Journal of Community Development
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Branding Produk Sebagai Solusi UMKM di Masa Pandemi
One of the major threats in today's economic world is Corona Virus Disease 2019 (Covid-19). With this virus, of course, has a big impact and becomes an obstacle to various sectors of the Indonesian economy, especially MSMEs. Product branding is a solution for MSMEs to have economic resilience during the Covid-19 Pandemic. Based on the problems faced by partners, the solution proposed in the PKM Stimulus this time is to provide additional insight to partners (MSMEs) about product branding, so that it is hoped that MSMEs are easy to market products, right in ordering, easy to recognize, and loyal customers. The solutions provided are activities that provide knowledge and insight for MSMEs in knowing and understanding product branding as a solution for MSMEs, especially during the Covid-19 pandemic, so that MSMEs can survive the Covid-19 Pandemic. Participants participated in this activity enthusiastically. The event began with registration, followed by reading the curriculum vitae. Then the speaker gave a presentation on Product Branding for 30 minutes, followed by a discussion with the participants. After 2 question sessions, there were still those who wanted to ask questions, so there was another question session opening by giving the opportunity to 2 questioners. So that it can be indicated that the socialization participants welcomed the training activities positively
E-Katalog dalam Pemasaran Barang/Jasa Pada Usaha Mikro Kecil Menengah (UMKM) Dalam Masa Pandemi Covid-19
Indonesia is one of the developing countries where economic growth in Indonesia is growing rapidly both materially and non-materially, this need can be in the form of procurement of goods / services. The challenge faced by micro, small and medium agro-industry players (MSMEs) is to maintain growth in local and global markets. With the Covid-19 pandemic this has also affected trade in Indonesia, namely the shifting behavior of trading patterns has changed, which was originally carried out directly (offline), now it is required to be indirect (online) so that the business continues. In realizing the success of achieving the vision in the economic sector at a broader level with the development of technology, especially in the procurement of goods / services quickly, precisely, transparently and efficiently in reaching customers. In Presidential Regulation No. 54 of 2010 concerning Government Procurement of Goods / Services, it is intended to facilitate MSMEs in carrying out marketing of goods / services through the E-Purchasing mechanism with the E-catalog system, to support government procurement in the era of the Internet of Things (IoT) to be aligned. with the changing times with the aim of making the organization more responsive, transparent and accessible so that checks and balances occur. This e-catalog is the government's way of encouraging MSMEs to rise again in the era of adapting to new habits or new normal to overcome the impact of decreased turnover in order to strengthen and empower MSMEs
Pelatihan dan Pendampingan Pencatatan Keuangan di UMKM Rindu.Id di Kabupaten Jember
SMEs have an important role in the economy, but to be able to develop, many of them face problems, there are capital access andmarketing. The difficulty of accessing capital is because SMEs do not yet have financial reports. This program aims to socializethe benefits of small business financial management, conduct training on daily recording transactions, and prepare financialreports. For the socialization of small business financial management, the accounting cycle and financial management benefitboth personal and institutional are presented. Then the implementation practice of delivering socialization materials. Therecording of daily transactions and preparation of financial reports follows the rules of SAK ETAP with many conveniences forSMEs compared to PSAK, which has more complex reporting requirements. From assisting the preparation of financialstatements, we can produce income statements and reports on changes in capital. We encountered problems when preparing abalance sheet because of Rindu.Id does not have current asset reports and inventory reports in the warehouse
Sosialisasi Akad-akad Ekonomi Syariah pada BUMDes di Desa Kaotan Blimbingsari Banyuwangi
