaluate the effectiveness of stunting budget management in the South Halmahera Regency. A qualitative approach was employed through structured interviews with leaders of BAPPELITBANGDA, the Health Office, and three program beneficiaries. The findings indicate that the effectiveness of financial management is strongly influenced by the quality of budget planning, discipline in implementation, and transparent and accountable supervision and reporting. The budget planning process was assessed as adequate, marked by cross-sector involvement to ensure the implementation of both sensitive and specific interventions. Although the stunting budget has increased over the past three years, in 2023 only 9 out of 23 priority activities were effectively realized. The study also identifies several inhibiting factors, including limited regional budget capacity and high dependence on central government funding, suboptimal cross-sectoral coordination, and underutilization of real-time data by relevant local government agencies. Additionally, high poverty levels pose a significant challenge to efforts in accelerating stunting reduction. These findings highlight the need to strengthen budget management capacity, improve inter-sectoral coordination, and optimize the use of information technology to support data-driven decision-making
The Influence of Digital Marketing, Product Quality, and Consumer Behavior on Purchase Decisions at Point Coffee Cirebon
Get PDFThis study aims to analyze the influence of digital marketing, product quality, and consumer behavior on purchasing decisions at Point Coffee Cirebon. This study uses a quantitative approach with a survey method involving 150 respondents who are consumers of Point Coffee Cirebon. Data were collected through a questionnaire that measures consumer perceptions of digital marketing, product quality, and behavioral factors that influence their purchasing decisions. Data analysis was carried out using multiple regression methods to test the influence of each independent variable on purchasing decisions. The results of the study indicate that digital marketing, product quality, and consumer behavior significantly influence consumer purchasing decisions at Point Coffee Cirebon. Specifically, effective digital marketing through social media platforms has a major positive impact on purchasing decisions, followed by product quality which is the main factor in attracting consumers. These findings provide important implications for Point Coffee managers in formulating more targeted marketing strategies that are in accordance with consumer preferences. This study is expected to provide insight for coffee entrepreneurs in improving their business performance through the implementation of appropriate digital marketing strategies and improving product quality
The Influence of Content Marketing and Influencers on Online Buying Interest in Motorcycle Spare Parts at TikTok Shop
Get PDFThis study aims to analyze the influence of content marketing and influencers on generation Z's online buying interest in motorcycle spare parts products on the TikTok platform. Using a quantitative descriptive method with survey techniques, the study involved 200 respondents of generation Z TikTok users who had purchased motorcycle spare parts products through purposive sampling. Data was collected using an online questionnaire with a Likert scale and analyzed using SPSS. The results showed that all variables were valid and reliable with normally distributed data. Multiple regression analysis resulted in the equation Y = 8.837 + 0.220X1 + 0.515X2, showing content marketing (t = 5.632; sig = 0.000) and influencers (t = 7.148; sig = 0.000) have a significant positive effect on online purchase intention. The F test shows Fcount = 154.877> Ftable = 3.04 with a significance of 0.000, proving that both variables simultaneously have a significant effect. The coefficient of determination of 0.611 shows content marketing and influencers explain 61.1% of the variation in online purchase intention, with a strong correlation of content marketing (r = 0.714) and influencers (r = 0.741). The findings confirm digital marketing strategies through content marketing and influencer marketing are effective in increasing Generation Z's online purchase intention on motorcycle spare parts products on the TikTok platform
Analysis of the Role of Communication Competence, Credibility, and Information Quality Of The “Tanya” Chatbot on Tokopedia Consumers’ Purchase Intention: A Mediating Approach Through User Satisfaction in the Era of Smart E-Commerce
Get PDFThe development of digital technology has driven the adoption of chatbots as one of the innovations in customer service within e-commerce platforms. Tokopedia, as one of Indonesia’s leading e-commerce platforms, introduced the chatbot “TANYA” to enhance user experience. However, the effectiveness of chatbots in influencing users' purchase intention remains a question, considering various factors that may affect online purchase decisions. Therefore, this study examines the influence of communication competence, information quality, and credibility on purchase intention, with satisfaction as a mediating variable among Tokopedia chatbot users. This research employs a quantitative method using a survey approach with 195 respondents who are users of the “TANYA” chatbot on Tokopedia. Data analysis was conducted using PLS-SEM with SmartPLS software. The results indicate that communication competence, credibility, and satisfaction positively and significantly affect purchase intention, while information quality positively affects satisfaction. Furthermore, satisfaction is proven to mediate the relationship between information quality and purchase intention. This study contributes to enriching the digital marketing literature on the effectiveness of chatbots in shaping consumer satisfaction and purchase intention. It also provides managerial implications for e-commerce platform managers in optimizing chatbot features to increase purchase transactions
Analysis of the Influence of Capital Structure, Working Capital Turnover, and Profitability on Firm Value with Firm Size as a Moderating Variable (Industrials and Basic Materials Sector Listed on the IDX)
Get PDFThis study aims to examine the effect of capital structure, working capital turnover, and profitability on firm value with firm size as a moderating variable in the Industrials and Basic Materials sectors listed on the Indonesia Stock Exchange (IDX) for the period 2021–2023. Using a quantitative approach and associative research type, this study employs secondary data through documentation techniques. The sampling method used is purposive sampling, with a final sample of 73 companies that consistently published sustainability reports. The analytical method used is Moderated Regression Analysis (MRA), preceded by classical assumption testing. The results indicate that capital structure, working capital turnover, and profitability each have a significant and negative effect on firm value. Additionally, firm size significantly moderates the relationship between working capital turnover and profitability on firm value but does not moderate the relationship between capital structure and firm value. The coefficient of determination (R²) shows that 91.4% of the variation in firm value can be explained by the variables in the model. These findings suggest that optimal capital structure, effective working capital management, and consistent profitability considering firm size are critical to sustaining firm value