BUMDes is an instrument that drives the macro economy at the village level based on local potential and wisdom. Management of BUMDes in a professional manner can be a solution in order to advance and prosper all elements of village society.BUMDes Mitra Sejahtera is the BUMDes of Kaotan Blimbingsari village which has business activities in the form of buying and selling food and renting agricultural equipment. The management of Mitra Sejahtera BUMDes has been carried out on a traditional conventional basis. The majority of the people in Kaotan Blimbingsarivillage are Muslims with the value of mutual cooperation that thrives in the community.BUMDES business activities must be based on benefits and do not contain elements of persecution (tyranny) for the community.Departing from the spirit of doing changes for the better, the condition of the Kaotan village community and the principles of BUMDes business activities, the authors conclude that the implementation of the Sharia economic system is a solution for BUMDes Mitra Sejahtera. Therefore, the socialization of Islamic economic contracts is an important necessity for the managers of BUMDes Mitra Sejahtera. The socialization material includes Sharia business principles and forms of Sharia contracts.The implementation of this activity is packaged in a workshop. Activities carried out using the method of lectures, discussions and practices at the Kaotan Village-Owned Enterprise. This activity is carried out not once but through several stages in accordance with the material that has been compiled by the presente
Optimalisasi Pemanfaatan Daun Kelor Sebagai Produk Olahan Bernilai Gizi dan Bernilai Ekonomi Tinggi
Moringa oleifera is the one of familiar plants in Harjomulyo Village. The one factor of the number moringa plants in Harjomulyo Village because it’s too easy to grow in tropical climates, have high rainfall and are resistant to dry seasons. The problem of Harjomulyo Village is a lack of knowledge related to nutritional value and high economic value related to moringa plants which are widely available in Harjomulyo Village. The aim of this service is to educate the Moringa plant into processed nutritious food that has high economic value for the people of Harjomulyo Village. In solving the problem, it is carried out by extension methods and discussions about the benefits of moringa plants for health and fulfillment nutrition for family, technical counseling on the process of moringa sticks, packaging of moringa sticks, and business and marketing analysis of moringa sticks
Pemberdayaan Masyarakat Dalam Dukungan Suami Dengan Pemilihan Jenis Kontrasepsi Iud Pada Wanita Usia Subur di Kelurahan Ladang Bambu Kecamatan Medan Tuntungan
Intra-Uterine Devices are an effective, safe and convenient contraceptive option for many women Husband support in family planning is a tangible form of men's concern and responsibility. Husbands who are the head of the family must be wise in making decisions, both for themselves and for their family members including their wives. This community service aims to increase husband support with the selection of Intra uterine Device contraception in women of childbearing age. subjects in the community service activities were women of childbearing age in Mango Village, Ladang Bambu District, totaling 15 people. At the initial stage, an approach was made to the residents to deliver counseling material using the lecture method, the implementation of immunization assisted by the village midwife and continued with a question and answer session.Community service activities with the title "Community Empowerment in Increasing husband support with the selection of Intra Uterine Device contraceptive types in women of childbearing age in Mangga Village, Medan Tuntungan District, 2022" were carried out on Saturday, January 29, 2022 at 09.00 WIB until completion. At the time of the activity, residents who came to register, then heard counseling material about increasing husband support with the selection of Intra Uterine Device contraceptive types in women of childbearing age, data collection was carried out which was assisted by the village midwife. It is expected for health workers to conduct health counseling to women of childbearing age, and mothers know the benefits of the type of contraceptive Intra Uterine Device in women of childbearing age
Implementasi Bank Sampah Pada ST. Kerta Budi Luhur untuk Pengelolaan Sampah Organik dan Anorganik
ST. Kertha Budi Luhur is the youth organization of the Kayumas Kelod traditional banjar which was founded around 1995. One of the social activities of the Sekaa Teruna is to focus on environmental and waste issues. Related to the issue of waste ST. Kertha Budi Luhur plans to establish a waste bank. The waste bank is an alternative solution that can be done by the community in terms of waste management or management. Waste banks can increase public participation to care more about the waste they produce daily, besides that, with the existence of waste banks, the community can get economic value feedback. Therefore, in this community service, socialization and training were carried out on how to form a waste bank. This community service activity is broadly divided into initial socialization activities aimed at providing initial information about waste banks and technical training activities aimed at providing a more detailed explanation of the waste bank operations, from sorting waste to working with garbage collectors. Increased awareness of waste management by 85% of ST members Kertha Budi Luhur after the training
Sosial Media Instagram Untuk Promosi Usaha Perjalanan Wisata di Banjar Puseh Batubulan Kangin Gianyar Bali
Currently, technology is a basic requirement if a business wants to develop. Technology is no longer just a substitute for a business. Without technological support, a business will find it difficult to develop and generate profits. Not only in business processes, the promotion or marketing of business also requires technology. In this case, social media is a technology-based sharing platform that can help MSME players market their products. one of them is this service partner, UMKM Bali Daily Trip & Tour, which markets tour tour products. Products marketed are mainly the Nusa Penida Day Tour, which is a day tour in Nusa Penida. The development and improvement of a Bali Daily Trip & Tour UMKM business is very dependent on the use of existing technology, especially promotion using social media. UMKM actors must be able to take advantage of social media as a gathering place for their potential customers. One of the popular social media is Instagram. Instagram is currently an efficient promotional tool to get consumers, especially the youth market, who like holidays with tourist destinations in Bali. This community service aims to provide counseling on the use of social media as a media for promotion of tour packages for MSMEs Bali Daily Trip & Tour in Banjar Puseh, Batubulan Kangin, Gianyar Regency, Bali. Based on the results of the service activities that have been carried out, the participants have been able to understand the Insight feature which functions to determine the effectiveness of posted content and partners have also been able to determine a good posting schedule so that it can streamline the marketing process through social media
Perbaikan Manajemen Pakan Silase untuk Keberlanjutan Usaha Peternakan Sapi di Era New Normal pada Kelompok Ternak Bago Mulyo
Feeding independence is one of the target achievements desired by every farmer. One of them is the Bago Mulyo livestock group. The Bago Mulyo livestock group is a livestock group located in Gumukmas District, Jember Regency. Several problems of the Bago Mulyo Livestock Group which reduce production by 5% because the prices of production facilities (seeds, fertilizers, pesticides, and feed) are expensive and the distribution is not smooth; the need for food will increase by 5% due to panic buying and food supplies. The distribution of feed was not optimal, making farmers have to find solutions so that feed ingredients are still available. One solution is to utilize existing feed ingredients and maintain their feed quality until they are available throughout the year, namely by silage method. The implementation of the service consists of several activities, the first was coordination with the head of the Bago Mulyo livestock group, purchased silage materials, simulated modified silo tools, implementation of community service, and surveying the results of community service activities. The results of the community service survey which have shown that 100% of farmers who participate in the service activities understand silage technology with the addition of silo modification from previously only 43% who understand silage technology. The conclusion is an increase in understanding of silage technology which is one of the indicators of support for the service team in carrying out service activities for the Bago Mulyo Livestock Group, so that this technology can be applied properly for the sustainability of the cattle business in the Livestock Group
Strategi Peningkatan Usaha Kecil Mikro dan Menengah (UMKM) di Era Pandemi Covid-19 Pada Kota Metro
This paper outlines the formulation of strategies for small, Usaha kecil mikro dan menengah (UMKM) in the era of the Covid-19 pandemic in Metro City, where very tight business competition and declining public income as a result of the Covid-19 pandemic forced entrepreneurs to apply the best strategic management to deal with current economic downturn. The target of the service activity is MSME Metro actors who are affected by the COVID-19 pandemic, then UMKM actors are asked to fill out pre-test and post-test, then the data is processed, so as to produce data in the form of a description of the explanation of internal environmental studies in increasing the capacity of Metro City UMKM actors in improving business opportunities during the pandemic. The author describes the analysis of strategies that can be divided into 2, namely the analysis of internal factors and analysis of external factors. Internal factor analysis will discuss further the strengths and weaknesses of the business and external factor analysis will discuss opportunities and threats that can occur in the company. Internal and external factors of strategic management are usually acronymized as SWOT (Strength, Weakness, Opportunity, Threath). to support efforts to increase income during the pandemic through internal environmental scanning efforts. Although this commitment is informal and has not yet formed a Memorandum of Understanding (MoU)